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Goodwill and Intangible Assets (Tables)
3 Months Ended
Mar. 31, 2020
Goodwill and Intangible Assets Disclosure [Abstract]  
Comparison of key assumptions used in impairment assessment The following table provides a comparison of key assumptions used in the Company's impairment assessment performed in the first quarter of 2020 compared to the prior assessment performed in 2019:
Discount RateLong-term Growth Rates
2020201920202019
Realogy Franchise Group10.0%8.5%2.5%2.5%
Realogy Brokerage Group11.0%9.0%2.0%2.0%
Realogy Title Group11.0%9.5%2.5%2.5%
Goodwill by segment and changes in the carrying amount
Goodwill by reporting unit and changes in the carrying amount are as follows:
Realogy Franchise GroupRealogy Brokerage GroupRealogy
Title
Group
Total
Company
Balance at December 31, 2019$2,476  $669  $155  $3,300  
Goodwill acquired—  —  —  —  
Impairment loss—  (413) —  (413) 
Balance at March 31, 2020$2,476  $256  $155  $2,887  
Accumulated impairment losses (a)$1,160  $808  $324  $2,292  
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(a)Includes impairment charges which reduced goodwill by $413 million, $237 million, $1,153 million and $489 million during the first quarter of 2020, third quarter of 2019, fourth quarter of 2008 and fourth quarter of 2007, respectively.
Intangible Assets
Intangible assets are as follows:
 As of March 31, 2020As of December 31, 2019
 Gross
Carrying
Amount
Accumulated
Amortization
Net
Carrying
Amount
Gross
Carrying
Amount
Accumulated
Amortization
Net
Carrying
Amount
Amortizable—Franchise agreements (a)$2,019  $876  $1,143  $2,019  $859  $1,160  
Indefinite life—Trademarks (b) (c)$643  $643  $673  $673  
Other Intangibles
Amortizable—License agreements (d)$45  $12  $33  $45  $12  $33  
Amortizable—Customer relationships (e)71  58  13  71  57  14  
Indefinite life—Title plant shares (f)19  19  19  19  
Amortizable—Other (g)28  22   27  21   
Total Other Intangibles$163  $92  $71  $162  $90  $72  
_______________
(a)Generally amortized over a period of 30 years.
(b)Primarily related to real estate franchise brands which are expected to generate future cash flows for an indefinite period of time.
(c)Realogy Franchise Group trademarks was impaired by $30 million during the first quarter of 2020.
(d)Relates to the Sotheby’s International Realty® and Better Homes and Gardens® Real Estate agreements which are being amortized over 50 years (the contractual term of the license agreements).
(e)Relates to the customer relationships at Realogy Title Group and Realogy Brokerage Group. These relationships are being amortized over a period of 2 to 12 years.
(f)Ownership in a title plant is required to transact title insurance in certain states. The Company expects to generate future cash flows for an indefinite period of time.
(g)Consists of covenants not to compete which are amortized over their contract lives and other intangibles which are generally amortized over periods ranging from 5 to 10 years.
Intangible asset amortization expense
Intangible asset amortization expense is as follows:
 Three Months Ended March 31,
 20202019
Franchise agreements$17  $17  
License agreements—  —  
Customer relationships  
Other  
Total$19  $19