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    <link:label id="lab_vvi_SelfInsuranceReserveDeferredLiabilitiesFromDiscontinuedOperations_B09B042911A2AF1BB5D5D3A30688851C_verboseLabel_en-US" xlink:label="lab_vvi_SelfInsuranceReserveDeferredLiabilitiesFromDiscontinuedOperations_B09B042911A2AF1BB5D5D3A30688851C" xlink:role="http://www.xbrl.org/2003/role/verboseLabel" xlink:type="resource" xml:lang="en-US">Self-insured liability accrual</link:label>
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    <link:label id="lab_vvi_AmountOfDeferredTaxLiabilityAttributableToTaxableTemporaryDifferencesFromUnrealizedGainsOnForeignCurrencyTransactions_7D91A187E581B2EA2497D3A306886A42_verboseLabel_en-US" xlink:label="lab_vvi_AmountOfDeferredTaxLiabilityAttributableToTaxableTemporaryDifferencesFromUnrealizedGainsOnForeignCurrencyTransactions_7D91A187E581B2EA2497D3A306886A42" xlink:role="http://www.xbrl.org/2003/role/verboseLabel" xlink:type="resource" xml:lang="en-US">Accrued income taxes</link:label>
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    <link:label id="lab_us-gaap_ConsolidationItemsAxis_D684DE312BC21E683616B81D92E38826_label_en-US" xlink:label="lab_us-gaap_ConsolidationItemsAxis_D684DE312BC21E683616B81D92E38826" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Consolidation Items [Axis]</link:label>
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    <link:label id="lab_us-gaap_ConsolidationItemsDomain_69602F06E617CCE2769EB81D92E3D43B_label_en-US" xlink:label="lab_us-gaap_ConsolidationItemsDomain_69602F06E617CCE2769EB81D92E3D43B" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Consolidation Items [Domain]</link:label>
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    <link:label id="lab_us-gaap_SegmentDomain_A47F87A720A6C3629D3AB81D92E47617_label_en-US" xlink:label="lab_us-gaap_SegmentDomain_A47F87A720A6C3629D3AB81D92E47617" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Segments [Domain]</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2013/elts/us-gaap-2013-01-31.xsd#us-gaap_SegmentDomain" xlink:label="loc_us-gaap_SegmentDomain_A47F87A720A6C3629D3AB81D92E47617" xlink:type="locator" />
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    <link:label id="lab_vvi_MarketingEventsGroupConsolidationMember_7316C44A4B2CF70C45D9B81D92E47FD4_verboseLabel_en-US" xlink:label="lab_vvi_MarketingEventsGroupConsolidationMember_7316C44A4B2CF70C45D9B81D92E47FD4" xlink:role="http://www.xbrl.org/2003/role/verboseLabel" xlink:type="resource" xml:lang="en-US">Marketing &amp; Events Group</link:label>
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    <link:label id="lab_vvi_MarketingEventsGroupConsolidationMember_7316C44A4B2CF70C45D9B81D92E47FD4_documentation_en-US" xlink:label="lab_vvi_MarketingEventsGroupConsolidationMember_7316C44A4B2CF70C45D9B81D92E47FD4" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Marketing Events Group Consolidation [Member]</link:label>
    <link:loc xlink:href="vvi-20140331.xsd#vvi_MarketingEventsGroupConsolidationMember" xlink:label="loc_vvi_MarketingEventsGroupConsolidationMember_7316C44A4B2CF70C45D9B81D92E47FD4" xlink:type="locator" />
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    <link:label id="lab_vvi_MarketingAndEventsInternationalMember_82F77CBC984B195D6402B81D92E44D42_terseLabel_en-US" xlink:label="lab_vvi_MarketingAndEventsInternationalMember_82F77CBC984B195D6402B81D92E44D42" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Marketing &amp; Events International</link:label>
    <link:label id="lab_vvi_MarketingAndEventsInternationalMember_82F77CBC984B195D6402B81D92E44D42_label_en-US" xlink:label="lab_vvi_MarketingAndEventsInternationalMember_82F77CBC984B195D6402B81D92E44D42" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Marketing and Events International [Member]</link:label>
    <link:label id="lab_vvi_MarketingAndEventsInternationalMember_82F77CBC984B195D6402B81D92E44D42_documentation_en-US" xlink:label="lab_vvi_MarketingAndEventsInternationalMember_82F77CBC984B195D6402B81D92E44D42" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Marketing and events international.</link:label>
