<SEC-DOCUMENT>0000950157-21-000697-index.html : 20210625
<SEC-HEADER>0000950157-21-000697.hdr.sgml : 20210625
<ACCEPTANCE-DATETIME>20210625170915
ACCESSION NUMBER:		0000950157-21-000697
CONFORMED SUBMISSION TYPE:	SC 13D
PUBLIC DOCUMENT COUNT:		4
FILED AS OF DATE:		20210625
DATE AS OF CHANGE:		20210625
GROUP MEMBERS:		O.N.E. HOLDINGS, LLC

SUBJECT COMPANY:	

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			MediaAlpha, Inc.
		CENTRAL INDEX KEY:			0001818383
		STANDARD INDUSTRIAL CLASSIFICATION:	INSURANCE CARRIERS, NEC [6399]
		IRS NUMBER:				851854133
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		SC 13D
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	005-91822
		FILM NUMBER:		211048910

	BUSINESS ADDRESS:	
		STREET 1:		700 SOUTH FLOWER STREET
		STREET 2:		SUITE 640
		CITY:			LOS ANGELES
		STATE:			CA
		ZIP:			90017
		BUSINESS PHONE:		619-393-9368

	MAIL ADDRESS:	
		STREET 1:		700 SOUTH FLOWER STREET
		STREET 2:		SUITE 640
		CITY:			LOS ANGELES
		STATE:			CA
		ZIP:			90017

FILED BY:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			Nonko Eugene
		CENTRAL INDEX KEY:			0001830016

	FILING VALUES:
		FORM TYPE:		SC 13D

	MAIL ADDRESS:	
		STREET 1:		700 SOUTH FLOWER STREET
		STREET 2:		SUITE 640
		CITY:			LOS ANGELES
		STATE:			CA
		ZIP:			90017
</SEC-HEADER>
<DOCUMENT>
<TYPE>SC 13D
<SEQUENCE>1
<FILENAME>sc13d.htm
<TEXT>
Document 1 - file: sc13d.htm

</DOCUMENT>
<DOCUMENT>
<TYPE>EX-99.4
<SEQUENCE>2
<FILENAME>ex99-4.htm
<DESCRIPTION>TRADING PLAN
<TEXT>
Document 2 - file: ex99-4.htm

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>3
<FILENAME>ex99-4_1.jpg
<TEXT>
Document 3 - file: ex99-4_1.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>4
<FILENAME>ex99-4_2.jpg
<TEXT>
Document 4 - file: ex99-4_2.jpg

</DOCUMENT>
</SEC-DOCUMENT>