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Segment and Geographic Information | 3 Months Ended
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Jun. 30, 2017
Segment Reporting [Abstract] |
Segment and Geographic Information | Segment and Geographic Information The Company manages its business in three operating segments: O&O, A&P, and Content. The three operating segments have been aggregated into two reportable segments: Advertising and Content. Our chief operating decision maker does not evaluate operating segments using asset information. The Company has considered guidance in Accounting Standards Codification (ASC) 280 in reaching its conclusion with respect to aggregating its operating segments into two reportable segments. Specifically, the Company has evaluated guidance in ASC 280-10-50-11 and determined that aggregation is consistent with the objectives of ASC 280 in that aggregation into two reportable segments allows users of our financial statements to view the Company’s business through the eyes of management based upon the way management reviews performance and makes decisions. Additional factors that were considered included: whether or not the operating segments have similar economic characteristics, the nature of the products/services under each operating segment, the nature of the production/go-to-market process, the type and geographic location of our customers, and the distribution of our products/services. The following table sets forth segment information on our net revenues and loss from operations for the three months ended June 30, 2017 and 2016.
|  | Content |  | Advertising |  | Total
Three months ended June 30, 2017 |  |  |  |  |  |
Net revenues |  | $ | 7,930 |  |  | $ | 18,190 |  |  | $ | 26,120 |
Loss from operations |  | (1,102 | ) |  | (422 | ) |  | (1,524 | )
Three months ended June 30, 2016 |  |  |  |  |  |
Net revenues |  | 11,230 |  |  | 12,809 |  |  | 24,039 |
Loss from operations |  | $ | (1,405 | ) |  | $ | (5,044 | ) |  | $ | (6,449 | )
The following table sets forth geographic information on our net revenues for the three months ended June 30, 2017 and 2016. Net revenues by geography are based on the billing addresses of our customers.
|  | Three Months Ended June 30,
|  | 2017 |  | 2016
Net revenues |  |  |  |
United States and Canada |  | $ | 7,193 |  |  | $ | 6,669 |
Europe, Middle East, and Africa |  | 2,534 |  |  | 3,758 |
Asia Pacific and China |  | 14,755 |  |  | 13,396 |
Mexico, Central America, and South America |  | 1,638 |  |  | 216 |
Consolidated net revenues |  | $ | 26,120 |  |  | $ | 24,039 |

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- Definition The entire disclosure for reporting segments including data and tables. Reportable segments include those that meet any of the following quantitative thresholds a) it's reported revenue, including sales to external customers and intersegment sales or transfers is 10 percent or more of the combined revenue, internal and external, of all operating segments b) the absolute amount of its reported profit or loss is 10 percent or more of the greater, in absolute amount of 1) the combined reported profit of all operating segments that did not report a loss or 2) the combined reported loss of all operating segments that did report a loss c) its assets are 10 percent or more of the combined assets of all operating segments. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -URI http://asc.fasb.org/topic&trid=2134510 + Details
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