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<SEC-DOCUMENT>0001157523-09-004847.txt : 20090713
<SEC-HEADER>0001157523-09-004847.hdr.sgml : 20090713
<ACCEPTANCE-DATETIME>20090713083049
ACCESSION NUMBER:		0001157523-09-004847
CONFORMED SUBMISSION TYPE:	8-K
PUBLIC DOCUMENT COUNT:		2
CONFORMED PERIOD OF REPORT:	20090713
ITEM INFORMATION:		Other Events
ITEM INFORMATION:		Financial Statements and Exhibits
FILED AS OF DATE:		20090713
DATE AS OF CHANGE:		20090713

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			VIAD CORP
		CENTRAL INDEX KEY:			0000884219
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-BUSINESS SERVICES, NEC [7389]
		IRS NUMBER:				361169950
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		8-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-11015
		FILM NUMBER:		09941195

	BUSINESS ADDRESS:	
		STREET 1:		1850 NORTH CENTRAL AVE
		STREET 2:		SUITE 800
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85004-4545
		BUSINESS PHONE:		(602) 207-4000

	MAIL ADDRESS:	
		STREET 1:		1850 NORTH CENTRAL AVE
		STREET 2:		SUITE 800
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85004-4545

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	DIAL CORP /DE/
		DATE OF NAME CHANGE:	19930823

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	NEW DIAL CORP
		DATE OF NAME CHANGE:	19921106
</SEC-HEADER>
<DOCUMENT>
<TYPE>8-K
<SEQUENCE>1
<FILENAME>a6004741.htm
<DESCRIPTION>VIAD CORP 8-K
<TEXT>
<html>
  <head>
    <title></title>
<!--Copyright 2009 Business Wire, a Berkshire Hathaway company.-->
<!--All rights reserved www.businesswire.com-->
  </head>
  <body style="font-size: 10pt; font-family: Times New Roman">
    <p style="text-align: center">
      <font style="font-family: Times New Roman; font-size: 14pt"><b>UNITED
      STATES</b></font><font style="font-size: 14pt"><br style="font-size: 14pt"></font><font style="font-family: Times New Roman; font-size: 14pt"><b>SECURITIES
      AND EXCHANGE COMMISSION</b></font><br><font style="font-family: Times New Roman; font-size: 10pt"><b>Washington,
      D.C. 20549</b></font><br><br><br><font style="font-family: Times New Roman; font-size: 14pt"><b>FORM
      8-K</b></font><br><br><br><font style="font-family: Times New Roman; font-size: 12pt"><b>CURRENT
      REPORT</b></font><br><font style="font-size: 11pt"><b>Pursuant to
      Section 13 OR 15(d) of The Securities Exchange Act of 1934</b></font><br><br><br><font style="font-family: Times New Roman; font-size: 10pt"><b>July
      13, 2009</b></font><br>Date of Report (Date of earliest event reported)<br><br><br><font style="font-family: Times New Roman; font-size: 14pt"><b>VIAD
      CORP</b></font><br><font style="font-family: Times New Roman; font-size: 10pt">(Exact
      name of registrant as specified in its charter)</font><br><br><br>
    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; width: 100%; font-family: Times New Roman; font-size: 10pt">
      <tr>
        <td valign="bottom" style="width: 33%; padding-left: 0.0px; text-align: center">
          <p style="margin-bottom: 0px; margin-top: 0px">
            <font style="font-size: 10pt"><b>Delaware</b></font>
          </p>
        </td>
        <td valign="bottom" style="padding-right: 0.0px; width: 34%; padding-left: 0.0px; white-space: nowrap; text-align: center">
          <p style="margin-bottom: 0px; margin-top: 0px">
            <b>001-11015</b>
          </p>
        </td>
        <td valign="bottom" style="padding-right: 0.0px; width: 33%; padding-left: 0.0px; white-space: nowrap; text-align: center">
          <p style="margin-bottom: 0px; margin-top: 0px">
            <b>36-1169950</b>
          </p>
        </td>
      </tr>
      <tr>
        <td valign="bottom" style="width: 33%; padding-left: 0.0px; text-align: center">
          <p style="margin-bottom: 0px; margin-top: 0px">
            (State or other jurisdiction
          </p>
          <p style="margin-bottom: 0px; margin-top: 0px">
            of incorporation)
          </p>
        </td>
        <td valign="bottom" style="width: 34%; padding-left: 0.0px; text-align: center">
          <p style="margin-bottom: 0px; margin-top: 0px">
            (Commission
          </p>
          <p style="margin-bottom: 0px; margin-top: 0px">
            File Number)
          </p>
        </td>
        <td valign="bottom" style="width: 33%; padding-left: 0.0px; text-align: center">
          <p style="margin-bottom: 0px; margin-top: 0px">
            (IRS Employer
          </p>
          <p style="margin-bottom: 0px; margin-top: 0px">
            Identification No.)
          </p>
        </td>
      </tr>
    </table>
    </div>
    <p>
      <br>

