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REVENUE RECOGNITION - Disaggregation of Revenues (Details) - USD ($)
$ in Millions
 3 Months Ended
Oct. 30, 2021
Oct. 31, 2020
Revenue from External Customer [Line Items]    
Net sales $ 6,997 $ 6,684
Chains    
Revenue from External Customer [Line Items]    
Net sales 3,082 3,027
Independent retailers    
Revenue from External Customer [Line Items]    
Net sales 1,750 1,672
Supernatural    
Revenue from External Customer [Line Items]    
Net sales 1,378 1,214
Retail    
Revenue from External Customer [Line Items]    
Net sales 602 606
Other    
Revenue from External Customer [Line Items]    
Net sales 580 581
Operating segments | Wholesale    
Revenue from External Customer [Line Items]    
Net sales 6,734 6,438
Operating segments | Wholesale | Chains    
Revenue from External Customer [Line Items]    
Net sales 3,082 3,027
Operating segments | Wholesale | Independent retailers    
Revenue from External Customer [Line Items]    
Net sales 1,750 1,672
Operating segments | Wholesale | Supernatural    
Revenue from External Customer [Line Items]    
Net sales 1,378 1,214
Operating segments | Wholesale | Retail    
Revenue from External Customer [Line Items]    
Net sales 0 0
Operating segments | Wholesale | Other    
Revenue from External Customer [Line Items]    
Net sales 524 525
Operating segments | Retail    
Revenue from External Customer [Line Items]    
Net sales 602 606
Operating segments | Retail | Chains    
Revenue from External Customer [Line Items]    
Net sales 0 0
Operating segments | Retail | Independent retailers    
Revenue from External Customer [Line Items]    
Net sales 0 0
Operating segments | Retail | Supernatural    
Revenue from External Customer [Line Items]    
Net sales 0 0
Operating segments | Retail | Retail    
Revenue from External Customer [Line Items]    
Net sales 602 606
Operating segments | Retail | Other    
Revenue from External Customer [Line Items]    
Net sales 0 0
Operating segments | Other    
Revenue from External Customer [Line Items]    
Net sales 56 56
Operating segments | Other | Chains    
Revenue from External Customer [Line Items]    
Net sales 0 0
Operating segments | Other | Independent retailers    
Revenue from External Customer [Line Items]    
Net sales 0 0
Operating segments | Other | Supernatural    
Revenue from External Customer [Line Items]    
Net sales 0 0
Operating segments | Other | Retail    
Revenue from External Customer [Line Items]    
Net sales 0 0
Operating segments | Other | Other    
Revenue from External Customer [Line Items]    
Net sales 56 56
Eliminations    
Revenue from External Customer [Line Items]    
Net sales $ (395) $ (416)