<SEC-DOCUMENT>0001174947-13-000309.txt : 20130802
<SEC-HEADER>0001174947-13-000309.hdr.sgml : 20130802
<ACCEPTANCE-DATETIME>20130802170037
ACCESSION NUMBER:		0001174947-13-000309
CONFORMED SUBMISSION TYPE:	8-K
PUBLIC DOCUMENT COUNT:		3
CONFORMED PERIOD OF REPORT:	20130801
ITEM INFORMATION:		Regulation FD Disclosure
FILED AS OF DATE:		20130802
DATE AS OF CHANGE:		20130802

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			STURM RUGER & CO INC
		CENTRAL INDEX KEY:			0000095029
		STANDARD INDUSTRIAL CLASSIFICATION:	ORDNANCE & ACCESSORIES, (NO VEHICLES/GUIDED MISSILES) [3480]
		IRS NUMBER:				060633559
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		8-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-10435
		FILM NUMBER:		131007098

	BUSINESS ADDRESS:	
		STREET 1:		1 LACEY PLACE
		CITY:			SOUTHPORT
		STATE:			CT
		ZIP:			06490
		BUSINESS PHONE:		2032597843

	MAIL ADDRESS:	
		STREET 2:		1 LACEY PLACE
		CITY:			SOUTHPORT
		STATE:			CT
		ZIP:			06490
</SEC-HEADER>
<DOCUMENT>
<TYPE>8-K
<SEQUENCE>1
<FILENAME>rgr080213_8k.htm
<DESCRIPTION>FORM 8-K
<TEXT>
<HTML>
<HEAD>
     <TITLE></TITLE>
</HEAD>
<BODY STYLE="font: 10pt Times New Roman, Times, Serif">

<P STYLE="margin: 0"></P>

<P STYLE="font: bold 15pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 12pt"><B>UNITED
STATES</B></FONT></P>

<P STYLE="font: bold 15pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 12pt"><B>SECURITIES
AND EXCHANGE COMMISSION</B></FONT></P>

<P STYLE="font: 15pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 12pt"><B>Washington,
D.C. 20549</B></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 12pt"><B>&nbsp;</B></FONT></P>

<P STYLE="font: 15pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 12pt"><B>FORM 8-K</B></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"><B>&nbsp;</B></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><B>&nbsp;</B></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"><B>CURRENT REPORT</B></FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"><B>Pursuant to
Section 13 or 15(d) of the</B></FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"><B>Securities
Exchange Act of 1934</B></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"><B>&nbsp;</B></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"><B>&nbsp;</B></FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"><B>Date of Report
(Date of earliest event reported)</B></FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"><B>August 1,
2013</B></FONT></P>

<P STYLE="font: 8pt Times New Roman, Times, Serif; margin: 0; text-align: center">&nbsp;</P>

<P STYLE="font: 8pt Times New Roman, Times, Serif; margin: 0; text-align: center">&nbsp;</P>

<P STYLE="font: 18pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 18pt"><B>STURM, RUGER
&amp; COMPANY, INC.</B></FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">(Exact Name of
Registrant as Specified in its Charter)</FONT></P>

<P STYLE="font: 9pt Times New Roman, Times, Serif; margin: 0; text-align: center">&nbsp;</P>

<P STYLE="font: 9pt Times New Roman, Times, Serif; margin: 0; text-align: center">&nbsp;</P>

<P STYLE="font: 9pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 9pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse">
<TR STYLE="vertical-align: top">
    <TD STYLE="width: 35%; padding-right: 4pt; padding-left: 4pt"><P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"><B>DELAWARE</B></FONT></P>
        <P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">(State
        or Other Jurisdiction of Incorporation)</FONT></P></TD>
    <TD STYLE="width: 33%; padding-right: 4pt; padding-left: 4pt"><P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"><B>001-10435</B></FONT></P>
        <P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">(Commission
        File Number)</FONT></P></TD>
    <TD STYLE="width: 32%; padding-right: 4pt; padding-left: 4pt"><P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"><B>06-0633559</B></FONT></P>
        <P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">(IRS
        Employer Identification Number)</FONT></P></TD></TR>
</TABLE>
<P STYLE="font: 9pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 9pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<TABLE CELLSPACING="0" CELLPADDING="0" ALIGN="CENTER" STYLE="font: 10pt Times New Roman, Times, Serif; width: 70%; border-collapse: collapse">
<TR STYLE="vertical-align: top">
    <TD STYLE="width: 70%; font-weight: bold; text-align: center; font-size: 10pt"><FONT STYLE="font-family: Times New Roman, Times, Serif">ONE LACEY PLACE, SOUTHPORT, CONNECTICUT</FONT></TD>
    <TD STYLE="width: 30%; font-weight: bold; text-align: center; font-size: 10pt"><FONT STYLE="font-family: Times New Roman, Times, Serif">06890</FONT></TD></TR>
<TR STYLE="vertical-align: top">
    <TD STYLE="font-size: 10pt; text-align: center"><FONT STYLE="font-family: Times New Roman, Times, Serif">(Address of Principal Executive Offices)</FONT></TD>
    <TD STYLE="font-size: 10pt; text-align: center"><FONT STYLE="font-family: Times New Roman, Times, Serif">(Zip Code)</FONT></TD></TR>
</TABLE>


<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">Registrant&rsquo;s
telephone number, including area code <B>(203) 259-7843</B></FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0 0 12pt; text-indent: 0.5in"><FONT STYLE="font-size: 10pt">Check
the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant
under any of the following provisions (<I>see</I> General Instruction A.2. below):</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0 0 12pt; text-indent: 0.5in"><FONT STYLE="font-family: Wingdings">o </FONT><FONT STYLE="font: 10pt Times New Roman, Times, Serif">Written
communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0 0 12pt; text-indent: 0.5in"><FONT STYLE="font-family: Wingdings">o </FONT><FONT STYLE="font: 10pt Times New Roman, Times, Serif">Soliciting
material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0 0 12pt; text-indent: 0.5in"><FONT STYLE="font-family: Wingdings">o </FONT><FONT STYLE="font: 10pt Times New Roman, Times, Serif">
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0 0 12pt; text-indent: 0.5in"><FONT STYLE="font-family: Wingdings">o </FONT><FONT STYLE="font: 10pt Times New Roman, Times, Serif">
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0 0 12pt">&nbsp;</P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"></P>


<!-- Field: Page; Sequence: 1; Options: NewSection; Value: 2 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font: 10pt Times New Roman, Times, Serif"><TR><TD STYLE="text-align: center; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo --> <!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font: 10pt Times New Roman, Times, Serif"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
 <!-- Field: /Page -->
<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0 0 0 1in; text-indent: -1in"></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt"><B>Item 7.01. Regulation FD Disclosure.</B></FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-indent: 0.5in"><FONT STYLE="font-size: 10pt">We are furnishing
this Report on Form 8-K in connection with the disclosure of information during a conference call and webcast on August 1, 2013
discussing our second quarter 2013 financial results. The transcript of the conference call and webcast is included as Exhibit
99.1 to this Report on Form 8-K.</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-indent: 0.5in"><FONT STYLE="font-size: 10pt">The information
in this Report on Form 8-K (including the exhibit) is furnished pursuant to Item 7.01 and shall not be deemed to be &ldquo;filed&rdquo;
for the purpose of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that
section. This Report on Form 8-K will not be deemed an admission as to the materiality of any information in the Report that is
required to be disclosed solely by Regulation FD.</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-indent: 0.5in"><FONT STYLE="font-size: 10pt">The text included
with this Report on Form 8-K and the replay of the conference call and webcast on August 1, 2013 is available on our website located
at <U>www.ruger.com/corporate</U>, although we reserve the right to discontinue that availability at any time.</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0 0 6pt; text-indent: 0.5in"><FONT STYLE="font-size: 10pt">Certain
statements contained in this Report on Form 8-K (including the exhibit) may be deemed to be forward-looking statements under federal
securities laws, and we intend that such forward-looking statements be subject to the safe harbor created thereby. Such forward-looking
statements include, but are not limited to, statements regarding market demand, sales levels of firearms, anticipated castings
sales and earnings, the need for external financing for operations or capital expenditures, the results of pending litigation
against the Company, the impact of future firearms control and environmental legislation, and accounting estimates. Readers are
cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date made. The Company undertakes
no obligation to publish revised forward-looking statements to reflect events or circumstances after the date such forward-looking
statements are made or to reflect the occurrence of subsequent unanticipated events.</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;&#9;&nbsp;</FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" WIDTH="100%" STYLE="font: 12pt Times New Roman, Times, Serif; margin-top: 0; margin-bottom: 0">                                                                                                                                      <TR STYLE="vertical-align: top">
<TD><FONT STYLE="font-size: 10pt">&nbsp;</FONT></TD><TD><FONT STYLE="font-size: 10pt"><U>Exhibit No</U>.</FONT></TD><TD><FONT STYLE="font-size: 10pt"><U>Description</U></FONT></TD></TR>
<TR STYLE="vertical-align: top">
<TD STYLE="width: 0"></TD><TD STYLE="width: 1in"><FONT STYLE="font-size: 10pt">99.1</FONT></TD><TD><FONT STYLE="font-size: 10pt">Transcript of conference call and webcast conducted on August 1, 2013.</FONT></TD></TR></TABLE>


