<SEC-DOCUMENT>0000899243-20-029440-index.html : 20201028
<SEC-HEADER>0000899243-20-029440.hdr.sgml : 20201028
<ACCEPTANCE-DATETIME>20201028130927
ACCESSION NUMBER:		0000899243-20-029440
CONFORMED SUBMISSION TYPE:	3
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20201028
FILED AS OF DATE:		20201028
DATE AS OF CHANGE:		20201028

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			INSIGNIA CAPITAL PARTNERS GP, L.L.C.
		CENTRAL INDEX KEY:			0001829474
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-39671
		FILM NUMBER:		201267400

	BUSINESS ADDRESS:	
		STREET 1:		1333 NORTH CALIFORNIA BOULEVARD
		STREET 2:		SUITE 520
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596
		BUSINESS PHONE:		(925) 399-8900

	MAIL ADDRESS:	
		STREET 1:		1333 NORTH CALIFORNIA BOULEVARD
		STREET 2:		SUITE 520
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			INSIGNIA A QL HOLDINGS, LLC
		CENTRAL INDEX KEY:			0001829476
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-39671
		FILM NUMBER:		201267401

	BUSINESS ADDRESS:	
		STREET 1:		1333 NORTH CALIFORNIA BOULEVARD
		STREET 2:		SUITE 520
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596
		BUSINESS PHONE:		(925) 399-8900

	MAIL ADDRESS:	
		STREET 1:		1333 NORTH CALIFORNIA BOULEVARD
		STREET 2:		SUITE 520
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			INSIGNIA QL HOLDINGS, LLC
		CENTRAL INDEX KEY:			0001829475
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-39671
		FILM NUMBER:		201267402

	BUSINESS ADDRESS:	
		STREET 1:		1333 NORTH CALIFORNIA BOULEVARD
		STREET 2:		SUITE 520
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596
		BUSINESS PHONE:		(925) 399-8900

	MAIL ADDRESS:	
		STREET 1:		1333 NORTH CALIFORNIA BOULEVARD
		STREET 2:		SUITE 520
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			Insignia Capital Partners (Parallel A), L.P.
		CENTRAL INDEX KEY:			0001586845
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-39671
		FILM NUMBER:		201267403

	BUSINESS ADDRESS:	
		STREET 1:		TWO WALNUT CREEK CENTER
		STREET 2:		200 PRINGLE AVENUE, SUITE 400
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596
		BUSINESS PHONE:		(925)399-8900

	MAIL ADDRESS:	
		STREET 1:		TWO WALNUT CREEK CENTER
		STREET 2:		200 PRINGLE AVENUE, SUITE 400
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			INSIGNIA CAPITAL PARTNERS (AIV), L.P.
		CENTRAL INDEX KEY:			0001829472
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-39671
		FILM NUMBER:		201267404

	BUSINESS ADDRESS:	
		STREET 1:		1333 NORTH CALIFORNIA BOULEVARD
		STREET 2:		SUITE 520
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596
		BUSINESS PHONE:		(925) 399-8900

	MAIL ADDRESS:	
		STREET 1:		1333 NORTH CALIFORNIA BOULEVARD
		STREET 2:		SUITE 520
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			Insignia Capital Partners, L.P.
		CENTRAL INDEX KEY:			0001586847
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-39671
		FILM NUMBER:		201267405

	BUSINESS ADDRESS:	
		STREET 1:		1333  N. CALIFORNIA BLVD, SUITE 520
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596
		BUSINESS PHONE:		(925) 399-8900

	MAIL ADDRESS:	
		STREET 1:		1333  N. CALIFORNIA BLVD, SUITE 520
		CITY:			WALNUT CREEK
		STATE:			CA
		ZIP:			94596

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			MediaAlpha, Inc.
		CENTRAL INDEX KEY:			0001818383
		STANDARD INDUSTRIAL CLASSIFICATION:	INSURANCE CARRIERS, NEC [6399]
		IRS NUMBER:				851854133
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		700 SOUTH FLOWER STREET
		STREET 2:		SUITE 640
		CITY:			LOS ANGELES
		STATE:			CA
		ZIP:			90017
		BUSINESS PHONE:		619-393-9368

	MAIL ADDRESS:	
		STREET 1:		700 SOUTH FLOWER STREET
		STREET 2:		SUITE 640
		CITY:			LOS ANGELES
		STATE:			CA
		ZIP:			90017
</SEC-HEADER>
<DOCUMENT>
<TYPE>3
<SEQUENCE>1
<FILENAME>doc3.xml
<DESCRIPTION>FORM 3 SUBMISSION
<TEXT>
Document 1 - file: doc3.html

Document 1 - RAW XML: doc3.xml

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</SEC-DOCUMENT>