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Note 10 - Segment Information
9 Months Ended
Nov. 03, 2018
Notes to Financial Statements  
Segment Reporting Disclosure [Text Block]
10.
Segment Information 
 
The Company’s operations are conducted through
three
operating segments consisting of direct-to-consumer (“DTC”), commercial and international franchising. The DTC segment includes the operating activities of corporately-managed stores in the United States, Canada, the United Kingdom, Ireland, Denmark and China and other retail delivery operations, including the Company’s e-commerce sites and temporary stores. The international franchising segment includes the activities of the Company’s franchisees with store locations in Europe (outside of the United Kingdom, Ireland and Denmark), Asia, Australia, the Middle East, Africa and Mexico. The commercial segment includes the Company’s transactions with other businesses, mainly comprised of licensing the Company’s intellectual properties for
third
party use and wholesale activities. The operating segments have discrete sources of revenue, different capital structures and different cost structures. These operating segments represent the basis on which the Company’s chief operating decision maker regularly evaluates the business in assessing performance, determining the allocation of resources and the pursuit of future growth opportunities. Accordingly, the Company has determined that each of its operating segments represent a reportable segment. The
three
reportable segments follow the same accounting policies used for the Company’s consolidated financial statements.
 
Following is a summary of the financial information for the Company’s reportable segments (in thousands): 
 
   
Direct-to-
   
 
 
 
 
International
   
 
 
 
   
Consumer
   
Commercial
   
Franchising
   
Total
 
Thirteen weeks ended November 3, 2018
                               
Net sales to external customers
  $
65,298
    $
2,171
    $
1,225
    $
68,694
 
Income (loss) before income taxes
   
(11,406
)    
1,054
     
360
     
(9,992
)
Capital expenditures
   
1,742
     
-
     
-
     
1,742
 
Depreciation and amortization
   
4,022
     
-
     
26
     
4,048
 
Thirteen weeks ended October 28, 2017
                               
Net sales to external customers
  $
74,441
    $
1,196
    $
514
    $
76,151
 
Income (loss) before income taxes
   
(4,788
)    
472
     
439
     
(3,877
)
Capital expenditures
   
5,185
     
-
     
-
     
5,185
 
Depreciation and amortization
   
4,149
     
1
     
15
     
4,165
 
Thirty-nine weeks ended November 3, 2018
                               
Net sales to external customers
  $
227,760
    $
4,245
    $
3,051
    $
235,056
 
Income (loss) before income taxes
   
(14,577
)    
1,705
     
981
     
(11,891
)
Capital expenditures
   
8,853
     
-
     
-
     
8,853
 
Depreciation and amortization
   
12,159
     
1
     
26
     
12,186
 
Thirty-nine weeks ended October 28, 2017
                               
Net sales to external customers
  $
239,567
    $
5,320
    $
1,647
    $
246,534
 
Income (loss) before income taxes
   
(2,316
)    
2,194
     
505
     
383
 
Capital expenditures
   
14,511
     
-
     
-
     
14,511
 
Depreciation and amortization
   
12,008
     
2
     
47
     
12,057
 
                                 
Total Assets as of:
                               
November 3, 2018
  $
166,833
    $
6,625
    $
5,396
    $
178,854
 
October 28, 2017
   
175,957
     
6,045
     
2,047
     
184,049
 
 
 
The Company’s reportable segments are primarily determined by the types of products and services that each offers. Each reportable segment
may
operate in many geographic areas. The Company allocates revenues to geographic areas based on the location of the customer or franchisee. The following schedule is a summary of the Company’s sales to external customers and long-lived assets by geographic area (in thousands):
 
   
North
   
 
 
 
 
 
 
 
 
 
 
 
   
America (1)
   
Europe (2)
   
Other (3)
   
Total
 
Thirteen weeks ended November 3, 2018
                               
Net sales to external customers
  $
56,440
    $
11,575
    $
679
    $
68,694
 
Thirteen weeks ended October 28, 2017
                               
Net sales to external customers
  $
61,165
    $
15,372
    $
(386
)   $
76,151
 
Thirty-nine weeks ended November 3, 2018
                               
Net sales to external customers
  $
198,372
    $
35,005
    $
1,679
    $
235,056
 
Property and equipment, net
   
64,249
     
9,075
     
19
     
73,343
 
Thirty-nine weeks ended October 28, 2017
                               
Net sales to external customers
  $
204,128
    $
41,874
    $
532
    $
246,534
 
Property and equipment, net
   
67,479
     
9,364
     
33
     
76,876
 
 
For purposes of this table only:
(
1
)  North America includes the United States, Canada, Puerto Rico and international franchising revenue in Mexico 
(
2
)  Europe includes the United Kingdom, Ireland, Denmark and international franchising revenue in Europe 
(
3
)  Other includes international franchising revenue outside of North America and Europe and a corporately-managed store in China