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    <link:label id="lab_rcii_A2017AcceptanceNowConsolidationPlanMember_BE95B3A1C0A7BB9ED7A887F64D94F68D_documentation_en-US" xlink:label="lab_rcii_A2017AcceptanceNowConsolidationPlanMember_BE95B3A1C0A7BB9ED7A887F64D94F68D" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">2017 Acceptance Now Consolidation Plan [Member]</link:label>
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    <link:label id="lab_us-gaap_SegmentDomain_F00A045834CC6507993D87F64D954E2C_label_en-US" xlink:label="lab_us-gaap_SegmentDomain_F00A045834CC6507993D87F64D954E2C" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Segments [Domain]</link:label>
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    <link:label id="lab_us-gaap_ContractTerminationMember_1A329B26DB7660499FC887F64D97BC94_label_en-US" xlink:label="lab_us-gaap_ContractTerminationMember_1A329B26DB7660499FC887F64D97BC94" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Contract Termination [Member]</link:label>
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    <link:label id="lab_us-gaap_OtherRestructuringMember_EDAB24656AB425A6AC5087F64D9C0E55_terseLabel_en-US" xlink:label="lab_us-gaap_OtherRestructuringMember_EDAB24656AB425A6AC5087F64D9C0E55" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Other miscellaneous [Member]</link:label>
    <link:label id="lab_us-gaap_OtherRestructuringMember_EDAB24656AB425A6AC5087F64D9C0E55_label_en-US" xlink:label="lab_us-gaap_OtherRestructuringMember_EDAB24656AB425A6AC5087F64D9C0E55" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Other Restructuring [Member]</link:label>
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    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueNextTwelveMonths_4765993FF76395D4A95C87F64FB0649C_terseLabel_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueNextTwelveMonths_4765993FF76395D4A95C87F64FB0649C" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">2020</link:label>
    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueNextTwelveMonths_4765993FF76395D4A95C87F64FB0649C_label_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueNextTwelveMonths_4765993FF76395D4A95C87F64FB0649C" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Lessee, Operating Lease, Liability, Payments, Due Next Twelve Months</link:label>
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    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearTwo_ED4F75D68B182A2DA33C87F64FB0A064_terseLabel_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearTwo_ED4F75D68B182A2DA33C87F64FB0A064" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">2021</link:label>
    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearTwo_ED4F75D68B182A2DA33C87F64FB0A064_label_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearTwo_ED4F75D68B182A2DA33C87F64FB0A064" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Lessee, Operating Lease, Liability, Payments, Due Year Two</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearTwo" xlink:label="loc_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearTwo_ED4F75D68B182A2DA33C87F64FB0A064" xlink:type="locator" />
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    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearThree_387AB513730FDB1CC36587F64FB16942_terseLabel_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearThree_387AB513730FDB1CC36587F64FB16942" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">2022</link:label>
    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearThree_387AB513730FDB1CC36587F64FB16942_label_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearThree_387AB513730FDB1CC36587F64FB16942" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Lessee, Operating Lease, Liability, Payments, Due Year Three</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearThree" xlink:label="loc_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearThree_387AB513730FDB1CC36587F64FB16942" xlink:type="locator" />
