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Revenue
12 Months Ended
Dec. 31, 2019
Revenue From Contract With Customer [Abstract]  
Revenue

Note 5. Revenue

 

Revenue SummaryIn the table below (in thousands), revenue is disaggregated by sales channel and major products and services. The Company only has one reportable segment; therefore, further disaggregation is not applicable at this time.

 

 

 

Year Ended December 31,

 

Sales channel

 

2019

 

 

2018

 

 

2017

 

Direct

 

$

477,095

 

 

$

457,651

 

 

$

333,248

 

National advertising

 

 

80,774

 

 

 

105,381

 

 

 

114,178

 

Other

 

 

14,442

 

 

 

16,156

 

 

 

15,854

 

Retail

 

 

572,311

 

 

 

579,188

 

 

 

463,280

 

Wholesale

 

 

34,371

 

 

 

82,939

 

 

 

162,982

 

Total revenue

 

$

606,682

 

 

$

662,127

 

 

$

626,262

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Major products and services

 

 

 

 

 

 

 

 

 

 

 

 

Marketplace subscription advertising

 

$

475,960

 

 

$

507,993

 

 

$

483,026

 

Display advertising

 

 

91,935

 

 

 

112,792

 

 

 

102,183

 

Pay per lead

 

 

26,907

 

 

 

30,757

 

 

 

31,727

 

Other

 

 

11,880

 

 

 

10,585

 

 

 

9,326

 

Total revenue

 

$

606,682

 

 

$

662,127

 

 

$

626,262