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Summary of Significant Accounting Policies - Summary of Contractual Liabilities and Revenue Recognized (Details) - USD ($) $ in Thousands | 12 Months Ended |
--- | --- | ---
Jul. 31, 2021 | Apr. 30, 2022
Deferred Revenue Arrangement [Line Items] |  |
Deferred revenue | $ 18,154 | $ 17,208
Upfront styling fees |  |
Deferred Revenue Arrangement [Line Items] |  |
Deferred revenue | 11,989 | 10,131
Revenue recognized | 11,767 |
Style Pass annual fees |  |
Deferred Revenue Arrangement [Line Items] |  |
Deferred revenue | 3,474 | 4,682
Revenue recognized | 2,915 |
Freestyle orders |  |
Deferred Revenue Arrangement [Line Items] |  |
Deferred revenue | 2,691 | 2,395
Revenue recognized | 2,341 |
Gift card liability |  |
Deferred Revenue Arrangement [Line Items] |  |
Deferred revenue | 9,903 | 11,093
Revenue recognized | 2,424 |
Deferred revenue |  |
Deferred Revenue Arrangement [Line Items] |  |
Deferred revenue | 18,154 | 17,208
Other current liabilities |  |
Deferred Revenue Arrangement [Line Items] |  |
Deferred revenue | 1,231 | $ 606
Revenue recognized | $ 791 |

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