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    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearFour_D18A5098C73040F69F8587F64FB1E636_terseLabel_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearFour_D18A5098C73040F69F8587F64FB1E636" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">2023</link:label>
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    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearFive_6815BFCD972C0A53F72487F64FB16D58_terseLabel_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearFive_6815BFCD972C0A53F72487F64FB16D58" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">2024</link:label>
    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearFive_6815BFCD972C0A53F72487F64FB16D58_label_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueYearFive_6815BFCD972C0A53F72487F64FB16D58" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Lessee, Operating Lease, Liability, Payments, Due Year Five</link:label>
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    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueAfterYearFive_498C6BF3D99A813F70E687F64FB1A8B6_terseLabel_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueAfterYearFive_498C6BF3D99A813F70E687F64FB1A8B6" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Thereafter</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueAfterYearFive" xlink:label="loc_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDueAfterYearFive_498C6BF3D99A813F70E687F64FB1A8B6" xlink:type="locator" />
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    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDue_307B1995825E97A7F6AC87F64FB2F49D_terseLabel_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDue_307B1995825E97A7F6AC87F64FB2F49D" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Total undiscounted operating lease liabilities</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LesseeOperatingLeaseLiabilityPaymentsDue" xlink:label="loc_us-gaap_LesseeOperatingLeaseLiabilityPaymentsDue_307B1995825E97A7F6AC87F64FB2F49D" xlink:type="locator" />
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    <link:label id="lab_us-gaap_LesseeOperatingLeaseLiabilityUndiscountedExcessAmount_0D8A5DABCF777FB4ABA287F64FB29E26_negatedTerseLabel_en-US" xlink:label="lab_us-gaap_LesseeOperatingLeaseLiabilityUndiscountedExcessAmount_0D8A5DABCF777FB4ABA287F64FB29E26" xlink:role="http://www.xbrl.org/2009/role/negatedTerseLabel" xlink:type="resource" xml:lang="en-US">Less: Interest</link:label>
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    <link:label id="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearTwo_CB01CD50DA8314775B3887F64F97432D_label_en-US" xlink:label="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearTwo_CB01CD50DA8314775B3887F64F97432D" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Finite-Lived Intangible Assets, Amortization Expense, Year Two</link:label>
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    <link:label id="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearThree_0D0E28390093F961FCF787F64F97E6EE_terseLabel_en-US" xlink:label="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearThree_0D0E28390093F961FCF787F64F97E6EE" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">2022 Estimated amortization expense</link:label>
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    <link:label id="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearFour_2669A82C630DB96E64FB87F64F972832_label_en-US" xlink:label="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearFour_2669A82C630DB96E64FB87F64F972832" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Finite-Lived Intangible Assets, Amortization Expense, Year Four</link:label>
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    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearFour_2669A82C630DB96E64FB87F64F972832" xlink:to="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearFour_2669A82C630DB96E64FB87F64F972832" xlink:type="arc" />
