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Related Party Transactions | 12 Months Ended
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Dec. 31, 2022
Related Party Transactions [Abstract] |
Related Party Transactions | 19. Related Party Transactions In the ordinary course of business, the Company enters into transactions with related parties, including its affiliates. The transactions may range in the nature and value of services underlying the arrangements. The following table presents significant related party transactions where a third party receives services from the Company:
|  |  |  | Total Transaction Value |  |  |  |  | Revenues |  | Due From Related Party
|  |  |  |  |  |  | Year Ended December 31, |  | December 31, 2022 |  | December 31, 2021
Services |  |  |  |  |  |  |  |  | 2022 |  | 2021 |  | 2020 |  |
Technological and production services(1) |  |  |  | $227 |  |  |  |  |  | $ | 91 |  |  | $ | 60 |  |  | $ | 50 |  |  | $ | 42 |  |  | $ | 10 |
Marketing services (2) |  |  |  | Ongoing arrangement (7) |  |  |  |  |  | 3,387 |  |  | 243 |  |  | 522 |  |  | 493 |  |  | 88 |
Polling services (3) |  |  |  | 1,481 |  |  |  |  |  | 718 |  |  | 436 |  |  | — |  |  | 380 |  |  | 70 |
Marketing and website development services (4) |  |  |  | 6,204 |  |  |  |  |  | 7,185 |  |  | 9,647 |  |  | — |  |  | 488 |  |  | 979 |
Marketing and advertising services (5) |  |  |  | 3,576 |  |  |  |  |  | 1,930 |  |  | 950 |  |  | — |  |  | 1,506 |  |  | 506 |
Marketing and advertising services (8) |  |  |  | Ongoing arrangement (7) |  |  |  |  |  | 1,418 |  |  | 299 |  |  | — |  |  | 1,072 |  |  | 153 |
Marketing services (8) |  |  |  | 603 |  |  |  |  |  | 418 |  |  | — |  |  | — |  |  | 30 |  |  | — |
Marketing services (8) |  |  |  | Ongoing arrangement (7) |  |  |  |  |  | 5,564 |  |  | 4,814 |  |  | — |  |  | 3,476 |  |  | 4,033 |
Polling services (6) |  |  |  | 3,450 |  |  |  |  |  | 2,365 |  |  | — |  |  | — |  |  | — |  |  | — |
Total |  |  |  |  |  |  |  |  |  | $ | 23,076 |  |  | $ | 16,449 |  |  | $ | 572 |  |  | $ | 7,487 |  |  | $ | 5,839 |
(1) Client was founded by the Company’s Chief Executive Officer. (2) Family member of one of the Brands’ partners holds an executive leadership position in the client. (3) Family members of certain of the Company’s executives hold key leadership positions in the client (4) Client has significant interest in the Company. (5) Brands’ partners and executives either hold a key leadership position in or are on the board of directors of the client. (6) Founder of the client has significant interest in the Company. (7) This arrangement was entered into for an indefinite term and is invoiced as services are provided. (8) A member of the Company’s board of directors holds an executive leadership position or are in the board of directors of the client. The following table presents significant related party transactions in which the Company receives services from a third party:
|  |  |  | Total Transaction Value |  |  |  |  | Expenses |  | Due to Related Party
|  |  |  |  |  |  | Year Ended December 31, |  | December 31, 2022 |  | December 31, 2021
Services |  |  |  |  |  |  |  |  | 2022 |  | 2021 |  | 2020 |  |
Data management services (1) |  |  |  | Ongoing arrangement (4) |  |  |  |  |  | $ | 2,138 |  |  | $ | 1,473 |  |  | $ | 8,009 |  |  | $ | 1,295 |  |  | $ | 623 |
Sales and management services (2) |  |  |  | Ongoing arrangement (4) |  |  |  |  |  | 2,006 |  |  | 788 |  |  | — |  |  | 1,416 |  |  | 442 |
Marketing services (3) |  |  |  | $40 |  |  |  |  |  | 40 |  |  | — |  |  | — |  |  | 40 |  |  | — |
Marketing services (5) |  |  |  | 365 |  |  |  |  |  | 181 |  |  | — |  |  | — |  |  | — |  |  | — |
Total |  |  |  |  |  |  |  |  |  | $ | 4,365 |  |  | $ | 2,261 |  |  | $ | 8,009 |  |  | $ | 2,751 |  |  | $ | 1,065 |
