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GOODWILL AND INTANGIBLE ASSETS
6 Months Ended
Jun. 30, 2012
GOODWILL AND INTANGIBLE ASSETS  
GOODWILL AND INTANGIBLE ASSETS

NOTE 2. GOODWILL AND INTANGIBLE ASSETS

 

Goodwill represents the excess of total acquisition costs over the fair market value of net assets acquired and liabilities assumed in a business combination.  To assist in the Company’s determination of the purchase price allocation for the Riviera Black Hawk Casino, the Company engaged a third-party valuation firm regarding the assets acquired and liabilities assumed in its acquisition (see NOTE 9).  That valuation is expected to be completed by December 31, 2012.  On a preliminary basis, the Company recorded goodwill of $26.6 million and intangible assets as described in the following table.

 

Intangible assets consist of the following at June 30, (in thousands except years):

 

 

 

Estimated
Average Life

 

 

 

 

 

(years)

 

2012

 

Customer list

 

9

 

$

10,490

 

Trade name

 

1

 

1,590

 

Total Intangible assets

 

 

 

12,080

 

Less accumulated amortization:

 

 

 

 

 

Trade name

 

 

 

(287

)

Customer list

 

 

 

(210

)

Total accumulated amortization

 

 

 

(497

)

Intangible assets, net

 

7.9

 

$

11,583

 

 

Estimated amortization expense for the six months ending December 31, 2012 and the years ending December 31, 2013 through 2016 and thereafter is as follows:

 

(numbers in thousands)

 

2012

 

$

1,378

 

2013

 

1,673

 

2014

 

1,166

 

2015

 

1,166

 

2016

 

1,166

 

Thereafter

 

5,034

 

Total

 

$

11,583

 

 

In connection with business combination accounting, the Company recognized $1.6 million in a trade name related to the Riviera name, which will be amortized on a straight-line basis over one year as the Company plans to change the Riviera name. Customer lists were valued at $10.5 million, representing the value associated with the future potential customer revenue production and are being amortized on a straight-line basis over nine years.

 

Intangible assets were valued using the income approach. The Multi-Period Excess Earning Method (“MPEEM”) was used to value the customer list by capitalizing the future cash flows attributable to the customers based upon their expected future mortality dispersion function. The expected revenue from the existing client was estimated by applying a 24.0% attrition rate. To calculate excess earnings attributable to the customer list, the required return on other contributory assets such as tangible assets and identified intangible assets were deducted to estimate income associated with the customer list. The future excess earnings were discounted to the present value by a risk-adjusted discount rate of 12.0%, in order to determine the fair value of the customer list.

 

The Relief-from-Royalty Method was used to determine the fair value of the trade name. Considering comparable companies and the Company’s operation, a 1.0% royalty rate was applied in order to calculate the expected revenue attributable to the trade name.  The future cash flows were discounted to the present value by a risk-adjusted discount rate of 11.0% in order to determine the fair value of the trade name.

 

Amortization expense from April 26, 2012, the date the Company acquired the intangible assets, through June 30, 2012 was $497 thousand.  The Company did not record any amortization expense of intangible assets in the prior year.