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    <link:label id="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearFive_7D7038EAF2734089B19987F64F97D46F_label_en-US" xlink:label="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearFive_7D7038EAF2734089B19987F64F97D46F" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Finite-Lived Intangible Assets, Amortization Expense, Year Five</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearFive" xlink:label="loc_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearFive_7D7038EAF2734089B19987F64F97D46F" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearFive_7D7038EAF2734089B19987F64F97D46F" xlink:to="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseYearFive_7D7038EAF2734089B19987F64F97D46F" xlink:type="arc" />
    <link:label id="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseAfterYearFive_9FD03E8D0E336CCF6F4587F64F97EB6C_terseLabel_en-US" xlink:label="lab_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseAfterYearFive_9FD03E8D0E336CCF6F4587F64F97EB6C" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Thereafter Estimated amortization expense</link:label>
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    <link:label id="lab_us-gaap_FiniteLivedIntangibleAssetsNet_526C12E655D834811B3987F64F988058_totalLabel_en-US" xlink:label="lab_us-gaap_FiniteLivedIntangibleAssetsNet_526C12E655D834811B3987F64F988058" xlink:role="http://www.xbrl.org/2003/role/totalLabel" xlink:type="resource" xml:lang="en-US">Other intangible assets, net</link:label>
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    <link:label id="lab_us-gaap_GoodwillAcquiredDuringPeriod_5519A6E09F0B79EFCA0D87F64F92BFDB_terseLabel_en-US" xlink:label="lab_us-gaap_GoodwillAcquiredDuringPeriod_5519A6E09F0B79EFCA0D87F64F92BFDB" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Goodwill</link:label>
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    <link:label id="lab_us-gaap_BusinessAcquisitionEffectiveDateOfAcquisition1_E3DD3E5F557769CAA0C287F64F890129_terseLabel_en-US" xlink:label="lab_us-gaap_BusinessAcquisitionEffectiveDateOfAcquisition1_E3DD3E5F557769CAA0C287F64F890129" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Acquisition date</link:label>
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    <link:label id="lab_us-gaap_DebtInstrumentLineItems_414A9A2521329DF1B39187F64E59674F_label_en-US" xlink:label="lab_us-gaap_DebtInstrumentLineItems_414A9A2521329DF1B39187F64E59674F" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Debt Instrument [Line Items]</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_DebtInstrumentLineItems" xlink:label="loc_us-gaap_DebtInstrumentLineItems_414A9A2521329DF1B39187F64E59674F" xlink:type="locator" />
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    <link:label id="lab_us-gaap_DebtAndCapitalLeaseObligations_FDB4887DF86F3F220D7C87F64E59A75D_terseLabel_en-US" xlink:label="lab_us-gaap_DebtAndCapitalLeaseObligations_FDB4887DF86F3F220D7C87F64E59A75D" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Senior debt</link:label>
    <link:label id="lab_us-gaap_DebtAndCapitalLeaseObligations_FDB4887DF86F3F220D7C87F64E59A75D_label_en-US" xlink:label="lab_us-gaap_DebtAndCapitalLeaseObligations_FDB4887DF86F3F220D7C87F64E59A75D" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Debt and Lease Obligation</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_DebtAndCapitalLeaseObligations" xlink:label="loc_us-gaap_DebtAndCapitalLeaseObligations_FDB4887DF86F3F220D7C87F64E59A75D" xlink:type="locator" />
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    <link:label id="lab_rcii_Originalissuediscount_56B4F37A927A54CCB88E87F64E59DE3A_terseLabel_en-US" xlink:label="lab_rcii_Originalissuediscount_56B4F37A927A54CCB88E87F64E59DE3A" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Original issue discount</link:label>
    <link:label id="lab_rcii_Originalissuediscount_56B4F37A927A54CCB88E87F64E59DE3A_label_en-US" xlink:label="lab_rcii_Originalissuediscount_56B4F37A927A54CCB88E87F64E59DE3A" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Original issue discount</link:label>
    <link:label id="lab_rcii_Originalissuediscount_56B4F37A927A54CCB88E87F64E59DE3A_documentation_en-US" xlink:label="lab_rcii_Originalissuediscount_56B4F37A927A54CCB88E87F64E59DE3A" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Original issue discount</link:label>
