<SUBMISSION>
<ACCESSION-NUMBER>0000950138-07-000004
<TYPE>4
<PUBLIC-DOCUMENT-COUNT>1
<PERIOD>20070103
<FILING-DATE>20070104
<DATE-OF-FILING-DATE-CHANGE>20070104
<REPORTING-OWNER>
<OWNER-DATA>
<CONFORMED-NAME>Clark Maxine
<CIK>0001306314
</OWNER-DATA>
<FILING-VALUES>
<FORM-TYPE>4
<ACT>34
<FILE-NUMBER>001-32320
<FILM-NUMBER>07509954
</FILING-VALUES>
<BUSINESS-ADDRESS>
<PHONE>314-423-8000
</BUSINESS-ADDRESS>
<MAIL-ADDRESS>
<STREET1>C/O BUILD-A-BEAR WORKSHOP, INC.
<STREET2>1954 INNERBELT BUSINESS CENTRE DRIVE
<CITY>ST. LOUIS
<STATE>MO
<ZIP>63114
</MAIL-ADDRESS>
</REPORTING-OWNER>
<ISSUER>
<COMPANY-DATA>
<CONFORMED-NAME>BUILD A BEAR WORKSHOP INC
<CIK>0001113809
<ASSIGNED-SIC>5945
<IRS-NUMBER>431883836
<STATE-OF-INCORPORATION>DE
<FISCAL-YEAR-END>0101
</COMPANY-DATA>
<BUSINESS-ADDRESS>
<STREET1>1954 INNERBELT BUSINESS CENTRE DRIVE
<CITY>ST LOUIS
<STATE>MO
<ZIP>63114
<PHONE>314-423-8000
</BUSINESS-ADDRESS>
<MAIL-ADDRESS>
<STREET1>1954 INNERBELT BUSINESS CENTRE DRIVE
<CITY>ST LOUIS
<STATE>MO
<ZIP>63114
</MAIL-ADDRESS>
</ISSUER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>form4_010407ex.xml
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0202</schemaVersion>

    <documentType>4</documentType>

    <periodOfReport>2007-01-03</periodOfReport>

    <notSubjectToSection16>0</notSubjectToSection16>

    <issuer>
        <issuerCik>0001113809</issuerCik>
        <issuerName>BUILD A BEAR WORKSHOP INC</issuerName>
        <issuerTradingSymbol>BBW</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001306314</rptOwnerCik>
            <rptOwnerName>Clark Maxine</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>C/O BUILD-A-BEAR WORKSHOP, INC.</rptOwnerStreet1>
            <rptOwnerStreet2>1954 INNERBELT BUSINESS CENTER DRIVE</rptOwnerStreet2>
            <rptOwnerCity>ST. LOUIS</rptOwnerCity>
            <rptOwnerState>MO</rptOwnerState>
            <rptOwnerZipCode>63114</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>1</isDirector>
            <isOfficer>1</isOfficer>
            <isTenPercentOwner>1</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle>CEBear &amp; Chairman of the Board</officerTitle>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeTransaction>
            <securityTitle>
                <value>Common Stock</value>
            </securityTitle>
            <transactionDate>
                <value>2007-01-03</value>
            </transactionDate>
            <transactionCoding>
                <transactionFormType>4</transactionFormType>
                <transactionCode>S</transactionCode>
                <equitySwapInvolved>0</equitySwapInvolved>
                <footnoteId id="F1"/>
            </transactionCoding>
            <transactionAmounts>
                <transactionShares>
                    <value>39434</value>
                    <footnoteId id="F1"/>
                </transactionShares>
                <transactionPricePerShare>
                    <value>27.94</value>
                    <footnoteId id="F2"/>
                </transactionPricePerShare>
                <transactionAcquiredDisposedCode>
                    <value>D</value>
                </transactionAcquiredDisposedCode>
            </transactionAmounts>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>152102</value>
                    <footnoteId id="F3"/>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeTransaction>
        <nonDerivativeHolding>
            <securityTitle>
                <value>Common Stock</value>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>2820364</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>I</value>
                </directOrIndirectOwnership>
                <natureOfOwnership>
                    <value>Smart Stuff, Inc.</value>
                </natureOfOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
    </nonDerivativeTable>

    <footnotes>
        <footnote id="F1">This sale was effected pursuant to a pre-existing Rule 10b5-1 trading plan adopted by the Reporting Person.</footnote>
        <footnote id="F2">The sale was effected on multiple transactions, at various prices, on January 3, 2007, as follows:  228 shares at $28.05;
 1,700 at $28.02; 1,900 at $28.01; 400 at $28.00; 1,472 at $27.98; 3,500 at $27.97; 3,988 at $27.96; 5,112 at $27.95; 1,800
 at $27.94; 1,300 at $27.93; 10,943 at $27.92; 2,300 at $27.91; 300 at $27.90; 300 at $27.89; 1,000 at $27.88; 700 at $27.86;
 300 at $27.84; 1,000 at $27.83; and 1,100 at $27.82.  The weighted average sale price was $27.94 per share.</footnote>
        <footnote id="F3">After giving effect to the transactions reported in this Form 4, Ms. Clark directly beneficially owns 96,225 shares of common
 stock and 55,877 shares of restricted stock and 2,820,364 shares indirectly through Smart Stuff, Inc. of Build-A-Bear
 Workshop, Inc.  In addition, Ms. Clark holds vested options to purchase 152,468 shares of Build-A-Bear Workshop, Inc.'s
 common stock.</footnote>
    </footnotes>

    <ownerSignature>
        <signatureName>/s/ Maxine Clark</signatureName>
        <signatureDate>2007-01-04</signatureDate>
    </ownerSignature>
</ownershipDocument>
</XML>
</TEXT>
</DOCUMENT>
</SUBMISSION>
