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SEGMENT INFORMATION - Summary of Significant Expenses (Details) - USD ($) $ in Thousands | 3 Months Ended | 9 Months Ended
--- | --- | ---
Sep. 30, 2025 | Sep. 30, 2024 | Sep. 30, 2025 | Sep. 30, 2024
Segment Reporting Information [Line Items] |  |  |  |
Cost of revenue | $ 12,460 | $ 14,750 | $ 38,617 | $ 41,399
Total expenses | 226,144 | 261,312 | 689,609 | 803,691
Sales commissions | 1,900 | 9,200 | 7,700 | 33,600
Capitalized commissions amortized from prior periods | 6,500 | 12,100 | 23,300 | 39,000
Domestic |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |
Consumer marketing expense | 84,869 | 84,431 | 242,999 | 245,975
Fixed expense | 45,006 | 47,658 | 142,761 | 153,534
Pro acquisition expense | 34,068 | 57,577 | 108,243 | 186,456
Variable expense | 26,979 | 29,835 | 81,507 | 94,370
Cost of revenue | 11,270 | 13,692 | 35,619 | 38,445
Total expenses | 202,192 | 233,193 | 611,129 | 718,780
International |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |
Consumer marketing expense | 4,084 | 3,545 | 13,771 | 12,370
Fixed expense | 11,249 | 12,093 | 34,786 | 39,063
Pro acquisition expense | 2,312 | 6,562 | 10,429 | 17,820
Variable expense | 5,117 | 4,861 | 16,496 | 12,704
Cost of revenue | 1,190 | 1,058 | 2,998 | 2,954
Total expenses | $ 23,952 | $ 28,119 | $ 78,480 | $ 84,911

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- Definition The amount of expense recognized in the current period for the periodic realization of capitalized fees that were paid to salespeople, distributors, brokers, and agents at the time of the conclusion of the sale. As a noncash expense, this element is added back to net income when calculating cash provided by or used in operations using the indirect method. + References Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef -Name Accounting Standards Codification -Section 45 -Paragraph 28 -Subparagraph (b) -SubTopic 10 -Topic 230 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482740/230-10-45-28 Reference 2: http://fasb.org/us-gaap/role/ref/legacyRef -Topic 220 -SubTopic 10 -Name Accounting Standards Codification -Section S99 -Paragraph 2 -Subparagraph (SX 210.5-03(3)) -Publisher FASB -URI https://asc.fasb.org/1943274/2147483621/220-10-S99-2 + Details
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