    <link:loc xlink:href="rcii-20191231.xsd#rcii_Originalissuediscount" xlink:label="loc_rcii_Originalissuediscount_56B4F37A927A54CCB88E87F64E59DE3A" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_rcii_Originalissuediscount_56B4F37A927A54CCB88E87F64E59DE3A" xlink:to="lab_rcii_Originalissuediscount_56B4F37A927A54CCB88E87F64E59DE3A" xlink:type="arc" />
    <link:label id="lab_us-gaap_DeferredFinanceCostsGross_17B3C9DE6341882B42D487F64E59CED6_terseLabel_en-US" xlink:label="lab_us-gaap_DeferredFinanceCostsGross_17B3C9DE6341882B42D487F64E59CED6" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Debt issuance costs</link:label>
    <link:label id="lab_us-gaap_DeferredFinanceCostsGross_17B3C9DE6341882B42D487F64E59CED6_label_en-US" xlink:label="lab_us-gaap_DeferredFinanceCostsGross_17B3C9DE6341882B42D487F64E59CED6" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Debt Issuance Costs, Gross</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_DeferredFinanceCostsGross" xlink:label="loc_us-gaap_DeferredFinanceCostsGross_17B3C9DE6341882B42D487F64E59CED6" xlink:type="locator" />
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    <link:label id="lab_us-gaap_UnamortizedDebtIssuanceExpense_1BBFCA60BA79E2C6E17287F64E591D2C_negatedTerseLabel_en-US" xlink:label="lab_us-gaap_UnamortizedDebtIssuanceExpense_1BBFCA60BA79E2C6E17287F64E591D2C" xlink:role="http://www.xbrl.org/2009/role/negatedTerseLabel" xlink:type="resource" xml:lang="en-US">Unamortized debt issuance expense</link:label>
    <link:label id="lab_us-gaap_UnamortizedDebtIssuanceExpense_1BBFCA60BA79E2C6E17287F64E591D2C_label_en-US" xlink:label="lab_us-gaap_UnamortizedDebtIssuanceExpense_1BBFCA60BA79E2C6E17287F64E591D2C" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Unamortized Debt Issuance Expense</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_UnamortizedDebtIssuanceExpense" xlink:label="loc_us-gaap_UnamortizedDebtIssuanceExpense_1BBFCA60BA79E2C6E17287F64E591D2C" xlink:type="locator" />
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    <link:label id="lab_us-gaap_LettersOfCreditOutstandingAmount_3F1525CD79359620E9EC87F64E59A534_label_en-US" xlink:label="lab_us-gaap_LettersOfCreditOutstandingAmount_3F1525CD79359620E9EC87F64E59A534" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Letters of Credit Outstanding, Amount</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LettersOfCreditOutstandingAmount" xlink:label="loc_us-gaap_LettersOfCreditOutstandingAmount_3F1525CD79359620E9EC87F64E59A534" xlink:type="locator" />
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    <link:label id="lab_rcii_SeniorDebtMaximumBorrowingCapacity_F11AE2D4502D08A0E37087F64E592DD1_terseLabel_en-US" xlink:label="lab_rcii_SeniorDebtMaximumBorrowingCapacity_F11AE2D4502D08A0E37087F64E592DD1" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Maximum borrowing capacity</link:label>
    <link:label id="lab_rcii_SeniorDebtMaximumBorrowingCapacity_F11AE2D4502D08A0E37087F64E592DD1_label_en-US" xlink:label="lab_rcii_SeniorDebtMaximumBorrowingCapacity_F11AE2D4502D08A0E37087F64E592DD1" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Senior Debt, Maximum Borrowing Capacity</link:label>
    <link:label id="lab_rcii_SeniorDebtMaximumBorrowingCapacity_F11AE2D4502D08A0E37087F64E592DD1_documentation_en-US" xlink:label="lab_rcii_SeniorDebtMaximumBorrowingCapacity_F11AE2D4502D08A0E37087F64E592DD1" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Senior Debt, Maximum Borrowing Capacity</link:label>
    <link:loc xlink:href="rcii-20191231.xsd#rcii_SeniorDebtMaximumBorrowingCapacity" xlink:label="loc_rcii_SeniorDebtMaximumBorrowingCapacity_F11AE2D4502D08A0E37087F64E592DD1" xlink:type="locator" />
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    <link:label id="lab_rcii_Seniordebtamountoutstanding_6000231F5EE77FD96D7487F64E593C62_totalLabel_en-US" xlink:label="lab_rcii_Seniordebtamountoutstanding_6000231F5EE77FD96D7487F64E593C62" xlink:role="http://www.xbrl.org/2003/role/totalLabel" xlink:type="resource" xml:lang="en-US">Amount outstanding</link:label>
