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Revenue (Tables) | 9 Months Ended
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Sep. 30, 2023
By Location |
Disaggregation of Revenue [Line Items] |
Disaggregation of Revenue | The following table presents revenue disaggregated by geography for the three and nine months ended September 30, 2023 and 2022:
| Three Months Ended September 30, |  | Nine Months Ended September 30,
Geographical Location | Reportable Segment |  | 2023 |  | 2022 |  | 2023 |  | 2022 |  |
|  |  | (dollars in thousands) |  |
United States | All |  | $ | 498,314 |  |  | $ | 553,744 |  |  | $ | 1,523,420 |  |  | $ | 1,650,610 |  |  |
United Kingdom | All |  | 40,323 |  |  | 42,774 |  |  | 116,889 |  |  | 125,950 |  |  |
Other | All |  | 78,936 |  |  | 67,273 |  |  | 231,973 |  |  | 203,047 |  |  |
|  |  | $ | 617,573 |  |  | $ | 663,791 |  |  | $ | 1,872,282 |  |  | $ | 1,979,607 |  |  |
Principal Capability |
Disaggregation of Revenue [Line Items] |
Disaggregation of Revenue | The following table presents revenue disaggregated by our principal capabilities for the three and nine months ended September 30, 2023 and 2022. We reclassified certain brands into the Stagwell Marketing Cloud Group (software-as-a-service and data-as-a-service tools for the in-house marketers) principal capability in the third quarter of 2023. We have reported disaggregated revenue data using the new classification and have recast the 2022 disaggregated revenue data to conform to the current year classification.
|  |  | Three Months Ended September 30, |  | Nine Months Ended September 30,
Principal Capabilities | Reportable Segment |  | 2023 |  | 2022 |  | 2023 |  | 2022 |  |
|  |  | (dollars in thousands) |  |
Digital Transformation | All segments |  | $ | 141,543 |  |  | $ | 187,664 |  |  | $ | 487,114 |  |  | $ | 583,977 |  |  |
Creativity and Communications | All segments |  | 300,026 |  |  | 304,971 |  |  | 851,652 |  |  | 892,416 |  |  |
Performance Media and Data | Brand Performance Network |  | 72,785 |  |  | 67,302 |  |  | 215,691 |  |  | 202,622 |  |  |
Consumer Insights and Strategy | Integrated Agencies Network |  | 45,929 |  |  | 50,256 |  |  | 147,310 |  |  | 156,460 |  |  |
Stagwell Marketing Cloud Group | All segments |  | 57,290 |  |  | 53,598 |  |  | 170,515 |  |  | 144,132 |  |  |
|  |  | $ | 617,573 |  |  | $ | 663,791 |  |  | $ | 1,872,282 |  |  | $ | 1,979,607 |  |  |

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