    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; width: 100%; font-family: Times New Roman; font-size: 10pt">
      <tr>
        <td valign="bottom" style="width: 50%; padding-left: 0.0px; text-align: center">
          <p style="margin-bottom: 0px; margin-top: 0px">
            <b>1850 North Central Avenue, Suite 800, Phoenix, Arizona</b>
          </p>
        </td>
        <td style="width: 20%">
          &#160;
        </td>
        <td valign="bottom" style="padding-right: 0.0px; width: 30%; padding-left: 0.0px; white-space: nowrap; text-align: center">
          <p style="margin-bottom: 0px; margin-top: 0px">
            <b>85004-4545</b>
          </p>
        </td>
      </tr>
      <tr>
        <td valign="bottom" style="width: 50%; padding-left: 0.0px; text-align: center">
          <p style="margin-bottom: 0px; margin-top: 0px">
            <font style="font-family: Times New Roman; font-size: 10pt">(Address
            of principal executive offices)</font>
          </p>
        </td>
        <td style="width: 20%">

        </td>
        <td valign="bottom" style="width: 30%; padding-left: 0.0px; text-align: center">
          <font style="font-family: Times New Roman; font-size: 10pt">(Zip
          Code)</font>
        </td>
      </tr>
    </table>
    </div>
    <p style="text-align: left">
      <br>
      <font style="font-family: Times New Roman; font-size: 10pt">Registrant&#8217;s
      telephone number, including area code: </font><font style="font-size: 10pt">(602)
      207-4000</font><br><br>
    </p>
    <p style="text-align: center">
      <b>Not Applicable</b><br>(Former name or former address, if changed
      since last report)
    </p>
    <p style="text-align: left">
      <br>

    </p>
    <p>
      <font style="font-family: Times New Roman; font-size: 10pt">Check the
      appropriate box below if the Form 8-K filing is intended to
      simultaneously satisfy the filing obligation of the registrant under any
      of the following provisions (see General Instruction A.2. below):</font>
    </p>
    <p>
      <font style="font-family: Arial Unicode MS; font-size: 10pt">&#8414;</font>
      <font style="font-family: Times New Roman; font-size: 10pt">Written
      communications pursuant to Rule 425 under the Securities Act (17 CFR
      230.425)</font>
    </p>
    <p>
      <font style="font-family: Arial Unicode MS; font-size: 10pt">&#8414;</font>
      <font style="font-family: Times New Roman; font-size: 10pt">Soliciting
      material pursuant to Rule 14a-12 under the Exchange Act (17 CFR
      240.14a-12)</font>
    </p>
    <p>
      <font style="font-family: Arial Unicode MS; font-size: 10pt">&#8414;</font>
      <font style="font-family: Times New Roman; font-size: 10pt">Pre-commencement
      communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR
      240.14d-2(b))</font>
    </p>
    <p>
      <font style="font-family: Arial Unicode MS; font-size: 10pt">&#8414;</font>
      <font style="font-family: Times New Roman; font-size: 10pt">Pre-commencement
      communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR
      240.13e-4(c))</font>
    </p>
    <div style="margin-bottom: 10pt; width: 100%; text-indent: 0pt; margin-left: 0pt; margin-right: 0pt">
      <div>
        <div style="text-align: left">

        </div>
      </div>
      <div style="page-break-after: always">
        <div style="text-align: center">

        </div>
        <div style="text-align: center">
          <hr style="height: 1.5pt; color: black">

        </div>
      </div>
      <div>
        <div style="text-align: right">

        </div>
      </div>
    </div>
    <p>

    </p>
    <p>

    </p>
    <p style="white-space: nowrap; margin-right: 60.0px; text-align: left">
      <b>Item 8.01&#160;&#160;&#160;&#160;OTHER EVENTS</b>
    </p>
    <p>