<P STYLE="font: 9pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: bold 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"></P>

<P STYLE="font: bold 12pt Times New Roman, Times, Serif; margin: 0; text-align: center">&nbsp;</P>

<P STYLE="font: bold 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt"></FONT></P>

<!-- Field: Page; Sequence: 2 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: center; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->2<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->

<P STYLE="font: bold 12pt Times New Roman, Times, Serif; margin: 0; text-align: center"><FONT STYLE="font-size: 10pt">SIGNATURES</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0; text-indent: 0.5in"><FONT STYLE="font-size: 10pt">Pursuant to the
requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by
the undersigned, hereunto duly authorized.</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="font: 10pt Times New Roman, Times, Serif; width: 100%; border-collapse: collapse">
<TR STYLE="vertical-align: top">
    <TD>&nbsp;</TD>
    <TD COLSPAN="3"><FONT STYLE="font-family: Times New Roman, Times, Serif">STURM, RUGER &amp; COMPANY, INC.</FONT></TD></TR>
<TR STYLE="vertical-align: top">
    <TD>&nbsp;</TD>
    <TD>&nbsp;</TD>
    <TD COLSPAN="2">&nbsp;</TD></TR>
<TR STYLE="vertical-align: top">
    <TD>&nbsp;</TD>
    <TD><FONT STYLE="font-family: Times New Roman, Times, Serif">By:</FONT></TD>
    <TD COLSPAN="2" STYLE="border-bottom: windowtext 1pt solid"><FONT STYLE="font-family: Times New Roman, Times, Serif">/S/ THOMAS A. DINEEN</FONT></TD></TR>
<TR STYLE="vertical-align: top">
    <TD STYLE="width: 55%">&nbsp;</TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 7%"><FONT STYLE="font-family: Times New Roman, Times, Serif">Name:</FONT></TD>
    <TD STYLE="width: 34%"><FONT STYLE="font-family: Times New Roman, Times, Serif">Thomas A. Dineen</FONT></TD></TR>
<TR STYLE="vertical-align: top">
    <TD>&nbsp;</TD>
    <TD>&nbsp;</TD>
    <TD><FONT STYLE="font-family: Times New Roman, Times, Serif">Title:</FONT></TD>
    <TD><FONT STYLE="font-family: Times New Roman, Times, Serif">Principal Financial Officer,</FONT></TD></TR>
<TR STYLE="vertical-align: top">
    <TD>&nbsp;</TD>
    <TD>&nbsp;</TD>
    <TD>&nbsp;</TD>
    <TD><FONT STYLE="font-family: Times New Roman, Times, Serif">Principal Accounting Officer,</FONT></TD></TR>
<TR STYLE="vertical-align: top">
    <TD>&nbsp;</TD>
    <TD>&nbsp;</TD>
    <TD>&nbsp;</TD>
    <TD><FONT STYLE="font-family: Times New Roman, Times, Serif">Vice President, Treasurer and </FONT></TD></TR>
<TR STYLE="vertical-align: top">
    <TD>&nbsp;</TD>
    <TD>&nbsp;</TD>
    <TD>&nbsp;</TD>
    <TD>Chief Financial <FONT STYLE="font-family: Times New Roman, Times, Serif">Officer</FONT></TD></TR>
</TABLE>


<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">Dated: August 1, 2013</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="font: 12pt Times New Roman, Times, Serif; margin: 0"><FONT STYLE="font-size: 10pt">&nbsp;</FONT></P>

<P STYLE="margin: 0"></P>
<!-- Field: Page; Sequence: 3; Options: NewSection; Value: 2 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font: 10pt Times New Roman, Times, Serif"><TR><TD STYLE="text-align: center; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->3<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: avoid; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font: 10pt Times New Roman, Times, Serif"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->


</BODY>
</HTML>
</TEXT>
</DOCUMENT>
<DOCUMENT>
<TYPE>EX-99.1
<SEQUENCE>2
<FILENAME>rgr080213_99-1.htm
<DESCRIPTION>EX-99.1
<TEXT>
<HTML>
<HEAD>
     <TITLE></TITLE>
</HEAD>
<BODY STYLE="font: 10pt Times New Roman, Times, Serif">

<P STYLE="margin: 0"></P>

<P STYLE="font: 8pt Times New Roman, Times, Serif; margin: 0; text-indent: 0.5in">&nbsp;</P>

<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse">
<TR STYLE="vertical-align: top; background-color: #006595">
    <TD STYLE="width: 100%; border-top: #006595 1pt solid; border-bottom: #006595 1pt solid; padding-right: 5.4pt; padding-left: 5.4pt">
        <P STYLE="color: #003399; font:  bold 10pt Times New Roman, Times, Serif; margin: 0; text-align: left; text-indent: 0.5in">&nbsp;</P>
        <P STYLE="color: #6B9915; font:  18pt Knowledge Light,sans-serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>
        <P STYLE="color: #6B9915; font:  18pt Knowledge Light,sans-serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>
        <P STYLE="color: #6B9915; font:  10pt Knowledge Light,sans-serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P></TD></TR>
<TR STYLE="vertical-align: top; background-color: #006595">
    <TD STYLE="border-bottom: #006595 1pt solid; font:  bold 18pt Times New Roman, Times, Serif; padding-right: 0.25in; padding-left: 0.25in; text-align: left; color: #003399"><FONT STYLE="font: normal 18pt Knowledge Light,sans-serif; color: #BCBEC0">THOMSON REUTERS STREETEVENTS</FONT></TD></TR>
<TR STYLE="vertical-align: top; background-color: #006595">
    <TD STYLE="border-bottom: #006595 1pt solid; font:  bold 10pt Times New Roman, Times, Serif; padding-right: 0.25in; padding-left: 0.25in; text-align: left; color: #003399"><FONT STYLE="font: 32pt Knowledge Medium,sans-serif; color: white">EDITED TRANSCRIPT</FONT></TD></TR>
<TR STYLE="vertical-align: top; background-color: #006595">
    <TD STYLE="border-bottom: #006595 1pt solid; font:  bold 18pt Times New Roman, Times, Serif; padding-right: 0.25in; padding-left: 0.25in; text-align: left; color: #003399"><FONT STYLE="font: normal 18pt Knowledge Light,sans-serif; color: white">RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
<TR STYLE="vertical-align: top; background-color: #006595">
    <TD STYLE="border-bottom: #006595 1pt solid; font:  bold 28pt Times New Roman, Times, Serif; padding-right: 0.25in; padding-left: 0.25in; text-align: left; color: #003399">&nbsp;</TD></TR>
<TR STYLE="vertical-align: top; background-color: #006595">
    <TD STYLE="border-bottom: #006595 1pt solid; font:  bold 18pt Times New Roman, Times, Serif; padding-right: 0.25in; padding-left: 0.25in; text-align: left; color: #003399"><FONT STYLE="font: normal 18pt Knowledge Light,sans-serif; color: white">EVENT DATE/TIME: AUGUST 01, 2013 / 01:00PM&nbsp;&nbsp;GMT </FONT></TD></TR>
<TR STYLE="vertical-align: top; background-color: #006595">
    <TD STYLE="border-bottom: #006595 1pt solid; padding-right: 5.4pt; padding-left: 5.4pt">
        <P STYLE="color: white; font:  16pt Knowledge Light,sans-serif; margin: 0 0.25in; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>
        <P STYLE="color: white; font:  16pt Knowledge Light,sans-serif; margin: 0 0.25in; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P></TD></TR>
<TR STYLE="vertical-align: top; background-color: #006595">
    <TD STYLE="border-bottom: #006595 1pt solid; padding-right: 5.4pt; padding-left: 5.4pt">
        <P STYLE="font: 18pt Knowledge Light,sans-serif; margin: 0 1.5in 0 0.25in">&nbsp;</P>
        <P STYLE="font: 18pt Knowledge Light,sans-serif; margin: 0 1.5in 0 0.25in">&nbsp;</P>
        <P STYLE="font: 18pt Knowledge Light,sans-serif; margin: 0 1.5in 0 0.25in">&nbsp;</P>
        <P STYLE="font: 18pt Knowledge Light,sans-serif; margin: 0 1.5in 0 0.25in">&nbsp;</P></TD></TR>
</TABLE>


