EX-99.1 7 v358719_ex99-1.htm EXHIBIT 99.1
Exhibit 99.1
MDC PARTNERS INC.
SCHEDULE OF CURRENT AND POTENTIAL MARKETING
COMMUNICATIONS COMPANY OWNERSHIP

|  | % Owned at |  |  | Year of Initial |  | Put/Call Options |
Company |  | 9/30/13 |  |  | Investment |  | 2013 |  |  | Thereafter |
|  |  |  |  |  |  |  |  | (See Notes) |
Consolidated: |  |  |  |  |  |  |  |  |  |  |  |  |  |
Strategic Marketing Services |  |  |  |  |  |  |  |  |  |  |  |  |  |
72andSunny |  |  | 51.0 | % |  |  | 2010 |  |  | — |  |  | Note 1 |
Allison & Partners |  |  | 51.0 | % |  |  | 2010 |  |  | — |  |  | Note 2 |
Anomaly |  |  | 60.0 | % |  |  | 2011 |  |  | — |  |  | Note 3 |
Attention |  |  | 60.8 | % |  |  | 2009 |  |  | — |  |  | Note 4 |
Bruce Mau Design |  |  | 100.0 | % |  |  | 2004 |  |  | — |  |  | Note 5 |
Capital C Partners |  |  | 98.4 | % |  |  | 2010 |  |  | — |  |  | Note 6 |
Colle + McVoy |  |  | 95.0 | % |  |  | 1999 |  |  | 100.0 | % |  | Note 7 |
Concentric Partners |  |  | 70.0 | % |  |  | 2011 |  |  | — |  |  | Note 8 |
Crispin Porter + Bogusky |  |  | 100.0 | % |  |  | 2001 |  |  | — |  |  | Note 9 |
Hello Design |  |  | 49.0 | % |  |  | 2004 |  |  | — |  |  |  |
Doner |  |  | 30.0 | % |  |  | 2012 |  |  | 70.0 | % |  | Note 10 |
henderson bas kohn |  |  | 100.0 | % |  |  | 2004 |  |  | — |  |  | Note 11 |
HL Group Partners |  |  | 93.8 | % |  |  | 2007 |  |  | — |  |  |  |
kirshenbaum bond senecal + partners |  |  | 100.0 | % |  |  | 2004 |  |  | — |  |  | Note 12 |
The Media Kitchen |  |  | 100.0 | % |  |  | 2010 |  |  | — |  |  |  |
Varick Media Management |  |  | 100.0 | % |  |  | 2010 |  |  | — |  |  |  |
Kwittken |  |  | 60.0 | % |  |  | 2010 |  |  | — |  |  | Note 13 |
Laird + Partners |  |  | 65.0 | % |  |  | 2011 |  |  | — |  |  | Note 14 |
Mono Advertising |  |  | 49.9 | % |  |  | 2004 |  |  | 70.0 | % |  | Note 15 |
Redscout |  |  | 100.0 | % |  |  | 2007 |  |  | — |  |  |  |
Sloane & Company |  |  | 70.0 | % |  |  | 2010 |  |  | — |  |  | Note 16 |
Union |  |  | 70.0 | % |  |  | 2013 |  |  | — |  |  | Note 17 |
Veritas |  |  | 95.0 | % |  |  | 1993 |  |  | 96.0 | % |  | Note 18 |
Vitro |  |  | 81.6 | % |  |  | 2004 |  |  | — |  |  | Note 19 |
Yamamoto |  |  | 100.0 | % |  |  | 2000 |  |  | — |  |  |  |
Performance Marketing Services |  |  |  |  |  |  |  |  |  |  |  |  |  |
6degrees Communications |  |  | 66.3 | % |  |  | 1993 |  |  | 77.3 | % |  | Note 20 |
Accent |  |  | 100.0 | % |  |  | 1999 |  |  | — |  |  |  |
Boom Marketing |  |  | 85.0 | % |  |  | 2005 |  |  | — |  |  |  |
Bryan Mills Iradesso |  |  | 62.8 | % |  |  | 1989 |  |  | 100.0 | % |  | Note 21 |
Computer Composition |  |  | 100.0 | % |  |  | 1988 |  |  | — |  |  |  |
Integrated Media Solutions |  |  | 100.0 | % |  |  | 2010 |  |  | — |  |  |  |
Kenna Communications |  |  | 80.0 | % |  |  | 2010 |  |  | — |  |  | Note 22 |
Maxxcom Global Media |  |  | 100.0 | % |  |  | 2012 |  |  | — |  |  |  |
Northstar Research Partners |  |  | 91.8 | % |  |  | 1998 |  |  | 100.0 | % |  | Note 23 |
Relevent |  |  | 60.0 | % |  |  | 2010 |  |  | — |  |  |  |
RJ Palmer |  |  | 100.0 | % |  |  | 2011 |  |  | — |  |  |  |
Source Marketing |  |  | 91.0 | % |  |  | 1998 |  |  | — |  |  | Note 24 |
Communifx |  |  | 100.0 | % |  |  | 2010 |  |  | — |  |  | Note 25 |
TargetCast |  |  | 70.0 | % |  |  | 2012 |  |  | — |  |  | Note 26 |
TargetCom |  |  | 100.0 | % |  |  | 2000 |  |  | — |  |  |  |
TEAM |  |  | 100.0 | % |  |  | 2010 |  |  | — |  |  |  |
Trade X |  |  | 75.0 | % |  |  | 2011 |  |  | — |  |  | Note 27 |

