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Segment Information
6 Months Ended
Dec. 31, 2019
Segment Reporting [Abstract]  
Segment Information Segment Information
Our operating segments are based upon the manner in which our operations are managed and the availability of separate financial information reported internally to the Chief Executive Officer, who is our Chief Operating Decision Maker (“CODM”) for purposes of making decisions about how to allocate resources and assess performance. During the first quarter of fiscal 2020, we revised our internal organizational and reporting structure leading to changes in our Vistaprint and All Other Businesses reportable segments. Our Vistaprint Corporate Solutions, Vistaprint India, and Vistaprint Japan businesses, which were previously aggregated based on materiality in our All Other Businesses, are now directly managed within the Vistaprint business. These businesses are close derivatives or adjacencies of the Vistaprint business and leverage the Vistaprint brand, customers, technology, and/or other assets. This change in reporting structure positions them closer to the Vistaprint operations, capabilities, and resources. We have revised our presentation of all prior periods presented to reflect our revised segment reporting.
As of December 31, 2019, we have numerous operating segments under our management reporting structure which are reported in the following five reportable segments:
Vistaprint - Includes the operations of our global Vistaprint websites and our Webs-branded business, which is managed with the Vistaprint-branded digital business. Also included is our Vistaprint Corporate Solutions business which serves medium-sized businesses and large corporations, as well as a legacy revenue stream with retail partners and franchise businesses
PrintBrothers - Includes the results of our druck.at, Printdeal, and WIRmachenDRUCK businesses
The Print Group - Includes the results of our Easyflyer, Exagroup, Pixartprinting, and Tradeprint businesses
National Pen - Includes the global operations of our National Pen business, which manufactures and markets custom writing instruments and promotional products, apparel and gifts
All Other Businesses - Includes a collection of businesses grouped together based on materiality:
BuildASign is an internet-based provider of canvas-print wall décor, business signage and other large-format printed products, based in Austin, Texas. 
Printi is an online printing leader in Brazil, which offers a superior customer experience with transparent and attractive pricing, reliable service and quality.
VIDA is an innovative startup that brings manufacturing access and an e-commerce marketplace to artists, thereby enabling artists to convert ideas into beautiful, original products for customers, ranging from custom fashion, jewelry and accessories to home accent pieces.
YSD is a startup operation that provides end-to-end mass customization solutions to brands and IP owners in China, supporting multiple channels including retail stores, websites, WeChat and e-commerce platforms to enhance brand awareness and competitiveness, and develop new markets.
Central and corporate costs consist primarily of the team of software engineers that is building our mass customization platform; shared service organizations such as global procurement; technology services such as hosting and security; administrative costs of our Cimpress India offices where numerous Cimpress businesses have dedicated business-specific team members; and corporate functions including our Board of Directors, CEO, and the team members necessary for managing corporate activities, such as treasury, tax, capital allocation, financial consolidation, internal audit and legal. These costs also include certain unallocated share-based compensation costs.
During the first quarter of fiscal 2020, we changed our segment profitability measure to an adjusted EBITDA metric. The financial metric that we use to hold our businesses accountable on an annual basis is unlevered free cash flow. Historically, we have reported segment profit based on adjusted net operating profit; however, this is not a direct input to unlevered free cash flow. We believe this change simplifies both our internal and external reporting, while also increasing the focus on a profitability metric that is a direct input into our internal operating measure, to our steady-state free cash flow analysis that we report annually and to our estimates of intrinsic value per share.    
The primary difference between the segment profit we previously reported and the revised metric is depreciation and amortization. The prior adjusted NOP-based metric only removed amortization of acquired intangibles, and the new segment EBITDA metric removes all depreciation and amortization, except for depreciation expense related to our Waltham, Massachusetts lease, which we treat in our historical results as operating expense. The new segment EBITDA metric does include the cost of long-term incentive programs, including share-based compensation, just as the prior adjusted NOP-based metric.
For awards granted under our 2016 Performance Equity Plan, the PSU expense value is based on a Monte Carlo fair value analysis and is required to be expensed on an accelerated basis. In order to ensure comparability in measuring our businesses' results, we allocate the straight-line portion of the fixed grant value to our businesses. Any expense in excess of the amount as a result of the fair value measurement of the PSUs and the accelerated expense profile of the awards is recognized within Central and corporate costs. All expense or benefit associated with our supplemental PSUs is recognized within Central and corporate costs.
Our definition of segment EBITDA is GAAP operating income excluding certain items, such as depreciation and amortization (with the exception of depreciation expense associated with our Waltham, Massachusetts lease for periods prior to our adoption of the new leasing standard on July 1, 2019), expense recognized for contingent earn-out related charges including the changes in fair value of contingent consideration and compensation expense related to cash-based earn-out mechanisms dependent upon continued employment, share-based compensation related to investment consideration, certain impairment expense, and restructuring charges. For historical periods presented, a portion of the interest expense associated with our Waltham, Massachusetts lease is included as expense in segment EBITDA and allocated based on headcount to the appropriate business or corporate and global function. The interest expense represents a portion of the cash rent payment and is considered an operating expense for purposes of measuring our segment performance. Beginning in fiscal 2020, as part of our adoption of the new leasing standard, the accounting treatment for our Waltham, Massachusetts lease has changed to an operating lease, so the expense associated with this lease is reflected in operating income and no longer requires an adjustment to segment EBITDA. We do not allocate non-operating income, including realized gains and losses on currency hedges, to our segment results.
Our All Other Businesses reportable segment includes businesses that have operating losses as they are in the early stage of investment relative to the scale of the underlying businesses, which may limit its comparability to other segments regarding segment EBITDA.
Our balance sheet information is not presented to the CODM on an allocated basis, and therefore we do not present asset information by segment. We do present other segment information to the CODM, which includes purchases of property, plant and equipment and capitalization of software and website development costs, and therefore include that information in the tables below.
Revenue by segment is based on the business-specific websites or sales channel through which the customer’s order was transacted. The following tables set forth revenue by reportable segments, as well as disaggregation of revenue by major geographic regions and reportable segments.
 