<P STYLE="font: 8pt Knowledge Light,sans-serif; margin: 0"><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">&nbsp;</FONT></P>

<P STYLE="font: 8pt Knowledge Light,sans-serif; margin: 0"><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">&nbsp;</FONT></P>

<P STYLE="font: 8pt Knowledge Light,sans-serif; margin: 0"><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">&nbsp;</FONT></P>

<P STYLE="font: 8pt Knowledge Light,sans-serif; margin: 0"><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242"></FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 1 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->1<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->

<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>


<P STYLE="color: #6B9915; font: bold 9pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase">&nbsp;</P>

<P STYLE="color: #6B9915; font: bold 9pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase"></P>

<P STYLE="color: #6B9915; font: bold 10pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase">CORPORATE
PARTICIPANTS</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 0 0 4pt; text-align: left">Michael Fifer<FONT STYLE="font-weight: normal"><I>
Sturm, Ruger &amp; Company, Inc. - President &amp; CEO</I></FONT></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 0 0 4pt; text-align: left">Sarah DePanfilis<FONT STYLE="font-weight: normal"><I>
Sturm, Ruger &amp; Company, Inc. - Associate General Counsel</I></FONT></P>

<P STYLE="color: #6B9915; font: bold 10pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase">&nbsp;</P>

<P STYLE="color: #6B9915; font: bold 10pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase">CONFERENCE
CALL PARTICIPANTS</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 0 0 4pt; text-align: left">Brian Rafn<FONT STYLE="font-weight: normal"><I>
Morgan Dempsey Capital - Analyst</I></FONT></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 0 0 4pt; text-align: left">Peter Goodson<FONT STYLE="font-weight: normal"><I>
Eminence Capital - Analyst</I></FONT></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 0 0 4pt; text-align: left">Terrence O'Connor<FONT STYLE="font-weight: normal"><I>
Highrise Partners - Analyst</I></FONT></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 0 0 4pt; text-align: left">Scott Hamann<FONT STYLE="font-weight: normal"><I>
KeyBanc Capital - Analyst</I></FONT></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 0 0 4pt; text-align: left">Andrea James<FONT STYLE="font-weight: normal"><I>
Dougherty &amp; Company - Analyst</I></FONT></P>

<P STYLE="color: #6B9915; font: bold 10pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase">&nbsp;</P>

<P STYLE="color: #6B9915; font: bold 9pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase">&nbsp;</P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 2 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->2<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="color: #6B9915; font: bold 10pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase">&nbsp;</P>

<P STYLE="color: #6B9915; font: bold 10pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase">PRESENTATION</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Good
morning, and welcome to the Q2 2013 Sturm, Ruger Earnings Conference Call. At this time, all participants are in a listen-only
mode. (Operator Instructions) As a reminder, this conference call is being recorded today, Thursday, August 1, 2013. I would now
like to turn the call over to Michael Fifer, President and CEO. Over to you Michael.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Thank
you. Welcome to the Sturm, Ruger &amp; Company Second Quarter 2013 Conference Call. There will be at least two blatantly forward-looking
statements that I make this morning, and I would like to ask Sarah DePanfilis, our Associate General Counsel, to read the caution
on forward-looking statements, which will be followed by a quick overview of the second quarter, and then we can get right in to
your questions. Sarah?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Sarah DePanfilis <I>
- Sturm, Ruger &amp; Company, Inc. - Associate General Counsel </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Thank
you, Mike. Statements made in the course of this presentation that state the Company's or management's intentions, hopes, beliefs,
expectations or predictions of the future are forward-looking statements. It is important to note that the Company's actual results
could differ materially from those projected in such forward-looking statements.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Additional
information concerning factors that could cause actual results to differ materially from those in the forward-looking statements
is contained from time-to-time in the Company's SEC filings, including but not limited to, the Company's reports on Form 10-K for
the year ended December 31, 2012, and Forms 10-Q for the first and second quarters of 2013.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Copies
of these documents may be obtained from the SEC or through the Company's website at www.ruger.com. Furthermore, management disclaims
all responsibility to update forward-looking statements.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Thank
you, Sarah. Before we get into the second quarter financial results, I want to take a minute and provide an update on the damage
to the roof at our Prescott, Arizona manufacturing facility. During a severe thunderstorm last Thursday, heavy precipitation caused
a small portion of the roof to collapse. Thankfully, no -- one was injured. Nonetheless, a significant amount of water entered
the building, and we had to shut down production.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Thanks
to the hard work and dedication of our Prescott employees, temporary repairs were completed over the weekend, signed off by the
structural engineers, and production resumed on Monday. We expect the cost of the repairs to the building and equipment, plus the
value of lost production to be less than $5 million.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">For
the second quarter of 2013, net sales were $179.5 million, and fully diluted earnings were $1.63 per share. For the corresponding
period in 2012, net sales were $119.6 million, and fully diluted earnings were $0.91 per share. This represents year-over-year
sales growth for the quarter of 50%, and earnings growth of 79%.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">For
the first half of 2013, net sales were $335.4 million, and fully diluted earnings were $2.83 per share. For the corresponding period
in 2012, net sales were $231.9 million, and fully diluted earnings were $1.71 per share. This represents year-over-year sales growth
for the first half of 45%, and earnings growth of 67%.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">One
of the strong earnings contributors in the second quarter was the unusually high level of sales of firearms accessories, including
magazines. This spike in demand started in the fourth quarter of 2012, remained unusually strong through the second quarter of
2013, and is now finally settling down to more historical levels. Our accessories are high margin and, on a year-over-year incremental
basis, contributed approximately $0.20 per share in the quarter.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">New
product introductions remain a strong driver of demand and were $102.7 million or 31% of firearm sales in the first half of 2013.
As a reminder, we define new products as only those that were introduced in the past two years, and we include only major new products
and not minor line extensions. New product introductions in the first half of 2013 include the LC380 pistol, and the SR45 pistol.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 3 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->3<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Demand
for Ruger products in the second quarter of 2013 remained very strong, as evidenced by the 37% growth in estimated sell-through
of Ruger products from the independent distributors to retailers. National Instant Criminal Background Check System, otherwise
known as NICS background checks, increased 16% during this period.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We
believe the strong demand for our products was due to the anti-gun political environment at both national and state levels, the
Company's continued practice of introducing innovative and exciting new products, new shooters joining the ranks of gun owners,
and increased manufacturing capacity and greater product availability for certain products in strong demand.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Total
unit production for the first half of 2013 increased 35% from the first half of 2012. This increase in unit production resulted
from investment in incremental capacity for new product introductions, and from the utilization of lean methodologies for continuous
improvement in our operations.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Our
increase in production was facilitated by $34 million of capital expenditures during the trailing 12 months ended June 29, 2013.
These capital expenditures exceeded depreciation by approximately $16 million during this period, which represented an approximate
8% increase to our capital equipment base.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We
believe that both Ruger and our independent distributors would benefit by having more finished goods in inventory to allow for
rapid fulfillment of demand. Our observation of retailers and anecdotal reports from industry sources also indicate that retailer
shelves have less than normal amounts of inventory.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Our
goal is to replenish finished goods inventory throughout the channel to levels that will better serve the consumers. This includes
building finished goods inventory at the Company, which could increase the value of the Company's finished goods inventory by as
much as $15 million from the current level.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Our
balance sheet at June 29, 2013 was strong. Our cash totaled $65 million, an increase of $34 million from December 31, 2012. Our
current ratio was 1.8 to 1 and we have no debt. At June 29, 2013, stockholders' equity was $136 million, which equates to a book
value of $7.02 per share, of which $3.35 per share was cash and equivalents.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">In
the first half of 2013, we generated $70 million of cash from operations. We re-invested $19 million of that back into the Company
in the form of capital expenditures. These capital investments allowed us to realize the 35% increase in production year-over-year.
Currently, we estimate that capital expenditures for the full-year 2013 will approximate $35 million.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">In
the first half of 2013, we returned $17 million to our shareholders through the payment of dividends. An additional $12.6 million
in dividends will be paid to shareholders on August 30, 2013 as our Board of Directors recently declared a $0.65 per share quarterly
dividend. As a reminder, our quarterly dividend approximates 40% of net income.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">On
July 8, 2013, the Company announced that it plans to open a third manufacturing facility in Mayodan, North Carolina. This will
be the Company's first major expansion in over 25 years, and the acquisition of the facility is expected to be finalized in the
third quarter of 2013.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We
hope to start production in the first quarter of 2014. If everything goes as planned, we expect Mayodan to impact earnings by less
than $0.05 per share in the second half of 2013, and to contribute positively for 2014.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Those
were the highlights of the second quarter. Now I'd like to respond to your questions related to these results. Operator, can we
please have the first question?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 4 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->4<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="color: #6B9915; font: bold 9pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase">&nbsp;</P>

