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Note 11 - Segment Information - Financial Information for the Company's Reportable Segments (Details) - USD ($) $ in Thousands | 3 Months Ended | 6 Months Ended
--- | --- | ---
Aug. 02, 2025 | Aug. 03, 2024 | Aug. 02, 2025 | Aug. 03, 2024
Total Revenue |  | $ 124,247 | $ 111,798 | $ 252,642 | $ 226,528
Cost of Goods Sold |  | 52,736 | 51,229 | 108,144 | 103,794
Gross Profit |  | 71,511 | 60,569 | 144,498 | 122,734
Selling, General & Administrative |  | 34,280 | 31,974 | 68,728 | 62,940
Contribution Margin |  | 37,231 | 28,595 | 75,770 | 59,794
Overhead Expenses(1) | [1] | 22,119 | 17,238 | 41,227 | 33,834
Interest Income |  | (206) | (188) | (406) | (614)
Income before income taxes |  | 15,318 | 11,545 | 34,949 | 26,574
Depreciation and amortization |  | 3,668 | 3,636 | 7,368 | 7,294
Capital Expenditures |  | 3,365 | 3,270 | 6,328 | 5,700
Total Assets |  |  |  | 318,238 | 279,459
Segment Reporting, Reconciling Item, Corporate Nonsegment [Member] |  |  |  |  |
Depreciation and amortization |  | 942 | 998 | 1,869 | 1,981
Capital Expenditures |  | 984 | 1,083 | 2,307 | 1,610
Total Assets |  |  |  | 85,956 | 69,812
Direct to Consumer [Member] |  |  |  |  |
Total Revenue |  | 114,635 | 103,455 | 234,224 | 211,323
Cost of Goods Sold |  | 48,552 | 47,607 | 100,123 | 97,022
Gross Profit |  | 66,083 | 55,848 | 134,101 | 114,301
Selling, General & Administrative |  | 34,183 | 31,717 | 68,535 | 62,489
Contribution Margin |  | 31,900 | 24,131 | 65,566 | 51,812
Overhead Expenses(1) | [1] |  |  |  |
Interest Income |  |  |  |  |
Income before income taxes |  |  |  |  |
Direct to Consumer [Member] | Operating Segments [Member] |  |  |  |  |
Depreciation and amortization |  | 2,691 | 2,584 | 5,425 | 5,207
Capital Expenditures |  | 2,381 | 2,187 | 4,021 | 4,090
Total Assets |  |  |  | 219,168 | 198,235
Commercial [Member] |  |  |  |  |
Total Revenue |  | 8,629 | 7,294 | 16,251 | 13,278
Cost of Goods Sold |  | 3,419 | 3,008 | 6,433 | 5,541
Gross Profit |  | 5,210 | 4,286 | 9,818 | 7,737
Selling, General & Administrative |  | 97 | 257 | 193 | 451
Contribution Margin |  | 5,113 | 4,029 | 9,625 | 7,286
Overhead Expenses(1) | [1] |  |  |  |
Interest Income |  |  |  |  |
Income before income taxes |  |  |  |  |
Commercial [Member] | Operating Segments [Member] |  |  |  |  |
Depreciation and amortization |  | 35 | 54 | 74 | 106
Capital Expenditures |  | 0 | 0 | 0 | 0
Total Assets |  |  |  | 11,466 | 10,345
International Franchising [Member] |  |  |  |  |
Total Revenue |  | 983 | 1,049 | 2,167 | 1,927
Cost of Goods Sold |  | 765 | 614 | 1,588 | 1,231
Gross Profit |  | 218 | 435 | 579 | 696
Selling, General & Administrative |  | 0 | 0 | 0 | 0
Contribution Margin |  | 218 | 435 | 579 | 696
Overhead Expenses(1) | [1] |  |  |  |
Interest Income |  |  |  |  |
Income before income taxes |  |  |  |  |
International Franchising [Member] | Operating Segments [Member] |  |  |  |  |
Depreciation and amortization |  | 0 | 0 | 0 | 0
Capital Expenditures |  | $ 0 | $ 0 | 0 | 0
Total Assets |  |  |  | $ 1,648 | $ 1,067
[1] | Overhead expenses contain selling, general and administrative expenses not attributable to a segment.

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