Three Months Ended December 31,
 
Six Months Ended December 31,
 
2019
 
2018
 
2019
 
2018
Revenue:
 
 
 
 
 
 
 
Vistaprint (1)
$
433,305

 
$
443,940

 
$
776,476

 
$
789,260

PrintBrothers (2)
126,617

 
116,314

 
235,907

 
217,703

The Print Group (3)
87,699

 
87,740

 
159,957


158,740

National Pen (4)
127,985

 
132,951

 
198,148

 
198,922

All Other Businesses (5)
49,774

 
48,256

 
92,050

 
55,971

Total segment revenue
825,380

 
829,201

 
1,462,538

 
1,420,596

Inter-segment eliminations
(5,047
)
 
(3,634
)
 
(8,246
)
 
(6,048
)
Total consolidated revenue
$
820,333

 
$
825,567

 
$
1,454,292

 
$
1,414,548

_____________________
(1) Vistaprint segment revenues include inter-segment revenue of $2,525 and $3,853 for the three and six months ended December 31, 2019, respectively, and $2,088 and $3,338 for the prior comparative periods, respectively.
(2) PrintBrothers segment revenues include inter-segment revenue of $329 and $572 for the three and six months ended December 31, 2019, respectively, and $353 and $711 for the prior comparative periods, respectively.
(3) The Print Group segment revenues include inter-segment revenue of $986 and $1,418 for the three and six months ended December 31, 2019, respectively, and $439 and $495 for the prior comparative periods, respectively.
(4) National Pen segment revenues include inter-segment revenue of $966 and $1,947 for the three and six months ended December 31, 2019 respectively, and $754 and $1,504 for the prior comparative periods, respectively.
(5) All Other Businesses segment revenues include inter-segment revenue of $241 and $456 for the three and six months ended December 31, 2019. There was no inter-segment revenue for the three and six months ended December 31, 2018. Our All Other Businesses segment includes the revenue from our BuildASign acquisition from October 1, 2018.
 
