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Condensed Consolidated Statements of Income (Unaudited) - USD ($)
shares in Thousands, $ in Thousands
 3 Months Ended 6 Months Ended
Jun. 30, 2023
Jun. 30, 2022
Jun. 30, 2023
Jun. 30, 2022
Income Statement [Abstract]        
Net sales $ 273,729 $ 290,054 $ 553,338 $ 573,552
Cost of sales 126,031 127,812 266,420 256,899
Gross profit 147,698 162,242 286,918 316,653
Operating expenses:        
Fulfillment 9,401 7,910 18,472 15,200
Selling and distribution 50,893 51,967 102,351 98,553
Marketing 51,497 51,921 89,840 97,171
General and administrative 28,552 31,164 56,644 57,999
Total operating expenses 140,343 142,962 267,307 268,923
Income from operations 7,355 19,280 19,611 47,730
Other income, net (2,381) (1,813) (8,966) (2,329)
Income before income taxes 9,736 21,093 28,577 50,059
Provision for income taxes 2,433 4,820 7,102 11,218
Net income $ 7,303 $ 16,273 $ 21,475 $ 38,841
Earnings per share of Class A and Class B common stock:        
Basic $ 0.10 $ 0.22 $ 0.29 $ 0.53
Diluted $ 0.10 $ 0.22 $ 0.29 $ 0.52
Weighted average number of shares of Class A and Class B common stock outstanding:        
Basic 73,442 73,312 73,406 73,289
Diluted 74,081 74,635 74,229 74,720