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Significant Accounting Policies - Summary of Revenue Disaggregated by Sales Channel and Major Products and Services (Details) - USD ($)
$ in Thousands
3 Months Ended 12 Months Ended
Dec. 31, 2018
Sep. 30, 2018
Jun. 30, 2018
Mar. 31, 2018
Dec. 31, 2017
Sep. 30, 2017
Jun. 30, 2017
Mar. 31, 2017
Dec. 31, 2018
Dec. 31, 2017
Dec. 31, 2016
Disaggregation Of Revenue [Line Items]                      
Total revenues $ 164,346 $ 169,312 $ 168,512 $ 159,957 $ 156,565 $ 159,899 $ 156,624 $ 153,174 $ 662,127 $ 626,262 $ 633,106
Direct                      
Disaggregation Of Revenue [Line Items]                      
Total revenues                 457,651 333,248  
National Advertising                      
Disaggregation Of Revenue [Line Items]                      
Total revenues                 105,381 114,178  
Other                      
Disaggregation Of Revenue [Line Items]                      
Total revenues                 16,156 15,854  
Retail                      
Disaggregation Of Revenue [Line Items]                      
Total revenues                 579,188 463,280 462,776
Wholesale                      
Disaggregation Of Revenue [Line Items]                      
Total revenues [1]                 82,939 162,982 $ 170,330
Online Subscription Advertising                      
Disaggregation Of Revenue [Line Items]                      
Total revenues                 507,993 483,026  
Display Advertising                      
Disaggregation Of Revenue [Line Items]                      
Total revenues                 112,792 102,183  
Pay Per Lead                      
Disaggregation Of Revenue [Line Items]                      
Total revenues                 30,757 31,727  
Other                      
Disaggregation Of Revenue [Line Items]                      
Total revenues                 $ 10,585 $ 9,326  
[1] For information related to related party transactions, see Note 15 (Related Party).