(1) Family member of one of the Brand’s partners holds an executive leadership position in the third party. (2) Chief Executive Officer of the Brand is a shareholder of the affiliate providing the services. (3) A family member of the Company’s President holds a key leadership position in the client. (4) This arrangement was entered into for an indefinite term and is invoiced as services are provided. (5) A member of the Company’s board of directors holds an executive leadership position or are on the board of directors of the client. In 2019, a Brand of the Company, entered into a loan agreement with a third party who holds a minority interest in the Brand. The loan receivable of $3,611 and $3,784 due from the third party is included within Other current assets in the Company’s Consolidated Balance Sheets as of December 31, 2022 and December 31, 2021, respectively. The Company recognized $464, $307, and $249 for the years ended December 31, 2022, 2021, and 2020, respectively, of interest income within Interest expense, net on its Consolidated Statements of Operations. The Company made loans to three employees of a subsidiary each in the amount of approximately $889, together with interest on the unpaid principal balance at a fixed interest rate equal to 3.5% per annum, compounding quarterly. The cash from the loan was used by the employees to purchase the noncontrolling interest of 13.3% in TMA Direct. Prior Period Transactions In October 2020, a Brand entered into an arrangement to provide marketing services to a client in which one of the Brand’s partners holds a key leadership position. During the years ended December 31, 2021 and 2020, the Company recognized $5,146 and $4,866, respectively, in revenue related to this transaction. As of December 31, 2022 and 2021, there were no balances due from the client related to this arrangement. This transaction was fully recognized in 2021. During the years ended December 31, 2021 and 2020, Stagwell Media made additional non-cash investments in the Company of $12,400, and $93,900 respectively. Additionally, during the years ended December 31, 2021 and 2020, the Company made cash investments of $1,600 and $1,500, respectively. In March 2021, the Company made a non-cash distribution to Stagwell Media of $13,000. Additionally, the Company made cash distributions to Stagwell Media of $191,900 and $108,500 for the years ended December 31, 2021 and 2020, respectively.

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- Definition The entire disclosure for related party transactions. Examples of related party transactions include transactions between (a) a parent company and its subsidiary; (b) subsidiaries of a common parent; (c) and entity and its principal owners; and (d) affiliates. + References Reference 1: http://www.xbrl.org/2003/role/disclosureRef -Publisher FASB -Name Accounting Standards Codification -Topic 850 -SubTopic 10 -Section 50 -Paragraph 1 -Subparagraph (d) -URI https://asc.fasb.org/extlink&oid=6457730&loc=d3e39549-107864 Reference 2: http://www.xbrl.org/2003/role/disclosureRef -Publisher FASB -Name Accounting Standards Codification -Topic 850 -SubTopic 10 -Section 50 -Paragraph 1 -Subparagraph (b) -URI https://asc.fasb.org/extlink&oid=6457730&loc=d3e39549-107864 Reference 3: http://www.xbrl.org/2003/role/disclosureRef -Publisher FASB -Name Accounting Standards Codification -Topic 850 -SubTopic 10 -Section 50 -Paragraph 1 -Subparagraph (a) -URI https://asc.fasb.org/extlink&oid=6457730&loc=d3e39549-107864 Reference 4: http://www.xbrl.org/2003/role/disclosureRef -Publisher FASB -Name Accounting Standards Codification -Topic 850 -URI https://asc.fasb.org/topic&trid=2122745 Reference 5: http://www.xbrl.org/2003/role/disclosureRef -Publisher FASB -Name Accounting Standards Codification -Topic 850 -SubTopic 10 -Section 50 -Paragraph 6 -URI https://asc.fasb.org/extlink&oid=6457730&loc=d3e39691-107864 + Details
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