<P STYLE="color: #6B9915; font: bold 10pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase">QUESTION
AND ANSWER</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">(Operator
Instructions) Brian Rafn, Morgan Dempsey Capital.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Yes,
thank you very much. Good morning, Mike.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Good
morning.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Mike,
can you give us a -- I missed your first opening comments. Can you give us kind of a recap on the damage to Prescott, and kind
of what -- I think your press release talked about thunderstorm and collapsed roof, was machinery damaged, was inventory damaged,
give us kind of a recap.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">That
was quite a thunderstorm, and we had some issues where there was a lot of hail first, which plugged the drains, and then it rained
very quickly. And so a 20-by-40 section of the roof collapsed. We figured it had about a foot of water on it plus it rained other
parts of the roof as well. So a lot of water came in very rapidly, and some machinery was pushed around.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Fortunately,
that -- all the machinery that appears to have been affected was machinery that was being brought in for new product lines, and
did not affect machinery for current production lines. It may take us a little while to figure out just how much machines were
affected or how easy or hard they will be to recover, because, as you know, water damage inside machines can take a while to manifest
itself.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">But
we've done a lot of checks on the machines. We've temporarily repaired the roof. There were, I think, a half a dozen other areas
that were weakened, that we put up appropriate shoring. And at 3.30 in the morning on Monday, the guys got back in production,
and they've done an outstanding job. I'm very proud of them.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
Okay, Mike. Was -- obviously the [machinery at that desktop] covered by insurance or catastrophic property casualty or --?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We
think the total cost to Ruger, when all is said and done, will be under $5 million.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay,
okay. What -- any, any plans to what's going to be produced at Mayodan, North Carolina, and what specifically, are there any physical
manufacturing changes or things that you have to do the building prep work before you guys takeover?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 5 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->5<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="color: #003399; font:  bold 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Well,
there are things we have to do to the building to get it ready for us. The two significant ones being to install heat treating
and blowing lime. But other than that the building is in great shape. It's ideally suited for what we want to do.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
more important, there is a phenomenal work force in the area. We've had two job fairs. The response has been tremendous, and the
caliber of the potential employees is really impressive. So I think we'll be in good shape that way.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">As
far as product lines it'll be some of our new products that have not yet been announced. It'll be moved down there. So I really
can't discuss them.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
And what's the size of the building layout, kind of, maybe acreage around it, real estate?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">It's
roughly, I think 225,000 square feet. It's a typical industrial rectangle with high ceilings, and widely-spaced posts, and there
is plenty of acreage should we ever want to expand.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay,
okay. And then up to Newport, Mike, anything relative to bringing on new mini mills in addition to the integrated mill, furnace?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Phase
1 was the first mini-mill, which has really exceeded our expectations. It's performing extremely well. Phase 2 was to try to see
if we could include [a weaver] because initially the first mini-mill was just virgin material, and that was fairly successful.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Phase
3 was to try to take some of the new techniques from the mini-mill, and apply them to the main mill, which we've also done. And
Phase 4 will be the second mini-mill, and the component parts are on order.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay,
okay. what are you guys -- plant wise, what are you guys running shift wise?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">There
is a lot of overtime. Guys are working very, very hard.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">So
three shifts and record overtime, or give me -- can you put a number on that by chance?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 6 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->6<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Frankly, we
try to avoid what other companies might call record overtime, because you'll end up with a potential for injuries which we don't
want. And so we try to keep it somewhat reasonable. The employees would like to have a minimum of 45 hours a week, and I'm sure
most of them are doing a good bit more than that, but we're trying to avoid overworking anybody.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
And --.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">They
changed frankly over the last year. They've been full out the whole time.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
Obviously, I'll ask one more and get back in line. Mike, with the addition of Mayodan in North Carolina, the manufacturing things
and set-ups like, does that all inhibit your launch of new product development which you've been so good at?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">No,
I think it's going to enhance it. The problem is I was running out of space. We didn't have any more room, and we weren't getting
the cannibalization. So new products required new equipment, new space, and new people. This will really lubricate that process
rather than hinder it.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay,
and then all -- the machine tools in that and all the tooling, machinery, they are all going to be brand new or you're going to
be moving stuff from Newport and Prescott?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">It's
all brand new. It's all on order.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
I'll get back in line. Thanks, Mike.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;&nbsp;</FONT></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">(Operator
Instructions) Peter Goodson, Eminence Capital.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Peter Goodson <I> - Eminence
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Hey
guys, how is it going?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Good.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 7 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->7<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="color: #003399; font:  bold 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Peter Goodson <I> - Eminence
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
had a question with -- the NICS seems like it's been slowing down a little bit, 16% NICS growth obviously less than your shipment
growth seems like some of that inventory is starting to get restocked a little bit. Are you seeing anything out there about the
underlying market starting to slow? Or do you feel like market demand is still strong as you've seen?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Let
me, split that into sort of two questions for you. One, if our sell-through exceeds NICS, does that mean they're merely restocking
or does that mean we're gaining market share? It could be one or the other and frankly you can't tell from the numbers, but we
have a long-term pattern of exceeding the NICS checks. So they can't restock forever. So at some point, it is gaining market share.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
then the second part of your question, do we see any slowing? We have not seen any slowing in demand for Ruger but we've heard
anecdotally that the normal seasonal slowdown has started, and everyone kind of expect some element of that to be the sort of normal
summer, when consumers go outside, rather than go into -- inside to gun stores. But we all kind of expect that some of it will
be a kind of a reset from the huge surge that started last -- in Q4.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Peter Goodson <I> - Eminence
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
And then on the margins, 28% this quarter, truly exceptional levels. I mean, are you still thinking that in the long-term 15% is
admirable margins for this type of business or is some of the -- some of what you've been doing lately, maybe leading you to believe
longer term you could achieve higher margins on a sustainable basis?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
think I'm cautiously optimistic that what we're doing, particularly with new product development, with the intent of making the
products manufacturable, as well as our very strong lean efforts throughout the Company, maybe the new long-term normal is higher
than 15%.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Peter Goodson <I> - Eminence
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay,
thanks.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT>&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Terrence
O'Connor, Highrise Partners.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Terrence O'Connor <I>
- Highrise Partners - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Thank
you. Hey, Mike. I'm wondering -- could you talk a little about the long gun market? Has there been a decent recovery in that market?
I know it's been primarily handguns for a long time.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">The
long gun market actually has been very strong for us. For example, we have two major product lines. The Hawkeye Bolt-Action Rifles,
and the Ruger American Rifle. And the Hawkeye has been at record levels now ever since we introduced the Gunsite Scout Rifle.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 8 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->8<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
then we thought that would taper off when we introduce the Ruger American Rifle, and it didn't. It's just as strong as ever, and
yet the Ruger American Rifle has really taken off. I mean it's substantially exceeded our expectations, and we've put in place
the equipment to double the capacity for that. So we've been very, very pleased in that regard.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Terrence O'Connor <I>
- Highrise Partners - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Appreciate
it. Thank you.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Scott
Hamann, KeyBanc Capital.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Scott Hamann <I> - KeyBanc
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Hey,
thank you. Good morning, Mike. In terms of the accessories, is there any sense what the impact was in the fourth quarter and the
first quarter on either sales and/or earnings?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
don't remember what those numbers were. We analyzed them at the time, and I just don't remember.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Scott Hamann <I> - KeyBanc
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">But
I mean it's probably not the -- quite the same impact as maybe you saw in the second quarter?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
would -- my recollection, which doesn't have too many decimal places on the end of it, is that it was less than the 20% year-over-year
we experienced in second quarter. And that's primarily because I've put additional capacity in place to take advantage of the demand.
And that additional capacity yielded great results in second quarter, and maybe a little bit in first quarter, I just don't remember
