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SIGNIFICANT ACCOUNTING POLICIES (Details - PP&E, Goodwill, Int. & Advertising) - USD ($) $ in Thousands | 12 Months Ended
--- | ---
Dec. 31, 2016 | Dec. 31, 2015 | Dec. 31, 2014
Property and Equipment |  |  |
Impairment of long-lived assets | $ 0 | $ 0 | $ 805
Advertising |  |  |
Advertising Expense | $ 243,200 | $ 159,200 | 102,200
Computer equipment and capitalized software |  |  |
Property and Equipment |  |  |
Impairment of long-lived assets |  |  | $ 400
Computer equipment and capitalized software | Minimum |  |  |
Property and Equipment |  |  |
Depreciation period | 1 year |  |
Computer equipment and capitalized software | Maximum |  |  |
Property and Equipment |  |  |
Depreciation period | 5 years |  |
Building | Minimum |  |  |
Property and Equipment |  |  |
Depreciation period | 34 years |  |
Building | Maximum |  |  |
Property and Equipment |  |  |
Depreciation period | 34 years |  |
Site improvements | Minimum |  |  |
Property and Equipment |  |  |
Depreciation period | 1 year |  |
Site improvements | Maximum |  |  |
Property and Equipment |  |  |
Depreciation period | 15 years |  |
Furniture and other equipment | Minimum |  |  |
Property and Equipment |  |  |
Depreciation period | 3 years |  |
Furniture and other equipment | Maximum |  |  |
Property and Equipment |  |  |
Depreciation period | 7 years |  |
Software development | Minimum |  |  |
Property and Equipment |  |  |
Depreciation period | 1 year |  |
Software development | Maximum |  |  |
Property and Equipment |  |  |
Depreciation period | 3 years |  |
Aircraft and automobile | Minimum |  |  |
Property and Equipment |  |  |
Depreciation period | 5 years |  |
Aircraft and automobile | Maximum |  |  |
Property and Equipment |  |  |
Depreciation period | 10 years |  |

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- Definition Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 720 -SubTopic 35 -Section 50 -Paragraph 1 -URI http://asc.fasb.org/extlink&oid=6420018&loc=d3e36677-107848 + Details
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