<SEC-DOCUMENT>0001564590-17-006262-index.html : 20170410
<SEC-HEADER>0001564590-17-006262.hdr.sgml : 20170410
<ACCEPTANCE-DATETIME>20170410133026
ACCESSION NUMBER:		0001564590-17-006262
CONFORMED SUBMISSION TYPE:	DEF 14A
PUBLIC DOCUMENT COUNT:		17
CONFORMED PERIOD OF REPORT:	20170518
FILED AS OF DATE:		20170410
DATE AS OF CHANGE:		20170410
EFFECTIVENESS DATE:		20170410

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			VIAD CORP
		CENTRAL INDEX KEY:			0000884219
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-BUSINESS SERVICES, NEC [7389]
		IRS NUMBER:				361169950
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		DEF 14A
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-11015
		FILM NUMBER:		17752697

	BUSINESS ADDRESS:	
		STREET 1:		1850 NORTH CENTRAL AVE
		STREET 2:		SUITE 1900
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85004-4565
		BUSINESS PHONE:		(602) 207-1000

	MAIL ADDRESS:	
		STREET 1:		1850 NORTH CENTRAL AVE
		STREET 2:		SUITE 1900
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85004-4565

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	DIAL CORP /DE/
		DATE OF NAME CHANGE:	19930823

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	NEW DIAL CORP
		DATE OF NAME CHANGE:	19921106
</SEC-HEADER>
<DOCUMENT>
<TYPE>DEF 14A
<SEQUENCE>1
<FILENAME>vvi-def14a_20170518.htm
<DESCRIPTION>VIAD CORP 2017 PROXY STATEMENT
<TEXT>
Document 1 - file: vvi-def14a_20170518.htm

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>2
<FILENAME>g201704072340546824502.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 2 - file: g201704072340546824502.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>3
<FILENAME>g201704072341261384514.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 3 - file: g201704072341261384514.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>4
<FILENAME>g201704072340546874504.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 4 - file: g201704072340546874504.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>5
<FILENAME>g201704072340559204510.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 5 - file: g201704072340559204510.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>6
<FILENAME>g201704072340558834505.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 6 - file: g201704072340558834505.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>7
<FILENAME>g201704072341260954513.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 7 - file: g201704072341260954513.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>8
<FILENAME>g201704072340559014507.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 8 - file: g201704072340559014507.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>9
<FILENAME>g201704072340552064505.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 9 - file: g201704072340552064505.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>10
<FILENAME>g201704072340559234511.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 10 - file: g201704072340559234511.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>11
<FILENAME>g201704072340558764505.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 11 - file: g201704072340558764505.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>12
<FILENAME>g201704072341055214512.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 12 - file: g201704072341055214512.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>13
<FILENAME>g201704072340559124509.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 13 - file: g201704072340559124509.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>14
<FILENAME>g201704072340546654501.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 14 - file: g201704072340546654501.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>15
<FILENAME>g201704072340546844503.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 15 - file: g201704072340546844503.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>16
<FILENAME>g201704072340558894506.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 16 - file: g201704072340558894506.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>17
<FILENAME>g201704072340559074508.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 17 - file: g201704072340559074508.jpg

</DOCUMENT>
</SEC-DOCUMENT>