    </p>
    <p style="text-align: justify">
      On July 13, 2009, Viad Corp (the &#8220;Company&#8221;) issued a press release
      announcing a strategic reorganization to drive enhanced service,
      innovation and value. The reorganization will align the Company's brands
      and operations into two business units: (1) Marketing &amp; Events Group;
      and (2) Travel &amp; Recreation Group.&#160;&#160;The Marketing &amp; Events Group will
      include the following operating companies: GES Exposition Services,
      Inc.; Exhibitgroup/Giltspur, a division of Viad Corp; Melville
      Exhibition and Event Services Limited; The Becker Group, Inc. and the
      Company's other exhibition and event related companies. The Travel &amp;
      Recreation Group will include Brewster Inc. and Glacier Park, Inc. The
      Company will also centralize its corporate support functions, including
      finance, information technology, human resources and legal services, in
      order to support the two business units.
    </p>
    <p>

    </p>
    <p style="text-align: justify">
      The Company will hold a conference call with investors and analysts to
      discuss the strategic changes on Monday, July 13, 2009 at 11:30 a.m.
      (ET), and a presentation will be posted on the Company's Web site at
      www.viad.com prior to the conference call.
    </p>
    <p>

    </p>
    <p style="text-align: justify">
      The press release is attached hereto as Exhibit 99 and is incorporated
      by reference herein. The press release contains forward-looking
      statements regarding the Company and its businesses and includes
      cautionary statements identifying important factors that could cause
      actual results to differ materially from those anticipated.
    </p>
    <p>

    </p>
    <p style="white-space: nowrap; text-align: justify">
      <b>Item 9.01&#160;&#160;&#160;&#160;FINANCIAL STATEMENTS AND EXHIBITS</b>
    </p>
    <p>

    </p>
    <p style="white-space: nowrap; text-align: justify">
      <b>&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;</b>(d)
      &#160;Exhibits<br>&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;99 &#160;&#160;-&#160;&#160;&#160;Press release dated July 13,
      2009.
    </p>
    <p style="white-space: nowrap; text-align: justify">
      <br>
      <br>

    </p>
    <p style="text-align: center">
      <font style="font-family: Times New Roman; font-size: 10pt"><b>SIGNATURES</b></font>
    </p>
    <p>
      <font style="font-family: Times New Roman; font-size: 10pt">Pursuant to
      the requirements of the Securities Exchange Act of 1934, the registrant
      has duly caused this report to be signed on its behalf by the
      undersigned thereunto duly authorized.</font>
    </p>
    <p>
      <br>

    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; width: 100%; font-family: Times New Roman; font-size: 10pt">
      <tr>
        <td style="width: 50%">

        </td>
        <td valign="top" colspan="3" style="padding-left: 0.0px; text-align: left">
          <p style="margin-bottom: 0px; margin-top: 0px">
            <b>VIAD CORP</b>
          </p>
        </td>
      </tr>
      <tr>
        <td style="width: 50%">

        </td>
        <td valign="top" colspan="3" style="padding-left: 0.0px; text-align: left">
          <p style="margin-bottom: 0px; margin-top: 0px">
            (Registrant)
          </p>
        </td>
      </tr>
      <tr>
        <td style="width: 50%">

        </td>
        <td style="width: 4%">

        </td>
        <td style="width: 1%">
          &#160;
        </td>
        <td style="width: 45%">

        </td>
      </tr>
      <tr>
        <td style="width: 50%">

        </td>
        <td style="width: 4%">

        </td>
        <td style="width: 1%">

        </td>
        <td style="width: 45%">
          &#160;
        </td>
      </tr>
      <tr>
        <td valign="top" style="width: 50%; padding-left: 0.0px; text-align: left; padding-bottom: 2.0px">
          <p style="margin-bottom: 0px; margin-top: 0px">
            July 13, 2009
          </p>
        </td>
        <td valign="top" style="width: 4%; padding-left: 0.0px; text-align: left; padding-bottom: 2.0px">
          By:
        </td>
        <td style="width: 1%; border-bottom: solid black 1.0pt">
          &#160;
        </td>
        <td valign="top" style="width: 45%; padding-left: 0.0px; border-bottom: solid black 1.0pt; text-align: left">
          <p style="margin-bottom: 0px; margin-top: 0px">
            /s/ G. Michael Latta
          </p>
        </td>
      </tr>
      <tr>
        <td style="width: 50%">

