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Breakdown of Revenue and Non-Current Assets by Geographical Areas
 9 Months Ended
Sep. 30, 2023
Segment Reporting [Abstract]  
Breakdown of Revenue and Non-Current Assets by Geographical Areas Segment information
Reportable segments
Criteo is a global technology company driving superior commerce outcomes for marketers and media owners through the world’s leading Commerce Media Platform.

The Company reports segment information based on the "management" approach. The management approach designates the internal reporting used by management for making decisions and assessing performance as the source of the Company's reportable segments. The Company reports its results of operations through the following three segments: Marketing Solutions, Retail Media and Iponweb.

–Marketing Solutions: This segment allows commerce companies to address multiple marketing goals by engaging their consumers with personalized ads across the web, mobile and offline store environments.

–Retail Media: This segment allows retailers to generate advertising revenues from consumer brands, and/or to drive sales for themselves, by monetizing their data and audiences through personalized ads, either on their own digital property or on the open Internet, that address multiple marketing goals.

–Iponweb: This segment specializes in building real-time advertising technology and trading infrastructure, delivering advanced media buying, selling, and packaging capabilities for media owners, agencies, performance advertisers, and 3rd-party ad tech platforms.

Segment operating results, Contribution ex-TAC, is Criteo's segment profitability measure and reflects our gross profit plus other costs of revenue. The Company's chief operating decision maker, or CODM, does not review any other financial information for our three segments, other than Contribution ex-TAC, at the reportable segment level.
The following table shows revenue by reportable segment:

Three Months EndedNine Months Ended
September 30,
2023		September 30,
2022		September 30,
2023		September 30,
2022
(in thousands)
Marketing Solutions$385,762 387,288 $1,162,943 1,291,599 
Retail Media49,813 41,170 132,424 142,516 
Iponweb33,618 18,463 87,776 18,463 
Total Revenue$469,193 $446,921 $1,383,143 $1,452,578 

The following table shows Contribution ex-TAC by reportable segment and its reconciliation to the Company’s Consolidated Statements of Operation:

Three Months EndedNine Months Ended
September 30,
2023		September 30,
2022		September 30,
2023		September 30,
2022
(in thousands)
Contribution ex-TAC
Marketing Solutions$163,341 $158,022 $489,148 $522,079 
Retail Media48,436 36,893 129,306 104,278 
Iponweb33,618 18,463 87,776 18,463 
$245,395 $213,378 $706,230 $644,820 
Other costs of sales(40,268)(33,771)(119,812)(96,214)
Gross profit$205,127 $179,607 $586,418 $548,606 
Operating expenses
Research and development expenses(62,522)(42,725)(193,887)(118,248)
Sales and operations expenses(94,572)(90,051)(308,325)(278,363)
General and administrative expenses(36,599)(42,353)(95,306)(176,361)
Total Operating expenses(193,693)(175,129)(597,518)(572,972)
Income (loss) from operations$11,434 $4,478 $(11,100)$(24,366)
Financial and Other Income (Expense)(2,967)3,485 2,008 23,927 
Income (loss) before tax$8,467 $7,963 $(9,092)$(439)
Breakdown of Revenue and Non-Current Assets by Geographical Areas
The Company operates in the following three geographical markets:
•    Americas (North and South America);
•    EMEA (Europe, Middle-East and Africa); and
•    Asia-Pacific.
The following tables disclose our consolidated revenue for each geographical area for each of the reported periods. Revenue by geographical area is based on the location of advertisers’ campaigns or of the retailers.
For the Three Months Ended
AmericasEMEAAsia-PacificTotal
(in thousands)
September 30, 2023$213,607 $164,890 $90,696 $469,193 
September 30, 2022$201,274 $150,915 $94,732 $446,921 
For the Nine Months Ended
AmericasEMEAAsia-PacificTotal
(in thousands)
September 30, 2023$606,650 $483,319 $293,174 $1,383,143 
September 30, 2022$609,461 $521,736 $321,381 $1,452,578 

Revenue generated in other significant countries where we operate is presented in the following table:
Three Months EndedNine Months Ended
September 30, 2023September 30, 2022September 30, 2023September 30, 2022
(in thousands)
Americas
United States$193,210 $180,152 $547,348 $542,034 
EMEA
Germany$56,569 $40,808 $145,541 $144,902 
France$23,423 $23,212 $71,130 $83,393 
Asia-Pacific
Japan$49,213 $56,999 $162,767 $196,818 

Other Information
For each reported period, non-current assets (corresponding to the net book value of tangible and intangible assets, excluding right of use assets related to lease agreements) are presented in the table below. The geographical information includes results from the locations of legal entities.
AmericasEMEAAsia-PacificTotal
(in thousands)
September 30, 2023$95,602 $196,649 $16,019 $308,270 
December 31, 2022$92,952 $193,007 $21,231 $307,190