the numbers.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Scott Hamann <I> - KeyBanc
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
And then why -- what's -- why is your sense that it's slowing in the third quarter?</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 9 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->9<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="color: #003399; font:  bold 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Why?
I think you have to look to bigger, broader questions about the politics, and what's going on to answer that one. I can't answer
that for you. But if you look back at historical patterns back in late '08, early '09, you saw a huge spike in accessory sales
which then tapered off, and then we saw it again with the really tragic events at Sandy Hook that started again as soon as the
politicians started talking about restricting legal gun use.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
that dialogue has tapered off a little bit, and so therefore you'd expect demand to taper off a little bit. The underlying trend,
if I draw a straight line through the curve over the past few years, has been one of very strong growth, but you do get these spikes
on top of that line.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
we saw one in late '08, early '09, and then we one in late '12, early '13, and we think it's going to return back to sort of, what
I would call, more normalized growth rates.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Scott Hamann <I> - KeyBanc
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
And then secondly on the new product contribution, the percentage has been kind of declining as a percent of the total the last
several quarters? Is that just a function of maybe products coming in and out of that or what's your sense on what's driving that?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT>&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
think actually the new product sales have been truly outstanding. If you look at them in absolute dollars it's staggering how much
we're getting in good results from our new product introductions. And as a percentage of sales, I think it's pretty healthy too.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
our internal goal is to try to produce one-third of revenue from new product sales. And I'd say we've met that, and in many quarters
wildly exceeded it, but some of our blockbuster products, while we're only reporting them for eight quarters, they are still really
strong in the ninth quarter, the tenth quarter and so on, but I can't report them more.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We
have a self-imposed discipline that you get eight quarters, and that's it. And it's better be a major product. We are not doing
caliber extensions or new stocks or other cosmetic features. [It has been a] product that required very substantial engineering
to produce, otherwise it doesn't make the list. So I think another company might have a much looser definition, and show higher
percentages for longer period of times, but we don't do that.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;&nbsp;</FONT></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Scott Hamann <I> - KeyBanc
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Understood.
And then just finally -- I know the backlog has been a kind of a squishy number, but just in terms of your recent thoughts around
the backlog, I mean, is the quality still in question and therefore your focus continues to be more on the sell-through of products
versus what you have in backlog now?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We
learned some years ago that the sell-through was a far more important metric, and we identified that to the investor community,
and have continued to publish those results religiously, and there's been no change in that. I really don't pay that much attention
to the backlog.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 10 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->10<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="color: #003399; font:  bold 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Scott Hamann <I> - KeyBanc
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay,
great. Thanks, Mike.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Brian
Rafn, Morgan Dempsey Capital.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Thank
you. And Mike, your CapEx to D&amp;A has been running almost 2 to 1 for the last few years. As you kind of look out adding Mayodan
or whatever, do you see that continuing on that kind of a capital funding ratio? I mean it's truly superb in the American industry?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
think, Brian, you have to look at the underlying elements of the CapEx. And it's unusual to have a quarter or a period when more
than a third of it or even a third of it is for maintenance and repairs and keeping our ongoing base. And literally the other two-thirds
have been pretty much tied to new products.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
as long as our marketing group can keep coming up with the new products, and we can staff them with good engineers, and they're
not cannibalizing our old product line, then I would continue to see high levels of capital spending.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">If,
for whatever reason, it slows down a little bit, we would immediately pull back on that, because we just don't need that much to
maintain the base, especially when you think of how much new equipment we've added over the last five years.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Right,
exactly. Leads to my next question, Mike. The challenge in finding and sourcing and recruiting engineering headcount, especially
for your design engineers still difficult and are you making some progress now obviously with Mayodan, are you going to be expanding
your level of design groups that you guys have as it allows?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We're
making good progress, and being down at Mayodan opens up a whole new area that's attractive. We're only 20 minutes -- 20 miles
or so from Greensboro, not far from some very good universities down there with excellent engineering programs.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">So
I think it'll get easier for us to track good engineers, and of course as Ruger does better and better, and kind of stands out
in the industry, it makes it all that much easier to attract good people.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 11 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->11<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="color: #003399; font:  bold 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Yes.
Being in the, what we refer to as the furniture triangles down the Greensboro and High Point, do you unemploy furniture guys because
certainly your long guns have be it Wal-Mart or whatever, is there a wood component to that that you can source from that furniture
[belt]?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
hadn't thought that far ahead. What we have observed is that when we're out looking for folks with substantial lean experience
so they understand the language, they understand the goals, and the methodologies. We're finding a wonderful base of people to
choose from.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Let
me ask you relative to -- and you've done certainly a fabulous job relative to the amount of -- as you talked new product launches
and the percentage of that relative to your sales revenue base. When you look internally, Mike, and I know you don't comment on
specific numbers, but when you look at launches of products in those first eight quarters, is the unit volume, the sales, and the
duration of those -- that surge of new product by -- say by product line, does it meet plan or you're finding that -- that the
new products are actually exceeding your internal budgets?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Pretty
much all of them have wildly exceeded our expectations, and often the volume that they're producing out beyond two years is higher
than they're producing during any period of the first eight quarters, and it's because we get stunned by how much demand there
is for, then we keep adding capacity for them. And so literally the run rate is substantially higher in the third or fourth year
than it is during the first two.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay,
okay. And are you seeing incrementally with those new products, maybe by caliber or be it pistol versus revolver, do you see them
crowd out at all, any of your older legacy products, which might be kind of a corollary like a [45 to a 45].</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We
haven't, and which has actually been one of the challenges we've faced. We kept expecting cannibalization. We had made plans based
on harvesting machinery and people from more mature product lines. And what we've seen instead is that introducing the new products
spurs overall interest in Ruger, and the more mature products get a spike each time we launch a new one.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 12 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->12<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
Anything to 2013, 2014, Mike, for shotguns?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
can't comment.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Can't
comment, okay. As you launch and focus your efforts, Mike, on a third plant in Mayodan, is -- does that it all limit or change
you posture relative to looking for acquisitions?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Our
single best return on investment is new products. If an acquisition comes along that somehow I can be convinced that it is going
to be as attractive, we'll take a hard look at it. But historically they've all been grossly overpriced for what they could deliver,
and it makes more sense to try to keep growing 30% to 50% a year organically.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
The 225,000 square feet in Mayodan, Mike, is that filled up initially or are you going to build out the usage of that space?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">A
sort of crude thumb rule is that each super sale for a new product line takes about 25,000 square feet. So I think we can build
quite a few new product lines in that new building.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
All right, Mike. Thank you very much. I appreciate. Great job.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 13 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->13<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Andrea
James, Dougherty &amp; Company.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Andrea James <I> - Dougherty
&amp; Company - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Thank
you for taking my question. Can you talk about the decision, about the plan to add capacity. It sounds like you are expecting cannibalization
and you see it, which is wonderful. What's going on in the mind of the consumer, and then also NICS is trending down a little bit,
I mean, if things return to more normalized levels, I'm just wondering sort of what your thoughts there, and -- yes?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
think you've asked several questions there. First off, I can't tell you what's in the mind of the consumer. I only know one consumer,
one good data point, and that's myself. And I get excited by the new products and can't wait to buy them when they come out, and
perhaps there is a few others like me.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">As
far as the NICS, I would caution everyone to step back a little and look closer. We say NICS are trending down, well, they're not.
NICS still in the quarter grew 16%, that's on top of a record year the year before, and a record year the year before that.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">There
isn't an industry in America that wouldn't be thrilled and delighted to see their underlying demand grow 16% in a quarter. So just
because it didn't grow 24% like the year before, we shouldn't start tearing our hair out and getting depressed. It's actually fantastic
