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Goodwill and Intangible Assets (Tables) | 6 Months Ended
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Jun. 30, 2022
Goodwill and Intangible Assets Disclosure [Abstract] |
Changes in Carrying Amounts of Goodwill | The changes in carrying amounts of goodwill for the six months ended June 30, 2022 are as follows (in thousands):
| Digital Media |  | Cybersecurity and Martech |  | Consolidated
Balance as of January 1, 2022 | $ | 996,659 |  |  | $ | 534,796 |  |  | $ | 1,531,455 |
Goodwill acquired (Note 3) | 81,725 |  |  | — |  |  | 81,725 |
Purchase accounting adjustments(1) | 1,773 |  |  | (137) |  |  | 1,636 |
Foreign exchange translation | (2,584) |  |  | (8,892) |  |  | (11,476) |
Balance as of June 30, 2022 | $ | 1,077,573 |  |  | $ | 525,767 |  |  | $ | 1,603,340 |
(1)Purchase accounting adjustments relate to measurement period adjustments to goodwill in connection with prior business acquisitions. Refer to Note 3 - Business Acquisitions.
Intangible Assets Subject to Amortization | As of June 30, 2022, intangible assets subject to amortization relate primarily to the following (in thousands):
| Weighted-Average Amortization Period |  | Historical Cost |  | Accumulated Amortization |  | Net
Trade names | 10.0 years |  | $ | 260,802 |  |  | $ | 113,181 |  |  | $ | 147,621 |
Customer relationships (1) | 8.0 years |  | 690,343 |  |  | 441,821 |  |  | 248,522 |
Other purchased intangibles | 8.8 years |  | 480,781 |  |  | 340,184 |  |  | 140,597 |
Total |  |  | $ | 1,431,926 |  |  | $ | 895,186 |  |  | $ | 536,740 |
(1)The Company amortizes customer relationship assets in a pattern that best reflects the pace at which the asset’s benefits are consumed. This pattern results in a substantial majority of the amortization expense being recognized in the first 4 to 5 years, despite the overall life of the asset. As of December 31, 2021, intangible assets subject to amortization relate primarily to the following (in thousands):
| Weighted-Average Amortization Period |  | Historical Cost |  | Accumulated Amortization |  | Net
Trade names | 9.7 years |  | $ | 250,418 |  |  | $ | 102,657 |  |  | $ | 147,761 |
Customer relationships (1) | 8.1 years |  | 673,847 |  |  | 398,396 |  |  | 275,451 |
Other purchased intangibles | 9.3 years |  | 467,028 |  |  | 317,515 |  |  | 149,513 |
Total |  |  | $ | 1,391,293 |  |  | $ | 818,568 |  |  | $ | 572,725 |
(1)The Company amortizes customer relationship assets in a pattern that best reflects the pace at which the asset’s benefits are consumed. This pattern results in a substantial majority of the amortization expense being recognized in the first 4 to 5.0 years, despite the overall life of the asset.

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