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Segment Information | 6 Months Ended
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Dec. 31, 2012
Segment Information | 11. Segment Information Operating segments are defined as components of an enterprise about which separate financial information is available that is evaluated regularly by the chief operating decision maker, or decision making group, in deciding how to allocate resources and in assessing performance. The Company’s chief operating decision maker is its chief executive officer. The Company’s chief executive officer reviews financial information presented on a consolidated basis, accompanied by information about operating segments, including net sales and operating (loss) income before depreciation, amortization and stock-based compensation expense. The Company determined its reportable operating segments to be Direct Marketing Services (DMS), which derives revenue from fees earned through the delivery of qualified leads, clicks and, to a lesser extent, impressions, and Direct Selling Services (DSS), which derives revenue from the sale of direct selling services through a hosted solution. The accounting policies of the two reportable operating segments are the same as those described in Note 2. The Company evaluates the performance of its operating segments based on operating (loss) income before depreciation, amortization, stock-based compensation expense and impairment of goodwill. The Company does not allocate most of its assets, nor its depreciation and amortization expense, stock-based compensation expense, interest income, interest expense or income tax expense by segment. Accordingly, the Company does not report such information. Summarized information by segment was as follows (in thousands):
|  | Three Months Ended December 31, 2012 |  |  | Six Months Ended December 31, 2012 |
|  | 2012 |  |  | 2011 |  |  | 2012 |  |  | 2011 |
Net revenue by segment: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
DMS |  | $ | 71,514 |  |  | $ | 90,145 |  |  | $ | 149,848 |  |  | $ | 190,986 |
DSS |  |  | 237 |  |  |  | 378 |  |  |  | 529 |  |  |  | 761 |
Total net revenue |  |  | 71,751 |  |  |  | 90,523 |  |  |  | 150,377 |  |  |  | 191,747 |
Segment operating income before depreciation, amortization, and stock-based compensation expense: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
DMS |  |  | 11,085 |  |  |  | 19,307 |  |  |  | 22,909 |  |  |  | 39,685 |
DSS |  |  | 143 |  |  |  | 223 |  |  |  | 294 |  |  |  | 478 |
Total segment operating income before depreciation, amortization, and stock-based compensation expense |  |  | 11,228 |  |  |  | 19,530 |  |  |  | 23,203 |  |  |  | 40,163 |
Depreciation and amortization |  |  | (10,179 | ) |  |  | (7,517 | ) |  |  | (18,458 | ) |  |  | (14,625 | )
Stock-based compensation expense |  |  | (3,029 | ) |  |  | (3,521 | ) |  |  | (5,799 | ) |  |  | (6,895 | )
Impairment of goodwill |  |  | (92,350 | ) |  |  | — |  |  |  | (92,350 | ) |  |  | — |
Total operating (loss) income |  | $ | (94,330 | ) |  | $ | 8,492 |  |  | $ | (93,404 | ) |  | $ | 18,643 |
The following tables set forth net revenue and long-lived assets by geographic area (in thousands):
|  | Three Months Ended December 31, 2012 |  |  | Six Months Ended December 31, 2012 |
|  | 2012 |  |  | 2011 |  |  | 2012 |  |  | 2011 |
Net revenue: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
United States |  | $ | 71,180 |  |  | $ | 90,337 |  |  | $ | 149,089 |  |  | $ | 191,415 |
International |  |  | 571 |  |  |  | 186 |  |  |  | 1,288 |  |  |  | 332 |
Total net revenue |  | $ | 71,751 |  |  | $ | 90,523 |  |  | $ | 150,377 |  |  | $ | 191,747 |
|  | December 31, 2012 |  |  | June 30, 2012 |
Property and equipment, net: |  |  |  |  |  |  |  |
United States |  | $ | 7,773 |  |  | $ | 8,493 |
International |  |  | 239 |  |  |  | 262 |
Total property and equipment, net: |  | $ | 8,012 |  |  | $ | 8,755 |

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- Definition The entire disclosure for reporting segments including data and tables. Reportable segments include those that meet any of the following quantitative thresholds a) it's reported revenue, including sales to external customers and intersegment sales or transfers is 10 percent or more of the combined revenue, internal and external, of all operating segments b) the absolute amount of its reported profit or loss is 10 percent or more of the greater, in absolute amount of 1) the combined reported profit of all operating segments that did not report a loss or 2) the combined reported loss of all operating segments that did report a loss c) its assets are 10 percent or more of the combined assets of all operating segments. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 29 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8864-108599 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 30 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8906-108599 Reference 3: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 32 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8933-108599 Reference 4: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 35 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8984-108599 Reference 5: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 1 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8380-108599 Reference 6: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 10 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8538-108599 Reference 7: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 42 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e9054-108599 Reference 8: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 12 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8595-108599 Reference 9: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Statement of Financial Accounting Standard (FAS) -Number 131 -LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy. Reference 10: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 34 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8981-108599 Reference 11: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 33 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8971-108599 Reference 12: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 26 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8844-108599 Reference 13: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 31 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e8924-108599 Reference 14: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 40 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e9031-108599 Reference 15: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 41 -URI http://asc.fasb.org/extlink&oid=6534315&loc=d3e9038-108599 + Details
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