Notes

| (1) | MDC has the right to increase its ownership interest in 72andSunny Partners LLC through acquisition of an incremental interest of up to 100% in 2016.
| (2) | MDC has the right to increase its ownership interest in Allison & Partners LLC through acquisition of an incremental interest, and other holders have the right to put only upon termination to MDC the same incremental interest up to 100% of this entity in 2015.
| (3) | MDC has the right to increase its ownership interest in Anomaly Partners LLC through acquisition of an incremental interest of up to 100% in 2015.
| (4) | Attention Partners LLC is owned by HL Group Partners, LLC. HL Group Partners, LLC has the right to increase its ownership in Attention Partners, LLC through acquisitions of incremental interests, and the other interest holders has the right to put to HL Group Partners, LLC the same incremental interests up to 100% only upon termination.
| (5) | Effective January 24, 2013, MDC owns 100% of the equity interests of each of Bruce Mau Holdings Ltd. And Bruce Mau Design (USA) LLC.
| (6) | MDC has the right to increase its ownership interest in Capital C Partners LP through acquisition of an incremental interest, and up to 100% in 2017.
| (7) | MDC has the right to increase its economic ownership in Colle + McVoy, LLC through acquisition of an incremental interest, and the other interest holder has the right to put to MDC the same incremental interest, up to 100% of this entity in 2013.
| (8) | MDC has the right to increase its ownership in Concentric Partners LLC through acquisition of an incremental interest of up to 100% in 2016.
| (9) | Includes Crispin Porter & Bogusky LLC, and certain other domestic and international operating subsidiaries.
| (10) | MDC has the right to increase its ownership in Doner Partners LLC through conversion of preferred interests and/or acquisitions of incremental interests, up to 70% of this entity in 2013 and up to 100% in 2017.
| (11) | Effective June 13, 2012, MDC increased its economic ownership in henderson bas kohn to 100%. Effective January 1, 2013, MDC merged the operations into Kenna Communications LP.
| (12) | Consists of Kirshenbaum Bond Senecal + Partners LLC, Kwittken PR LLC, Varick Media Management LLC, certain other domestic and international operating subsidiaries, and The Media Kitchen, a division of kirshenbaum bond senecal + partners.
| (13) | MDC has the right to increase its ownership in Kwittken PR LLC through acquisitions of incremental interests, up to 100% of this entity in 2015.
| (14) | MDC has the right to increase its ownership in Laird + Partners New York LLC through acquisition of an incremental interest of up to 100% in 2016.
| (15) | MDC has the right to increase its ownership in Mono Advertising, LLC through acquisitions of incremental interests, and the other interest holders have the right to put to MDC the same incremental interests, up to 70.0% in 2013 and up to 75.0% in 2014.
| (16) | MDC has the right to increase its ownership interest in Sloane & Company LLC through acquisition of incremental interests, and other interest holders have the right to put to MDC the same incremental interests up to 100% in 2015.
| (17) | MDC has the right to increase its ownership in Union Advertising Canada, LP through acquisition of incremental interests, up to 80% of this entity in 2018, 90% in 2019, and 100% in 2020.

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| (18) | MDC has the right to increase its ownership in Veritas Communications Inc. through acquisitions of incremental interests, and the other interest holders have the right to put to MDC the same incremental interests, up to 96% of this entity in 2013, up to 98.3% in 2014 and 100% in 2015.