    <link:label id="lab_rcii_Seniordebtamountoutstanding_6000231F5EE77FD96D7487F64E593C62_label_en-US" xlink:label="lab_rcii_Seniordebtamountoutstanding_6000231F5EE77FD96D7487F64E593C62" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Senior debt, amount outstanding</link:label>
    <link:label id="lab_rcii_Seniordebtamountoutstanding_6000231F5EE77FD96D7487F64E593C62_documentation_en-US" xlink:label="lab_rcii_Seniordebtamountoutstanding_6000231F5EE77FD96D7487F64E593C62" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Senior debt, amount outstanding</link:label>
    <link:loc xlink:href="rcii-20191231.xsd#rcii_Seniordebtamountoutstanding" xlink:label="loc_rcii_Seniordebtamountoutstanding_6000231F5EE77FD96D7487F64E593C62" xlink:type="locator" />
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    <link:label id="lab_rcii_Unsecuredlineofcreditmaximumfacility_843CFEE0E7E1A0AD2C2D87F64E594E49_terseLabel_en-US" xlink:label="lab_rcii_Unsecuredlineofcreditmaximumfacility_843CFEE0E7E1A0AD2C2D87F64E594E49" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Unsecured line of credit, maximum facility</link:label>
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    <link:label id="lab_rcii_Unsecuredlineofcreditmaximumfacility_843CFEE0E7E1A0AD2C2D87F64E594E49_documentation_en-US" xlink:label="lab_rcii_Unsecuredlineofcreditmaximumfacility_843CFEE0E7E1A0AD2C2D87F64E594E49" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Unsecured line of credit, maximum facility</link:label>
    <link:loc xlink:href="rcii-20191231.xsd#rcii_Unsecuredlineofcreditmaximumfacility" xlink:label="loc_rcii_Unsecuredlineofcreditmaximumfacility_843CFEE0E7E1A0AD2C2D87F64E594E49" xlink:type="locator" />
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    <link:label id="lab_rcii_Unsecuredlineofcreditamountoutstanding_45CCE44D533B9853186987F64E594B78_label_en-US" xlink:label="lab_rcii_Unsecuredlineofcreditamountoutstanding_45CCE44D533B9853186987F64E594B78" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Unsecured line of credit, amount outstanding</link:label>
    <link:label id="lab_rcii_Unsecuredlineofcreditamountoutstanding_45CCE44D533B9853186987F64E594B78_documentation_en-US" xlink:label="lab_rcii_Unsecuredlineofcreditamountoutstanding_45CCE44D533B9853186987F64E594B78" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Unsecured line of credit, amount outstanding</link:label>
    <link:loc xlink:href="rcii-20191231.xsd#rcii_Unsecuredlineofcreditamountoutstanding" xlink:label="loc_rcii_Unsecuredlineofcreditamountoutstanding_45CCE44D533B9853186987F64E594B78" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_rcii_Unsecuredlineofcreditamountoutstanding_45CCE44D533B9853186987F64E594B78" xlink:to="lab_rcii_Unsecuredlineofcreditamountoutstanding_45CCE44D533B9853186987F64E594B78" xlink:type="arc" />
    <link:label id="lab_us-gaap_DebtInstrumentUnusedBorrowingCapacityAmount_6B2CDEA4D53FE3A5917587F64E5919A7_terseLabel_en-US" xlink:label="lab_us-gaap_DebtInstrumentUnusedBorrowingCapacityAmount_6B2CDEA4D53FE3A5917587F64E5919A7" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Amount available</link:label>
    <link:label id="lab_us-gaap_DebtInstrumentUnusedBorrowingCapacityAmount_6B2CDEA4D53FE3A5917587F64E5919A7_label_en-US" xlink:label="lab_us-gaap_DebtInstrumentUnusedBorrowingCapacityAmount_6B2CDEA4D53FE3A5917587F64E5919A7" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Debt Instrument, Unused Borrowing Capacity, Amount</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_DebtInstrumentUnusedBorrowingCapacityAmount" xlink:label="loc_us-gaap_DebtInstrumentUnusedBorrowingCapacityAmount_6B2CDEA4D53FE3A5917587F64E5919A7" xlink:type="locator" />
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    <link:label id="lab_us-gaap_LineOfCreditFacilityRemainingBorrowingCapacity_498B0AD266C9CD2CDBD887F64E632328_terseLabel_en-US" xlink:label="lab_us-gaap_LineOfCreditFacilityRemainingBorrowingCapacity_498B0AD266C9CD2CDBD887F64E632328" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">ABL credit facility availability</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LineOfCreditFacilityRemainingBorrowingCapacity" xlink:label="loc_us-gaap_LineOfCreditFacilityRemainingBorrowingCapacity_498B0AD266C9CD2CDBD887F64E632328" xlink:type="locator" />