news that it grew 16%.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Andrea James <I> - Dougherty
&amp; Company - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Very
fair, thank you. And with the new product launches, are you targeting sort of a higher-margin type product with them or can you
talk about sort of the thoughts on the margin going forward with new products?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We
have, over the years, found the new products to be higher margin than the more mature products. But what that really relates to
is how they're designed from the beginning. We design all our products now with the team of people. Well, each design engineer
is matched up with at least one manufacturing engineer and a supply chain guy.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We
will put a team of six or seven of these men and women together, and they'll work together for a year to design a product that
is really manufacturable. And it wasn't done that way in the old days. Bill Ruger was a genius at designing guns, and he designed
them so that they're manufacturable according to the kind of equipment and ways things were done in those days.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">For
example, the Double-Action Revolver that was designed in the 1950s or 1960s, they anticipated that you would have a gunsmith on
end of the line, custom fitting all the parts to assemble that product. And there are a very few of those people left anymore.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
so you can't design a gun that way. And in fact we've learned over the years that it's much better to frankly design it with interchangeable
parts, and that's what we do now. So it's not so much that we've got a new pricing scheme, we're actually doing market-based pricing,
not cost-based pricing, it's not that there is -- we've inherently taken out any material or other things. These are actually,
in many cases or most cases, really superior products, but designed in a much different way than they were in the old days when
it was really just Bill Ruger and some draftsman.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 14 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->14<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Now
we've got an engineering department, which I think has probably got about 100 people in it, and they're really skilled, they work
together really well. And what comes out of that are very manufacturable products and therefore higher margins.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Andrea James <I> - Dougherty
&amp; Company - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Thank
you so much. I really appreciate it.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Scott
Hamann, KeyBanc Capital.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Scott Hamann <I> - KeyBanc
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Thanks
again. Mike, just in terms of your commentary on the retail channel, it sounds like inventory levels are still below where you
think they should be, but at least it looks like they're being replenished to a certain extent. And the distributors seem like
they've had pretty easy going here the last several quarters by just kind of passing stuff through. What do you think the appetite
is for the distributors to take inventory, and what do you think kind of a normal level is relative to maybe where you've been
historically with the distributor inventory levels?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
am not sure that it has been a normal in the last five years. I try to encourage the distributors to think in terms of 6 to 8 inventory
turns. I think that, in theory, they are okay with that. And in reality, they probably rather see higher inventory turns, say 12
or something like that. And so we have kind of a good tension between us as we push back and forth on that number.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Now
I haven't been able to supply them enough product to get them down to 6 to 8. So it's been sort of an academic question these past
few years. And we'll all see what happens when and if I can get capacity enough, high enough to get them down to 6 to 8. We'll
see what happens, but till then who knows.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Scott Hamann <I> - KeyBanc
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
And just a question on capital allocation. Obviously, you focus on the new product spend but in terms of the buyback that you have
in place, you haven't executed on that in a while when your competitors has been pretty aggressive in buying their own stock. I'm
just curious on your thoughts with respect to kind of getting the best return on some of that investment?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Well,
if you remember, two annual meetings ago, I went into a detailed explanation of the math behind stock buybacks. And if you put
your first priority on a shareholder that's there before the buyback that wants to stay through the buyback and remain a shareholder,
and you run the math as to what -- when a stock buyback will benefit that shareholder, the one and only circumstance under which
it will benefit that shareholder is if you expect the earnings multiple to go up.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
if you look at the case of Smith &amp; Wesson, which you just identified, their earnings multiple was awful. They've done a wonderful
job turning the company around and have pretty strong earnings and they weren't being rewarded for it. So perhaps it made great
sense in their case.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 15 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->15<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
then if you look at our case, I think the only public analysts left anymore as yourself, and you're constantly saying the world
is ending, and so that's not really a scenario, which I would expect our earnings multiples to suddenly jump. So it wouldn't make
that much sense for us to run out and buy stock back.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Scott Hamann <I> - KeyBanc
Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay,
thanks.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">(Operator
Instructions) Brian Rafn, Morgan Dempsey Capital.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Mike,
as you open Mayodan in North Carolina and you staff up more engineers, I always ask your cycle time between concept, rapid prototyping
and getting actual production, do you think you have a real ability to continue to compress that within all three plants?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
don't think the number of plants is really the issue there. The issue often boils down to metals behaving in ways that the computer
doesn't anticipate and forecast. And so that all the best finite element analysis in the world doesn't always tell you what that
metal is going to do when you have a very, very short duration explosion going on inside it. In other words, the ignition of ammunition
inside a gun.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
so we design to the best of our ability, we build the prototypes, and then sometimes the testing only takes a few months and you're
thrilled with the results, and sometimes it takes you a year longer than you thought it would take to figure out what it's doing
and build a really rugged, reliable firearm for which Ruger is well known.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
All right. Anything on the cost side of the business relative to materials, and then what are you guys seeing relative to kind
of wage and salary pressure? Everybody's got a kind of an open-ended opinion on healthcare costs, but maybe kind of split the difference
between the metals costs that type of thing versus maybe payroll, and that what you're seeing for wage inflation?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal"></FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">We've
had, for a number of years now, substantial effort in cost reduction. And during the height of the Great Recession, we were particularly
successful. What we see now, though as economies are starting to rebound a little bit, is that we're seeing some upward pressure
on metals costs, not dramatic, but we are seeing some upward pressure.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">But
we're continuing to do well on our overall cost reduction, but it was all one-sided before and nobody was trying to raise prices
on us. We do see a little bit of pressure on the metal and we see some longer lead times on the metal, but everything else is very,
very favorable, and we are getting more savings, and we are observing cost pressures.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 16 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->16<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="color: #003399; font:  bold 10pt Times New Roman, Times, Serif; margin: 0; text-align: left">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
Anything on the wage and salary side, what are you guys seeing, payroll?</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">About
a third of our total compensation for all employees, including the most junior hourly, if you look at the entire wage base for
the Company, about a third of that's variable. And so when we do extremely well, and when you see those dividends climb for the
shareholders, that variable pay is also climbing for all the employees of the Company. And should that course reverse at sometime,
you'll see a quick contraction of that variable pay. So I'm not worried about it.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0"></P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Brian Rafn <I> - Morgan
Dempsey Capital - Analyst </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Okay.
And then -- that's good for me. Thanks, Mike. I appreciate it.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">Thank
you. I'd now like to turn the call back over to Michael for closing comments. Thank you.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Michael Fifer <I> - Sturm,
Ruger &amp; Company, Inc. - President &amp; CEO </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">I
hope you are all were pleased with the second quarter results. I know I'm extremely proud of our staff and what they've managed
to pull off here. And it's very simply driven by the introduction of new products, by the implementation of lean to all our processes
to free up cash base, equipment, people, and it works.</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">And
I think these results are evidence of that and we'll just continue to do it going forward, and I look forward to talking to you
at the end of the next quarter. Thank you.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: bold 10pt Times New Roman, Times, Serif; margin: 4pt 0; padding-top: 6pt;border-top: #003399 0.25pt solid">Operator<I> </I></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left; text-indent: 0in"><FONT STYLE="font-weight: normal">Thank
you very much, ladies and gentlemen. That now concludes your conference call for today. You may now disconnect. Thank you very
much.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left; text-indent: 0in">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left; text-indent: 0in">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left; text-indent: 0in">&nbsp;</P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE>
<!-- Field: Page; Sequence: 17 -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->17<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <DIV STYLE="page-break-before: always; margin-top: 6pt; margin-bottom: 12pt"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%"><TR><TD STYLE="text-align: center; width: 100%">&nbsp;</TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse;padding-bottom:12pt;">
<TR STYLE="vertical-align: bottom; background-color: #006595">
    <TD STYLE="width: 100%; padding-top: 2pt; padding-bottom: 4pt; font:  bold 12pt Times New Roman, Times, Serif; text-align: left; color: #003399"><FONT STYLE="font: normal 12pt Times New Roman, Times, Serif; color: white">AUGUST
    01, 2013 / 01:00PM&nbsp;&nbsp;GMT, RGR - Q2 2013 Sturm Ruger Earnings Conference Call</FONT></TD></TR>
</TABLE>
<P STYLE="font:  10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>



