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SEGMENT INFORMATION | 9 Months Ended
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Sep. 30, 2025
Segment Reporting [Abstract] |
SEGMENT INFORMATION | SEGMENT INFORMATION The Company manages its business and reports its financial results through the following three operating and reportable segments: Home, Consumer, and Insurance. Characteristics which were relied upon in making the determination of the reportable segments include the nature of the products, the organization's internal structure, and the information that is regularly reviewed by the chief operating decision maker (the "CODM"), the Company's Chief Executive Officer, for the purpose of assessing performance and allocating resources. The Home segment includes the following products: purchase mortgage, refinance mortgage, and home equity loans and lines of credit. The Consumer segment includes the following products: credit cards, personal loans, small business loans, auto loans, deposit accounts, and other credit products. The Insurance segment consists of insurance quote products and sales of insurance policies in the agency businesses. The insurance agency business was closed in the second quarter of 2025. The following tables are a reconciliation of segment profit, which is the Company's primary segment profitability measure, to income before income taxes. Segment marketing expense represents the portion of selling and marketing expense attributable to variable costs paid for advertising, direct marketing and related expenses, that are directly attributable to the segments' products. This measure excludes overhead, fixed costs and personnel-related expenses.
| Three Months Ended September 30, 2025
| Home | Consumer | Insurance | Other | Total
| (in thousands)
Revenue | $ | 38,109 |  | $ | 66,173 |  | $ | 203,512 |  | $ | (2) |  | $ | 307,792 |
Segment marketing expense | 26,327 |  | 30,970 |  | 155,864 |  | 68 |  | 213,229 |
Segment profit (loss) | 11,782 |  | 35,203 |  | 47,648 |  | (70) |  | 94,563 |
Cost of revenue |  |  |  |  | 11,017 |
Brand and other marketing expense |  |  |  |  | 11,822 |
General and administrative expense |  |  |  |  | 26,229 |
Product development |  |  |  |  | 11,297 |
Depreciation |  |  |  |  | 3,995 |
Amortization of intangibles |  |  |  |  | 1,288 |
Restructuring and severance |  |  |  |  | 80 |
Litigation settlements and contingencies |  |  |  |  | 69 |
Operating income |  |  |  |  | 28,766 |
Interest expense, net |  |  |  |  | (17,907) |
Other income |  |  |  |  | 732 |
Income before income taxes |  |  |  |  | $ | 11,591 |
| Three Months Ended September 30, 2024
| Home | Consumer | Insurance | Other | Total
| (in thousands)
Revenue | $ | 32,248 |  | $ | 59,474 |  | $ | 169,065 |  | $ | 2 |  | $ | 260,789 |
Segment marketing expense | 22,993 |  | 31,491 |  | 127,622 |  | 45 |  | 182,151 |
Segment profit (loss) | 9,255 |  | 27,983 |  | 41,443 |  | (43) |  | 78,638 |
Cost of revenue |  |  |  |  | 9,372 |
Brand and other marketing expense |  |  |  |  | 11,391 |
General and administrative expense |  |  |  |  | 26,680 |
Product development |  |  |  |  | 11,190 |
Depreciation |  |  |  |  | 4,584 |
Amortization of intangibles |  |  |  |  | 1,466 |
Restructuring and severance |  |  |  |  | 273 |
Litigation settlements and contingencies |  |  |  |  | 3,762 |
Operating income |  |  |  |  | 9,920 |
Interest expense, net |  |  |  |  | (10,060) |
Other expense |  |  |  |  | (57,391) |
Loss before income taxes |  |  |  |  | $ | (57,531) |
| Nine Months Ended September 30, 2025
| Home | Consumer | Insurance | Other | Total
| (in thousands)
Revenue | $ | 115,546 |  | $ | 184,725 |  | $ | 497,321 |  | $ | 44 |  | $ | 797,636 |
Segment marketing expense | 77,562 |  | 90,315 |  | 370,967 |  | 138 |  | 538,982 |
Segment profit (loss) | 37,984 |  | 94,410 |  | 126,354 |  | (94) |  | 258,654 |
Cost of revenue |  |  |  |  | 30,954 |
Brand and other marketing expense |  |  |  |  | 35,573 |
General and administrative expense |  |  |  |  | 81,923 |
Product development |  |  |  |  | 34,674 |
Depreciation |  |  |  |  | 12,533 |
Amortization of intangibles |  |  |  |  | 3,902 |
Restructuring and severance |  |  |  |  | 1,235 |
Litigation settlements and contingencies |  |  |  |  | 15,279 |
Operating income |  |  |  |  | 42,581 |
Interest expense, net |  |  |  |  | (37,393) |
Other income |  |  |  |  | 2,368 |
Income before income taxes |  |  |  |  | $ | 7,556 |
| Nine Months Ended September 30, 2024
| Home | Consumer | Insurance | Other | Total
| (in thousands)
Revenue | $ | 94,857 |  | $ | 166,826 |  | $ | 377,008 |  | $ | 6 |  | $ | 638,697 |
Segment marketing expense | 66,703 |  | 84,491 |  | 265,751 |  | 104 |  | 417,049 |
Segment profit (loss) | 28,154 |  | 82,335 |  | 111,257 |  | (98) |  | 221,648 |
Cost of revenue |  |  |  |  | 26,328 |
Brand and other marketing expense |  |  |  |  | 33,056 |
General and administrative expense |  |  |  |  | 79,594 |
Product development |  |  |  |  | 33,421 |
Depreciation |  |  |  |  | 13,852 |
Amortization of intangibles |  |  |  |  | 4,422 |
Restructuring and severance |  |  |  |  | 498 |
Litigation settlements and contingencies |  |  |  |  | 3,791 |
Operating income |  |  |  |  | 26,686 |
Interest expense, net |  |  |  |  | (17,899) |
Other expense |  |  |  |  | (55,305) |
Loss before income taxes |  |  |  |  | $ | (46,518) |

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- Definition The entire disclosure for reporting segments including data and tables. Reportable segments include those that meet any of the following quantitative thresholds a) it's reported revenue, including sales to external customers and intersegment sales or transfers is 10 percent or more of the combined revenue, internal and external, of all operating segments b) the absolute amount of its reported profit or loss is 10 percent or more of the greater, in absolute amount of 1) the combined reported profit of all operating segments that did not report a loss or 2) the combined reported loss of all operating segments that did report a loss c) its assets are 10 percent or more of the combined assets of all operating segments. + References Reference 1: http://www.xbrl.org/2003/role/disclosureRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 21 -Subparagraph (b) -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-21 Reference 2: http://www.xbrl.org/2003/role/disclosureRef -Topic 280 -SubTopic 10 -Name 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