        </td>
        <td style="width: 4%">

        </td>
        <td style="width: 1%">

        </td>
        <td valign="top" style="width: 45%; padding-left: 0.0px; text-align: left">
          <p style="margin-bottom: 0px; margin-top: 0px">
            G. Michael Latta
          </p>
        </td>
      </tr>
      <tr>
        <td style="width: 50%">

        </td>
        <td style="width: 4%">

        </td>
        <td style="width: 1%">

        </td>
        <td valign="top" style="width: 45%; padding-left: 0.0px; text-align: left">
          <p style="margin-bottom: 0px; margin-top: 0px">
            Vice President &#8211; Controller<br>(Chief Accounting Officer and<br>Authorized
            Signer)
          </p>
        </td>
      </tr>
    </table>
    </div>
    <p>

    </p>
  </body>
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</DOCUMENT>
<DOCUMENT>
<TYPE>EX-99
<SEQUENCE>2
<FILENAME>a6004741ex99.htm
<DESCRIPTION>EXHIBIT 99
<TEXT>
<html>
  <head>
    <title></title>
<!--Copyright 2009 Business Wire, a Berkshire Hathaway company.-->
<!--All rights reserved www.businesswire.com-->
  </head>
  <body style="font-size: 8pt; font-family: Times New Roman">
    <p style="text-align: right">
      <b>Exhibit 99</b>
    </p>
    <p style="text-align: center">
      <font style="font-family: Times New Roman; font-size: 12pt"><b>Viad Corp
      Announces Strategic Reorganization</b></font>
    </p>
    <p style="text-align: center">
      <i><font style="font-family: Times New Roman; font-size: 12pt"><b>New
      Structure Will Offer Greater Innovation, Efficiency and Service</b></font></i>
    </p>
    <p>
      PHOENIX--(BUSINESS WIRE)--July 13, 2009--Viad Corp (NYSE:VVI) today
      announced a strategic reorganization to enhance service, innovation and
      value. The change will enable Viad to take advantage of the evolving
      dynamics of the marketplace and to better serve customer needs into the
      future.
    </p>
    <p>
      The reorganization aligns Viad&#8217;s brands and operations into two business
      units:
    </p>
    <ul>
      <li style="margin-bottom: 10.0px">
        <b>Viad&#8217;s Marketing &amp; Events Group, </b>which includes GES
        Exposition Services, Exhibitgroup/Giltspur, Melville, Becker Group and
        Viad&#8217;s other exhibition and event related companies
      </li>
      <li style="margin-bottom: 10.0px">
        <b>Viad&#8217;s Travel &amp; Recreation Group, </b>which<b> </b>includes
        Brewster and Glacier Park
      </li>
    </ul>
    <p>
      To support these business units, Viad will also create a Corporate
      Services Group that will centralize additional corporate functions.
    </p>
    <p>
      Paul B. Dykstra, chairman, president and chief executive officer, said,
      &#8220;After careful evaluation of the needs of our customers and our
      capabilities, including the insights derived from our previously
      announced 'lean transformation' program, we identified a significant
      opportunity to provide increased service, innovation and value for our
      customers. As a result, we are combining the talent and resources of our
      operating companies and consolidating support functions. This evolution
      of our business strategy will better position us for growth with an
      integrated offering and innovation in approach for our customers.&#8221;
    </p>
    <p>
      <b>Creation of Viad&#8217;s Marketing &amp; Events Group</b>
    </p>
    <p>
      John Jastrem, president and chief executive officer of Viad&#8217;s
      experiential marketing agency, Exhibitgroup/Giltspur (EG), has assumed
      responsibility for Viad&#8217;s newly formed Marketing &amp; Events Group, which
      will include EG and its sister company, GES Exposition Services (GES), a
      leader in exhibition and event services. &#8220;John has done a great job
      during his tenure at the helm of EG to elevate the level and quality of
      service and drive market share gains. With John&#8217;s broad marketing
      experience and leadership, Viad&#8217;s Marketing &amp; Events Group will bring
      innovation and new relevancy to the industry,&#8221; said Dykstra.
    </p>
    <div style="margin-bottom: 10pt; width: 100%; text-indent: 0pt; margin-left: 0pt; margin-right: 0pt">
      <div>
        <div style="text-align: left">

        </div>
      </div>
      <div style="page-break-after: always">
        <div style="text-align: center">

        </div>
        <div style="text-align: center">
          <hr style="height: 1.5pt; color: black">