<P STYLE="color: #6B9915; font: bold 9pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; text-transform: uppercase"></P>

<P STYLE="font:  8pt Times New Roman, Times, Serif; margin: 0; text-align: left"><FONT STYLE="font-weight: normal">&nbsp;</FONT></P>

<TABLE CELLSPACING="0" CELLPADDING="0" STYLE="width: 100%; border-collapse: collapse">
<TR STYLE="vertical-align: top">
    <TD STYLE="width: 100%; border: #003399 1pt solid; padding-right: 5.4pt; padding-left: 5.4pt">
        <P STYLE="font: bold 9pt Arial Narrow, Helvetica, Sans-Serif; margin: 0 0 3pt; color: #6B9915"><FONT STYLE="text-transform: uppercase"><BR>
        Disclaimer </FONT></P>
        <P STYLE="font: 7pt Arial, Helvetica, Sans-Serif; margin: 0; text-align: left; color: gray">Thomson Reuters reserves the right
        to make changes to documents, content, or other information on this web site without obligation to notify any person of such changes.</P>
        <P STYLE="font: 7pt Arial, Helvetica, Sans-Serif; margin: 0; text-align: left; color: gray">&nbsp;</P>
        <P STYLE="font: 7pt Arial, Helvetica, Sans-Serif; margin: 0; text-align: left; color: gray">In the conference calls upon which
        Event Transcripts are based, companies may make projections or other forward-looking statements regarding a variety of items. Such
        forward-looking statements are based upon current expectations and involve risks and uncertainties. Actual results may differ materially
        from those stated in any forward-looking statement based on a number of important factors and risks, which are more specifically
        identified in the companies' most recent SEC filings. Although the companies may indicate and believe that the assumptions underlying
        the forward-looking statements are reasonable, any of the assumptions could prove inaccurate or incorrect and, therefore, there
        can be no assurance that the results contemplated in the forward-looking statements will be realized.</P>
        <P STYLE="font: 7pt Arial, Helvetica, Sans-Serif; margin: 0; text-align: left; color: gray">&nbsp;</P>
        <P STYLE="font: 7pt Arial, Helvetica, Sans-Serif; margin: 0; text-align: left; color: gray">THE INFORMATION CONTAINED IN EVENT
        TRANSCRIPTS IS A TEXTUAL REPRESENTATION OF THE APPLICABLE COMPANY'S CONFERENCE CALL AND WHILE EFFORTS ARE MADE TO PROVIDE AN ACCURATE
        TRANSCRIPTION, THERE MAY BE MATERIAL ERRORS, OMISSIONS, OR INACCURACIES IN THE REPORTING OF THE SUBSTANCE OF THE CONFERENCE CALLS.
        IN NO WAY DOES THOMSON REUTERS OR THE APPLICABLE COMPANY ASSUME ANY RESPONSIBILITY FOR ANY INVESTMENT OR OTHER DECISIONS MADE BASED
        UPON THE INFORMATION PROVIDED ON THIS WEB SITE OR IN ANY EVENT TRANSCRIPT. USERS ARE ADVISED TO REVIEW THE APPLICABLE COMPANY'S
        CONFERENCE CALL ITSELF AND THE APPLICABLE COMPANY'S SEC FILINGS BEFORE MAKING ANY INVESTMENT OR OTHER DECISIONS.</P>
        <P STYLE="font: 7pt Arial, Helvetica, Sans-Serif; margin: 0; text-align: left; color: gray">&nbsp;</P>
        <P STYLE="font: 7pt Arial, Helvetica, Sans-Serif; margin: 0; text-align: left; color: gray">&copy; 2013 Thomson Reuters. All Rights
        Reserved.</P></TD></TR>
</TABLE><P>&nbsp;</p><P>&nbsp;</p><P>&nbsp;</p>
<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="border-collapse: collapse; padding-top: 18pt; font: 8pt Times New Roman, Times, Serif; width: 100%">
<TR STYLE="vertical-align: top; text-align: left">
    <TD STYLE="width: 63%">THOMSON
REUTERS STREETEVENTS | <FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">www.streetevents.com</FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: #424242">
| </FONT><FONT STYLE="font-family: Times New Roman, Times, Serif; color: blue">Contact Us</FONT><BR>
<BR>
<FONT STYLE="font: 8pt Times New Roman, Times, Serif; color: #424242">&copy; 2013 Thomson Reuters. All rights reserved. Republication
or redistribution of Thomson Reuters content, including by framing or similar means, is prohibited without the prior written consent
of Thomson Reuters. 'Thomson Reuters' and the Thomson Reuters logo are registered trademarks of Thomson Reuters and its affiliated
companies.</FONT></TD>
    <TD STYLE="width: 4%">&nbsp;</TD>
    <TD STYLE="width: 33%; text-align: right"><IMG SRC="footer.jpg" ALT="">&nbsp;</TD></TR>
</TABLE><!-- Field: Page; Sequence: 18; Options: Last -->
    <DIV STYLE="margin-top: 12pt; margin-bottom: 6pt; padding-top: 9; padding-bottom: 9; border-bottom: Black 4pt solid"><TABLE CELLPADDING="0" CELLSPACING="0" STYLE="width: 100%; font-size: 10pt"><TR><TD STYLE="text-align: right; width: 100%"><!-- Field: Sequence; Type: Arabic; Name: PageNo -->18<!-- Field: /Sequence --></TD></TR></TABLE></DIV>
    <!-- Field: /Page -->
<P STYLE="font: 8pt Times New Roman, Times, Serif; margin: 0">&nbsp;</P>





