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Note 12 - Earnings (Loss) Per Share (Detail) - Computation Basic and Diluted Earnings Per Common Share (USD $)
In Thousands, except Share data, unless otherwise specified
 12 Months Ended
Dec. 29, 2012
Dec. 31, 2011
Jan. 01, 2011
NUMERATOR:      
Net (loss) earnings before allocation of earnings to participating securities (in Dollars) $ (49,295) $ (17,062) $ 104
Less: Earnings allocated to participating securities (in Dollars)     7
Net (loss) earnings after allocation of earnings to participating securities (in Dollars) $ (49,295) $ (17,062) $ 97
DENOMINATOR:      
Weighted average number of common shares outstanding - basic 16,331,672 17,371,315 18,601,465
Dilutive effect of share-based awards:     51,547
Weighted average number of common shares outstanding - dilutive 16,331,672 17,371,315 18,653,012
Basic (loss) earnings per common share attributable to Build-A-Bear Workshop, Inc, stockholders: (in Dollars per share) $ (3.02) $ (0.98) $ 0.01
Diluted (loss) earnings per common share attributable to Build-A-Bear Workshop, Inc, stockholders (in Dollars per share) $ (3.02) $ (0.98) $ 0.01