    <link:loc xlink:href="vvi-20140331.xsd#vvi_MarketingAndEventsInternationalMember" xlink:label="loc_vvi_MarketingAndEventsInternationalMember_82F77CBC984B195D6402B81D92E44D42" xlink:type="locator" />
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    <link:label id="lab_vvi_TravelAndRecreationGroupsMember_52F4880B1F64A8AA8E0EB81D92E56CD8_terseLabel_en-US" xlink:label="lab_vvi_TravelAndRecreationGroupsMember_52F4880B1F64A8AA8E0EB81D92E56CD8" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Travel &amp; Recreation Group</link:label>
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    <link:label id="lab_vvi_TravelAndRecreationGroupsMember_52F4880B1F64A8AA8E0EB81D92E56CD8_documentation_en-US" xlink:label="lab_vvi_TravelAndRecreationGroupsMember_52F4880B1F64A8AA8E0EB81D92E56CD8" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Travel and recreation group.</link:label>
    <link:loc xlink:href="vvi-20140331.xsd#vvi_TravelAndRecreationGroupsMember" xlink:label="loc_vvi_TravelAndRecreationGroupsMember_52F4880B1F64A8AA8E0EB81D92E56CD8" xlink:type="locator" />
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    <link:label id="lab_vvi_OtherSegmentsMember_8AFC247081C01D348602B81D92E6D77C_verboseLabel_en-US" xlink:label="lab_vvi_OtherSegmentsMember_8AFC247081C01D348602B81D92E6D77C" xlink:role="http://www.xbrl.org/2003/role/verboseLabel" xlink:type="resource" xml:lang="en-US">Other Segments</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2013/elts/us-gaap-2013-01-31.xsd#us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseAfterYearFive" xlink:label="loc_us-gaap_FiniteLivedIntangibleAssetsAmortizationExpenseAfterYearFive_A526ACE6C97D5FE42648D6A1A9C7FCC9" xlink:type="locator" />
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    <link:label id="lab_us-gaap_GuaranteeObligationsMaximumExposure_D8F58F6DA94F5A3C6CF7E1B4F1F3A814_verboseLabel_en-US" xlink:label="lab_us-gaap_GuaranteeObligationsMaximumExposure_D8F58F6DA94F5A3C6CF7E1B4F1F3A814" xlink:role="http://www.xbrl.org/2003/role/verboseLabel" xlink:type="resource" xml:lang="en-US">Maximum potential amount of future payments</link:label>
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    <link:label id="lab_vvi_GuaranteesRelateToLeasedFacilitiesExpiryDate_489C270880B6A1E54E27E1B4F1F3A44B_verboseLabel_en-US" xlink:label="lab_vvi_GuaranteesRelateToLeasedFacilitiesExpiryDate_489C270880B6A1E54E27E1B4F1F3A44B" xlink:role="http://www.xbrl.org/2003/role/verboseLabel" xlink:type="resource" xml:lang="en-US">Guarantees relate to leased facilities expiry date</link:label>
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    <link:label id="lab_vvi_GuaranteesRelateToLeasedFacilitiesExpiryDate_489C270880B6A1E54E27E1B4F1F3A44B_documentation_en-US" xlink:label="lab_vvi_GuaranteesRelateToLeasedFacilitiesExpiryDate_489C270880B6A1E54E27E1B4F1F3A44B" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Guarantees relate to leased facilities expiry date.</link:label>
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    <link:label id="lab_vvi_RecourseProvisionToRecoverGuarantees_2761E4E189EE0468F629E1B4F1F47732_verboseLabel_en-US" xlink:label="lab_vvi_RecourseProvisionToRecoverGuarantees_2761E4E189EE0468F629E1B4F1F47732" xlink:role="http://www.xbrl.org/2003/role/verboseLabel" xlink:type="resource" xml:lang="en-US">Recourse provision to recover guarantees</link:label>
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    <link:label id="lab_vvi_NumberOfBargainingAgreements_4361D106A6F48C58FDB0E1B4F1F4C145_verboseLabel_en-US" xlink:label="lab_vvi_NumberOfBargainingAgreements_4361D106A6F48C58FDB0E1B4F1F4C145" xlink:role="http://www.xbrl.org/2003/role/verboseLabel" xlink:type="resource" xml:lang="en-US">Bargaining agreements</link:label>
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    <link:label id="lab_us-gaap_SelfInsuranceReserve_265A027AC4EC5477A12BE1B4F1F4C451_terseLabel_en-US" xlink:label="lab_us-gaap_SelfInsuranceReserve_265A027AC4EC5477A12BE1B4F1F4C451" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Self Insurance Reserve</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2013/elts/us-gaap-2013-01-31.xsd#us-gaap_SelfInsuranceReserve" xlink:label="loc_us-gaap_SelfInsuranceReserve_265A027AC4EC5477A12BE1B4F1F4C451" xlink:type="locator" />
