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Note 8 - Segment Information (Details) - Sales to External Customers and Long-lived Assets by Geographic Area (USD $)
In Thousands, unless otherwise specified

3 Months Ended

Apr. 04, 2015

Mar. 29, 2014

Jan. 03, 2015

Revenues from External Customers and Long-Lived Assets [Line Items]

Net sales to external customers

$ 93,393us-gaap_Revenues

$ 97,942us-gaap_Revenues

Property and equipment, net

59,223us-gaap_PropertyPlantAndEquipmentNet

65,596us-gaap_PropertyPlantAndEquipmentNet

62,766us-gaap_PropertyPlantAndEquipmentNet

North America [Member]

Revenues from External Customers and Long-Lived Assets [Line Items]

Net sales to external customers

76,646us-gaap_Revenues
/ us-gaap_StatementGeographicalAxis
= us-gaap_NorthAmericaMember

^[1]

79,830us-gaap_Revenues
/ us-gaap_StatementGeographicalAxis
= us-gaap_NorthAmericaMember

^[1]

Property and equipment, net

53,346us-gaap_PropertyPlantAndEquipmentNet
/ us-gaap_StatementGeographicalAxis
= us-gaap_NorthAmericaMember

^[1]

58,011us-gaap_PropertyPlantAndEquipmentNet
/ us-gaap_StatementGeographicalAxis
= us-gaap_NorthAmericaMember

^[1]

Europe [Member]

Revenues from External Customers and Long-Lived Assets [Line Items]

Net sales to external customers

16,416us-gaap_Revenues
/ us-gaap_StatementGeographicalAxis
= us-gaap_EuropeMember

^[2]

17,751us-gaap_Revenues
/ us-gaap_StatementGeographicalAxis
= us-gaap_EuropeMember

^[2]

Property and equipment, net

5,877us-gaap_PropertyPlantAndEquipmentNet
/ us-gaap_StatementGeographicalAxis
= us-gaap_EuropeMember

^[2]

7,585us-gaap_PropertyPlantAndEquipmentNet
/ us-gaap_StatementGeographicalAxis
= us-gaap_EuropeMember

^[2]

Other Geographic Region [Member]

Revenues from External Customers and Long-Lived Assets [Line Items]

Net sales to external customers

331us-gaap_Revenues
/ us-gaap_StatementGeographicalAxis
= bbw_OtherGeographicRegionMember

^[3]

361us-gaap_Revenues
/ us-gaap_StatementGeographicalAxis
= bbw_OtherGeographicRegionMember

^[3]

Property and equipment, net

^[3]

^[3]

[1]	North America includes the United States, Canada, Puerto Rico and franchise business in Mexico
[2]	Europe includes the United Kingdom, Ireland, Denmark and franchise businesses in Europe
[3]	Other includes franchise businesses outside of North America and Europe

X

- Definition

Amount after accumulated depreciation, depletion and amortization of physical assets used in the normal conduct of business to produce goods and services and not intended for resale. Examples include, but are not limited to, land, buildings, machinery and equipment, office equipment, and furniture and fixtures.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 360

-SubTopic 10

-Section 50

-Paragraph 1

-URI http://asc.fasb.org/extlink&oid=6391035&loc=d3e2868-110229



Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 210

-SubTopic 10

-Section S99

-Paragraph 1

-Subparagraph (SX 210.5-02.13)

-URI http://asc.fasb.org/extlink&oid=6877327&loc=d3e13212-122682



Reference 3: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Regulation S-X (SX)

-Number 210

-Section 02

-Paragraph 13

-Subparagraph a

-Article 5



Reference 4: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Regulation S-X (SX)

-Number 210

-Section 03

-Paragraph 8

-Article 7

+ Details

Name:	us-gaap_PropertyPlantAndEquipmentNet
Namespace Prefix:	us-gaap_
Data Type:	xbrli:monetaryItemType
Balance Type:	debit
Period Type:	instant

X

- Definition

Amount of revenue recognized from goods sold, services rendered, insurance premiums, or other activities that constitute an earning process. Includes, but is not limited to, investment and interest income before deduction of interest expense when recognized as a component of revenue, and sales and trading gain (loss).

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 225

-SubTopic 10

-Section S99

-Paragraph 2

-Subparagraph (SX 210.5-03.1)

-URI http://asc.fasb.org/extlink&oid=26872669&loc=d3e20235-122688

+ Details

Name:	us-gaap_Revenues
Namespace Prefix:	us-gaap_
Data Type:	xbrli:monetaryItemType
Balance Type:	credit
Period Type:	duration

X

- Details

Name:	us-gaap_RevenuesFromExternalCustomersAndLongLivedAssetsLineItems
Namespace Prefix:	us-gaap_
Data Type:	xbrli:stringItemType
Balance Type:	na
Period Type:	duration

X

- Details

Name:	us-gaap_StatementGeographicalAxis=bbw_OtherGeographicRegionMember
Namespace Prefix:
Data Type:	na
Balance Type:
Period Type:

X

- Details

Name:	us-gaap_StatementGeographicalAxis=us-gaap_EuropeMember
Namespace Prefix:
Data Type:	na
Balance Type:
Period Type:

X

- Details

Name:	us-gaap_StatementGeographicalAxis=us-gaap_NorthAmericaMember
Namespace Prefix:
Data Type:	na
Balance Type:
Period Type: