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SHARE BASED COMPENSATION (Summary of Stock Option Activity) (Details) - USD ($)
12 Months Ended
Dec. 31, 2015
Dec. 31, 2014
Dec. 31, 2013
Number of Options      
Options outstanding 12,375,416    
Granted 8,134,375 6,274,166 140,000
Forfeited (1,307,743)    
Expired (557,882)    
Exercised (1,115,625)    
Options outstanding 17,528,541 12,375,416  
Options vested or expected to vest 12,978,233    
Options exercisable 9,965,138    
Weighted Average Exercise Price      
Options outstanding $ 0.87    
Granted 0.59    
Forfeited 0.56    
Expired 0.59    
Exercised 0.25    
Options outstanding 0.50 $ 0.87  
Options vested or expected to vest 0.40    
Options exercisable $ 0.42    
Weighted Average Remaining Contract Life      
Options outstanding 7 years 5 months 23 days    
Options vested or expected to vest 6 years 1 month 13 days    
Options exercisable 6 years 4 months 17 days    
Aggregate Intrinsic Value      
Options outstanding $ 2,973,866    
Options vested or expected to vest 3,499,985    
Options exercisable $ 2,434,628