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Note 10
 3 Months Ended
Mar. 24, 2012
Segment Reporting Disclosure [Text Block]
Note 10 
We principally sell our products to the food service and retail supermarket industries.  Sales and results of our frozen beverages business are monitored separately from the balance of our food service business because of different distribution and capital requirements.  We maintain separate and discrete financial information for the three operating segments mentioned above which is available to our Chief Operating Decision Makers.

We have applied no aggregation criteria to any of these operating segments in order to determine reportable segments.  Our three reportable segments are Food Service, Retail Supermarkets and Frozen Beverages. All inter-segment net sales and expenses have been eliminated in computing net sales and operating income (loss). These segments are described below.

Food Service

The primary products sold by the food service group are soft pretzels, frozen juice treats and desserts, churros, dough enrobed handheld products and baked goods.  Our customers in the food service industry include snack bars and food stands in chain, department and discount stores; malls and shopping centers; fast food outlets; stadiums and sports arenas; leisure and theme parks; convenience stores; movie theatres; warehouse club stores; schools, colleges and other institutions.  Within the food service industry, our products are purchased by the consumer primarily for consumption at the point-of-sale.

Retail Supermarkets

The primary products sold by the retail supermarket segment are soft pretzel products – including SUPERPRETZEL, frozen juice treats and desserts including LUIGI’S Real Italian Ice, MINUTE MAID Juice Bars and Soft Frozen Lemonade, WHOLE FRUIT frozen fruit bars, WHOLE FRUIT Sorbet, ICEE Squeeze-Up Tubes, dough enrobed handheld products and TIO PEPE’S Churros.  Within the retail supermarket channel, our frozen and prepackaged products are purchased by the consumer for consumption at home.

Frozen Beverages

We sell frozen beverages and related products to the food service industry primarily under the names ICEE, SLUSH PUPPIE, PARROT ICE and ARCTIC BLAST in the United States, Mexico and Canada.  We also provide repair and maintenance service to customers for customers’ owned equipment.

The Chief Operating Decision Maker for Food Service and Retail Supermarkets and the Chief Operating Decision Maker for Frozen Beverages monthly review detailed operating income statements and sales reports in order to assess performance and allocate resources to each individual segment.  In addition, the Chief Operating Decision Makers review and evaluate depreciation, capital spending and assets of each segment on a quarterly basis to monitor cash flow and asset needs of each segment. Information regarding the operations in these three reportable segments is as follows:

   
Three months ended
   
Six months ended
 
   
March 24,
2012
   
March 26,
2011
   
March 24,
2012
   
March 26,
2011
 
   
 
   
(in thousands)
       
         
(unaudited)
       
Sales to External Customers:
                       
Food Service
                       
Soft pretzels
  $ 27,396     $ 25,272     $ 53,013     $ 49,656  
Frozen juices and ices
    11,574       11,086       19,426       18,728  
Churros
    11,547       10,165       21,933       20,254  
Handhelds
    7,579       -       13,993       -  
Bakery
    64,364       56,917       125,184       115,129  
Other
    1,864       4,373       3,844       9,331  
    $ 124,324     $ 107,813     $ 237,393     $ 213,098  
                                 
Retail Supermarket
                               
Soft pretzels
  $ 8,473     $ 8,613     $ 16,607     $ 16,448  
Frozen juices and ices
    9,495       8,975       16,575       15,476  
Handhelds
    5,787       -       11,668       -  
Coupon redemption
    (569 )     (627 )     (1,326 )     (1,324 )
Other
    248       227       744       710  
    $ 23,434     $ 17,188     $ 44,268     $ 31,310  
                                 
Frozen Beverages
                               
Beverages
  $ 26,397     $ 24,842     $ 50,378     $ 48,529  
Repair and maintenance service
    11,946       9,940       23,489       19,753  
Machines sales
    3,022       2,394       5,935       4,741  
Other
    431       554       777       932  
    $ 41,796     $ 37,730     $ 80,579     $ 73,955  
                                 
Consolidated Sales
  $ 189,554     $ 162,731     $ 362,240     $ 318,363  
                                 
Depreciation and Amortization:
                               
Food Service
  $ 4,204     $ 4,176     $ 8,404     $ 8,503  
Retail Supermarket
    5       -       10       -  
Frozen Beverages
    3,326       3,308       6,691       6,638  
    $ 7,535     $ 7,484     $ 15,105     $ 15,141  
                                 
Operating Income (loss):
                               
Food Service
  $ 12,748     $ 11,777     $ 20,002     $ 22,920  
Retail Supermarket
    1,658       2,081       3,482       4,132  
Frozen Beverages
    1,867       96       1,252       (2,125 )
    $ 16,273     $ 13,954     $ 24,736     $ 24,927  
                                 
Capital Expenditures:
                               
Food Service
  $ 6,579     $ 2,588     $ 12,892     $ 5,227  
Retail Supermarket
    -       -       -       -  
Frozen Beverages
    5,623       2,900       8,179       5,390  
    $ 12,202     $ 5,488     $ 21,071     $ 10,617  
                                 
Assets:
                               
Food Service
  $ 422,513     $ 357,669     $ 422,513     $ 357,669  
Retail Supermarket
    4,087       2,731       4,087       2,731  
Frozen Beverages
    140,388       134,238       140,388       134,238  
    $ 566,988     $ 494,638     $ 566,988     $ 494,638