Three Months Ended December 31, 2019
 
Vistaprint
 
PrintBrothers
 
The Print Group
 
National Pen
 
All Other
 
Total
Revenue by Geographic Region:
 
 
 
 
 
 
 
 
 
 
 
North America
$
284,345

 
$

 
$

 
$
54,400

 
$
44,221

 
$
382,966

Europe
121,143

 
126,288

 
86,713

 
60,887

 

 
395,031

Other
25,292

 

 

 
11,732

 
5,312

 
42,336

Inter-segment
2,525

 
329

 
986

 
966

 
241

 
5,047

   Total segment revenue
433,305

 
126,617

 
87,699

 
127,985

 
49,774

 
825,380

Less: inter-segment elimination
(2,525
)
 
(329
)
 
(986
)
 
(966
)
 
(241
)
 
(5,047
)
Total external revenue
$
430,780

 
$
126,288

 
$
86,713

 
$
127,019

 
$
49,533

 
$
820,333


 
Six Months Ended December 31, 2019
 
Vistaprint
 
PrintBrothers
 
The Print Group
 
National Pen
 
All Other
 
Total
Revenue by Geographic Region:
 
 
 
 
 
 
 
 
 
 
 
North America
$
531,430

 
$

 
$

 
$
95,942

 
$
79,627

 
$
706,999

Europe
195,601

 
235,335

 
158,539

 
83,200

 

 
672,675

Other
45,592

 

 

 
17,059

 
11,967

 
74,618

Inter-segment
3,853

 
572

 
1,418

 
1,947

 
456

 
8,246

   Total segment revenue
776,476

 
235,907

 
159,957

 
198,148

 
92,050

 
1,462,538

Less: inter-segment elimination
(3,853
)
 
(572
)
 
(1,418
)
 
(1,947
)
 
(456
)
 
(8,246
)
Total external revenue
$
772,623

 
$
235,335

 
$
158,539

 
$
196,201

 
$
91,594

 
$
1,454,292


 
Three Months Ended December 31, 2018
 
Vistaprint
 
PrintBrothers
 
The Print Group
 
National Pen
 
All Other
 
Total
Revenue by Geographic Region:
 
 
 
 
 
 
 
 
 
 
 
North America
$
285,304

 
$

 
$

 
$
57,348

 
$
41,911

 
$
384,563

Europe
130,731

 
115,961

 
87,301

 
62,473

 

 
396,466

Other
25,817

 

 

 
12,376

 
6,345

 
44,538

Inter-segment
2,088

 
353

 
439

 
754

 

 
3,634

   Total segment revenue
443,940

 
116,314

 
87,740

 
132,951

 
48,256

 
829,201

Less: inter-segment elimination
(2,088
)
 
(353
)
 
(439
)
 
(754
)
 

 
(3,634
)
Total external revenue
$
441,852

 
$
115,961

 
$
87,301

 
$
132,197

 
$
48,256

 
$
825,567


 
Six Months Ended December 31, 2018
 
Vistaprint
 
PrintBrothers
 
The Print Group
 
National Pen
 
All Other
 
Total
Revenue by Geographic Region:
 
 
 
 
 
 
 
 
 
 
 
North America
$
531,425

 
$

 
$

 
$
95,906

 
$
43,639

 
$
670,970

Europe
207,402

 
216,992

 
158,245

 
83,509

 

 
666,148

Other
47,095

 

 

 
18,003

 
12,332

 
77,430

Inter-segment
3,338

 
711

 
495

 
1,504

 

 
6,048

   Total segment revenue
789,260

 
217,703

 
158,740

 
198,922

 
55,971

 
1,420,596

Less: inter-segment elimination
(3,338
)
 
(711
)
 
(495
)
 
(1,504
)
 

 
(6,048
)
Total external revenue
$
785,922

 
$
216,992

 
$
158,245

 
$
197,418

 
$
55,971

 
$
1,414,548


The following table includes segment EBITDA by reportable segment, total income from operations and total income before income taxes.
 
Three Months Ended December 31,
 
Six Months Ended December 31,
 
2019
 
2018
 
2019
 
2018
Segment EBITDA:
 
 
 
 


 


Vistaprint
$
132,160

 
$
96,963

 
$
212,740

 
$
156,957

PrintBrothers
16,459

 
11,691

 
27,236

 
22,262

The Print Group
18,105

 
16,368

 
31,739

 
28,214

National Pen
28,099

 
26,634

 
18,249

 
10,166

All Other Businesses
3,668

 
(2,294
)
 
5,385

 
(7,016
)
Total segment EBITDA
198,491

 
149,362

 
295,349

 
210,583

Central and corporate costs
(31,707
)
 
(13,124
)
 
(58,637
)
 
(42,411
)
Depreciation and amortization
(42,356
)
 
(44,502
)
 
(84,891
)
 
(85,220
)
Waltham, MA lease depreciation adjustment (1)

 
1,030

 

 
2,060

Share-based compensation related to investment consideration

 
(2,893
)
 