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    <link:label id="lab_us-gaap_WorkersCompensationLiabilityCurrentAndNoncurrent_42E9A40FB8A79A26CC85E1B4F1F49FE7_terseLabel_en-US" xlink:label="lab_us-gaap_WorkersCompensationLiabilityCurrentAndNoncurrent_42E9A40FB8A79A26CC85E1B4F1F49FE7" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Workers' Compensation Liability</link:label>
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    <link:label id="lab_vvi_SelfInsuranceReserveEmployeeHealthBenefits_586FC8E797E6E72437D1E1B4F1F4D9C1_terseLabel_en-US" xlink:label="lab_vvi_SelfInsuranceReserveEmployeeHealthBenefits_586FC8E797E6E72437D1E1B4F1F4D9C1" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Self Insurance Reserve, Employee Health Benefits</link:label>
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    <link:label id="lab_vvi_SelfInsuranceReserveEmployeeHealthBenefits_586FC8E797E6E72437D1E1B4F1F4D9C1_documentation_en-US" xlink:label="lab_vvi_SelfInsuranceReserveEmployeeHealthBenefits_586FC8E797E6E72437D1E1B4F1F4D9C1" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Self Insurance Reserve, Employee Health Benefits</link:label>
    <link:loc xlink:href="vvi-20140331.xsd#vvi_SelfInsuranceReserveEmployeeHealthBenefits" xlink:label="loc_vvi_SelfInsuranceReserveEmployeeHealthBenefits_586FC8E797E6E72437D1E1B4F1F4D9C1" xlink:type="locator" />
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    <link:label id="lab_vvi_SelfInsuranceReserveGeneralandAutoInsurance_4C3730254B2ECA1E6B7EE1B4F1F59D5C_terseLabel_en-US" xlink:label="lab_vvi_SelfInsuranceReserveGeneralandAutoInsurance_4C3730254B2ECA1E6B7EE1B4F1F59D5C" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Self Insurance Reserve, General and Auto Insurance</link:label>
    <link:label id="lab_vvi_SelfInsuranceReserveGeneralandAutoInsurance_4C3730254B2ECA1E6B7EE1B4F1F59D5C_label_en-US" xlink:label="lab_vvi_SelfInsuranceReserveGeneralandAutoInsurance_4C3730254B2ECA1E6B7EE1B4F1F59D5C" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Self Insurance Reserve, General and Auto Insurance</link:label>
    <link:label id="lab_vvi_SelfInsuranceReserveGeneralandAutoInsurance_4C3730254B2ECA1E6B7EE1B4F1F59D5C_documentation_en-US" xlink:label="lab_vvi_SelfInsuranceReserveGeneralandAutoInsurance_4C3730254B2ECA1E6B7EE1B4F1F59D5C" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Self Insurance Reserve, General and Auto Insurance</link:label>
    <link:loc xlink:href="vvi-20140331.xsd#vvi_SelfInsuranceReserveGeneralandAutoInsurance" xlink:label="loc_vvi_SelfInsuranceReserveGeneralandAutoInsurance_4C3730254B2ECA1E6B7EE1B4F1F59D5C" xlink:type="locator" />
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    <link:label id="lab_vvi_DiscontinuedOperationsContinuationofActivitieswithDiscontinuedOperationafterDisposalSelfInsuranceReserve_A5964B45F4E961819F86E1B4F1F557B5_terseLabel_en-US" xlink:label="lab_vvi_DiscontinuedOperationsContinuationofActivitieswithDiscontinuedOperationafterDisposalSelfInsuranceReserve_A5964B45F4E961819F86E1B4F1F557B5" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Self Insurance Reserve, Discontinued Operations</link:label>
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    <link:label id="lab_vvi_InsuranceLiabilityPerClaimGeneralRange_66B82AC50F4E458BCA5AE1B4F1F5A108_terseLabel_en-US" xlink:label="lab_vvi_InsuranceLiabilityPerClaimGeneralRange_66B82AC50F4E458BCA5AE1B4F1F5A108" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Insurance Liability, Per Claim, General Range</link:label>
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    <link:label id="lab_vvi_SelfInsuranceReserveLiabilityinExcessofSelfInsuranceLevelsforWhichCompanyisPrimaryObligorWorkersCompensation_F7BCF742290BB1B44756E1B4F1F5745D_terseLabel_en-US" xlink:label="lab_vvi_SelfInsuranceReserveLiabilityinExcessofSelfInsuranceLevelsforWhichCompanyisPrimaryObligorWorkersCompensation_F7BCF742290BB1B44756E1B4F1F5745D" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Liability in Excess of Self Insurance Levels, Workers Compensation</link:label>
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