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Goodwill and Intangible Assets (Tables) | 6 Months Ended
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Jun. 30, 2024
Goodwill and Intangible Assets Disclosure [Abstract] |
Changes in Carrying Amounts of Goodwill | The changes in carrying amounts of goodwill for the six months ended June 30, 2024 are as follows (in thousands):
| Digital Media |  | Cybersecurity and Martech |  | Consolidated
Balance as of January 1, 2024 | $ | 1,016,880 |  |  | $ | 529,185 |  |  | $ | 1,546,065 |
Goodwill acquired (1) | 87,347 |  |  | — |  |  | 87,347 |
Goodwill removed due to sale of businesses (2) | (3,983) |  |  | — |  |  | (3,983) |
Foreign exchange translation | (1,021) |  |  | (2,138) |  |  | (3,159) |
Balance as of June 30, 2024 | $ | 1,099,223 |  |  | $ | 527,047 |  |  | $ | 1,626,270 |
(1)Goodwill recognized in connection with the acquisitions during the six months ended June 30, 2024 (see Note 3 — Business Acquisitions), which is not expected to be deductible for income tax purposes. (2)During the six months ended June 30, 2024, in a cash transaction, the Company sold an international business at Digital Media within its shopping vertical, which resulted in $4.0 million of goodwill being removed in connection with this sale.
Intangible Assets Subject to Amortization | As of June 30, 2024, intangible assets subject to amortization relate primarily to the following (in thousands):
| Historical Cost |  | Accumulated Amortization |  | Net
Trade names and trademarks | $ | 351,527 |  |  | $ | 206,765 |  |  | $ | 144,762 |
Customer relationships | 780,139 |  |  | 585,139 |  |  | 195,000 |
Other purchased intangibles | 401,988 |  |  | 355,930 |  |  | 46,058 |
Total | $ | 1,533,654 |  |  | $ | 1,147,834 |  |  | $ | 385,820 |
As of December 31, 2023, intangible assets subject to amortization relate primarily to the following (in thousands):
| Historical Cost |  | Accumulated Amortization |  | Net
Trade names and trademarks | $ | 347,895 |  |  | $ | 192,111 |  |  | $ | 155,784 |
Customer relationships | 692,634 |  |  | 555,384 |  |  | 137,250 |
Other purchased intangibles | 379,703 |  |  | 347,331 |  |  | 32,372 |
Total | $ | 1,420,232 |  |  | $ | 1,094,826 |  |  | $ | 325,406 |

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