 
(2,893
)
Certain impairments and other adjustments
(936
)
 
(65
)
 
(760
)
 
22

Restructuring-related charges
(1,897
)
 
(1,026
)
 
(4,087
)
 
(1,196
)
Interest expense for Waltham, MA lease (1)

 
1,833

 

 
3,682

Total income from operations
121,595

 
90,615

 
146,974

 
84,627

Other (expense) income, net
(9,040
)
 
9,629


6,634

 
19,881

Interest expense, net
(15,701
)
 
(16,808
)

(30,788
)
 
(30,585
)
Income before income taxes
$
96,854

 
$
83,436

 
$
122,820

 
$
73,923

___________________
(1) Upon the adoption of the new leasing standard on July 1, 2019, our Waltham, MA lease, which was previously classified as build-to-suit, is now classified as an operating lease under the new standard. Therefore, the Waltham depreciation and interest expense adjustments that were made in comparative periods will no longer be made beginning in the first fiscal quarter of 2020, as any impact from the Waltham lease will be reflected in operating income. Refer to Note 2 for additional details.

 
Three Months Ended December 31,
 
Six Months Ended December 31,
 
2019
 
2018
 
2019
 
2018
Depreciation and amortization:
 
 
 
 
 
 
 
Vistaprint
$
15,781

 
$
17,357

 
$
32,056

 
$
34,678

PrintBrothers
5,553

 
5,663

 
10,808

 
12,076

The Print Group
6,609

 
7,687

 
12,842

 
15,418

National Pen
5,523

 
5,319

 
11,104

 
10,443

All Other Businesses
5,888

 
5,259

 
11,861

 
5,842

Central and corporate costs
3,002

 
3,217

 
6,220

 
6,763

Total depreciation and amortization
$
42,356

 
$
44,502

 
$
84,891

 
$
85,220


 
Three Months Ended December 31,
 
Six Months Ended December 31,
 
2019
 
2018
 
2019
 
2018
Purchases of property, plant and equipment:
 
 
 
 
 
 
 
Vistaprint
$
6,192

 
$
9,378

 
$
10,697

 
$
21,434

PrintBrothers
668

 
647

 
999

 
2,376

The Print Group
4,889

 
2,787

 
8,994

 
4,783

National Pen
761

 
2,308

 
2,777

 
7,035

All Other Businesses
595

 
2,362

 
2,370

 
2,647

Central and corporate costs
796

 
259

 
2,257

 
492

Total purchases of property, plant and equipment
$
13,901

 
$
17,741

 
$
28,094

 
$
38,767


 
Three Months Ended December 31,
 
Six Months Ended December 31,
 
2019
 
2018
 
2019
 
2018
Capitalization of software and website development costs:
 
 
 
 
 
 
 
Vistaprint
$
5,625

 
$
6,208

 
$
12,290

 
$
13,466

PrintBrothers
291

 
517

 
622

 
804

The Print Group
424

 
703

 
875

 
1,198

National Pen
979

 
576

 
1,815

 
1,476

All Other Businesses
1,116

 
871

 
2,079

 
961

Central and corporate costs
2,511

 
1,813

 
5,736

 
4,016

Total capitalization of software and website development costs
$
10,946

 
$
10,688

 
$
23,417

 
$
21,921


The following table sets forth long-lived assets by geographic area:
 
December 31, 2019
 
June 30, 2019
Long-lived assets (1):
 

 
 

United States
$
169,989

 
$
57,118

Netherlands
98,624

 
73,601

Canada
75,055

 
73,447

Switzerland
62,140

 
57,488

Italy
50,261

 
43,203

Jamaica
21,218

 
21,267

Australia
21,273

 
20,749

France
25,312

 
18,533

Japan
16,364

 
17,768

Other
106,603

 
79,006

Total
$
646,839

 
$
462,180

___________________
(1) Excludes goodwill of $721,057 and $718,880, intangible assets, net of $235,031 and $262,701, and deferred tax assets of $160,058 and $59,906 as of December 31, 2019 and June 30, 2019, respectively. Build-to-suit lease assets of $124,408 are excluded for the year ended June 30, 2019, and upon our adoption of ASC 842 on July 1, 2019, our Waltham, MA and Dallas, TX build-to-suit lease asset balances were de-recognized.     
As of December 31, 2019, all operating lease assets are recognized within the balances above. Refer to Note 2 for additional details.