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    <link:label id="lab_rcii_SecuredDebtNet_0D6FCF5A588FA3BEB84D87F64E6334AC_terseLabel_en-US" xlink:label="lab_rcii_SecuredDebtNet_0D6FCF5A588FA3BEB84D87F64E6334AC" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Senior debt, net</link:label>
    <link:label id="lab_rcii_SecuredDebtNet_0D6FCF5A588FA3BEB84D87F64E6334AC_label_en-US" xlink:label="lab_rcii_SecuredDebtNet_0D6FCF5A588FA3BEB84D87F64E6334AC" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">SecuredDebtNet</link:label>
    <link:label id="lab_rcii_SecuredDebtNet_0D6FCF5A588FA3BEB84D87F64E6334AC_documentation_en-US" xlink:label="lab_rcii_SecuredDebtNet_0D6FCF5A588FA3BEB84D87F64E6334AC" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Secured Debt, Net of Unamortized Issuance Costs</link:label>
    <link:loc xlink:href="rcii-20191231.xsd#rcii_SecuredDebtNet" xlink:label="loc_rcii_SecuredDebtNet_0D6FCF5A588FA3BEB84D87F64E6334AC" xlink:type="locator" />
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    <link:label id="lab_us-gaap_ConstructionInProgressGross_444BE6C2A9B8320EF2BF82F6CE036268_terseLabel_en-US" xlink:label="lab_us-gaap_ConstructionInProgressGross_444BE6C2A9B8320EF2BF82F6CE036268" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Construction in progress</link:label>
    <link:label id="lab_us-gaap_ConstructionInProgressGross_444BE6C2A9B8320EF2BF82F6CE036268_label_en-US" xlink:label="lab_us-gaap_ConstructionInProgressGross_444BE6C2A9B8320EF2BF82F6CE036268" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Construction in Progress, Gross</link:label>
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    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_ConstructionInProgressGross_444BE6C2A9B8320EF2BF82F6CE036268" xlink:to="lab_us-gaap_ConstructionInProgressGross_444BE6C2A9B8320EF2BF82F6CE036268" xlink:type="arc" />
    <link:label id="lab_us-gaap_PropertyPlantAndEquipmentGross_7D9B5FAEB359CDB3866382F6CE03D3AB_totalLabel_en-US" xlink:label="lab_us-gaap_PropertyPlantAndEquipmentGross_7D9B5FAEB359CDB3866382F6CE03D3AB" xlink:role="http://www.xbrl.org/2003/role/totalLabel" xlink:type="resource" xml:lang="en-US">Total property assets</link:label>
    <link:label id="lab_us-gaap_PropertyPlantAndEquipmentGross_7D9B5FAEB359CDB3866382F6CE03D3AB_label_en-US" xlink:label="lab_us-gaap_PropertyPlantAndEquipmentGross_7D9B5FAEB359CDB3866382F6CE03D3AB" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Property, Plant and Equipment, Gross</link:label>
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    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_PropertyPlantAndEquipmentGross_7D9B5FAEB359CDB3866382F6CE03D3AB" xlink:to="lab_us-gaap_PropertyPlantAndEquipmentGross_7D9B5FAEB359CDB3866382F6CE03D3AB" xlink:type="arc" />
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment" xlink:label="loc_us-gaap_AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment_DF113B22AF0617DE12FB82F6CE03F443" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment_DF113B22AF0617DE12FB82F6CE03F443" xlink:to="lab_us-gaap_AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment_DF113B22AF0617DE12FB82F6CE03F443" xlink:type="arc" />
    <link:label id="lab_us-gaap_PropertyPlantAndEquipmentNet_A5D9B539BA9BED06FAC582F6CE03688D_totalLabel_en-US" xlink:label="lab_us-gaap_PropertyPlantAndEquipmentNet_A5D9B539BA9BED06FAC582F6CE03688D" xlink:role="http://www.xbrl.org/2003/role/totalLabel" xlink:type="resource" xml:lang="en-US">Property assets, net of accumulated depreciation of $522,826 and $551,750 in 2019 and 2018, respectively</link:label>
    <link:label id="lab_us-gaap_PropertyPlantAndEquipmentNet_A5D9B539BA9BED06FAC582F6CE03688D_label_en-US" xlink:label="lab_us-gaap_PropertyPlantAndEquipmentNet_A5D9B539BA9BED06FAC582F6CE03688D" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Property, Plant and Equipment, Net</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PropertyPlantAndEquipmentNet" xlink:label="loc_us-gaap_PropertyPlantAndEquipmentNet_A5D9B539BA9BED06FAC582F6CE03688D" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_PropertyPlantAndEquipmentNet_A5D9B539BA9BED06FAC582F6CE03688D" xlink:to="lab_us-gaap_PropertyPlantAndEquipmentNet_A5D9B539BA9BED06FAC582F6CE03688D" xlink:type="arc" />
