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Note 7 - Segment Information
 6 Months Ended
Jun. 30, 2012
Segment Reporting Disclosure [Text Block]
7. Segment Information

The Company’s operations are conducted through three operating segments consisting of retail, commercial and international franchising.  The retail segment includes the operating activities of company-owned stores in the United States, Canada, the United Kingdom and Ireland and other retail delivery operations, including the Company’s web store, pop-up stores and non-traditional store locations such as baseball ballparks.  The commercial segment includes the Company’s transactions with other businesses, mainly comprised of licensing the Company’s intellectual properties for third party use and wholesale activities.  The international franchising segment includes the licensing activities of the Company’s franchise agreements with store locations in Europe, outside of the United Kingdom and Ireland, Asia, Australia, the Middle East, Africa, Mexico and South America.  The operating segments have discrete sources of revenue, different capital structures and different cost structures.  These operating segments represent the basis on which the Company’s chief operating decision maker regularly evaluates the business in assessing performance, determining the allocation of resources and the pursuit of future growth opportunities.  Accordingly, the Company has determined that each of its operating segments represent one reportable segment.  The reportable segments follow the same accounting policies used for the Company’s consolidated financial statements.

Following is a summary of the financial information for the Company’s reportable segments (in thousands):  

   
Retail
   
Commercial
   
International
Franchising
   
Total
 
Thirteen weeks ended June 30, 2012
                       
Net sales to external customers
  $ 78,989     $ 705     $ 716     $ 80,410  
Income (loss) before income taxes
    (8,973 )     314       353       (8,306 )
Capital expenditures, net
    4,492       -       33       4,525  
Depreciation and amortization
    5,228       -       45       5,273  
Thirteen weeks ended July 2, 2011
                               
Net sales to external customers
  $ 80,391     $ 736     $ 714     $ 81,841  
Income (loss) before income taxes
    (11,435 )     401       369       (10,665 )
Capital expenditures, net
    3,786       -       29       3,815  
Depreciation and amortization
    6,136       -       70       6,206  
                                 
Twenty-six weeks ended June 30, 2012
                               
Net sales to external customers
  $ 174,189     $ 1,081     $ 1,513     $ 176,783  
Income (loss) before income taxes
    (10,438 )     235       764       (9,439 )
Capital expenditures, net
    8,257       -       47       8,304  
Depreciation and amortization
    10,547       -       89       10,636  
Twenty-six weeks ended July 2, 2011
                               
Net sales to external customers
  $ 174,550     $ 1,841     $ 1,440     $ 177,831  
Income (loss) before income taxes
    (15,820 )     811       694       (14,315 )
Capital expenditures, net
    6,074       -       63       6,137  
Depreciation and amortization
    12,604       -       126       12,730  
                                 
Total Assets as of:
                               
June 30, 2012
  $ 193,660     $ 9,609     $ 2,678     $ 205,947  
July 2, 2011
  $ 234,125     $ 9,566     $ 2,858     $ 246,549  

The Company’s reportable segments are primarily determined by the types of products and services that they offer.  Each reportable segment may operate in many geographic areas.  The Company allocates revenues to geographic areas based on the location of the customer or franchisee.  The following schedule is a summary of the Company’s sales to external customers and long-lived assets by geographic area (in thousands):

   
North
America (1)
   
Europe (2)
   
Other (3)
   
Total
 
Thirteen weeks ended June 30, 2012
                       
Net sales to external customers
  $ 65,411     $ 14,575     $ 424     $ 80,410  
Property and equipment, net
    62,672       10,846       -       73,518  
Thirteen weeks ended July 2, 2011
                               
Net sales to external customers
  $ 67,406     $ 13,976     $ 459     $ 81,841  
Property and equipment, net
    69,879       11,346       -       81,225  
                                 
Twenty-six weeks ended June 30, 2012
                               
Net sales to external customers
  $ 145,611     $ 30,285     $ 887     $ 176,783  
Property and equipment, net
    62,672       10,846       -       73,518  
Twenty-six weeks ended July 2, 2011
                               
Net sales to external customers
  $ 146,679     $ 30,224     $ 929     $ 177,831  
Property and equipment, net
    69,879       11,346       -       81,225  

For purposes of this table only:

(1)  North America includes the United States, Canada, Puerto Rico and franchise business in Mexico

(2)  Europe includes the United Kingdom, Ireland and franchise businesses in Europe

(3)  Other includes franchise businesses outside of the North America and Europe