XML 45 R26.htm IDEA: XBRL DOCUMENT
v3.25.4

OPERATING SEGMENTS | 12 Months Ended
--- | ---
Dec. 31, 2025
Disclosure of operating segments [abstract] |
OPERATING SEGMENTS |
NOTE 21: | OPERATING SEGMENTS
The Group has a single reportable segment as a provider of marketing services. Geographical information
| a. | Revenue
In presenting information on the basis of geographical segments, segment revenue is based on the geographical location of consumers.
|  | Year ended December 31 |
|  | 2025 |  |  | 2024 |  |  | 2023 |
|  | USD thousands |
United States |  |  | 334,446 |  |  |  | 333,661 |  |  |  | 303,954 |
Rest of America |  |  | 3,705 |  |  |  | 5,262 |  |  |  | 7,826 |
APAC |  |  | 9,685 |  |  |  | 11,442 |  |  |  | 6,537 |
EMEA |  |  | 16,944 |  |  |  | 15,112 |  |  |  | 13,676 |
Total |  |  | 364,780 |  |  |  | 365,477 |  |  |  | 331,993 |
| b. | Non-Current Assets
In presenting information based on geographical segments, non-current assets segments are based on the geographical location of the non-current assets*.
|  | Year ended December 31 |
|  | 2025 |  |  | 2024 |
|  | USD thousands |
United States |  |  | 62,252 |  |  |  | 74,409 |
Israel |  |  | 296,640 |  |  |  | 305,010 |
APAC |  |  | 1,354 |  |  |  | 1,170 |
EMEA |  |  | 3,168 |  |  |  | 3,406 |
Total |  |  | 363,414 |  |  |  | 383,995 |
| * | Other than Deferred tax assets, Investment in shares and Other long-term assets. As of December 31, 2025 and 2024, Intangible assets, net, which are non-related to a specific geographic area, in the total amount of USD 248 million and USD 246 million, respectively, are presented as part of the parent company, which is located in Israel.

X
- Definition The entire disclosure for operating segments. + References Reference 1: http://www.xbrl.org/2003/role/disclosureRef -Name IFRS -Number 8 -IssueDate 2025-01-01 -Section Disclosure -URI https://taxonomy.ifrs.org/xifrs-link?type=IFRS&num=8&code=ifrs-tx-2025-en-r&doctype=Standard&dita_xref=IFRS08_g20-24_TI -URIDate 2025-03-27 + Details
Name: | ifrs-full_DisclosureOfEntitysReportableSegmentsExplanatory
Namespace Prefix: | ifrs-full_
Data Type: | dtr-2022:textBlockItemType
Balance Type: | na
Period Type: | duration

X
- References No definition available. + Details
Name: | ifrs-full_DisclosureOfOperatingSegmentsAbstract
Namespace Prefix: | ifrs-full_
Data Type: | xbrli:stringItemType
Balance Type: | na
Period Type: | duration