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SEGMENT AND GEOGRAPHICAL INFORMATION
 12 Months Ended
Dec. 31, 2024
Segment Reporting [Abstract]  
SEGMENT AND GEOGRAPHICAL INFORMATION SEGMENT AND GEOGRAPHICAL INFORMATION
In accordance with FASB ASC Topic 280, Segment Reporting, we disaggregate our operations into two operating and reportable segments: North America and International based on geographically distinct market dynamics. The segment information below reflects the operating results that are regularly provided to and are
reviewed by our chief operating decision maker ("CODM"), who is our Chief Executive Officer, to assess performance and make resource allocation decisions. Our segment information is based on the "management" approach. The "management" approach, as defined within FASB ASC Topic 280, designates the internal reporting used by the CODM for making decisions and assessing performance as the source of our reportable segments. Our measure of segment profitability is contribution profit, defined as net revenues less cost of sales and marketing expenses, as presented below, and is regularly provided to and reviewed by the CODM to allocate resources and assess performance. The CODM assesses our segments’ performance based on contribution profit predominantly in the monthly budget-to-actual variances analysis when making decisions about the allocation of our investment in marketing expenses to each segment. We do not report asset-related information by reportable segment because our CODM does not regularly receive asset information on a reportable segment basis.
The following table summarizes revenue by reportable segment and category for the years ended December 31, 2024, 2023 and 2022 (in thousands):
Year Ended December 31,
202420232022
North America
Local$350,876 $346,962 $390,449 
Goods10,990 18,436 28,785 
Travel14,206 14,554 17,035 
Total North America revenue (1)
$376,072 $379,952 $436,269 
International
Local$99,333 $111,543 $128,295 
Goods10,929 14,961 23,742 
Travel6,223 8,454 10,779 
Total International revenue (1)
$116,485 $134,958 $162,816 
Total revenue
$492,557 $514,910 $599,085 
(1)North America includes revenue from the United States of $371.3 million, $374.0 million and $428.5 million for the years ended December 31, 2024, 2023 and 2022. There were no other individual countries that represented more than 10% of consolidated total revenue for the years ended December 31, 2024, 2023 and 2022. Revenue is attributed to individual countries based on the location of the customer.
The following table summarizes contribution profit by reportable segment and reconciles contribution profit to consolidated income (loss) before provision (benefit) for income taxes for the years ended December 31, 2024, 2023 and 2022 (in thousands):
Year Ended December 31,
202420232022
North America
Revenue$376,072 $379,952 $436,269 
Cost of revenue
Payment processor fees
24,608 25,004 25,495 
Other segment items (cost of revenue) (1)
13,300 25,955 36,620 
Total cost of revenue
37,908 50,959 62,115 
Marketing
Online marketing
109,996 69,403 82,257 
Other segment items (marketing) (2)
3,100 3,775 21,605 
Total marketing
113,096 73,178 103,862 
Segment contribution profit
$225,068 $255,815 $270,292 
International
Revenue$116,485 $134,958 $162,816 
Cost of revenue
Payment processor fees
5,902 7,415 9,215 
Other segment items (cost of revenue) (1)
4,441 5,872 4,931 
Total cost of revenue10,343 13,287 14,146 
Marketing
Online marketing
27,432 30,270 38,235 
Other segment items (marketing) (2)
3,679 7,057 7,134 
Total marketing
31,111 37,327 45,369 
Segment contribution profit
$75,031 $84,344 $103,301 
Total
Total contribution profit for the reportable segments
$300,099 $340,159 $373,593 
Selling, general and administrative295,399 350,405 481,375 
Goodwill impairment— — 35,424 
Long-lived asset impairment— — 12,259 
Restructuring and related charges1,066 8,006 12,350 
(Gain) on sale of assets
(5,160)— — 
Income (loss) from operations8,794 (18,252)(167,815)
Other income (expense), net(39,185)(25,174)(24,155)
Income (loss) before provision (benefit) for income taxes$(30,391)$(43,426)$(191,970)
(1) Includes editorial costs, compensation expense for technology support personnel who are responsible for maintaining the infrastructure of our websites, amortization of internally-developed software relating to customer-facing applications, and web hosting.
(2) Includes offline marketing costs, such as television, compensation expense for marketing employees, and customer acquisition and activation expense.
The following table summarizes tangible property and equipment, net of accumulated depreciation, by geographical region as of December 31, 2024 and 2023 (in thousands):
December 31,
 20242023
United States
$344 $1,037 
Rest of the world
397 1,127 
Total tangible long-lived assets
$741 $2,164