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Goodwill and Intangible Assets (Tables) | 3 Months Ended
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Mar. 31, 2023
Goodwill and Intangible Assets Disclosure [Abstract] |
Changes in Carrying Amounts of Goodwill | The changes in carrying amounts of goodwill for the three months ended March 31, 2023 are as follows (in thousands):
| Digital Media |  | Cybersecurity and Martech |  | Consolidated
Balance as of January 1, 2023 | $ | 1,065,989 |  |  | $ | 525,485 |  |  | $ | 1,591,474 |
Goodwill acquired (Note 3) | 3,849 |  |  | — |  |  | 3,849 |
Purchase accounting adjustments (1) | 513 |  |  | — |  |  | 513 |
Foreign exchange translation | 540 |  |  | 1,308 |  |  | 1,848 |
Balance as of March 31, 2023 | $ | 1,070,891 |  |  | $ | 526,793 |  |  | $ | 1,597,684 |
(1)Purchase accounting adjustments relate to measurement period adjustments to goodwill in connection with prior business acquisitions.
Intangible Assets Subject to Amortization | As of March 31, 2023, intangible assets subject to amortization relate primarily to the following (in thousands):
| Weighted-Average Amortization Period |  | Historical Cost |  | Accumulated Amortization |  | Net
Trade names | 10 years |  | $ | 263,060 |  |  | $ | 130,986 |  |  | $ | 132,074 |
Customer relationships (1) | 8 years |  | 690,363 |  |  | 497,910 |  |  | 192,453 |
Other purchased intangibles | 8 years |  | 482,501 |  |  | 373,718 |  |  | 108,783 |
Total |  |  | $ | 1,435,924 |  |  | $ | 1,002,614 |  |  | $ | 433,310 |
(1)The Company amortizes customer relationship assets in a pattern that best reflects the pace at which the asset’s benefits are consumed. This pattern results in a substantial majority of the amortization expense being recognized in the first 4 to 5 years, despite the overall life of the asset. As of December 31, 2022, intangible assets subject to amortization relate primarily to the following (in thousands):
| Weighted-Average Amortization Period |  | Historical Cost |  | Accumulated Amortization |  | Net
Trade names | 10 years |  | $ | 261,614 |  |  | $ | 125,422 |  |  | $ | 136,192 |
Customer relationships (1) | 8 years |  | 687,798 |  |  | 479,741 |  |  | 208,057 |
Other purchased intangibles | 8 years |  | 481,973 |  |  | 363,407 |  |  | 118,566 |
Total |  |  | $ | 1,431,385 |  |  | $ | 968,570 |  |  | $ | 462,815 |
(1)The Company amortizes customer relationship assets in a pattern that best reflects the pace at which the asset’s benefits are consumed. This pattern results in a substantial majority of the amortization expense being recognized in the first 4 to 5 years, despite the overall life of the asset.

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