    <link:label id="lab_rcii_CapitalizedSoftwareCostinConstructioninProgress_A3954B684035DA9EEFEE82F6CE0361F8_terseLabel_en-US" xlink:label="lab_rcii_CapitalizedSoftwareCostinConstructioninProgress_A3954B684035DA9EEFEE82F6CE0361F8" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Capitalized software costs included in construction in progress</link:label>
    <link:label id="lab_rcii_CapitalizedSoftwareCostinConstructioninProgress_A3954B684035DA9EEFEE82F6CE0361F8_label_en-US" xlink:label="lab_rcii_CapitalizedSoftwareCostinConstructioninProgress_A3954B684035DA9EEFEE82F6CE0361F8" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Capitalized Software Cost in Construction in Progress</link:label>
    <link:label id="lab_rcii_CapitalizedSoftwareCostinConstructioninProgress_A3954B684035DA9EEFEE82F6CE0361F8_documentation_en-US" xlink:label="lab_rcii_CapitalizedSoftwareCostinConstructioninProgress_A3954B684035DA9EEFEE82F6CE0361F8" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Capitalized Software Cost in Construction in Progress</link:label>
    <link:loc xlink:href="rcii-20191231.xsd#rcii_CapitalizedSoftwareCostinConstructioninProgress" xlink:label="loc_rcii_CapitalizedSoftwareCostinConstructioninProgress_A3954B684035DA9EEFEE82F6CE0361F8" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_rcii_CapitalizedSoftwareCostinConstructioninProgress_A3954B684035DA9EEFEE82F6CE0361F8" xlink:to="lab_rcii_CapitalizedSoftwareCostinConstructioninProgress_A3954B684035DA9EEFEE82F6CE0361F8" xlink:type="arc" />
    <link:label id="lab_us-gaap_CapitalizedComputerSoftwareAdditions_BAB0B8B0A097AC28C0EE82F6CE038FCD_terseLabel_en-US" xlink:label="lab_us-gaap_CapitalizedComputerSoftwareAdditions_BAB0B8B0A097AC28C0EE82F6CE038FCD" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Cost of internally developed software placed in service</link:label>
    <link:label id="lab_us-gaap_CapitalizedComputerSoftwareAdditions_BAB0B8B0A097AC28C0EE82F6CE038FCD_label_en-US" xlink:label="lab_us-gaap_CapitalizedComputerSoftwareAdditions_BAB0B8B0A097AC28C0EE82F6CE038FCD" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Capitalized Computer Software, Additions</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CapitalizedComputerSoftwareAdditions" xlink:label="loc_us-gaap_CapitalizedComputerSoftwareAdditions_BAB0B8B0A097AC28C0EE82F6CE038FCD" xlink:type="locator" />
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    <link:label id="lab_us-gaap_PropertyPlantAndEquipmentDisposals_D28BEEB939A3E7F82416830666B77D9C_terseLabel_en-US" xlink:label="lab_us-gaap_PropertyPlantAndEquipmentDisposals_D28BEEB939A3E7F82416830666B77D9C" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Write-off</link:label>
    <link:label id="lab_us-gaap_PropertyPlantAndEquipmentDisposals_D28BEEB939A3E7F82416830666B77D9C_label_en-US" xlink:label="lab_us-gaap_PropertyPlantAndEquipmentDisposals_D28BEEB939A3E7F82416830666B77D9C" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Property, Plant and Equipment, Disposals</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PropertyPlantAndEquipmentDisposals" xlink:label="loc_us-gaap_PropertyPlantAndEquipmentDisposals_D28BEEB939A3E7F82416830666B77D9C" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_PropertyPlantAndEquipmentDisposals_D28BEEB939A3E7F82416830666B77D9C" xlink:to="lab_us-gaap_PropertyPlantAndEquipmentDisposals_D28BEEB939A3E7F82416830666B77D9C" xlink:type="arc" />
    <link:label id="lab_us-gaap_SaleLeasebackTransactionLeaseTerms_7EA6AEC8F31EA3F4FEB1830EC0AA27B6_terseLabel_en-US" xlink:label="lab_us-gaap_SaleLeasebackTransactionLeaseTerms_7EA6AEC8F31EA3F4FEB1830EC0AA27B6" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Corporate headquarters lease terms</link:label>
