<SEC-DOCUMENT>9999999997-12-011327.txt : 20120706
<SEC-HEADER>9999999997-12-011327.hdr.sgml : 20120706
<ACCEPTANCE-DATETIME>20120706102350
<PAPER>
ACCESSION NUMBER:		9999999997-12-011327
CONFORMED SUBMISSION TYPE:	SE
PUBLIC DOCUMENT COUNT:		1
FILED AS OF DATE:		20120628
DATE AS OF CHANGE:		20120706
EFFECTIVENESS DATE:		20120628

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			VIAD CORP
		CENTRAL INDEX KEY:			0000884219
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-BUSINESS SERVICES, NEC [7389]
		IRS NUMBER:				361169950
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		SE
		SEC ACT:		
		SEC FILE NUMBER:	001-11015
		FILM NUMBER:		12026260

	BUSINESS ADDRESS:	
		STREET 1:		1850 NORTH CENTRAL AVE
		STREET 2:		SUITE 1900
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85004-4565
		BUSINESS PHONE:		(602) 207-1000

	MAIL ADDRESS:	
		STREET 1:		1850 NORTH CENTRAL AVE
		STREET 2:		SUITE 1900
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85004-4565

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	DIAL CORP /DE/
		DATE OF NAME CHANGE:	19930823

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	NEW DIAL CORP
		DATE OF NAME CHANGE:	19921106
</SEC-HEADER>
<DOCUMENT>
<TYPE>SE
<SEQUENCE>1
<FILENAME>9999999997-12-011327.paper
<DESCRIPTION>AUTO-GENERATED PAPER DOCUMENT
<TEXT>
This document was generated as part of a paper submission.
Please reference the Document Control Number 12026260 for access to the original document.
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