        </div>
      </div>
      <div>
        <div style="text-align: right">

        </div>
      </div>
    </div>
    <p>
      Current economic conditions and changes in the way customers are doing
      business mandate a higher-value trade show experience for both
      exhibitors and attendees. Viad&#8217;s Marketing &amp; Events Group, through its
      combined global resources, is uniquely positioned to help its clients
      maximize the return on their marketing expenditures.
    </p>
    <p>
      Viad&#8217;s new structure builds on the best-in-class strengths of GES and EG
      to form a world-class organization with a comprehensive offering of
      exhibition, event and experiential marketing services including:
    </p>
    <ul>
      <li style="margin-bottom: 10.0px">
        <b>Full Scale Official Contracting Services </b>to provide consistent,
        best-in-class event production and service delivery;
      </li>
      <li style="margin-bottom: 10.0px">
        <b>Cutting Edge Creative &amp; Design </b>to create unique, powerful
        and memorable opportunities to connect businesses face to face;
      </li>
      <li style="margin-bottom: 10.0px">
        <b>Marketing and Measurement Services </b>to generate increased value
        from exhibitions and events; and
      </li>
      <li style="margin-bottom: 10.0px">
        <b>Unparalleled Global Reach </b>across North America, Europe and the
        Middle East to provide solutions around the world.
      </li>
    </ul>
    <p>
      Jastrem said, &#8220;GES and EG are both leading brands. By combining our
      resources, we will be able to offer more compelling solutions to our
      clients. This is an exciting strategic move and one we have been working
      toward for the past few years. We have strong, global positions and
      capabilities. As a unified network, the depth of our talent, from
      tactical to strategic, will be unmatched. I look forward to working with
      this formidable team to offer a comprehensive, consultative approach to
      providing innovative, value-added solutions to our clients.&#8221;
    </p>
    <p>
      Kevin Rabbitt, president and chief executive officer of GES, will remain
      with the company through September 30, 2009, and will serve in an
      advisory capacity to Jastrem through the end of 2009. Dykstra said, &#8220;I
      want to thank Kevin for his years of outstanding service, leadership,
      innovation and results at GES. Under his leadership, GES achieved great
      customer service and operational efficiencies and stands positioned to
      provide Viad with a competitive edge through the new organization.&#8221;
    </p>
    <p>
      <b>Creation of Viad&#8217;s Travel &amp; Recreation Group</b>
    </p>
    <p>
      Viad has also aligned its travel-related businesses to form Viad&#8217;s
      Travel &amp; Recreation Group, an experiential travel organization serving
      the needs of regional and long-haul national park visitors in North
      America. Michael Hannan, currently chief executive officer of Brewster,
      will oversee the new combined organization. Cindy Ognjanov, president
      and general manager of Glacier Park, will report to Hannan.
    </p>
    <p>
      &#8220;Strategically, we are focused on creating rich national park
      experiences for our guests through our unique hotels and lodges, our
      recreational attractions, and our touring operations,&#8221; said Hannan. &#8220;By
      aligning all our existing assets and people, we believe we can do an
      even better job of creating memorable guest experiences as well as
      creating a platform for future growth.&#8221;
    </p>
    <div style="margin-bottom: 10pt; width: 100%; text-indent: 0pt; margin-left: 0pt; margin-right: 0pt">
      <div>
        <div style="text-align: left">

        </div>
      </div>
      <div style="page-break-after: always">
        <div style="text-align: center">

        </div>
        <div style="text-align: center">
          <hr style="height: 1.5pt; color: black">

        </div>
      </div>
      <div>
        <div style="text-align: right">

        </div>
      </div>
    </div>
    <p>
      Ognjanov said, &#8220;We will continue to uphold the core values of our
      organizations, including outstanding customer service and environmental
      stewardship. Preserving the historic structures and grandeur of the
      national parks in which we operate is a top priority, along with
      maintaining our long-standing partnerships with the U.S. Park Service
      and Parks Canada.&#8221;
    </p>
    <p>
      <b>Creation of the Corporate Services Group</b>
    </p>
    <p>
      To support the new operational platforms and achieve additional
      economies of scale, Viad will also integrate its finance, information
      technology, human resources and legal services functions. This
      initiative will centralize the expertise and resources of Viad&#8217;s support
      services, thereby creating greater efficiency for its internal customers
      and providing a more efficient structure to acquire and integrate new
      businesses. Additionally, it will enable Viad&#8217;s business units to more
      sharply focus on three areas:
    </p>
    <ul>
      <li style="margin-bottom: 10.0px">
        driving <b>brand leadership</b> and innovation;
      </li>
      <li style="margin-bottom: 10.0px">
        optimizing <b>service delivery</b> to our customers; and
      </li>
      <li style="margin-bottom: 10.0px">
        investing in strategic <b>sales and marketing</b> efforts to gain
        market share.
      </li>
    </ul>
    <p>
      <b>Looking Ahead</b>
    </p>
    <p>
      Dykstra said, &#8220;Today, we begin building a new and exciting future for
      Viad. We are fortunate to have industry-leading brands and capabilities,
      talented and dedicated employees and a strong balance sheet. These
      assets, along with our continued investment in the business, are key
      advantages to us relative to many of our competitors. We will be able to
      provide an even more compelling service offering to our clients and
      offer greater opportunities for our employees as our business grows. As
      we progress through this transformation, we will remain committed to
      delivering exceptional service to our customers and strong returns to
      our shareholders.&#8221;
    </p>
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        <div style="text-align: center">