    <link:label id="lab_us-gaap_SaleLeasebackTransactionLeaseTerms_7EA6AEC8F31EA3F4FEB1830EC0AA27B6_label_en-US" xlink:label="lab_us-gaap_SaleLeasebackTransactionLeaseTerms_7EA6AEC8F31EA3F4FEB1830EC0AA27B6" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Sale Leaseback Transaction, Lease Terms</link:label>
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    <link:label id="lab_us-gaap_AssetsAbstract_106BF87B61F94242A17F81BBC1DEF491_terseLabel_en-US" xlink:label="lab_us-gaap_AssetsAbstract_106BF87B61F94242A17F81BBC1DEF491" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">ASSETS [Abstract]</link:label>
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    <link:label id="lab_us-gaap_CashAndCashEquivalentsAtCarryingValue_688DB786BDE751937DF281BBC1E1A63E_terseLabel_en-US" xlink:label="lab_us-gaap_CashAndCashEquivalentsAtCarryingValue_688DB786BDE751937DF281BBC1E1A63E" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Cash and cash equivalents</link:label>
    <link:label id="lab_us-gaap_CashAndCashEquivalentsAtCarryingValue_688DB786BDE751937DF281BBC1E1A63E_label_en-US" xlink:label="lab_us-gaap_CashAndCashEquivalentsAtCarryingValue_688DB786BDE751937DF281BBC1E1A63E" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Cash and Cash Equivalents, at Carrying Value</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CashAndCashEquivalentsAtCarryingValue" xlink:label="loc_us-gaap_CashAndCashEquivalentsAtCarryingValue_688DB786BDE751937DF281BBC1E1A63E" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_CashAndCashEquivalentsAtCarryingValue_688DB786BDE751937DF281BBC1E1A63E" xlink:to="lab_us-gaap_CashAndCashEquivalentsAtCarryingValue_688DB786BDE751937DF281BBC1E1A63E" xlink:type="arc" />
    <link:label id="lab_us-gaap_AccountsReceivableNet_9E3D94DF1E7947F913FD81BBC1E16603_terseLabel_en-US" xlink:label="lab_us-gaap_AccountsReceivableNet_9E3D94DF1E7947F913FD81BBC1E16603" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Receivables, net of allowance for doubtful accounts of $5,601 and $4,883 in 2019 and 2018, respectively</link:label>
    <link:label id="lab_us-gaap_AccountsReceivableNet_9E3D94DF1E7947F913FD81BBC1E16603_label_en-US" xlink:label="lab_us-gaap_AccountsReceivableNet_9E3D94DF1E7947F913FD81BBC1E16603" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Accounts Receivable, after Allowance for Credit Loss</link:label>
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    <link:label id="lab_rcii_RentalMerchandiseOnRentNet_5E3E60C5C11E15B2EC8D81BBC1E1C8DC_terseLabel_en-US" xlink:label="lab_rcii_RentalMerchandiseOnRentNet_5E3E60C5C11E15B2EC8D81BBC1E1C8DC" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">On rent</link:label>
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    <link:loc xlink:href="rcii-20191231.xsd#rcii_RentalMerchandiseOnRentNet" xlink:label="loc_rcii_RentalMerchandiseOnRentNet_5E3E60C5C11E15B2EC8D81BBC1E1C8DC" xlink:type="locator" />
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    <link:label id="lab_rcii_RentalMerchandiseHeldForRentNet_0126D534304C6D6596CC81BBC1E14C76_documentation_en-US" xlink:label="lab_rcii_RentalMerchandiseHeldForRentNet_0126D534304C6D6596CC81BBC1E14C76" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Rental merchandise held for rent, net.</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_ShareBasedCompensationArrangementsByShareBasedPaymentAwardOptionsGrantsInPeriodWeightedAverageExercisePrice" xlink:label="loc_us-gaap_ShareBasedCompensationArrangementsByShareBasedPaymentAwardOptionsGrantsInPeriodWeightedAverageExercisePrice_D2904FD5968308934BD8879BAF830B47" xlink:type="locator" />
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    <link:label id="lab_us-gaap_SharebasedCompensationArrangementBySharebasedPaymentAwardOptionsExercisableWeightedAverageRemainingContractualTerm1_5CEAFB512FDB81C3C0F1879BAF85F0EE_terseLabel_en-US" xlink:label="lab_us-gaap_SharebasedCompensationArrangementBySharebasedPaymentAwardOptionsExercisableWeightedAverageRemainingContractualTerm1_5CEAFB512FDB81C3C0F1879BAF85F0EE" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Stock options exercisable, weighted average remaining contractual life</link:label>
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