</BODY>
</HTML>
</TEXT>
</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>3
<FILENAME>footer.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
begin 644 footer.jpg
M_]C_X``02D9)1@`!`0```0`!``#_VP!#``@&!@<&!0@'!P<)"0@*#!0-#`L+
M#!D2$P\4'1H?'AT:'!P@)"XG("(L(QP<*#<I+#`Q-#0T'R<Y/3@R/"XS-#+_
MVP!#`0D)"0P+#!@-#1@R(1PA,C(R,C(R,C(R,C(R,C(R,C(R,C(R,C(R,C(R
M,C(R,C(R,C(R,C(R,C(R,C(R,C(R,C+_P``1"``K`,$#`2(``A$!`Q$!_\0`
M'P```04!`0$!`0$```````````$"`P0%!@<("0H+_\0`M1```@$#`P($`P4%
M!`0```%]`0(#``01!1(A,4$&$U%A!R)Q%#*!D:$((T*QP152T?`D,V)R@@D*
M%A<8&1HE)B<H*2HT-38W.#DZ0T1%1D=(24I35%565UA96F-D969G:&EJ<W1U
M=G=X>7J#A(6&AXB)BI*3E)66EYB9FJ*CI*6FIZBIJK*SM+6VM[BYNL+#Q,7&
MQ\C)RM+3U-76U]C9VN'BX^3EYN?HZ>KQ\O/T]?;W^/GZ_\0`'P$``P$!`0$!
M`0$!`0````````$"`P0%!@<("0H+_\0`M1$``@$"!`0#!`<%!`0``0)W``$"
M`Q$$!2$Q!A)!40=A<1,B,H$(%$*1H;'!"2,S4O`58G+1"A8D-.$E\1<8&1HF
M)R@I*C4V-S@Y.D-$149'2$E*4U155E=865IC9&5F9VAI:G-T=79W>'EZ@H.$
MA8:'B(F*DI.4E9:7F)F:HJ.DI::GJ*FJLK.TM;:WN+FZPL/$Q<;'R,G*TM/4
MU=;7V-G:XN/DY>;GZ.GJ\O/T]?;W^/GZ_]H`#`,!``(1`Q$`/P#W>X%O;6\D
M[PJ5C4L0J`G`JG;L+UK>\A$:V;QDF)XAO)]:S+J_AO=>#0:C-$M@&:>$(<.`
M><>OI6O!,CA9I)89&_UB%EV&.)NE</M_:3:3T7GVZZ/Y6L=;H^S@KK5_UV^=
MP2U@$*HMJ[Q,IDW2-@@YR%YY%0&2!)XY)K5X))(&8EL-%'CGD],U3N;AI9S#
M'&99$3RV+*TCA23N#;>.0..]4FAO4C,2+$LCQBV2-V)@(W'Y=IYW8'4\5C*L
MU\*_I?+UZ]36%!/XG_7]>1KV][;Q"QM[CR[F:Z!*RPQ#8:U?(A_YY1_]\BN.
M2\99%M[6[G%M?+Y-LL4)46[`X)YYQG]#FMGPWJ$$]LUDEW)<SV_WY'4C<,GI
MGM6F%Q5Y*G)^FO\`P;N^]Q8C"N,>=?U^&EMK&QY$/_/*/_OD4>1#_P`\H_\`
MOD4]F"J68@`=2:C6Y@=@JS1LQZ`,"37H'`+Y$/\`SRC_`.^11Y$/_/*/_OD4
M[S8_+\S>NS^]GC\Z'D2,`NZJ#T+'%`#?(A_YY1_]\BCR(?\`GE'_`-\BGEU7
M&6`W'`R>M!95(!8`GH">M`#/(A_YY1_]\BCR(?\`GE'_`-\BE,T8D\LR('_N
M[AG\J5I(T8*SJI;H"<9H`;Y$/_/*/_OD4>1#_P`\H_\`OD4XNH8*6`9N@)Y-
M*&4L5#`D=1GI0`SR(?\`GE'_`-\BCR(?^>4?_?(H:>)'V-*@;T+#-*\L<0!D
M=4!Z;CB@!/(A_P">4?\`WR*/(A_YY1_]\BE$L;;=KJ=WW<'K]*&FB3.Z1%QU
MRP&*`$\B'_GE'_WR*/(A_P">4?\`WR*%GA<D)+&Q`R<,#@4)/#)G9*C8Y.U@
M<4`'D0_\\H_^^12B&($$1(".A"BA)HI21'(CD==K`T>;&)/+,B;_`.[N&?RH
M`?1110!P9GO[=-2N+Y!8R&1!YUM$ID))Z<'D8[FNGBO`\LRB=V*LBCS(]F"5
MX`/\63V]ZP[ZPM[#6Y88I+H7&IJ5$@`*Q9/YGD?@*;!)>&/RT%[+<0G[(R2S
M>6)%R277OD?CVKPZ<I4I.+_S[]O)WV_';VJD(U8J2_R[=_2V_P"!U=C"D-I&
MJ#DC+'N6[DGN:AO2AE2+.&D1B<$@X`ZY'/7%8D6HW<I(M95D#LZJR,$+L#C&
MU^I`()/M5_3X&5VD,GFR2[F#ERV\*?E^8<`<GY<=Z[574XJ$5_D<4J+@W.3*
M6LQ,L+L\^I*/M:$>4H(&1T7_`&?ZTNB+?QZ_?J]G!%:ECEXU`R<\<CKQUJ]?
M.+8-<!;L16H,_P"[?*S$]5_"JWA;3[:*&74;<SC[4?N2X^7!/Y_6L8P;Q,4O
M7Y?KJ[=#;VG^SROZ?/\`X97ZFY<VT-W;26]Q&LD,B[71NC#TKC/#.AZ7'XCU
MUTL85>SNE%N0/]5\@Z5W%11VT$,DLD4,:/*=TC*H!<],GUKU3S#RLR:Q_P`*
MRG0067]F9?,AD;S<>;Z8QU]ZWI[?2;_QKJ,.O-$T4-I";6.X?:@4@[RO.,Y[
MUV7]GV7V,V?V2#[*>L/EC8><].G7FFWFE:?J.S[;96]QL^[YL8;;],T`>7M'
M=W_AS1K>VN'!&JRK8RN2?E4$ISW&1BKD.HWNO>*M!U6YC:WA2X-K'"W]\(3(
MWY\?A7I!LK4B`&VA(@.81L'[L]/E]/PITEM!-)%)+#&[Q-NC9E!*'U'H:`/-
MY+.QT'5A-?P:?J\4]\-MPDO^E1,S<`KGG!]*L?9M$OK[Q-+K\D9NX)W6+SY-
MK1Q!?D*#/\J[9-#TJ.\^V)IMHMSNW>:(5#9]<XZTZZTC3;Z=9[NPMIY4^Z\D
M2L1^)%`'FSVVIZM#X8=)Y%U2+3I;B%GZLRLNT'ZCC\:Z3P9JB:UK>M7Z(8S(
MMN'C;JCA2&'X$&NM-M`9TG,,9FC4JC[1N4'J`>PIL%E:VLDLEO;11/,VZ1D0
M*7/J<=:`/,M:B0ZWXJN9-$CU%(?+S(TFUH,IU`ZGUX]*=?VTC7_ANVEDL=1"
MZ:S;KV4B%SD?-GUQC%>F+:6RO,ZV\0>?'FL$&9.,?-Z\>M5IM#TJXMXH)M-M
M7AAR(T:)<)GT&.*`.48PV&K^$WE6RM81]I0_9GS`K$<`,?7^=2Z=9Z?KOBKQ
M*)XHKRSW6XR?F7>J'OZBNI.D:<U@MB;&V-HO(A,0V#\*EM+*UL(!!:6\4$0.
M=D2!1^E`'F=EI]G!\*;_`%&&!$O'BDC>=!\Q7S,8S]!6C9VBV^@ZLXL]%@)T
MUP'L92TA^7^+V_K7=)8VD=H;1+6%;9@08@@"'/7CI5>VT+2;/S/LVFVD7FH4
M?9$HW*>H/J/:@#SO0[4)J_AA4TV'2Y'C\[[6LN?M:A>4P.YSG!JW;V-IH>O6
MYNHM.U47%^%CO$F_TF)V?Y=RYY`/I7H+6-HR0(UK"5MR#""@Q&1T*^GX5!'H
M>E0WGVN+3;1+G);S5A4-D]\XZT`7Z***`(KF$SV\D2R-&S*5#KU7/<5E?V:H
MNK"&>*:YDMXV*7K-]UO<=ZUO)7UD_P"_C?XT>2OK)_W\;_&L:E&,W=_UK?\`
MI[FD*LH*R,ZVC79:RM=07*0EU>>1`&+$XX/;T]ZL1E8V2W,B>:B,YAB4*&!]
MJE>R@DCV.K,F<X+MC/7UI_V>/=NR^>F?,;_&IC1<?Z?]=%WZW*E4O_7]=S/A
MM);LV5R#-9+#D&U&,$>]:H``P.!4?DKZR?\`?QO\:/)7UD_[^-_C6E.DJ:T_
MK_+Y$3FYDE%1^2OK)_W\;_&CR5]9/^_C?XUH0245'Y*^LG_?QO\`&CR5]9/^
M_C?XT`245'Y*^LG_`'\;_&CR5]9/^_C?XT`245'Y*^LG_?QO\:/)7UD_[^-_
MC0!)14?DKZR?]_&_QH\E?63_`+^-_C0!)14?DKZR?]_&_P`:/)7UD_[^-_C0
M!)14?DKZR?\`?QO\:/)7UD_[^-_C0!)14?DKZR?]_&_QH\E?63_OXW^-`$E%
:1^2OK)_W\;_&E$2@@Y?CU<_XT`/HHHH`_]D_
`
end
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
