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Net Sales

12 Months Ended

Jun. 30, 2024

Net Sales

Net Sales

13.Net sales

Mytheresa Group earns revenues worldwide through its online operations, while all revenue associated with the two retail stores is earned in Germany. Geographic location of online revenue is determined based on the location of delivery. Mytheresa Group generates revenue from the sale of merchandise shipped to customers as well as from commission for the rendering of services in connection with the Curated Platform Model (CPM). Mytheresa introduced the Curated Platform Model (CPM) in April 2021, whereby it recognizes commission revenue for the rendering of services.

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The following table provides Mytheresa Group’s net sales by geographic location:

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​	​	​	​	​	​	​	​	​	​	​	​	​	​
​	​	For the fiscal year ended June 30,
(in € thousands)	​	2022			​	2023			​	2024
Germany		128,251		18.6	%	128,109		16.7	%	127,867		15.2	%
United States		108,435		15.8	%	137,521		18.0	%	171,795		20.4	%
Europe (excluding Germany) (1)		275,322		40.0	%	298,998		39.0	%	332,575		39.6	%
Rest of the world (1)		175,773		25.6	%	201,375		26.3	%	208,615		24.8	%
​		687,781		100.0	%	766,003		100.0	%	840,852		100.0	%

(1)No individual country other than Germany and the United States accounted for more than 10% of net sales.

Substantially all amounts classified within net sales are derived from the sale of luxury goods and rendering of services. Net sales related to rendering of services is below 10% of total net sales and is therefore not separately disclosed. No single customer accounted for more than 10% of Mytheresa Group’s net sales in any of the periods presented. Substantially, all long-lived assets are located in Germany.

Net sales recognized from contract liabilities were €2,007 thousand in fiscal 2024 (2023: (€1,233) thousand, 2022: (€563) thousand.

Application of hedge accounting in fiscal 2024 resulted in a €1,511 thousand (2023: €1,650 thousand decrease) decrease to net sales.

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- Definition

The entire disclosure for revenue from contracts with customers.

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