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REVENUE RECOGNITION - Disaggregation of Revenues (Details) - USD ($) $ in Millions	3 Months Ended		6 Months Ended
	Jan. 27, 2024	Jan. 28, 2023	Jan. 27, 2024	Jan. 28, 2023
Revenue from External Customer [Line Items]
Net sales	$ 7,775	$ 7,816	$ 15,327	$ 15,348
Chains
Revenue from External Customer [Line Items]
Net sales	3,266	3,322	6,450	6,546
Independent retailers
Revenue from External Customer [Line Items]
Net sales	1,907	1,980	3,806	3,927
Supernatural
Revenue from External Customer [Line Items]
Net sales	1,751	1,659	3,363	3,172
Retail
Revenue from External Customer [Line Items]
Net sales	631	660	1,237	1,273
Other
Revenue from External Customer [Line Items]
Net sales	615	609	1,261	1,244
Operating segments | Wholesale
Revenue from External Customer [Line Items]
Net sales	7,487	7,514	14,768	14,773
Operating segments | Wholesale | Chains
Revenue from External Customer [Line Items]
Net sales	3,266	3,322	6,450	6,546
Operating segments | Wholesale | Independent retailers
Revenue from External Customer [Line Items]
Net sales	1,907	1,980	3,806	3,927
Operating segments | Wholesale | Supernatural
Revenue from External Customer [Line Items]
Net sales	1,751	1,659	3,363	3,172
Operating segments | Wholesale | Retail
Revenue from External Customer [Line Items]
Net sales	0	0	0	0
Operating segments | Wholesale | Other
Revenue from External Customer [Line Items]
Net sales	563	553	1,149	1,128
Operating segments | Retail
Revenue from External Customer [Line Items]
Net sales	631	660	1,237	1,273
Operating segments | Retail | Chains
Revenue from External Customer [Line Items]
Net sales	0	0	0	0
Operating segments | Retail | Independent retailers
Revenue from External Customer [Line Items]
Net sales	0	0	0	0
Operating segments | Retail | Supernatural
Revenue from External Customer [Line Items]
Net sales	0	0	0	0
Operating segments | Retail | Retail
Revenue from External Customer [Line Items]
Net sales	631	660	1,237	1,273
Operating segments | Retail | Other
Revenue from External Customer [Line Items]
Net sales	0	0	0	0
Operating segments | Other
Revenue from External Customer [Line Items]
Net sales	52	56	112	116
Operating segments | Other | Chains
Revenue from External Customer [Line Items]
Net sales	0	0	0	0
Operating segments | Other | Independent retailers
Revenue from External Customer [Line Items]
Net sales	0	0	0	0
Operating segments | Other | Supernatural
Revenue from External Customer [Line Items]
Net sales	0	0	0	0
Operating segments | Other | Retail
Revenue from External Customer [Line Items]
Net sales	0	0	0	0
Operating segments | Other | Other
Revenue from External Customer [Line Items]
Net sales	52	56	112	116
Eliminations
Revenue from External Customer [Line Items]
Net sales	$ (395)	$ (414)	$ (790)	$ (814)

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