On March 22, 2018, the board of directors of the Company and Fluent, Inc., in its capacity as sole stockholder of the Company at that time, approved the Red Violet, Inc. 2018 Stock Incentive Plan (the “2018 Plan”). A total of 3,000,000 shares of common stock were authorized to be issued under the 2018 Plan. The primary purpose of the 2018 Plan is to attract, retain, reward and motivate certain individuals by providing them with an opportunity to acquire or increase a proprietary interest in the Company and to incentivize them to expend maximum effort for the growth and success of the Company, so as to strengthen the mutuality of the interests between such individuals and the stockholders of the Company. On June 3, 2020, the Company’s stockholders approved an amendment to the 2018 Plan to increase the number of shares of common stock authorized for issuance under the 2018 Plan from 3,000,000 shares to 4,500,000 shares.

As of September 30, 2020, there were 1,525,624 shares of common stock available for future issuance under the 2018 Plan, as amended.

To date, all stock incentives issued under the 2018 Plan have been in the form of RSUs. RSUs granted under the 2018 Plan vest and settle upon the satisfaction of a time-based condition or with both time- and performance-based conditions. The time-based condition for these awards is generally satisfied over three or four years with annual vesting. Details of unvested RSU activity during the nine months ended September 30, 2020 were as follows:

	Number of units			Weighted average grant-date fair value
Unvested as of December 31, 2019		2,237,827		$	8.88
Granted		21,500		$	20.67
Vested and delivered		(592,145	)	$	7.79
Withheld as treasury stock		(121,608	)	$	7.72
Vested not delivered		(8,417	)	$	11.25
Forfeited		(7,500	)	$	12.11
Unvested as of September 30, 2020		1,529,657		$	9.52

As of September 30, 2020, unrecognized share-based compensation expense associated with the granted RSUs amounted to $7,969, which is expected to be recognized over a remaining weighted average period of 1.6 years.

Share-based compensation was allocated to the following accounts in the condensed consolidated financial statements for the three and nine months ended September 30, 2020 and 2019:

	Three Months Ended September 30,				Nine Months Ended September 30,
(In thousands)	2020		2019		2020		2019
Sales and marketing expenses	$	151	$	114	$	460	$	290
General and administrative expenses		1,702		1,293		5,956		5,000
Share-based compensation expense		1,853		1,407		6,416		5,290
Capitalized in intangible assets		424		208		1,480		526
Total	$	2,277	$	1,615	$	7,896	$	5,816