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        <div style="text-align: center">
          <hr style="height: 1.5pt; color: black">

        </div>
      </div>
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        <div style="text-align: right">

        </div>
      </div>
    </div>
    <p>
      <b>Conference Call and Webcast</b>
    </p>
    <p>
      Viad Corp will hold a conference call with investors and analysts to
      discuss the strategic changes on Monday, July 13, 2009 at 11:30 a.m.
      (ET). To join the live conference call (800) 857-5472, passcode &#8220;Viad&#8221;
      or access the Webcast through Viad&#8217;s Web site at <u>www.viad.com</u>.
      A replay will be available for a limited time at (800) 839-2236 (no
      passcode required) or visit the Viad Web site and link to a replay of
      the Webcast. A presentation will be posted to Viad&#8217;s Web site prior to
      the conference call.
    </p>
    <p>
      Viad is an S&amp;P SmallCap 600 company. Major operating companies include
      GES Exposition Services, Exhibitgroup/Giltspur, Brewster and Glacier
      Park, Inc. For more information, visit the company's Web site at <u>www.viad.com</u>.
    </p>
    <p>
      <i><b>Forward-Looking Statements</b></i>
    </p>
    <p>
      <i>As provided by the safe harbor provision under the &#8220;Private
      Securities Litigation Reform Act of 1995,&#8221; Viad cautions readers that,
      in addition to historical information contained herein, this press
      release includes certain information, assumptions and discussions that
      may constitute forward-looking statements. These forward-looking
      statements are not historical facts, but reflect current estimates,
      projections, expectations, or trends concerning future growth, operating
      cash flows, availability of short-term borrowings, consumer demand, new
      business, investment policies, productivity improvements, ongoing cost
      reduction efforts, efficiency, competitiveness, legal expenses, tax
      rates and other tax matters, foreign exchange rates, and the realization
      of restructuring cost savings. Actual results could differ materially
      from those discussed in the forward-looking statements. Viad&#8217;s
      businesses can be affected by a host of risks and uncertainties. Among
      other things, natural disasters, gains and losses of customers, consumer
      demand patterns, labor relations, purchasing decisions related to
      customer demand for exhibition and event services, existing and new
      competition, industry alliances, consolidation and growth patterns
      within the industries in which Viad competes, acquisitions, adverse
      developments in liabilities associated with discontinued operations and
      any deterioration in the economy, may individually or in combination
      impact future results. In addition to factors mentioned elsewhere,
      economic, competitive, governmental, technological, capital marketplace
      and other factors, including further terrorist activities or war, a
      pandemic health crisis and international conditions, could affect the
      forward-looking statements in this press release. Additional information
      concerning business and other risk factors that could cause actual
      results to materially differ from those in the forward-looking
      statements can be found in Viad&#8217;s annual and quarterly reports filed
      with the Securities and Exchange Commission.</i>
    </p>
    <p>
      <i>Information about Viad Corp obtained from sources other than the
      company may be out-of-date or incorrect. Please rely only on company
      press releases, SEC filings and other information provided by the
      company, keeping in mind that forward-looking statements speak only as
      of the date made. Viad undertakes no obligation to update any
      forward-looking statements, including prior forward-looking statements,
      to reflect events or circumstances arising after the date as of which
      the forward-looking statements were made.</i>
    </p>
    <p>
      CONTACT:<br>Viad Corp<br>Carrie Long, 602-207-2681<br><i>Investor
      Relations</i><br><u>clong@viad.com</u>
    </p>
    <p>

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