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Note 12 - Stock Incentive Plans (Details) (USD $)
12 Months Ended
Jan. 03, 2015
Dec. 28, 2013
Dec. 29, 2012
Note 12 - Stock Incentive Plans (Details) [Line Items]      
Share-based Compensation Arrangement by Share-based Payment Award, Number of Shares Authorized (in Shares) 1,475,000us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardNumberOfSharesAuthorized    
Share-based Compensation Arrangement by Share-based Payment Award, Purchase Price of Common Stock, Percent 100.00%us-gaap_SharebasedCompensationArrangementBySharebasedPaymentAwardPurchasePriceOfCommonStockPercent    
Grant Date Fair Value of Options $ 600,000bbw_GrantDateFairValueOfOptions $ 700,000bbw_GrantDateFairValueOfOptions  
Share-based Compensation Arrangement by Share-based Payment Award, Options, Exercises in Period, Intrinsic Value 1,600,000us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsExercisesInPeriodTotalIntrinsicValue 400,000us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsExercisesInPeriodTotalIntrinsicValue 0us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsExercisesInPeriodTotalIntrinsicValue
Share-based Compensation Arrangement by Share-based Payment Award, Number of Shares Available for Grant (in Shares) 1,323,925us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardNumberOfSharesAvailableForGrant 471,327us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardNumberOfSharesAvailableForGrant  
Employee Service Share-based Compensation, Nonvested Awards, Compensation Cost Not yet Recognized 3,000,000us-gaap_EmployeeServiceShareBasedCompensationNonvestedAwardsTotalCompensationCostNotYetRecognized    
Employee Service Share-based Compensation, Nonvested Awards, Compensation Cost Not yet Recognized, Period for Recognition 1 year 146 days    
Employee Stock Option [Member] | Minimum [Member]      
Note 12 - Stock Incentive Plans (Details) [Line Items]      
Share-based Compensation Arrangement by Share-based Payment Award, Award Vesting Period 1 year    
Share-based Compensation Arrangement by Share-based Payment Award, Fair Value Assumptions, Risk Free Interest Rate 1.70%us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardFairValueAssumptionsRiskFreeInterestRate
/ us-gaap_AwardTypeAxis
= us-gaap_EmployeeStockOptionMember
/ us-gaap_RangeAxis
= us-gaap_MinimumMember
   
Share-based Compensation Arrangement by Share-based Payment Award, Fair Value Assumptions, Expected Term 6 years    
Employee Stock Option [Member] | Maximum [Member]      
Note 12 - Stock Incentive Plans (Details) [Line Items]      
Share-based Compensation Arrangement by Share-based Payment Award, Award Vesting Period 4 years    
Share-based Compensation Arrangement by Share-based Payment Award, Fair Value Assumptions, Risk Free Interest Rate 2.10%us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardFairValueAssumptionsRiskFreeInterestRate
/ us-gaap_AwardTypeAxis
= us-gaap_EmployeeStockOptionMember
/ us-gaap_RangeAxis
= us-gaap_MaximumMember
   
Share-based Compensation Arrangement by Share-based Payment Award, Fair Value Assumptions, Expected Term 6 years 3 months    
Employee Stock Option [Member]      
Note 12 - Stock Incentive Plans (Details) [Line Items]      
Share-based Compensation Arrangement by Share-based Payment Award, Expiration Period 10 years    
Share-based Compensation Arrangement by Share-based Payment Award, Fair Value Assumptions, Expected Dividend Rate 0.00%us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardFairValueAssumptionsExpectedDividendRate
/ us-gaap_AwardTypeAxis
= us-gaap_EmployeeStockOptionMember
0.00%us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardFairValueAssumptionsExpectedDividendRate
/ us-gaap_AwardTypeAxis
= us-gaap_EmployeeStockOptionMember
 
Share-based Compensation Arrangement by Share-based Payment Award, Fair Value Assumptions, Expected Volatility Rate 65.00%us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardFairValueAssumptionsExpectedVolatilityRate
/ us-gaap_AwardTypeAxis
= us-gaap_EmployeeStockOptionMember
65.00%us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardFairValueAssumptionsExpectedVolatilityRate
/ us-gaap_AwardTypeAxis
= us-gaap_EmployeeStockOptionMember
 
Share-based Compensation Arrangement by Share-based Payment Award, Fair Value Assumptions, Risk Free Interest Rate   1.30%us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardFairValueAssumptionsRiskFreeInterestRate
/ us-gaap_AwardTypeAxis
= us-gaap_EmployeeStockOptionMember
 
Share-based Compensation Arrangement by Share-based Payment Award, Fair Value Assumptions, Expected Term   6 years 3 months  
Restricted Stock [Member]      
Note 12 - Stock Incentive Plans (Details) [Line Items]      
Share-based Compensation Arrangement by Share-based Payment Award, Equity Instruments Other than Options, Vested in Period, Fair Value $ 3,700,000us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsVestedInPeriodTotalFairValue
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember
$ 2,200,000us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsVestedInPeriodTotalFairValue
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember
$ 4,600,000us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsVestedInPeriodTotalFairValue
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember