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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
SCHEDULE 14A
Proxy Statement Pursuant to Section 14(a) of
the Securities Exchange Act of 1934 (Amendment No. )
Filed by the Registrant þ
Filed by a Party other than the Registrant o
Check the appropriate box:
o Preliminary Proxy Statement
o Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2))
þ Definitive Proxy Statement
o Definitive Additional Materials
o Soliciting Material under §240.14a-12
HELEN OF TROY LIMITED
(Name of Registrant as Specified in its Charter)
(Name of Person(s) Filing Proxy Statement, if other than the Registrant)
Payment of Filing Fee (Check all boxes that apply):
þ No fee required
o Fee paid previously with preliminary materials.
o Fee computed on table in exhibit required by Item 25(b) per Exchange Act Rules 14a-6(i)(1) and 0-11

WHY HELEN OF TROY |
|  | Proven ability to acquire and integrate |
| Powerful global brands; many market leaders | Global shared services infrastructure |
| Consumer centric innovation | Talented management team |
| Financial performance | Transformational strategy and culture |

MESSAGE FROM OUR CHIEF EXECUTIVE OFFICER

|  | Dear Shareholders: It is my pleasure to invite you to the 2023 Annual General Meeting of Shareholders (the “Annual Meeting”) of Helen of Troy Limited (the “Company”) and inform you that the Annual Meeting will be conducted online on Wednesday, August 16, 2023, starting at 11:00 a.m. Mountain Daylight Time. The Annual Meeting will be held in a virtual-only meeting format via live webcast at www.virtualshareholdermeeting.com/HELE2023. You will not be able to attend the Annual Meeting in person. Please review the instructions for virtual attendance included in the “Attending and Participating in the Virtual Annual Meeting” section of the accompanying Proxy Statement. Shareholders will be able to listen, vote, and submit questions from their home or any remote location with Internet connectivity. You will need to provide your 16-digit control number that is on your Notice of Internet Availability of Proxy Materials (“Notice of Internet Availability”) or on your proxy card if you receive materials by mail. Details regarding how to attend the Annual Meeting online, how to vote and the business to be conducted at the Annual Meeting are more fully described in the accompanying Notice of Annual General Meeting of Shareholders and Proxy Statement. We continue to encourage you to help us reduce printing and mailing costs and conserve natural resources by submitting your proxy with voting instructions via the Internet. It is convenient and saves us significant postage and processing costs. You may also submit your proxy via telephone or by mail if you received paper copies of the proxy materials. Instructions regarding all three methods of voting are included in the Notice of Internet Availability, the proxy card and the Proxy Statement. At our Annual Meeting, we will vote on proposals (1) to elect the nine nominees to our Board of Directors (individually referred to as "Directors" and, collectively, the “Board”), (2) to provide advisory approval of the Company’s executive compensation, (3) to provide advisory approval of the frequency of conducting the advisory vote on executive compensation and (4) to appoint Grant Thornton LLP as the Company’s auditor and independent registered public accounting firm for the 2024 fiscal year and to authorize the Audit Committee of the Board to set the auditor’s remuneration, and transact such other business as may properly come before the Annual Meeting. The accompanying Notice of Annual General Meeting of Shareholders and Proxy Statement contains information that you should consider when you vote your shares. For your convenience, you can appoint your proxy via touch-tone telephone or the Internet at: 1-800-690-6903 or WWW.PROXYVOTE.COM It is important that you vote your shares whether or not you plan to virtually attend the Annual Meeting. If you do not plan on attending the Annual Meeting, we urge each shareholder to promptly sign and return the enclosed proxy card or appoint your proxy by telephone or online so that your shares will be represented and voted at the Annual Meeting. If you plan to attend the Annual Meeting virtually, you may also vote online at that time. On behalf of the management team and the Board of the Company, we would like to extend a thank you to our associates for their outstanding efforts to support the Company this year and to you our shareholders for your continued support and confidence. Sincerely, Julien R. Mininberg Chief Executive Officer

2023 Proxy Statement | 3

NOTICE OF ANNUAL GENERAL MEETING OF SHAREHOLDERS
Helen of Troy Limited
Clarendon House
2 Church Street
Hamilton, Bermuda

DATE AND TIME |  |  | LOCATION |  |  | WHO CAN VOTE
August 16, 2023 at 11:00 a.m., Mountain Daylight Time |  |  | Online only at www.virtualshareholdermeeting.com/HELE2023 |  |  | The record date for determining shareholders entitled to receive notice of and to vote at the Annual Meeting is June 21, 2023

Items of Business |  | Board Recommendation
Proposal 1: To elect the nine nominees to our Board of Directors |  | FOR each Director nominee
Proposal 2: To provide advisory approval of the Company’s executive compensation |  | FOR
Proposal 3: To provide advisory approval of the frequency of conducting the advisory vote on executive compensation |  | FOR “ONE YEAR”
Proposal 4: To appoint Grant Thornton LLP as the Company’s auditor and independent registered public accounting firm for the 2024 fiscal year and to authorize the Audit Committee of the Board of Directors to set the auditor’s remuneration |  | FOR

We will also transact such other business as may properly come before the Annual Meeting or any adjournment thereof.

Advance Voting Methods |  | E-Proxy IMPORTANT NOTICE REGARDING THE AVAILABILITY OF PROXY MATERIALS FOR THE ANNUAL GENERAL MEETING OF SHAREHOLDERS TO BE HELD ON AUGUST 16, 2023. In accordance with Securities and Exchange Commission (“SEC”) rules, we are furnishing proxy materials to our shareholders on the Internet, rather than by mail. We believe this e-proxy process expedites our shareholders’ receipt of proxy materials, lowers our costs and reduces the environmental impact of our Annual Meeting. The Notice, Proxy Statement and the Company’s 2023 Annual Report to Shareholders and any other related proxy materials are available on our hosted website at www.proxyvote.com. For additional information, please refer to the section “Important Notice Regarding the Availability of Proxy Materials for the Shareholder Meeting” in the Proxy Statement. The Notice of Internet Availability of Proxy Materials and, for shareholders who previously requested electronic or paper delivery, the proxy materials, are to be distributed to shareholders on or about July 5, 2023. By Order of the Board of Directors, Tessa N. Judge Chief Legal Officer July 5, 2023
TELEPHONE 1-800-690-6903 |
INTERNET www.proxyvote.com |

| WHETHER OR NOT YOU EXPECT TO VIRTUALLY ATTEND THE ANNUAL MEETING, PLEASE SUBMIT YOUR PROXY AS SOON AS POSSIBLE. IF YOU DO VIRTUALLY ATTEND THE ANNUAL MEETING, YOU MAY REVOKE YOUR PROXY AND VOTE IN PERSON. MOST SHAREHOLDERS HAVE THREE OPTIONS FOR SUBMITTING THEIR PROXIES PRIOR TO THE ANNUAL MEETING: (1) VIA THE INTERNET, (2) BY PHONE OR (3) BY SIGNING AND RETURNING THE ENCLOSED PROXY. IF YOU HAVE INTERNET ACCESS, WE ENCOURAGE YOU TO APPOINT YOUR PROXY ON THE INTERNET. IT IS CONVENIENT, AND IT SAVES THE COMPANY SIGNIFICANT POSTAGE AND PROCESSING COSTS. |

4 | Helen of Troy

TABLE OF CONTENTS

Page
3 |  | MESSAGE FROM OUR CHIEF EXECUTIVE OFFICER
4 |  | NOTICE OF ANNUAL GENERAL MEETING OF SHAREHOLDERS
6 |  | ABOUT HELEN OF TROY
6 |  |  | Transformation Strategy
7 |  |  | CEO Succession Plan and Leadership Change
7 |  |  | Performance Highlights
9 |  | PROXY VOTING ROADMAP
10 |  |  | Our Director Nominees to the Board of Directors
11 |  |  | Corporate Governance Highlights
12 |  |  | Executive Compensation Features
12 |  |  | Executive Compensation Program Aligned With Shareholders
13 |  | INFORMATION ABOUT SOLICITATION AND VOTING
13 |  |  | Solicitation of Proxies
14 |  |  | Voting Securities and Record Date
14 |  |  | Quorum; Voting
15 |  |  | Attending and Participating in t he Virtual Annual Meeting
16 |  | CORPORATE GOVERNANCE AND BOARD MATTERS
16 |  |  | Proposal 1: Election of Directors
17 |  |  | Nominees for the Election of Directors
23 |  |  | Corporate Governance
32 |  |  | Director Compensation
34 |  | EXECUTIVE COMPENSATION
34 |  |  | Proposal 2: Advisory Approval of the Company’s Executive Compensation
35 |  |  | Proposal 3: Advisory Approval of the Frequency of Conducting the Advisory Vote on Executive Compensation
36 |  |  | Compensation Discussion & Analysis
57 |  |  | Compensation Committee Report
58 |  |  | Executive Compensation Tables
58 |  |  | Summary Compensation Table
59 |  |  | Employment Agreement with our CEO
60 |  |  | Grants of Plan-Based Awards in Fiscal Year 2023
61 |  |  | Outstanding Equity Awards at Fiscal Year-End 2023
62 |  |  | Option Exercises and Stock Vested During Fiscal Year 2023
62 |  |  | Equity Compensation Plan Information
65 |  |  | Potential Payments Upon Termination or Change of Control
71 |  |  | CEO Pay Ratio for Fiscal Year 2023
72 |  |  | Pay versus Performance

| 75 |  | AUDIT COMMITTEE MATTERS
| 75 |  |  | Proposal 4: Appointment of Auditor and Independent Registered Public Accounting Firm for the 202 4 Fiscal Year and Authorization of the Audit Committee of the Board of Directors to Set the Auditor’s Remuneration
| 75 |  |  | Composition
| 75 |  |  | Responsibilities
| 76 |  |  | Audit and Other Fees Paid to our Independent Registered Public Accounting Firm
| 77 |  |  | Audit Committee Report
| 78 |  | OWNERSHIP OF OUR STOCK
| 78 |  |  | Security Ownership of Certain Beneficial Owners and Management
| 79 |  |  | Delinquent Section 16(a) Reports
| 80 |  | ADDITIONAL INFORMATION
| 80 |  |  | Certain Relationships - Related Person Transactions
| 80 |  |  | Shareholder Proposals
| 81 |  |  | Other Matters
| 81 |  |  | Householding Materials
| 81 |  |  | Important Notice Regarding t he Availability of Proxy Materials for t he Shareholder Meeting
| 82 |  |  | How to Obtain o ur Annual Report, Proxy Statement and Other Information about t he Company
| 85 |  | ANNEX-A - NON-GAAP AND OTHER FINANCIAL MEASURES
| 85 |  |  | Reconciliation of GAAP Diluted Earnings Per Share (“EPS”) to Adjusted Diluted EPS (Non-GAAP)
| 86 |  |  | Reconciliation of GAAP Operating Income and Margin to Adjusted Operating Income and Margin (Non-GAAP)
| 87 |  |  | Reconciliation of GAAP Operating Income to EBITDA and Adjusted EBITDA (Non-GAAP)
|  |  | INDEX OF KEY GOVERNANCE AND RELATED INFORMATION
| 27 |  |  | Board Committees and Meetings
| 25 |  |  | Board Independence
| 71 |  |  | CEO Pay Ratio for Fiscal Year 2023
| 45 |  |  | Competitive Pay Position for our NEOs
| 33 |  |  | Director Stock Ownership and Compensation Guidelines
| 56 |  |  | Prohibition on Pledging and Hedging and Restrictions on Other Transactions Involving Common Stock
| 31 |  |  | Shareholder Communications to the Board of Directors
| 55 |  |  | Stock Ownership Guidelines of our NEOs

2023 Proxy Statement | 5

ABOUT HELEN OF TROY
We provide the below highlights of certain financial information. As this is only a summary, please refer to the complete Proxy Statement, 2023 Annual Report to Shareholders and related materials before you vote.

Helen of Troy Limited (NASDAQ: HELE) is a leading global consumer products company offering creative products and solutions for our customers through a diversified portfolio of well-recognized and widely-trusted brands. We go to market under a number of brands, some of which are licensed. Our Leadership Brands are brands which have number-one or number-two positions in their respective categories and include OXO®, Hydro Flask®, Osprey®, Vicks®, Braun®, Honeywell®, PUR®, Hot Tools® and Drybar® brands. We have built leading market positions through new product innovation, product quality and competitive pricing. We operate in two business segments: Home & Outdoor and Beauty & Wellness. |

Transformation Strategy

Fiscal year 2020 began Phase II of our transformation strategy (“Transformation”), which was designed to drive the next five years of progress. The long-term objectives of Phase II include improved organic sales growth, continued margin expansion, and strategic and effective capital deployment. Phase II includes continued investment in our Leadership Brands, with a focus on growing them through consumer-centric innovation, expanding them more aggressively outside the United States (“U.S.”), and adding new brands through acquisition. We are building further shared service capability and operating efficiency, as well as focusing on attracting, retaining, unifying and training the best people. Additionally, we are continuing to enhance and consolidate our Environmental, Social and Governance (“ESG”) efforts and accelerate programs related to Diversity, Equity, Inclusion and Belonging (“DEI&B”) to support our Phase II Transformation. In fiscal year 2023, we navigated through a challenging macroeconomic environment, lower consumer demand, shifts in consumer spending patterns, reduced orders from retail customers due to higher trade inventory levels, unprecedented inflationary pressures and higher interest rates. In response, we acted quickly to implement a broad set of initiatives to address these challenges, including Project Pegasus, our global restructuring plan, which is expected to generate savings during fiscal years 2024, 2025 and 2026. With fiscal year 2023 marking the fourth year of Phase II, we have delivered compound annual growth (decline) rates for net sales revenue of 7.3%, diluted Earnings Per Share (“EPS”) of (2.6)% and adjusted diluted EPS of 4.1%. Additionally in fiscal year 2023, we deployed over $290 million in capital towards the acquisition of Recipe Products Ltd. (“Curlsmith”) and investments in our new state-of-the-art distribution facility. |

6 | Helen of Troy

ABOUT HELEN OF TROY
CEO Succession Plan and Leadership Change
In April 2023, Mr. Mininberg informed the Company of his intention to retire as Chief Executive Officer (the “CEO”) on February 29, 2024, upon the expiration of the term of his employment agreement with the Company. Consistent with the Company’s succession plan, in April 2023, the Company announced the appointment of Noel Geoffroy, the Company’s Chief Operating Officer (“COO”), to serve as the Company’s new CEO, effective as of the date of Mr. Mininberg’s retirement. The appointment of Ms. Geoffroy as CEO was unanimously approved by the Board of Directors of the Company. Mr. Mininberg intends to continue serving in his role with the Company and assist with the transition of the CEO role until such date. As contemplated by, and pursuant to the terms of, Mr. Mininberg’s employment agreement with the Company, he will cease to serve as a Director effective upon his retirement as CEO.
Performance Highlights
The following summarizes our performance highlights for the year ended February 28, 2023 (“fiscal year 2023” or “FY23”):

Net sales revenue compound annual growth rates of 6.7% and 7.0% over the past three and five fiscal years, respectively |  |  | Operating income compound annual growth rates of 5.9% and 4.6% over the past three and five fiscal years, respectively |  |  | Adjusted operating income compound annual growth rates of 3.8% and 6.1% over the past three and five fiscal years, respectively
Diluted EPS from continuing operations compound annual (decline) growth rates of (0.4)% and 4.7% over the past three and five fiscal years, respectively |  |  | Adjusted diluted EPS from continuing operations compound annual growth rates of 0.5% and 5.5% over the past three and five fiscal years, respectively |  |  | Adjusted EBITDA (as defined below) compound annual growth rates of 4.6% and 6.5% over the past three and five fiscal years, respectively

Adjusted operating income, adjusted diluted EPS and adjusted EBITDA (earnings before interest, taxes, depreciation and amortization) from continuing operations may be considered non-GAAP financial measures as set forth in SEC rules. See “Annex A - Non-GAAP Measures” for a reconciliation of non-GAAP financial measures to our results as reported under GAAP and an explanation of the reasons why the Company believes the non-GAAP financial information is useful and the nature and limitations of the non-GAAP financial measures. On December 20, 2017, we completed the divestiture of the Nutritional Supplements segment through the sale of Healthy Directions LLC and its subsidiaries to Direct Digital, LLC. Following the sale, we no longer consolidate our former Nutritional Supplements segment’s operating results. All results presented above are from continuing operations, which exclude the operating results from the former Nutritional Supplements segment for all periods presented. Fiscal year 2020 includes approximately five weeks of operating results from Drybar Products LLC, acquired on January 23, 2020 and a full year of operating results in each subsequent fiscal year. Fiscal year 2022 includes approximately nine weeks of operating results from Osprey Packs, Inc. (“Osprey”), acquired on December 29, 2021 and a full year of operating results in fiscal year 2023. Fiscal year 2023 includes approximately forty-five weeks of operating results from Curlsmith, acquired on April 22, 2022.

2023 Proxy Statement | 7

ABOUT HELEN OF TROY
Shareholder Returns

THREE-YEAR CUMULATIVE RETURN BASE YEAR = 2020

* $100 invested on February 29, 2020 in stock or index, including reinvestment of dividends. Fiscal years ending the last day of February.

FIVE-YEAR CUMULATIVE RETURN BASE YEAR = 2018

* $100 invested on February 28, 2018 in stock or index, including reinvestment of dividends. Fiscal years ending the last day of February.

8 | Helen of Troy

PROXY VOTING ROADMAP
We provide the below highlights of certain information in this Proxy Statement. All references in this Proxy Statement to “fiscal year” or “FY” refer to our fiscal year ending on the last day in February of that year. As this is only a summary, please refer to the complete Proxy Statement and related materials before you vote.

VOTING MATTERS: |  | Voting Recommendation of the Board
Proposal |
Elect the nine nominees to our Board of Directors |  | FOR each nominee
Provide advisory approval of the Company’s executive compensation |  | FOR
Provide advisory approval of the frequency of conducting the advisory vote on executive compensation |  | FOR “ONE YEAR”
Appoint Grant Thornton LLP as the Company’s auditor and independent registered public accounting firm for the 2024 fiscal year and to authorize the Audit Committee of the Board of Directors to set the auditor’s remuneration |  | FOR

2023 Proxy Statement | 9

PROXY VOTING ROADMAP
Our Director Nominees to the Board of Directors

|  |  | Director Since | Independent Director | Board Committee Membership
| Director Primary Occupation | Age | A | C | N | G
| Julien R. Mininberg Chief Executive Officer Helen of Troy Limited | 58 | 2014 |  |  |  |  |
| Timothy F. Meeker Chairman President & Principal Meeker & Associates | 76 | 2004 | ü |  | n | n |
| Krista L. Berry Retired, Chief Revenue Officer Everlane Inc. | 58 | 2017 | ü | n |  | n | n
| Vincent D. Carson Retired, Chief Legal Officer and Secretary Helen of Troy Limited | 63 | 2018 | ü |  |  |  |
| Thurman K. Case Retired, Chief Financial Officer Cirrus Logic, Inc. | 66 | 2017 | ü | n, E |  |  | n
| Tabata L. Gomez Chief Marketing Officer, Tools & Outdoor Stanley Black & Decker, Inc. | 42 | 2022 | ü |  |  |  | n
| Elena B. Otero Retired, Chief Marketing Officer - International The Clorox Company | 58 | 2022 | ü |  | n |  |
| Beryl B. Raff Retired, Chairman & CEO Helzberg Diamond Shops, Inc. | 72 | 2014 | ü | n |  |  |
| Darren G. Woody President & CEO Jordan Foster Construction, LLC | 63 | 2004 | ü |  | n | n | n

A Audit | C Compensation | N Nominating | G Corporate Governance |  |
E Audit Committee Financial Expert | n | Chair | n | Member |  |  |

10 | Helen of Troy

PROXY VOTING ROADMAP
Board Nominees Snapshot

BOARD INDEPENDENCE | BOARD GENDER DIVERSITY |

Key Qualifications and Areas of Expertise

8/9 | Industry / Product Knowledge | 5/9 | Financial / Accounting | 5/9 | Mergers / Acquisitions
6/9 | Multinational Operations | 2/9 | Information Technology / Digital | 9/9 | Corporate Strategy / Governance
6/9 | Sales / Marketing |  |  |  |

Corporate Governance Highlights
We are committed to a corporate governance approach that ensures mutually beneficial results for the Company and its shareholders. In pursuit of this approach, we have implemented the following policies:
▪We maintain separate roles for Chairman and CEO.
▪We require majority voting for all Directors.
▪We require annual election for all Directors.
▪Our Nominating Committee’s policy is to review Director qualifications and skill sets on an annual basis to maintain a balance between refreshed and seasoned Directors with knowledge of the Company’s business.
▪We maintain stock ownership guidelines for both our Directors and executive officers, further aligning them with our shareholders.
▪We require independent Directors to meet in executive session without management present at every regular Board meeting and throughout the year as needed.
▪The Board of Directors periodically evaluates the rotation of committee chairs.

2023 Proxy Statement | 11

PROXY VOTING ROADMAP
Executive Compensation Features
Overall, our executive compensation program emphasizes performance- and equity-based compensation to align it with shareholder interests and includes other practices that we believe serve shareholder interests such as paying for performance and maintaining policies relating to claw backs of incentive awards and prohibitions on hedging or pledging Company stock.
Important features of our executive compensation program include the following:

Feature |  | Terms
Rigorous Performance Metrics |  | Established rigorous performance goals based on multiple metrics that are not duplicative between short-term and long-term incentive awards.
Long-Term Incentives |  | Established multi-year performance periods for long-term incentive awards, with minimum vesting periods for Company equity grants.
Pay for Performance |  | Our executive compensation programs are designed to demonstrate our execution on our pay for performance philosophy. Approximately 88% of target CEO pay and an average of 58% of target pay for our other named executive officers in fiscal year 2023 was at risk based on performance of the Company.

Executive Compensation Program Aligned
With Shareholders
Our executive compensation program is aligned with Company performance. During fiscal year 2023, we navigated through unprecedented inflationary pressures, supply chain disruptions, rising interest rates, lower consumer demand, reduced orders from retail customers due to high trade inventory levels, shifts in consumer spending patterns, and a challenging macroeconomic environment. Our incentive plan results reflect Company performance. For fiscal year 2023, we made no payouts to our NEOs under our annual incentive plan and we made a blended payout at target under our long-term incentive plan. This aligns with our lower than expected financial results in fiscal year 2023 and, in the case of our long-term incentive compensation, reflects a performance period covering two fiscal years with very high growth and one fiscal year with lower than expected results.

12 | Helen of Troy

INFORMATION ABOUT SOLICITATION AND VOTING
Solicitation of Proxies
The accompanying proxy is solicited by the Board of Directors of Helen of Troy Limited (the “Company”) for use at its Annual General Meeting of Shareholders to be held virtually on Wednesday, August 16, 2023, promptly at 11:00 a.m., Mountain Daylight Time, and at any adjournment thereof (the “Annual Meeting”), for the purposes set forth in the accompanying Notice of Annual General Meeting of Shareholders. The Annual Meeting will be held in a virtual-only meeting format via live webcast at:
www.virtualshareholdermeeting.com/HELE2023
You will not be able to attend the Annual Meeting in person. If you plan to attend the Annual Meeting virtually, please review the instructions for attendance included in the “Attending and Participating in the Virtual Annual Meeting” section of this Proxy Statement. A proxy may be revoked by filing a written notice of revocation or an executed proxy bearing a later date with the Secretary of our Company any time before exercise of the proxy or by attending the Annual Meeting and voting online. The Notice of Internet Availability of Proxy Materials and, for shareholders who previously requested electronic or paper delivery, the proxy materials are to be distributed to shareholders on or about July 5, 2023.
If you complete and submit your proxy, the persons named as proxies will vote the shares represented by your proxy in accordance with your instructions. If you submit a proxy card but do not fill out the voting instructions on the proxy card, the persons named as proxies will vote the shares represented by your proxy as follows:
▪FOR electing the nine nominees to the Board of Directors, as set forth in Proposal 1.
▪FOR the advisory approval of the Company’s executive compensation, as set forth in Proposal 2.
▪FOR the advisory approval of the frequency of conducting the advisory vote on executive compensation, as set forth in Proposal 3.
▪FOR the appointment of Grant Thornton LLP as the Company’s auditor and independent registered public accounting firm for the 2024 fiscal year and to authorize the Audit Committee of the Board of Directors to set the auditor’s remuneration, as set forth in Proposal 4.
In addition, if other matters are properly presented for voting at the Annual Meeting or any adjournment thereof, the persons named as proxies will vote on such matters in accordance with their judgment. We have not received notice of other matters that may properly be presented for voting at the Annual Meeting. Your vote is important. If you do not vote your shares, you will not have a say in the important issues to be voted upon at the Annual Meeting. For Proposal 1, each nominee for Director receiving a majority of the votes cast (the number of shares voted “for” a Director nominee must exceed the number of votes cast “against” that nominee) at the Annual Meeting in person or by proxy shall be elected. To pass, Proposals 2 and 4 require an affirmative vote of a majority of the votes cast on each such proposal at the Annual Meeting and for Proposal 3, the frequency option that receives the highest number of votes cast at the Annual Meeting will be considered approved. To ensure that your vote is recorded promptly, please submit your proxy as soon as possible, even if you plan to attend the Annual Meeting virtually.
The Annual Report to Shareholders for fiscal year 2023, including financial statements, is available on our hosted website at www.proxyvote.com. It does not form any part of the material provided for the solicitation of proxies. The financial statements for the 2023 fiscal year and the auditor’s report thereon will be laid before the shareholders at the Annual Meeting.
The cost of solicitation of proxies will be borne by the Company. In addition to solicitation by mail, officers and associates of the Company may solicit the return of proxies by telephone, facsimile, electronic mail, personal interview, and other methods of communication.
We will request brokerage houses and other nominees, fiduciaries and custodians to forward soliciting materials to beneficial owners of the Company’s common shares, par value $0.10 per share (the “Common Stock”), for which we will, upon request, reimburse the forwarding expense.

2023 Proxy Statement | 13

INFORMATION ABOUT SOLICITATION AND VOTING
Voting Securities and Record Date
The close of business on June 21, 2023, is the record date for determination of shareholders entitled to notice of, and to vote at, the Annual Meeting. As of June 21, 2023, there were 24,099,096 shares of Common Stock issued and outstanding, each entitled to one vote per share.
Quorum; Voting
Shareholders may hold their shares either as a “shareholder of record” or as a “street name” holder. If your shares are registered directly in your name with our transfer agent, you are considered the shareholder of record with respect to those shares and this Proxy Statement is being provided directly to you by the Company. If your shares are held in a brokerage account or by another nominee, you are considered to be the beneficial owner of shares held in “street name,” and these proxy materials, together with a voting instruction card, are being forwarded to you by your broker, trustee or other nominee. As the beneficial owner of the shares, you have the right to direct your broker, trustee or other nominee how to vote.
The presence of two or more persons and representing throughout the Annual Meeting, virtually or by proxy, at least a majority of the issued shares of Common Stock entitled to vote is necessary to constitute a quorum at the Annual Meeting. Virtual attendance at the Annual Meeting constitutes presence for purposes of a quorum.
Abstentions and broker non-votes are also counted for purposes of determining whether a quorum is present. “Broker non-votes” occur when shares held in street name by a broker or nominee are represented at the Annual Meeting, but such broker or nominee is not empowered to vote those shares on a particular proposal because the broker has not received voting instructions from the beneficial owner.
Under the rules that govern brokers who are voting with respect to shares held by them in street name, if the broker has not been furnished with voting instructions by its client at least ten days before the Annual Meeting, those brokers have the discretion to vote such shares on routine matters, but not on non-routine matters. Routine matters include the appointment of the auditor and related matters, submitted to the shareholders in Proposal 4. Non-routine matters include the election of Directors submitted to shareholders in Proposal 1, the advisory approval of the Company’s executive compensation submitted to shareholders in Proposal 2 and the advisory approval of the frequency of conducting the advisory vote on executive compensation submitted to shareholders in Proposal 3. As a result, with regard to Proposals 1, 2 and 3, brokers have no discretion to vote shares where no voting instructions are received, and no vote will be cast if you do not vote on those proposals. We therefore urge you to vote on ALL of the proposals.
If a quorum is present, for Proposal 1, each nominee for Director receiving a majority of the votes cast (the number of shares voted “for” a Director nominee must exceed the number of votes cast “against” that nominee) at the Annual Meeting in person or by proxy shall be elected. For Proposal 4, the resolution in Proposal 4 will pass with the affirmative vote of the majority of the votes cast at the Annual Meeting in person or by proxy. For Proposals 2 and 3, the advisory votes on the executive compensation and the frequency of conducting the vote on executive compensation are non-binding. Although the vote of Proposals 2 and 3 is non-binding, the Compensation Committee and the Board of Directors will review and carefully consider the outcome of those advisory votes and those opinions when making future decisions regarding executive compensation programs and the frequency of conducting the advisory vote. Notwithstanding the advisory nature of the vote, the resolution in Proposal 2 will be considered passed with the affirmative vote of a majority of the votes cast at the Annual Meeting in person or by proxy. Notwithstanding the advisory nature of the vote, the frequency option in Proposal 3 that receives the highest number of votes cast at the Annual Meeting will be considered approved. Abstentions and broker non-votes are not counted in determining the total number of votes cast and will have no effect with respect to any of the proposals because abstentions and broker non-votes are not considered to be votes cast under the applicable laws of Bermuda.
If within half an hour from the time appointed for the Annual Meeting to begin a quorum is not present in person or by proxy, the Annual Meeting shall stand adjourned to the same day one week later, at the same time and place or to such other day, time or place the Board of Directors may determine, provided that at least two persons are present in person at such adjourned meeting and representing throughout such meeting, in person or by proxy, at least a majority of the issued shares of Common Stock entitled to vote. At any such adjourned meeting at which a quorum is present or represented, any business may be transacted that might have been transacted at the Annual Meeting as originally called.

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INFORMATION ABOUT SOLICITATION AND VOTING
Attending and Participating in the Virtual Annual Meeting
This year’s Annual Meeting will be accessible through the Internet so our shareholders can participate from any geographic location with Internet connectivity. You will not be able to attend this meeting in person. We have worked to offer the same participation opportunities as were provided at the in-person portion of our past meetings, while providing an online experience available to all shareholders regardless of their location.
You are entitled to virtually attend and participate in the Annual Meeting only if you were a shareholder or joint shareholder as of the close of business on June 21, 2023, the record date. All shareholders who want to attend the virtual Annual Meeting must use their issued control number to access the site.
To virtually attend and participate in the Annual Meeting, including to vote, you must access the Annual Meeting website at www.virtualshareholdermeeting.com/HELE2023 and enter the 16-digit control number found on the Notice of Internet Availability of Proxy Materials or on the proxy card or voting instruction card provided to you with this Proxy Statement, or that is set forth within the body of the email sent to you with the link to this Proxy Statement. We encourage you to access the Annual Meeting prior to the start time. Please allow ample time for online check-in, which will begin at 10:45 a.m. Mountain Daylight Time. If you have difficulty accessing the Annual Meeting during the check-in or meeting time, please call the technical support number that will be posted on the virtual shareholder meeting log in page. We will have technicians available to assist you.
Regardless of whether you plan to virtually attend and participate in the Annual Meeting, it is important that your shares be represented and voted at the Annual Meeting. Accordingly, we encourage you to log on to www.proxyvote.com and vote in advance of the Annual Meeting.
We welcome questions from shareholders. If you wish to submit a question, you may do so in two ways. You may ask questions before the Annual Meeting by logging into www.proxyvote.com and entering your 16-digit control number. Alternatively, if you want to submit a question during the Annual Meeting, log into the virtual meeting platform at www.virtualshareholdermeeting.com/HELE2023 following the instructions noted above.
Questions pertinent to Annual Meeting matters will be answered during the meeting, subject to time constraints. Questions not complying with our Annual Meeting rules of conduct will not be answered. Any questions pertinent to Annual Meeting matters that cannot be answered during the meeting due to time constraints will be posted online and answered at www.helenoftroy.com and will remain available for at least one year after the date of the Annual Meeting. Additional information regarding the rules and procedures for participating in the Annual Meeting will be set forth in our Annual Meeting rules of conduct, which shareholders can view during the meeting at the virtual meeting website or during the ten days prior to the Annual Meeting at www.proxyvote.com. Shareholders can also access copies of this Proxy Statement and our Annual Report to Shareholders for the 2023 fiscal year during the Annual Meeting at the virtual meeting website.

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CORPORATE GOVERNANCE AND BOARD MATTERS

|  | Proposal 1: Election of Directors The bye-laws of the Company state the number of our Directors shall be established by the Board of Directors from time to time but shall not be less than two. The Board of Directors has fixed the number of Directors at nine members. Each nominee has consented to serve as a Director if elected. Based on the recommendation of the Nominating Committee, the Board of Directors has nominated the nine candidates set forth below for election to the Board of Directors. All of the nominees were elected as directors by shareholders at the 2022 annual general meeting of shareholders and are being presented for re-election at the Annual Meeting. Julien R. Mininberg, the Company’s CEO, is not considered an independent Director as defined in the applicable listing standards for companies traded on the NASDAQ Stock Market LLC (“NASDAQ”). The Board of Directors has determined that the remaining eight candidates, Krista L. Berry, Vincent D. Carson, Thurman K. Case, Tabata L. Gomez, Timothy F. Meeker, Elena B. Otero, Beryl B. Raff, and Darren G. Woody are considered independent Directors. Therefore, the majority of persons nominated to serve on our Board of Directors are independent as so defined. Each Director elected shall serve as a Director until the next annual general meeting of shareholders or until his or her successor is elected or appointed. As contemplated by, and pursuant to the terms of, Mr. Mininberg’s employment agreement with the Company, he will cease to serve as a director of the Company effective upon his retirement as CEO. Vote Required for Approval and Recommendation The receipt of a majority of the votes cast (the number of shares voted “for” a Director nominee exceeding the number of votes cast “against” that nominee) at the Annual Meeting is required to elect each of the nine nominees for Director. In the event that any of the Company’s nominees are unable to serve, proxies will be voted for the substitute nominee or nominees designated by our Board of Directors, or will be voted for fewer than nine nominees, as the Board may deem advisable in its discretion. |  |
|  | ü | THE BOARD OF DIRECTORS RECOMMENDS THAT THE SHAREHOLDERS VOTE “FOR” EACH OF THE NINE NOMINEES SET FORTH BELOW. |  |

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CORPORATE GOVERNANCE AND BOARD MATTERS
Nominees for the Election of Directors
Set forth below are descriptions of the business experience of the nominees for election to our Board of Directors, as well as their qualifications:

| JULIEN R. MININBERG
CEO and Director Since: 2014
Committees: None Age: 58
Biographical Information Prior to his appointment as CEO, Mr. Mininberg had served as the CEO of Kaz Inc. (“Kaz”), a wholly-owned subsidiary of the Company since December 2010. Kaz comprised the former Health & Wellness segment of the Company before it was combined with the Beauty segment to form Beauty & Wellness. Mr. Mininberg joined Kaz in 2006, serving as Chief Marketing Officer and was appointed President in September 2007, where he served until he was appointed the CEO in September 2010. Before joining Kaz, Mr. Mininberg worked for 15 years at The Procter & Gamble Company (“P&G”), where he spent an equal amount of time in the U.S. and Latin America, serving in a variety of marketing and general management capacities. In the U.S., he worked in brand management, serving as Brand Manager in P&G’s Health Care Division. He was promoted to Marketing Director in 1997 and transferred to Latin America, where he served in the Fabric & Home Care division before being promoted to Country Manager for P&G’s Home Care business in Latin America. In 2003, he became Country Manager for Central America overseeing all P&G business in that region. Since February 2022, Mr. Mininberg has served on the Board of Directors for SpartanNash Company, a publicly-held food distributor and grocery retailer, where he is a member of its Compensation Committee. Mr. Mininberg earned his bachelor’s degree and a Master of Business Administration from Yale University. He currently serves on the Board of Advisors for Yale School of Management and serves as Past President of its global Alumni Association Board of Directors. Key Qualifications and Areas of Expertise Mr. Mininberg brings a 32-year track record of building market-leading multinational brands and organizations, a strategic mindset, operational expertise, and seasoned leadership skills. As our CEO, Mr. Mininberg provides essential oversight of the business and organization, and a link between management and the Board of Directors. He plays a key role in communication with shareholders and leading the Company’s acquisition activities. Additionally, he provides crucial insight to the Board on the Company’s strategic planning and operations.

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CORPORATE GOVERNANCE AND BOARD MATTERS

| TIMOTHY F. MEEKER
Director Since: 2004 Chairman Since: 2014
Committees: Nominating (Chair) and Compensation Age: 76
Biographical Information Since 2002, Mr. Meeker has served as President & Principal at Meeker and Associates, a privately-held management consulting firm. Mr. Meeker served as Senior Vice President, Sales & Customer Development for Bristol-Myers Squibb, a consumer products and pharmaceutical company, from 1996 through 2002. From 1989 to 1996, Mr. Meeker served as Vice President of Sales for Bristol-Myers’ Clairol Division. Key Qualifications and Areas of Expertise Mr. Meeker has over forty years of experience in the consumer products industry resulting in extensive general management experience with responsibilities for sales, distribution, finance, human resources, customer service and facilities. In addition, he has a valued perspective on operational matters that is an asset to the Board of Directors. Mr. Meeker has served as a chairman of the National Association of Chain Drug Stores advisory committee, which allows him to bring an extensive understanding of retail mass market sales and marketing to our Board of Directors.

| KRISTA L. BERRY
Director Since: 2017
Committees: Audit, Nominating and Corporate Governance (Chair) Age: 58
Biographical Information Ms. Berry most recently served as the Chief Revenue Officer at Everlane Inc., a digitally based retail start up, from 2017 to 2018. Prior to that, Ms. Berry served as the Chief Digital Officer and Executive Vice President of Multi Channel of Kohl’s Corporation, a department store retail chain, from 2012 to 2016. Prior to her tenure at Kohl’s, Ms. Berry served as the General Manager of North America Direct to Consumer at Nike, Inc., a multinational footwear, apparel, equipment, accessories, and services company, from 2009 to 2011, and as General Manager of North America Digital Commerce from 2007 to 2009. Ms. Berry also held various management positions and leadership roles at Target Corporation, a retail company, from 1987 to 2007. Ms. Berry serves as an Advisory Board Member of Amer Sports. Previously, Ms. Berry served on the Board of Directors of BazaarVoice from 2017 to 2019. Key Qualifications and Areas of Expertise Ms. Berry brings retail and direct to consumer leadership experience in global brands and startups to the Board of Directors, with twenty years of digital experience, as well as critical knowledge surrounding consumer insights, digital data, social media and product merchandising.

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CORPORATE GOVERNANCE AND BOARD MATTERS

| VINCENT D. CARSON
Director Since: 2018
Committees: None Age: 63
Biographical Information In August 2018, Mr. Carson retired from his positions as the Company’s Chief Legal Officer and Secretary, which he had held since May 2014. Prior to his appointment as Chief Legal Officer and Secretary, he served in the capacity of Vice President, General Counsel and Secretary from November 2001 to September 2010. From September 2010 to April 2014, he served as Senior Vice President, General Counsel, and Secretary of the Company. Prior to joining the Company, Mr. Carson had a 16-year legal career in private practice in El Paso, Texas. Key Qualifications and Areas of Expertise As a result of his prior service as the Company’s Chief Legal Officer and Secretary, Mr. Carson brings his unique knowledge of the Company and our industry to the Board of Directors. This experience and knowledge of the Company’s structure, the consumer products industry and Federal, state, local and foreign jurisdictions’ bring great value and benefit to our Board of Directors and the Company.

| THURMAN K. CASE
Director Since: 2017
Committees: Audit (Chair) and Corporate Governance Age: 66
Biographical Information Mr. Case was the Chief Financial Officer of Cirrus Logic, Inc., a leader in high performance, low-power integrated circuits for audio and voice signal processing applications, from February 2007 to May 2022. Prior to that, Mr. Case served in various positions at Cirrus Logic, including as Vice President, Treasurer, Financial Planning and Analysis from 2004 to 2007, Vice President, Finance from 2002 to 2004, and Director of Finance from 2000 to 2002. Before his tenure at Cirrus Logic, Mr. Case served in a variety of financial leadership positions, including at Case Associates, Inc. and Public Service Company of New Mexico, an electric utilities company. Mr. Case serves on the Board of Directors for Triad Semiconductor. Mr. Case received a Bachelor of Economics degree and a Master of Business Administration from New Mexico State University. Key Qualifications and Areas of Expertise Mr. Case brings broad experience in business strategy, operations, accounting, information technology, mergers and acquisitions, auditing and SEC reporting matters to the Board of Directors. In addition, his experience as a public company executive contributes to his knowledge of corporate governance and public company matters.

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CORPORATE GOVERNANCE AND BOARD MATTERS

| TABATA L. GOMEZ
Director Since: 2022
Committees: Corporate Governance Age: 42
Biographical Information Ms. Gomez is Chief Marketing Officer, Tools & Outdoor, a $14 billion business unit within Stanley Black & Decker, Inc., a position she has held since September 2022. Prior to her appointment as Chief Marketing Officer, she held positions of increasing responsibility, serving in 2022 as President of Hand Tools, Accessories & Storage, a $4 billion business unit within Stanley Black & Decker, Inc., Chief Marketing Officer of the Global Tools & Storage Group from 2019 through 2021, and Vice President of Brand Marketing for the Global Tools & Storage Group from June 2017 through 2019. Prior to joining Stanley Black & Decker, Ms. Gomez worked for Coty Inc. and for The Procter & Gamble Company in the United States, Europe and Latin America in beauty, appliances and other consumer categories. Key Qualifications and Areas of Expertise Ms. Gomez brings expertise in global marketing, brand leadership, profit & loss management a nd licensed product management to the Board of Directors. With broad international experience in Latin America, Europe and Asia, Ms. Gomez also provides the Board with critical international perspectives.

| ELENA B. OTERO
Director Since: 2022
Committees: Compensation Age: 58
Biographical Information Ms. Otero is a former executive in the international division of The Clorox Company, where she served as Chief Marketing Officer, eCommerce Officer and Strategy & Growth Officer from 2016 until her retirement in 2021. She previously served as Vice President of Marketing and General Manager of Clorox’s Home Care International business unit from 2010 to 2016 and as Vice President of Marketing and General Manager of Clorox’s Greenworks International business unit from 2008 to 2010. Prior to these roles, Ms. Otero held leadership positions in Latin America from 2004 to 2008, including responsibility for Clorox’s business operations in Puerto Rico, the Caribbean, Central America and South America. Key Qualifications and Areas of Expertise Ms. Otero brings to the Board of Directors over thirty years of global consumer products experience, primarily in marketing, growth and strategy, ecommerce, and general management. Her experience in leading global marketing across forty countries also provides the Board with critical international perspectives.

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CORPORATE GOVERNANCE AND BOARD MATTERS

| BERYL B. RAFF
Director Since: 2014
Committees: Audit Age: 72
Biographical Information Since April 2009 until her retirement in July 2022, Ms. Raff served as Chairman and Chief Executive Officer at Helzberg Diamond Shops Inc. (“Helzberg Diamonds”), a jewelry retailer and a wholly owned subsidiary of Berkshire Hathaway Inc. Ms. Raff continues to advise and consult the Helzberg Diamonds’ executive team as non-executive Chairman of the Board. From 2005 through April 2009, she served as Executive Vice President-General Merchandise Manager for the fine jewelry division of J.C. Penney Company, Inc., a retailer of apparel and home furnishings. From 2001 through 2005, Ms. Raff served as Senior Vice President-General Merchandise Manager for the fine jewelry division of J.C. Penney. Prior to joining J.C. Penney, Ms. Raff served in various leadership roles at Zale Corporation, a national retail jewelry chain, last serving as its Chairman and Chief Executive Officer. In May 2021, Ms. Raff was appointed to the Board of Directors of Academy Sports and Outdoors, Inc., where she serves as the Chair of the Compensation Committee. Ms. Raff served on the Board of Directors of Group 1 Automotive, Inc., an automotive retail operator, from 2007 to 2015. At Group 1 she was a member of the Compensation Committee of its Board of Directors and Chair of the Governance/Nomination Committee. Ms. Raff served on the Board of Directors of The Michaels Companies, Inc. from September 2014 through April 2021, a national retail chain of arts and crafts specialty stores, and was a member of its Compensation Committee. Ms. Raff has previously served as a Director of the NACD Heartland Chapter, a non-profit organization dedicated to excellence in board leadership. From 2001 through February 2011, Ms. Raff served on the Board of Directors, the Corporate Governance Committee and the Compensation Committee (which she chaired from 2008 to 2011) of Jo-Ann Stores, Inc., a national specialty retailer of craft, sewing and decorating products. Ms. Raff graduated from Boston University with a Bachelor of Business Administration degree and from Drexel University with a Master of Business Administration. Key Qualifications and Areas of Expertise Ms. Raff is well known throughout the retail industry and brings to the Board of Directors her experience and perspective as an outstanding merchant and multi-store retail executive. The Board benefits from Ms. Raff’s extensive knowledge of the retail industry and her valuable insight on how the Company can best serve its retail partners. Ms. Raff’s current and previous service on other boards, including public companies, also provides important perspectives on key corporate governance matters.

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CORPORATE GOVERNANCE AND BOARD MATTERS

| DARREN G. WOODY
Director Since: 2004
Committees: Compensation (Chair), Nominating and Corporate Governance Age: 63
Biographical Information Mr. Woody is President and Chief Executive Officer of Jordan Foster Construction, LLC, a construction firm with offices in Austin, Dallas, El Paso, Houston, and San Antonio, Texas and field operations throughout the United States. The firm specializes in military, commercial, multi-family, and highway construction. He has served in this capacity since August of 2000. Previously, Mr. Woody was a partner in the law firm of Krafsur, Gordon, Mott, Davis and Woody P.C., where he specialized in real estate, business acquisitions and complex financing arrangements. Mr. Woody also serves on the Board of Directors of Construction Insurance and Risk Captive of America, Limited (CIRCA), a licensed group reinsurance company. Key Qualifications and Areas of Expertise Mr. Woody brings a multi-disciplined perspective to our Board of Directors given his executive leadership and legal experience. This background enables him to provide valuable input with regard to many of the Company’s legal matters, significant transactional negotiations and the management of challenging complex projects.

The following charts summarize the independence and gender diversity of the Director nominees:

BOARD INDEPENDENCE | BOARD GENDER DIVERSITY |

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CORPORATE GOVERNANCE AND BOARD MATTERS
The table below summarizes the key qualifications and areas of expertise that our Nominating Committee and Board of Directors considered in nominating these Directors as well as their self-identified demographic background:

| Mininberg | Meeker | Berry | Carson | Case | Gomez | Otero | Raff | Woody
Key Qualifications & Areas of Expertise |  |  |  |  |  |  |  |  |
Industry / Product Knowledge | n | n | n | n | n | n | n | n |
Multinational Operations | n |  | n | n | n | n | n |  |
Sales / Marketing | n | n | n |  |  | n | n | n |
Financial / Accounting |  | n | n |  | n |  |  | n | n
Information Technology / Digital |  |  | n |  | n |  |  |  |
Mergers / Acquisitions | n |  |  | n | n |  | n |  | n
Corporate Strategy / Governance | n | n | n | n | n | n | n | n | n
Board Diversity Matrix - Demographic Background (as of June 23, 2023) |  |  |  |  |  |  |  |  |
Gender Expression | Male | Male | Female | Male | Male | Female | Female | Female | Male
Hispanic or Latinx |  |  |  |  |  | n | n |  |
White | n | n | n | n | n |  |  | n | n

To see our Board Diversity Matrix as of June 24, 2022, please see the proxy statement filed with the SEC on that date.
Corporate Governance
Corporate governance is typically defined as the system that allocates duties and authority among a company’s shareholders, Board of Directors and management. The shareholders elect the Board and vote on extraordinary matters.
Our Corporate Governance Guidelines, as well as our Code of Ethics, and the charters of the Audit Committee, Compensation Committee, Nominating Committee, and Corporate Governance Committee (the “Governance Committee”) of the Board of Directors are available under the “Governance” heading of the Investor Relations page of our website at the following address: www.helenoftroy.com.
Our Company believes that it is in compliance with the corporate governance requirements of the NASDAQ listing standards. The principal elements of these governance requirements as implemented by our Company are:
▪affirmative determination by the Board of Directors that a majority of the Directors are independent;
▪regularly scheduled executive sessions of independent Directors; and
▪Audit Committee, Nominating Committee, Governance Committee and Compensation Committee comprised of independent Directors and having the purposes, responsibilities and authority as described below under the separate committee headings and set forth in their respective charters.

2023 Proxy Statement | 23

CORPORATE GOVERNANCE AND BOARD MATTERS
Board Composition and Structure
Identifying Nominees for Election to the Board
The Nominating Committee’s current process for identifying and evaluating nominees for Director positions consists of general periodic evaluations of the size and composition of the Board of Directors, applicable listing standards and laws, and other appropriate factors with a goal of maintaining continuity of appropriate industry expertise, business experience, leadership skills and knowledge of our Company. The Nominating Committee looks for a number of personal attributes in selecting candidates as specified in our Corporate Governance Guidelines including:
▪sound reputation and ethical conduct;
▪business and professional activities that are complementary to those of the Company;
▪the availability of time and a willingness to carry out their duties and responsibilities effectively;
▪an active awareness of changes in the social, political and economic landscape;
▪an absence of any conflicts of interest;
▪a level of health that allows for attendance and active contribution to most Board and committee meetings;
▪limited service on other boards; and
▪a commitment to contribute to our overall performance, placing it above personal interests.
As specified in our Corporate Governance Guidelines, the Nominating Committee makes efforts to maintain members on the Board who have substantial and direct experience in areas of importance to the Company. Our Nominating Committee charter provides that the Nominating Committee will seek to include candidates who reflect diverse backgrounds, qualifications and personal characteristics, including gender, race, ethnicity and age. The Nominating Committee considers all attributes, business diversity, professional qualifications, and experience of all candidates it believes will benefit the Company and increase shareholder value. The Nominating Committee does not assign specific weight to particular criteria, and no particular criterion is necessarily applicable to all prospective nominees. The Company will continue to take the appropriate steps to ensure the Board has the mix of qualifications, skill sets and diversity necessary to promote the long-term interests of the Company’s shareholders.
Shareholder Recommendation of Board Candidates
The Nominating Committee will consider candidates recommended by shareholders. A shareholder desiring to nominate a candidate for election to the Board at the Annual Meeting must provide timely written notice in proper form to the Secretary of the Company, at Clarendon House, 2 Church Street, Hamilton, Bermuda in accordance with our bye-laws. To be in proper form, the notice of a Director nomination should be accompanied by supporting materials required by our bye-laws, including, among other things, written consent of the proposed candidate to serve as a Director if nominated and elected, information about the proposed nominee for Director, information about the shareholder submitting the nomination, and information about any other shareholders or beneficial owners known to support the nomination. The Nominating Committee may request that the shareholder submitting the proposed nominee furnish additional information to determine the eligibility and qualifications of such candidate. Additionally, any candidate recommended by shareholders must meet the general requirements outlined in the Company’s bye-laws and Corporate Governance Guidelines. Any shareholder recommendation will be considered for nomination as a Director at the sole discretion of the Nominating Committee. Neither the Board of Directors nor the Nominating Committee is required to nominate for election any shareholder nominee recommendation. We did not receive any such Director nominee recommendations for this year’s Annual Meeting. Under the Company’s bye-laws, if a shareholder intends to nominate a person for election to the Board of Directors directly (rather than by recommending such person as a candidate to our Nominating Committee), the shareholder must submit the nomination as described in the Proxy Statement under “Shareholder Proposals.”

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CORPORATE GOVERNANCE AND BOARD MATTERS
Board Independence
The Board has determined that the following Directors and nominees for election at the Annual Meeting are independent Directors as defined in the NASDAQ listing standards: Mr. Meeker, Ms. Berry, Mr. Carson, Mr. Case, Ms. Gomez, Ms. Otero, Ms. Raff and Mr. Woody. Other than Mr. Mininberg, our CEO, each member of the Board, including each person nominated to serve on our Board of Directors, is independent, as so defined, and each other person who served on the Board in fiscal year 2023 was independent, as so defined. The foregoing independence determination of our Board of Directors included the determination that each of these eight nominated independent Directors, if elected and appointed to the Audit Committee, Compensation Committee, Governance Committee or Nominating Committee, respectively, is:
▪independent for purposes of membership on the Audit Committee under Rule 5605(c)(2) of the NASDAQ listing standards, that includes the independence requirements of Rule 5605(a)(2) and additional independence requirements under SEC Rule 10A-3(b);
▪independent under the NASDAQ listing standards for purposes of membership on the Nominating Committee; and
▪independent under the NASDAQ listing standards and applicable SEC rules for purposes of membership on the Compensation Committee, and as a “non-employee Director” under SEC Rule 16b-3 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”).
Separation of Chairman and CEO Roles
The Board has separated the roles of the Chairman and the CEO in order to further diversify and strengthen its leadership structure. The Board separated these roles in recognition of the differences between the two roles and the value to our Company of having the distinct and different perspectives and experiences of a separate independent Chairman and CEO. Our CEO is responsible for the day-to-day management and supervision of the business and affairs of our Company (such as reviewing performance and allocating resources as the Company’s chief executive decision maker) and for ensuring that the directives of the Board are implemented. Our Chairman, on the other hand, is independent of management and is charged with presiding over all meetings of the Board and our shareholders and providing advice and counsel to the CEO and our Company’s other officers regarding our business and operations, as well as focusing on oversight and governance matters.
By separating the roles of CEO and Chairman, our CEO is able to focus his time and energy on managing the Company’s complex daily operations, while our Chairman can devote his time and attention to addressing matters relating to the responsibilities of our Board. Our CEO and Chairman have an excellent working relationship, and, with more than forty years of experience in the consumer products industry, our Chairman is well positioned to provide our CEO with guidance, advice, and counsel regarding our Company’s business, operations and strategy. Moreover, we believe that having a separate Chairman focused on oversight and governance matters allows the Board to more effectively perform its risk oversight role as described below. In connection with the Board’s self-evaluation process, as required by our Corporate Governance Guidelines, the Board evaluates its organization and processes to ensure that it is functioning effectively. For the foregoing reasons, we believe that our separate CEO/Chairman structure is the most appropriate and effective leadership structure for our Company and our shareholders.
The Board’s Oversight Responsibilities
Risk Oversight
Our management is responsible for the ongoing assessment and management of the risks we face, including risks relating to capital structure, strategy, liquidity and credit, financial reporting and public disclosure, operations, and governance. The Board oversees management’s policies and procedures in addressing these and other risks. Additionally, each of the Board’s four committees (Audit Committee, Compensation Committee, Nominating Committee, and Governance Committee) monitor and report to the Board those risks that fall within the scope of such committee’s area of oversight responsibility. For example, the full Board directly oversees strategic risks. The Nominating Committee directly oversees risk management relating to Director nomination and independence. The Governance Committee directly oversees risk management regarding corporate governance, including ESG-related matters. The Compensation Committee directly oversees risk management relating to associate compensation, including any risks of compensation programs encouraging excessive risk-taking. Finally, the Audit

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Committee directly oversees risk management relating to financial reporting, public disclosure, legal and regulatory compliance, data protection and cybersecurity. The Audit Committee is also responsible for assessing the steps management has taken to monitor and control these risks and exposures and evaluating guidelines and policies with respect to our risk assessment and risk management.
Management identifies risks, designates associated “risk owners” within the organization and receives appropriate reports from the various risk owners as conditions change. Management works with the Board to communicate risk factors to the Board and to enable the Board to understand our risk identification, risk management and risk mitigation measures relating to strategic matters. Additional review or reporting of risks is conducted by management as needed or when requested by the Board or a committee. Additionally, the Chairman, working with the Audit Committee and the Governance Committee, assess corporate governance practices and risks. The Governance Committee periodically assesses the effectiveness of our corporate governance policies in light of the applicable listing standards and laws and reports their findings to the Board.
ESG Initiatives
We recognize that a thriving society and environment are key to the long-term success of any business. We are, therefore, committed to not only responding to the evolving needs of our key stakeholder groups, but also to strategically addressing our environmental and social impacts. We live our principles and embed them into how we operate our businesses and organization. It is our aim that through this work we continually earn the engagement, loyalty and pride of our consumers, associates, customers, shareholders, and the communities in which we live and operate.
We seek to maintain a best-in-class level of corporate governance on behalf of our stakeholders, including our associates, customers, consumers, communities, and shareholders. We also recognize the importance of environmental and social factors related to how we operate our business. We are continuing to enhance and consolidate our ESG efforts and accelerate programs related to DEI&B to support our Phase II Transformation.
The Governance Committee has oversight of ESG-related matters, including those related to climate change, DEI&B, and human rights. Our ESG Task Force, whose members include representatives from our business segments and global shared services, in conjunction with our Vice President, Global ESG, leads the development and implementation of our strategic ESG plan. Our Vice President, Global ESG, who reports to the Chief Legal Officer, reports regularly to the Board on these matters with ESG as a standing agenda item at scheduled quarterly Board meetings. Our goal is to align our ESG performance with relevant standards and guidelines, such as those established by the Sustainability Accounting Standards Board (“SASB”), the Task Force on Climate Finance Disclosures (“TCFD”) and the Global Reporting Initiative (“GRI”). In June 2023, we published our ESG Report, which aligns with relevant standards and guidelines such as those established by the SASB, the TCFD and the GRI. Our ESG Report summarizes our ESG strategy and performance, including in the areas of climate change, DEI&B and human capital, and environmental and natural capital management.
We are implementing a system that is designed to minimize negative impacts of our practices on the environment and we continue to work on initiatives to reduce emissions in our supply chain and product use. As part of these efforts, and in order to strengthen our support of climate action, we became a signatory of ‘We Mean Business’, a coalition of organizations and businesses with a goal of catalyzing business action to accelerate the transition to a zero-carbon economy. With our participation in this coalition, we intend to (1) report climate change data and measures to the Carbon Disclosure Project aligned with the guidelines of the TCFD, (2) implement a responsible climate policy, and (3) develop targets which were approved in October 2021 by the Science Based Targets initiative.
We will also continue to advance our DEI&B efforts as part of our ESG initiatives to support our focus on attracting and retaining top talent, and to help promote a work environment where everyone has the opportunity to grow to their fullest potential. We believe progress on these ESG initiatives will have a positive impact on our shareholders, consumers, customers, our talented worldwide associates and the communities in which we are proud to live and work. We also believe that a diverse workforce is essential to the long-term success of our business and to the growth, and the well-being, of our associates. We celebrate the diversity of our people and value the unique perspectives they bring to the Company. Across our global Company, we are committed on a global scale to cultivating an inclusive culture where all of our associates can thrive. We are advancing short- and long-term initiatives which include: leadership coaching and training to build awareness and sponsorship, targeted recruitment actions to help increase diversity of new hires, and associate learning programs to build the skills that foster inclusion. Through

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these initiatives, we seek to stay in touch with the needs of our associates. With this associate input and other key human capital data, we will seek to adapt our approach and actions to continue to advance this priority of the Company.
We believe our existing grassroots work in these areas and our more recent formalized initiatives are already producing results. For example, we have now completed key objectives under the first stage of our ESG roadmap, including setting our emission reduction targets, which have been approved by the Science Based Targets initiative. To support our environmental and social commitments, we are members of key packaging and recycling organizations such as the New Plastics Economy and How2Recycle, as well as supplier engagement organizations such as CDP’s Supply Chain Program. Our ESG Guiding Principles, which is available on our website, outline our positions on expected ethical behavior, including labor and human rights, diversity and equal opportunity, non-discrimination, freedom of association and collective bargaining, no child labor, and no forced or compulsory labor. We believe these principles strengthen our commitment to ESG and its principles.
We believe these ESG initiatives benefit all of our stakeholders, including shareholders who trust us with their assets, customers who support our business, consumers who believe in and trust all that our brands and Company stand for, talented worldwide associates who seek us out as their employer of choice, and the communities in which we are proud to live and work. We also simply believe these initiatives are the right thing to do.
Information on our website, including in our ESG Report and our ESG Guiding Principles, is not part of this Proxy Statement or any other report we file with, or furnish to, the SEC, except as expressly set forth by specific reference in such filing.
Board Committees and Meetings
Our Board of Directors has four committees: the Audit Committee, the Nominating Committee, the Governance Committee, and the Compensation Committee. Our independent Directors also meet in executive sessions without management present. For further information and composition of these committees, see below and the section “Proxy Voting Roadmap - Our Director Nominees to the Board o f Direc tors.”

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Audit Committee

Committee Chair Thurman K. Case Members Krista L. Berry Beryl B. Raff FY23 Meetings 6 |  | The Audit Committee is established in accordance with Section 3(a)(58)(A) of the Exchange Act and operates under a written charter that has been adopted by the Board of Directors. The primary purposes and responsibilities of the committee are to oversee, on behalf of the Company’s Board of Directors: (1)the accounting and financial reporting processes and integrity of our Company’s financial statements, (2)the audits of our Company’s financial statements and the appointment, compensation, qualifications, independence, and performance of our independent registered public accounting firm, (3)our compliance with legal and regulatory requirements, (4)the staffing and ongoing operation of our internal audit function, and (5)risks related to data protection and cybersecurity, although the full Board also exercises oversight over these risks. Other responsibilities: ▪Meets periodically with our CFO and other appropriate officers in the discharge of its duties ▪Reviews the content and enforcement of the Company’s Code of Ethics ▪Consults with legal counsel on various legal compliance matters and on other legal matters if those matters could materially affect our financial statements The Board of Directors has determined that each of the members of the Audit Committee is independent as previously described. In addition, the Board of Directors determined that Mr. Case qualifies as the “audit committee financial expert” (as defined by in Item 407(d)(5) of Regulation S-K promulgated by the SEC). Additionally, the Board of Directors determined that all of the members of the Audit Committee meet the requirement of the NASDAQ listing standards that each member be able to read and understand fundamental financial statements, including a company’s balance sheet, income statement and cash flow statement. |

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Compensation Committee

Committee Chair Darren G. Woody Members Timothy F. Meeker Elena B. Otero FY23 Meetings 5 |  | The Compensation Committee operates under a written charter that has been adopted by the Board of Directors. The primary purposes and responsibilities of the committee are to: (1)evaluate and approve the corporate goals and objectives set by the CEO, (2)evaluate the CEO’s performance in light of those goals and objectives, (3)make recommendations to the Board of Directors with respect to CEO and other NEO compensation, incentive compensation plans and equity-based plans, (4)oversee the administration of our incentive compensation plans and equity-based plans, (5)make recommendations with respect to non-employee director compensation, (6)review and discuss with management the Company’s Compensation Discussion & Analysis required by SEC rules and regulations to be included in the Company’s Proxy Statement and annual report on Form 10-K, and (7)produce an annual report on executive compensation for inclusion in the Company’s proxy statement. The Board of Directors has determined that the members of this committee are independent as previously described. In addition to formal meetings, the committee also conducted numerous informal telephonic discussions and consulted its legal advisors and independent compensation consultant throughout the year. The Compensation Committee has the independent authority to hire compensation, accounting, legal, or other advisors. The Compensation Committee engaged Frederic W. Cook & Company (“FW Cook”) as its independent compensation consultant to assist the Compensation Committee with its compensation decisions for our named executive officers and Directors for fiscal year 2023. The Compensation Committee has determined that FW Cook had no conflicts of interest relating to its engagement by the Compensation Committee. |

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Nominating Committee

Committee Chair Timothy F. Meeker Members Krista L. Berry Darren G. Woody FY23 Meetings 5 |  | The Nominating Committee operates under a written charter that has been adopted by the Board of Directors. The primary purposes and responsibilities of the Nominating Committee are to: (1)recommend to our Board of Directors individuals qualified to serve on our Board of Directors for election by shareholders at each annual general meeting of shareholders and to fill vacancies on the Board of Directors, and (2)develop and communicate with the Board criteria for selecting new Directors. Other responsibilities: ▪Oversees the evaluation of the Directors and seeks to annually review Director qualifications and skill sets with the goal of maintaining fresh perspectives on the Board and complementing the skill sets of the other Directors ▪Receives recommendations from its members, other members of the Board of Directors, outside advisors, and consultants for candidates to be considered for the Board ▪Receives recommendations from its members or other members of the Board of Directors for candidates to be appointed to committee positions, reviews and evaluates such candidates and makes recommendations to the Board of Directors for nominations to fill or add committee positions |

Governance Committee

Committee Chair Krista L. Berry Members Thurman K. Case Tabata L. Gomez Darren G. Woody FY23 Meetings 4 |  | The Governance Committee operates under a written charter that has been adopted by the Board of Directors. The primary purposes and responsibilities of the Governance Committee are to: (1)develop, assess and recommend to the Board our corporate governance policies, (2)evaluate, develop and recommend to the Board succession plans for all of our senior management, and (3)assist the Board in overseeing programs relating to ESG matters. Other responsibilities: ▪Works with the Compensation Committee to develop and recommend succession plans to the Board of Directors ▪Periodically evaluate the effectiveness of ESG programs and policies in light of the Company’s corporate goals and objectives and, if appropriate, make recommendations to the Board |

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Meetings of the Board of Directors and its Committees
The Board of Directors held four regularly scheduled meetings and four other meetings during fiscal year 2023. Other than Mr. Abromovitz, each Director who was a member of the Board of Directors in fiscal year 2023 attended at least 75 percent of the Board of Director meetings and committee meetings for which they were members. Our policy regarding Director attendance at the annual general meetings of shareholders is that we encourage and expect, but do not require, the members of the Board of Directors to attend annual general meetings of shareholders. Other than Mr. Abromovitz, all of our Directors who were members of the Board at the time of the 2022 annual general meeting of shareholders, which was held virtually, attended. Mr. Abromovitz retired as a Director at the 2022 annual general meeting of shareholders.
Committee Rotation
The Board will consider the rotation of committee assignments and of committee chairs at such intervals as the Board determines on the recommendation of the Nominating Committee. Consideration of rotation will seek to balance the benefits derived from continuity and experience, on the one hand, and the benefits derived from gaining fresh perspectives and enhancing a Director’s understanding of different aspects of our business and enabling functions. The Board did not rotate any committee chairs in fiscal year 2023.
Executive Sessions
Independent Directors regularly meet without management present. In regard to executive sessions, any independent Director has the authority to call meetings of independent Directors.
Shareholder Communications to the Board of Directors
Any record or beneficial owner of the Company’s Common Stock who has concerns about accounting, internal accounting controls or auditing matters relating to our Company may contact the Audit Committee directly. Any record or beneficial owner of our Common Stock who wishes to communicate with the Board of Directors on any other matter should also contact the Audit Committee. The Audit Committee has undertaken on behalf of the Board of Directors to be the recipient of communications from shareholders relating to our Company. If particular communications are directed to the full Board, independent Directors as a group or individual Directors, the Audit Committee will route these communications to the appropriate Directors or committees so long as the intended recipients are clearly stated.
Communications intended to be anonymous may be made by calling our hotline service at 844-317-9054 or online at www.helenoftroy.ethicspoint.com. If calling, please identify yourself as a shareholder of our Company intending to communicate with the Audit Committee. This third-party service undertakes to forward the communications to the Audit Committee if so requested and clearly stated. You may also send communications intended to be anonymous by mail, without indicating your name or address, to Helen of Troy, 1 Helen of Troy Plaza, El Paso, Texas, 79912, USA, Attention: Chairman of the Audit Committee. Communications not intended to be made anonymously may be made by calling the hotline number or by mail to that address, including whatever identifying or other information you wish to communicate.
Communications from associates or agents of our Company will not be treated as communications from our shareholders unless the associate or agent clearly indicates that the communication is made solely in the person’s capacity as a shareholder.

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Director Compensation
Under the Company’s compensation guidelines, the non-employee Directors received annual compensation for their services in the form of a cash retainer equal to $100,000 and pre-tax Common Stock valued at $140,000. Effective March 1, 2022, the annual pre-tax Common Stock awards value for non-employee Directors was increased by $10,000, from $130,000 to $140,000. In addition, the annual cash compensation fees for the chairpersons of the Nominating Committee and the Governance Committee were increased by $5,000 each, from $10,000 to $15,000. The Board of Directors approved the increases to non-employee Director compensation based on the recommendation of the Compensation Committee. The grants of Common Stock are made in quarterly equal-value installments on the first business day of each fiscal quarter based on fair market value of the Common Stock as of the close of business of the grant date. The grants of Common Stock fully vest on the grant date. The Chairman and the Deputy Chairman of the Board of Directors received additional annual cash compensation of $115,000 and $20,000, respectively. The chairperson of each committee of the Board of Directors is entitled to receive the following additional annual cash compensation fees:

Committee | Amount ($)
Audit Committee | 20,000 |
Compensation Committee | 20,000 |
Nominating Committee | 15,000 |
Governance Committee | 15,000 |

No other meeting attendance or committee fees are paid.
FW Cook assists the Board of Directors in the evaluation of the compensation of the Directors. FW Cook works directly with the Compensation Committee (and not on behalf of management) to assist the Compensation Committee in meeting its responsibilities. For further information regarding the compensation consultant, see “Board Committees and Meetings - Compensation Committee.”
Julien R. Mininberg, our CEO, was the only Director that was an associate of the Company during the fiscal year ended February 28, 2023. Mr. Mininberg did not receive any remuneration for his service as a member of the Board. For further information on the compensation of Mr. Mininberg, see “Executive Compensation Tables - Summary Compensation Table.” The following table summarizes the total compensation earned by all non-employee Directors during fiscal year 2023.

Name | Fees Earned or Paid in Cash ($)(1) | Stock Awards ($)(2) | Total ($)
Gary B. Abromovitz (3) | 60,000 |  | 70,000 |  | 130,000 |
Krista L. Berry(4) | 115,000 |  | 140,000 |  | 255,000 |
Thurman K. Case(5) | 120,000 |  | 140,000 |  | 260,000 |
Vincent D. Carson | 100,000 |  | 140,000 |  | 240,000 |
Tabata L. Gomez | 100,000 |  | 105,000 |  | 205,000 |
Timothy F. Meeker(6) | 230,000 |  | 140,000 |  | 370,000 |
Elena B. Otero | 100,000 |  | 105,000 |  | 205,000 |
Beryl B. Raff | 100,000 |  | 140,000 |  | 240,000 |
Darren G. Woody(7) | 120,000 |  | 140,000 |  | 260,000 |

(1)All non-employee Directors received a quarterly cash retainer of $25,000.
(2)Non-employee Directors received pre-tax Common Stock for services during the fiscal year. The amounts in this column are based on the grant date fair values of $204.11, $180.00, $125.44 and $101.27 per share on March 1, June 1, September 1, and December 1, 2022, respectively, computed in accordance with Financial Accounting Standards Board Accounting Standards Codification Topic 718 (“FASB ASC Topic 718”). Each of the restricted stock awards vested on the grant date. With respect to stock awards, approximately 30 percent of the value of the grant is settled with cash in order for the Directors to satisfy any tax liabilities associated with the grant. Mr. Abromovitz retired as a Director effective as of the 2022 annual general meeting of shareholders; therefore, he did not receive a restricted stock award grant on September 1, 2022 or December 1, 2022. Mses. Gomez and Otero were appointed to the Board in May 2022; therefore, Mses. Gomez and Otero did not receive a restricted stock award grant on March 1, 2022 of $35,000.

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(3)For his services as Deputy Chairman, Mr. Abromovitz received two quarterly fees of $5,000 and two quarterly cash retainer payments of $25,000. Mr. Abromovitz retired as a Director effective as of the 2022 annual general meeting of shareholders and did not stand for re-election.
(4)For her services as Chair of the Governance Committee, Ms. Berry was paid or earned annual cash fees of $15,000, payable quarterly.
(5)For his services as Chair of the Audit Committee, Mr. Case received annual cash fees of $20,000, paid quarterly.
(6)For his services as Chairman of the Board and Chair of the Nominating Committee, Mr. Meeker was paid or earned annual cash fees of $115,000 and $15,000, respectively, payable quarterly.
(7)For his services as Chair of the Compensation Committee, Mr. Woody received annual cash fees of $20,000, paid quarterly.
Director Stock Ownership and Compensation Guidelines
The Compensation Committee and the Board of Directors believe that Directors should own and hold Common Stock to further align their interests and actions with the interests of our shareholders. Accordingly, our non-employee Directors are subject to stock ownership and holding guidelines, which are monitored by the Compensation Committee. The guidelines for our non-employee Directors require our non-employee Directors to hold shares of Common Stock equal in value to at least three times their annual cash retainer. The Compensation Committee will review stock ownership levels as of May 31 of each calendar year based on the average end-of-quarter fair market value of the Company’s common shares over the trailing four quarters. Directors are required to reach the applicable ownership level within five years after first becoming subject to the guidelines. Until a Director reaches the applicable milestone, he or she must hold and may not sell any shares (except to meet tax withholding obligations). Once the ownership level is met, he or she must hold and may not sell shares if doing so would cause his or her ownership to fall below that level. As of the date of this Proxy Statement, all Directors are in compliance with our stock ownership and holding guidelines. Equity awards granted to our non-employee Directors during fiscal year 2023 were granted under the Helen of Troy Limited 2018 Stock Incentive Plan (“2018 Stock Plan”). See “Equity Compensation Plan Information - 2018 Stock Incentive Plan” for additional information.
The Board of Directors also believes compensation arrangements should be flexible enough to allow the Directors to receive a balanced mix of equity and cash. In this respect, the Board of Directors seeks to target Director compensation at a mix that keeps in mind the Board’s guidelines for achieving and maintaining stock ownership. Each Director receives approximately 30 percent of the value of the stock grant award in cash in order to pay any tax liabilities associated with the grant. Equity awards granted to our non-employee Directors vest when granted.

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EXECUTIVE COMPENSATION

|  | Proposal 2: Advisory Approval of the Company’s Executive Compensation In accordance with Section 14A of the Exchange Act, we are asking shareholders to approve the following advisory resolution at the Annual Meeting: RESOLVED, that the shareholders of Helen of Troy Limited approve, on an advisory basis, the compensation of the Company’s NEOs disclosed in the Compensation Discussion & Analysis, the Summary Compensation Table and the related compensation tables, notes and narratives in the Proxy Statement for the Company’s 2023 Annual General Meeting of Shareholders. This advisory resolution, commonly referred to as a “say on pay” resolution, is non-binding on the Board of Directors. Although non-binding, the Board of Directors and the Compensation Committee will review and consider the voting results when making future decisions regarding our executive compensation program. The Board of Directors previously recommended, and the shareholders approved, holding an annual “say on pay” advisory resolution. Therefore, the Company’s next “say on pay” advisory resolution after the Annual Meeting will be presented at the 2024 annual general meeting of shareholders. Our executive compensation program emphasizes performance- and equity-based compensation to align it with shareholder interests. In addition, our executive compensation program includes other practices that we believe serve shareholder interests such as paying for performance, establishing rigorous performance goals and maintaining clawback terms for incentive awards and prohibitions on hedging or pledging Company stock. The Compensation Committee believes that the Company’s executive compensation program uses appropriate structures and sound pay practices. Accordingly, the Compensation Committee recommends a vote “For” this Proposal 2. When casting your vote, we urge shareholders to read the Compensation Discussion & Analysis, which describes in more detail how our executive compensation policies and procedures operate and are designed to achieve our compensation objectives. |  |
|  | ü | THE BOARD OF DIRECTORS RECOMMENDS A VOTE “FOR” THIS PROPOSAL. |  |

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|  | Proposal 3: Advisory Approval of the Frequency of Conducting the Advisory Vote on Executive Compensation As discussed under “Proposal 2: Advisory Approval o f the Company’s Executive Compensation”, the Company will periodically include in the proxy materials for a shareholders’ meeting where executive compensation disclosure is required, a “say-on-pay” resolution to approve the compensation of named executive officers. In accordance with the requirements of the Dodd-Frank Act, this Proposal 3 gives our shareholders the opportunity to advise our Board of Directors how often we should conduct the advisory “say-on-pay” vote. This frequency vote is required to be held at least once every six years. Accordingly, we are requesting your advisory vote to determine whether a “say-on-pay” vote will occur every one, two or three years. We last held a frequency vote at our 2017 Annual Meeting. At that meeting, our shareholders voted in favor of holding annual advisory votes on the Company’s executive compensation. We expect to hold our next frequency vote at our 2029 annual general meeting of shareholders. The Board of Directors values the opinions of the Company’s shareholders as expressed through their votes and other communications. The frequency of the “say-on-pay” vote is advisory, meaning that it is not binding on the Compensation Committee or Board of Directors. Nonetheless, the Compensation Committee and the Board of Directors will review and consider the voting results when making future decisions regarding how frequently we should conduct an advisory “say-on-pay” vote on the compensation of our named executive officers. After careful consideration of the various arguments supporting each frequency level, the Board of Directors continues to believe that submitting the advisory vote on executive compensation to shareholders on an annual basis is appropriate for the Company and its shareholders. An annual vote allows our shareholders to provide us with regular, timely and comprehensive feedback on important issues such as our executive compensation programs and policies as disclosed in the Company’s proxy statement each year. You have four choices for voting on this item. You can choose whether the “say-on-pay” vote should be conducted every one year, every two years or every three years. You may also abstain from voting on this proposal. Shareholders are not voting to approve or disapprove the Board of Directors’ recommendation. |  |
|  | ü | THE BOARD OF DIRECTORS RECOMMENDS A VOTE FOR “ONE YEAR” ON THIS PROPOSAL. |  |

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Compensation Discussion & Analysis
This Compensation Discussion and Analysis describes our executive compensation program for fiscal year 2023, including how the Compensation Committee oversees our executive compensation programs and the compensation earned by our named executive officers below, as presented in the tables under “Executive Compensation Tables.”
Fiscal Year 2023 Executive Officers
Our executive officers during fiscal year 2023 are set forth below. Mr. Mininberg, our CEO, also serves as a Director of the Company and stands for election at the Annual Meeting. We sometimes refer to our executive officers as “named executive officers” or “NEOs”, and we sometimes refer to our executive officers excluding our CEO as an “other named executive officers” or “other NEOs.” Compensation for our fiscal year 2023 NEOs is presented in the tables under “Executive Compensation Tables.”

| JULIEN R. MININBERG Chief Executive Officer | CEO Since: 2014 Age: 58
Mr. Mininberg joined the Company in 2006 and has served as its CEO since 2014. Prior to his appointment as the CEO, he had served as the chief executive officer of Kaz, a wholly-owned subsidiary of the Company since December 2010. Before joining the Company, Mr. Mininberg worked for 15 years at P&G where he spent an equal amount of time in the United States and Latin America serving in a variety of marketing and general management capacities.
| NOEL M. GEOFFROY Chief Operating Officer | COO Since: 2022 Age: 52
Ms. Geoffroy joined the Company in May 2022 to serve as its COO. Prior to joining the Company, Ms. Geoffroy had served as Head of North America Consumer Healthcare at Sanofi S.A., a global healthcare company, and held such position since January 2019. Prior to that she served in various leadership roles from December 2012 to December 2018 at Kellogg Company, an American multinational food manufacturing company, most recently President, US Frozen Foods.

| TESSA N. JUDGE Chief Legal Officer | CLO Since: 2022 Age: 39
Ms. Judge joined the Company in 2015 and has served as its Chief Legal Officer (“CLO”) since March 2022. She joined the Company in March 2015 as Assistant General Counsel and was promoted to General Counsel in August 2018. Prior to joining the Company, Ms. Judge worked as an attorney at the international law firm of Akin Gump Strauss Hauer & Feld LLP for seven years.
| MATTHEW J. OSBERG Former Chief Financial Officer | Age: 47
Mr. Osberg joined the Company in 2016 as Senior Vice President of Corporate Finance and served as its Chief Financial Officer (“CFO”) from November 2021 until his departure on April 27, 2023. Prior to joining the Company, Mr. Osberg worked domestically and internationally in finance roles at Best Buy Co., Inc. (“Best Buy”), an American multinational consumer electronics retailer, for seven years, ultimately serving as the Chief Financial Officer and Regional Vice President of Best Buy Mexico. Prior to Best Buy, he spent 10 years working in public accounting at Ernst & Young LLP.

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Executive Summary
Overview
We faced several business challenges during fiscal year 2023 and are taking actions that are designed to improve our performance, as described below. Our executive compensation program is aligned with Company performance. Our compensation program outcomes for fiscal year 2023 reflect the impact that our results had on the share price of our common stock, with pay realized by our NEOs during fiscal year 2023 closely aligned with the experience of our shareholders. Accordingly, both our annual and long-term programs continue to support our business strategy and our short- and long-term operating and financial objectives with rigorous performance goals and payouts that reflect Company performance.
▪We experienced unprecedented business disruption in fiscal year 2023. We navigated through unprecedented inflationary pressures, supply chain disruptions, rising interest rates, lower consumer demand, reduced orders from retail customers due to high trade inventory levels, shifts in consumer spending patterns, and a challenging macroeconomic environment. In response, we acted quickly in implementing a broad set of initiatives to address these challenges, including Project Pegasus, our global restructuring plan. While many of these initiatives have already resulted in benefits to the Company, these actions are part of a multi-year plan with a significant portion of the expected savings to occur in fiscal years 2024 and 2025.
▪Our incentive plan results reflect Company performance. For fiscal year 2023, we made no payouts to our NEOs under our annual incentive plan and we made a blended payout at target under our long-term incentive plan, which align to our lower than expected financial results in fiscal year 2023. Although we experienced a challenging business environment during fiscal year 2023, the Compensation Committee did not make any in-flight changes to our fiscal year 2023 compensation program for our NEOs or apply its discretion to increase any incentive payouts. Absent extraordinary circumstances, the Compensation Committee does not intend to adjust in-flight performance-based incentive awards in the future.
▪Our annual incentive plan provided no payout for fiscal year 2023. This result reflected declines in fiscal year 2023 for both of our underlying financial metrics: adjusted income and net sales.
▪Performance Restricted Stock Awards (“Performance RSAs”) from our long-term incentive plan vesting in fiscal year 2023 paid out at target. The performance-based award vesting for fiscal year 2023 was based on cumulative adjusted diluted EPS and relative total shareholder return during fiscal years 2021 through 2023. This performance period covered two fiscal years with very high growth and one fiscal year with lower than expected results.
▪The Compensation Committee continues to evolve our program. While the Compensation Committee believes our compensation program continues to be aligned with our performance, the committee will continue to evaluate incentive plan changes based on the evolution of our competitive market, talent retention and long-term business plan.
Succession Plan and Leadership Changes
Our executive leadership team experienced several significant changes since the beginning of fiscal year 2023, including the intended retirement of our CEO, Julien Mininberg and the appointment of Noel Geoffroy as his successor. In April 2023, Mr. Mininberg informed the Company of his intention to retire as CEO on February 29, 2024, upon the expiration of the term of his employment agreement with the Company. Consistent with the Company’s succession plan, in April 2023, the Company announced the appointment of Noel Geoffroy, the Company’s COO, to serve as the Company’s new CEO, effective as of the date of Mr. Mininberg’s retirement. The appointment of Ms. Geoffroy as CEO was unanimously approved by the Board of Directors of the Company. Mr. Mininberg intends to continue serving in his role with the Company and assist with the transition of the CEO role until such date. As contemplated by, and pursuant to the terms of, Mr. Mininberg’s employment agreement with the Company, he will cease to serve as a director of the Company effective upon his retirement as CEO.
Mr. Mininberg, who joined the Company in 2006 and has served as CEO since 2014, has led the Company and its Transformation. During his tenure, the Company has more than doubled its net sales and has improved and expanded its portfolio of Leadership Brands. Ms. Geoffroy, who joined the Company in May 2022 as our COO, brings more than 25 years of experience across multiple consumer products businesses

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EXECUTIVE COMPENSATION
and multi-national organizations and has a track record of creating growth and driving operational excellence in matrix organizations similar to our Company.
A summary of our leadership changes affecting the NEOs since the beginning of fiscal year 2023 include the following:

| Title | Leadership Change
Julien R. Mininberg | Chief Executive Officer | Retiring as CEO expected to be effective February 29, 2024
Noel M. Geoffroy | Chief Operating Officer and Chief Executive Officer - Elect | Appointed as COO in May 2022 and is expected to transition to CEO effective March 1, 2024
Brian L. Grass(1) | Interim Chief Financial Officer | Appointed as interim CFO effective April 28, 2023
Tessa N. Judge | Chief Legal Officer | Appointed as CLO in March 2022
Matthew J. Osberg | Former Chief Financial Officer | Resigned as Chief Financial Officer effective April 27, 2023

(1)On April 28, 2023, Brian L. Grass began to serve as our interim Chief Financial Officer. Mr. Grass will serve an initial term ending September 22, 2023, unless the Company and Mr. Grass agree to extend his service. Mr. Grass, age 53, previously served as the Company’s CFO from 2014 until his retirement in 2021. The Company has begun a national search for a new Chief Financial Officer.
Fiscal Year 2023 Performance Overview
The following summarizes our performance highlights for fiscal year 2023*:

Net sales revenue compound annual growth rates of 6.7% and 7.0% over the past three and five fiscal years, respectively |  |  | Operating income compound annual growth rates of 5.9% and 4.6% over the past three and five fiscal years, respectively |  |  | Adjusted operating income compound annual growth rates of 3.8% and 6.1% over the past three and five fiscal years, respectively
Diluted EPS from continuing operations compound annual (decline) growth rates of (0.4)% and 4.7% over the past three and five fiscal years, respectively |  |  | Adjusted diluted EPS from continuing operations compound annual growth rates of 0.5% and 5.5% over the past three and five fiscal years, respectively |  |  | Adjusted EBITDA (as defined below) compound annual growth rates of 4.6% and 6.5% over the past three and five fiscal years, respectively

* Adjusted operating income, adjusted diluted EPS and adjusted EBITDA from continuing operations may be considered non-GAAP financial measures as set forth in SEC rules. See “About Helen of Troy - Performance Highlights” for additional information regarding these performance highlights and “Annex A - Non-GAAP and Other Financial Measures” for a reconciliation of non-GAAP financial measures to our results as reported under GAAP and an explanation of the reasons why the Company believes the non-GAAP financial information is useful and the nature and limitations of the non-GAAP financial measures.

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Shareholder Returns

THREE-YEAR CUMULATIVE RETURN BASE YEAR = 2020

* $100 invested on February 29, 2020 in stock or index, including reinvestment of dividends. Fiscal years ending the last day of February.

FIVE-YEAR CUMULATIVE RETURN BASE YEAR = 2018

* $100 invested on February 28, 2018 in stock or index, including reinvestment of dividends. Fiscal years ending the last day of February.
Recent Business Highlights and Key Strategic Accomplishments
In fiscal year 2023, the Company faced significant headwinds, including lower consumer demand, shifts in spending patterns and reduced orders from retail customers due to their inventory reduction efforts. Nevertheless, we believe that with our initiatives related to acquisitions, divestitures, distribution and direct-to-consumer capabilities, portfolio enhancement and organizational restructuring over the last 3 years, we have built a platform for sustained growth and operational excellence. Our recent business highlights and key strategic accomplishments are as follows:
▪Reduced inventory by over $100 million in fiscal year 2023, contributing to cash flow from operations growth of almost 50% year-over-year.
▪Completed the acquisitions of the Osprey and Curlsmith businesses and began integrating them into our operating structure.
▪Completed construction of a new 2 million square foot state-of-the-art distribution facility.
▪Initiated Project Pegasus, a global restructuring plan designed to further optimize our brand portfolio, streamline and simplify the organization, accelerate cost of goods savings projects, enhance the efficiency of our supply chain network, optimize our indirect spending, and improve our cash flow and working capital, which we believe will create significantly greater operating efficiency and provide a platform to fund future growth investments.

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Executive Compensation Program Aligned With Shareholders
Our executive compensation program is aligned with Company performance. Overall, our executive compensation program emphasizes performance- and equity-based compensation to align it with shareholder interests and includes other practices that we believe serve shareholder interests such as paying for performance and maintaining policies relating to clawbacks of incentive awards and prohibitions on hedging or pledging Company stock. Important features of our fiscal year 2023 executive compensation program include the following:

Feature |  | Terms
Rigorous Performance Metrics |  | Established rigorous performance goals based on multiple metrics that are not duplicative between short-term and long-term incentive awards.
Long-Term Incentives |  | Established multi-year performance periods for long-term incentive awards, with minimum vesting periods for Company equity grants.
Pay for Performance |  | Our executive compensation programs are designed to demonstrate our execution on our pay for performance philosophy. In fiscal year 2023, as described below, approximately 88% of target CEO pay and 58%, on average, of target pay for our other NEOs was at risk based on the performance of the Company.

Our incentive plan results and realized compensation reflect Company performance:
▪As measured by our annual incentive plan, we delivered less than expected results relating to the adjusted income and net sales financial metrics for fiscal year 2023. As a result, our NEO’s received no annual incentive award payouts under our annual incentive plan for fiscal year 2023.
▪Our long-term incentive program provides for Performance RSAs which contain cumulative adjusted diluted EPS and relative total shareholder return metrics that are weighted equally at 50% and measured over a three-year performance period. As measured by our long-term incentive program, the long-term incentive award for the three-year performance period ended February 28, 2023, achieved 200% and 0% of target for cumulative adjusted diluted EPS and relative total shareholder return, respectively. This performance period included two fiscal years with very high growth and one fiscal year with lower than expected results. Consequently, our results for the three-year performance period ending February 28, 2023 resulted in Mr. Mininberg receiving a blended payout percentage equal to 100% of target.
▪The realized compensation of our NEOs for fiscal year 2023 reflects the impact that our results had on the share price of our common stock, which is closely aligned with the experience of our shareholders. For example, compared to fiscal year 2022, the CEO’s total compensation as reported in Summary Compensation Table declined approximately $1.8 million for fiscal year 2023. Additionally, the “compensation actually paid” based on the SEC definition of pay under the SEC’s pay versus performance disclosure rules reflects an approximate $18.5 million reduction of such pay to our CEO for fiscal year 2023 compared to fiscal year 2022. See “Executive Compensation Tables - Summary Compensation Table” and “Pay versus Performance.”
Although we experienced a challenging business environment during fiscal year 2023, the Compensation Committee did not make any in-flight changes to our fiscal year 2023 compensation program for our NEOs or apply its discretion to increase any incentive payouts. Absent extraordinary circumstances, the Compensation Committee does not intend to adjust in-flight performance-based incentive awards in the future.

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Say-on-Pay Vote
At our 2022 annual general meeting of shareholders, over 98 percent of votes present (excluding abstentions and broker non-votes) voted for the “Say-on-Pay” proposal related to our compensation policies and program. Following the end of each fiscal year, the Compensation Committee conducts a review of all components of the Company’s compensation program. In consideration of the results on the “Say-on-Pay” vote, the Compensation Committee acknowledged the general high-level of support received from shareholders and viewed the results as a confirmation of the Company’s executive compensation policies and decisions and that no significant changes to the Company’s compensation program in fiscal year 2023 were warranted.
The chart below illustrates the results of our shareholder votes for the advisory approval of the Company’s executive compensation for the last five annual general meetings of shareholders:

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Fiscal Year 2023 Compensation Changes and Decisions
The Compensation Committee approved certain changes to the NEO’s compensation for fiscal year 2023. Each of these changes was approved after considering input from the Compensation Committee’s independent compensation consultant, FW Cook, a Compensation Peer Group analysis prepared by FW Cook, data prepared on relative pay for performance within our Compensation Peer Group, publicly available executive compensation data, and compensation trends and, in the case of our other NEOs, the recommendations of the CEO. A summary of these changes include:

Executive Officer |  | Fiscal Year 2023 Change
Mr. Mininberg |  | Compared to fiscal year 2022, the CEO’s total compensation as reported in Summary Compensation Table declined approximately $1.8 million for fiscal year 2023 and “compensation actually paid” declined approximately $18.5 million based on the SEC definition of pay under the SEC’s pay versus performance disclosure rules. See “Executive Compensation Tables – Summary Compensation Table” and “Pay versus Performance.” The $1.8 million decline in total compensation reflects no annual incentive award payout for fiscal year 2023, a $100,000 increase to our CEO’s base salary and a $1.5 million increase to our CEO’s target long-term incentive performance award. The CEO’s long-term incentive performance award is entirely performance-based. The increases were approved in fiscal year 2022 to be effective March 1, 2022. Mr. Mininberg informed the Company of his intention to retire as CEO in April 2023.
Mr. Osberg |  | A $25,000 increase to our former CFO’s base salary effective March 1, 2022. After the increase, our former CFO’s base salary for fiscal year 2023 was $575,000.
Ms. Geoffroy |  | In connection with her appointment as COO on May 9, 2022: ▪an annual base salary of $575,000; ▪eligibility to receive an annual performance bonus payable in cash at a target of 90% of her base salary under the Company’s 2011 Annual Incentive Plan (“2011 Bonus Plan”); ▪eligibility to receive long-term incentive awards under the Company’s 2018 Stock Plan at a target of $1,100,000 (grant date fair value), consisting of a combination of (1) Performance RSAs based on performance goals and a three-year performance period (75% of total award) and (2) time-vested Restricted Stock Awards (“RSAs”) (25% of total award) with the first grant of long-term incentive awards at this level on May 9, 2022, prorated for the remaining performance period; and ▪a one-time sign-on long-term incentive award of time-vested RSAs under the Company’s 2018 Stock Plan of $800,000 (grant date fair value) intended to compensate her for the estimated value of forfeited awards upon departing her previous employer.
Ms. Judge |  | In connection with her appointment as CLO on March 1, 2022: ▪an annual base salary of $475,000; ▪eligibility to receive an annual performance bonus payable in cash at a target of 60% of her base salary under the Company’s 2011 Bonus Plan; and ▪eligibility to receive long-term incentive awards under the Company’s 2018 Stock Plan. Ms. Judge’s first grant of long-term incentive awards as CLO occurred on March 1, 2022 at a target of $800,000 (grant date fair value), consisting of a combination of (1) Performance RSAs based on performance goals and a three-year performance period (75% of total award) and (2) time-vested RSAs (25% of total award).

The Company’s policy is to provide severance arrangements for its executive officers, including its other NEOs (each, the “Severance Agreement”). Accordingly, on May 17, 2022, the Company entered into a Severance Agreement with each of Ms. Geoffroy and Ms. Judge, which provides certain benefits to the NEO if employment is terminated under certain qualifying events. For additional information regarding each Severance Agreement and potential severance and retirement payments, see “Potential Post-Termination Benefits for our NEOs” and “Executive Compensation Tables – Potential Payments Upon Termination or Change of Control.”
Fiscal Year 2024 Compensation Changes and Decisions
In connection with the appointment of Noel Geoffroy as CEO we entered into an employment agreement with Ms. Geoffroy on April 25, 2023. The appointment and employment agreement will be effective upon Mr. Mininberg’s retirement and departure from the Company. Until the effective date of Ms. Geoffroy’s appointment, Mr. Mininberg will continue to serve as our CEO and will assist in the transition of his duties

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to Ms. Geoffroy. Because of the increased responsibilities of Ms. Geoffroy during this transition period and in recognition of her performance during fiscal year 2023, the Compensation Committee approved certain changes to her fiscal year 2024 compensation as COO. Additionally, on April 28, 2023, Brian L. Grass began to serve as our interim CFO upon the departure of Matthew J. Osberg as CFO. Mr. Grass will serve an initial term ending September 22, 2023, unless the Company and Mr. Grass agree to extend his service. Until Mr. Mininberg retires, he will continue to receive the same compensation and benefits under the terms of his employment agreement.
A summary of the decisions relating to Ms. Geoffroy’s compensation and Mr. Grass’s compensation for fiscal year 2024 includes:

Executive Officer |  | Fiscal Year 2024 Compensation Decisions
Ms. Geoffroy (Chief Executive Officer - Elect) |  | Effective upon her assuming the position of CEO, which is expected to be effective upon Mr. Mininberg’s intended retirement at the end of fiscal year 2024: ▪an annual base salary of $1,000,000; ▪eligibility to receive an annual performance bonus payable in cash at a target of 125% of her base salary under the 2011 Bonus Plan; ▪eligibility to receive long-term incentive awards under the Company’s 2018 Stock Plan at a target of $3,800,000 (grant date fair value); ▪for the first fiscal year following her appointment as CEO, the long-term incentive awards will be a combination of (1) Performance RSAs based on performance goals and a three-year performance period (75% of total award) and (2) time-vested RSAs that will vest equally over a three-year period (25% of total award); and ▪the employment agreement with Ms. Geoffroy provides for certain severance benefits that are substantially the same as the benefits under her existing Severance Agreement with the Company other than changes resulting from her new compensation levels as CEO.
Ms. Geoffroy (Chief Operating Officer) |  | For fiscal year 2024, in connection with the transition of her role as COO to CEO: ▪an annual base salary of $800,000; ▪eligibility to receive an annual performance bonus payable in cash at a target of 125% of her base salary under the 2011 Bonus Plan; and ▪eligibility to receive long-term incentive awards under the Company’s 2018 Stock Plan at a target of $1,600,000 (grant date fair value), consisting of a combination of (1) Performance RSAs based on performance goals and a three-year performance period (75% of total award) and (2) time-vested RSAs that will vest equally over a three-year period (25% of total award).
Mr. Grass (Interim Chief Financial Officer) |  | In connection with his appointment as interim CFO on April 28, 2023: ▪a base salary for his six month initial term of $1,350,000; and ▪a one-time sign-on incentive award under the 2018 Stock Plan of $450,000 (grant date fair value), consisting of restricted stock units that will vest at the end of his initial term. Considering that Mr. Grass was appointed on an interim basis with an initial term ending September 22, 2023, he is not eligible to participate in the annual incentive plan or the long-term incentive plan for fiscal year 2024.

Each of these changes was approved after considering the input from FW Cook, the Compensation Peer Group analysis prepared by FW Cook, data prepared on relative pay for performance within our Compensation Peer Group, publicly available executive compensation data, compensation trends and, in the case of Mr. Grass, the recommendation of the CEO.
While we did not significantly change our compensation principles and objectives for our NEOs for fiscal year 2023 in response to the 2022 “Say-on-Pay” vote, we continue to consider future modifications to our executive compensation program based on evolving practices, developments in and factors affecting our business, talent retention considerations and market compensation data. In response to changes in our executive leadership team, to better align with market practices and improve competitiveness of our long-term incentive program and promote talent retention, the Compensation Committee has approved the following changes to our long-term incentive component of our executive compensation program beginning for fiscal year 2024:

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▪For all NEOs other than our COO and CEO, long-term incentive awards under the 2018 Stock Plan consist of awards that are weighted equally at 50% each between Performance RSAs (previously 75% of total award) and RSAs that are time-vested (previously 25% of total award); and
▪Time-vested RSAs will vest equally over a three-year period (previously vesting over a three-year period with equal (50%) vesting on the second and third anniversaries of the date of grant).
The performance-based long-term incentive awards will continue to be based on multiple performance goals and a three-year performance period.
Elements of Executive Compensation
During fiscal year 2023, the Compensation Committee was responsible for approving executive compensation and overseeing the administration of our incentive and benefit plans. The Compensation Committee structured the fiscal year 2023 compensation of our NEOs as follows:

Element |  | Type |  | Recipients |  | Terms
Base Salary |  | Cash |  | All NEOs |  | ▪Fixed amount of compensation for performing day-to-day responsibilities. ▪NEOs are generally eligible for annual increases.
Annual Incentives and Bonuses |  | Cash |  | All NEOs |  | ▪Competitively-based annual incentive awards for achieving short-term financial goals (such as annual adjusted income and net sales targets) and other strategic objectives.
Performance Long- Term Incentives |  | Performance Restricted Stock Awards (Performance RSAs) |  | All NEOs |  | ▪Performance RSAs vest at the end of a three-year performance period. ▪Performance RSA goals are competitively designed to achieve long-term financial goals (such as cumulative adjusted diluted EPS and relative total shareholder return performance metrics) and other strategic objectives.
Time-Vested Long- Term Incentives |  | Time-Vested RSAs |  | All NEOs (other than CEO) |  | ▪Time-vested RSAs vest 50% on the second anniversary of the grant date and 50% on the third anniversary of the grant date. ▪One-time sign-on long-term incentive award to Ms. Geoffroy that vests 67% on May 9, 2023 and 33% on May 9, 2024.
Other |  | Perquisites |  | All NEOs |  | ▪No excessive perquisites.

Beginning in fiscal year 2020, pursuant to the Amended and Restated Employment Agreement with Mr. Mininberg, which became effective March 1, 2021 (the “Employment Agreement”), our CEO’s long-term incentive compensation structure consists solely of awards based on performance goals and multi-year performance periods, and no such awards are time-vested. For additional information regarding the Employment Agreement, see “Executive Compensation Tables – Employment Agreement with our CEO.”
Additionally, the Company’s policy is to provide severance arrangements for its executive officers, including our other NEOs. The Employment Agreement and the Severance Agreements with our other NEOs provide certain severance and retirement benefits for our CEO and those NEOs, respectively. For additional information regarding the Employment Agreement and the Severance Agreements and potential severance and retirement payments, see “Potential Post-Termination Benefits for our NEOs” and “Executive Compensation Tables - Potential Payments Upon Termination or Change of Control.”
Overview of Compensation Practices
Oversight of our Executive Compensation Program
The Compensation Committee oversees the compensation of our NEOs and is composed entirely of independent Directors, as defined under the listing standards of NASDAQ. The Compensation Committee is responsible for evaluating the CEO’s performance in light of the goals and objectives of the Company. It also makes compensation recommendations with respect to our other NEOs, including approval of awards

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for incentive compensation and equity-based plans. The Compensation Committee and the Governance Committee also assist the Board of Directors in developing succession planning for our NEOs.
The Role of the CEO in Determining Other NEOs’ Compensation
The Compensation Committee, working with the CEO, evaluates and approves all compensation regarding our other NEOs. Our other NEOs report directly to our CEO who supervises the day-to-day performance of those officers. Accordingly, the CEO establishes the criteria and any targets used to determine bonuses, including the other NEOs’ individual performance and Company-based performance factors, and makes recommendations to the Compensation Committee regarding salaries, bonuses and equity awards for the other NEOs. The Compensation Committee strongly considers the compensation recommendations and the performance evaluations of the CEO in making its decisions and any recommendations to the Board of Directors with respect to the other NEOs’ compensation, incentive compensation plans and equity-based plans that are required to be submitted to the Board. In deliberations or approvals regarding the compensation of the other NEOs, the Compensation Committee may elect to invite the CEO to be present but not vote. In any deliberations or approvals of the Compensation Committee regarding the CEO’s compensation, the CEO is not invited to be present.
Objective of our Compensation Program
Our compensation program is designed to attract, motivate and retain key associates and to align the long-term interests of the NEOs with those of our shareholders. We believe that our compensation programs should be appropriately tailored to encourage our executive officers to grow our business, but not encourage them to do so in a way that poses unnecessary or excessive material risk to the Company. The philosophy that the Compensation Committee uses to set executive compensation levels and structures is based on the following principles:
▪compensation for our NEOs should be linked to performance;
▪a higher percentage of compensation should be performance-based as an executive officer’s range of responsibility and ability to influence the Company’s results increase;
▪compensation should be competitive in relation to the marketplace and in consideration of sources of talent, experience and industry expertise; and
▪outstanding achievement should be recognized.
Compensation Consultant and Other Advisors
The Compensation Committee has the independent authority to hire compensation, accounting, legal, or other advisors. In connection with any such hiring, the Compensation Committee can determine the scope of the consultant’s assignments and their fees. The scope of a consultant’s services may include providing the Compensation Committee with data regarding compensation trends, assisting the Compensation Committee in the preparation of market surveys or otherwise helping it evaluate compensation decisions.
The Compensation Committee retained FW Cook as its independent compensation consultant to assist in the evaluation of the compensation packages of our CEO and other NEOs for fiscal year 2023. FW Cook works directly with the Compensation Committee (and not on behalf of management) to assist the Compensation Committee in meeting its responsibilities. During fiscal year 2023, FW Cook assisted the Compensation Committee and the Board in evaluating and setting the base salaries for our NEOs, the performance targets for the NEOs annual and long-term incentive awards, an analysis of the peer group as described below, including the competitive position of our NEOs’ compensation and an analysis of the Directors’ compensation. FW Cook has not performed any other services for the Company nor undertaken any projects on behalf of management. The Compensation Committee has determined that FW Cook had no conflicts of interest relating to its engagement by the Compensation Committee.
Competitive Pay Position for our NEOs
To assist in setting appropriate compensation for our NEOs, the Compensation Committee analyzed competitive market conditions drawing from publicly available executive compensation data and considering compensation trends and market practice. Furthermore, the Compensation Committee used compensation data for similar positions in a peer group analysis as a guide to setting fiscal year 2023 compensation for our NEOs, including setting the compensation of Ms. Geoffroy as COO and Ms. Judge as CLO, each of whom became executive officers in fiscal year 2023. The Compensation Committee believes that a peer group analysis permits it to assess an appropriate total value and mix of pay for our NEOs and

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to set the compensation of our NEOs in a manner that is competitive in relation to the marketplace and in consideration of sources of talent, experience and industry expertise. Accordingly, the Compensation Committee, in consultation with FW Cook, annually reviews and approves a peer group list for consideration in determining the total compensation of our NEOs (the “Compensation Peer Group”).In compiling the Compensation Peer Group, the Compensation Committee considered any management input and the input of its independent compensation consultant. The Compensation Peer Group includes a mix of companies identified as being within our peer group by proxy advisors or recommended by our compensation consultant or management. The organizations ultimately included in the Compensation Peer Group were chosen because they are a source of talent, are within the general industry of the Company and have comparable revenues, are competitors of the Company or have similar distribution channels as the Company. The Compensation Committee screened companies included in the Compensation Peer Group with a focus on including those with revenues of one-third to three times the revenue of the Company. As necessary, the Compensation Committee supplements this analysis with additional market information with respect to our CEO’s role and external opportunities potentially available to our CEO. There were no changes to the Compensation Peer Group for fiscal year 2023 other than the removal of Lifetime Brands, Inc. after consideration of the comparatively lower revenues of that enterprise relative to the Company. As a result, the Compensation Peer Group for fiscal year 2023 consisted of the following 14 companies:

The Clorox Company Church & Dwight Co., Inc. Coty Inc. Edgewell Personal Care Company | Energizer Holdings, Inc. La-Z-Boy Incorporated Newell Brands Inc. Nu Skin Enterprises, Inc. Prestige Consumer Healthcare Inc. | Revlon, Inc. Spectrum Brands Holdings, Inc. Tempur Sealy International, Inc. Tupperware Brands Corporation Yeti Holdings, Inc.

While the Compensation Committee used the peer group analysis, publicly available executive compensation data and compensation trends as a guide to understand the range of compensation opportunities and competitive pay position in setting fiscal year 2023 compensation for our NEOs, it did not tie our NEOs’ compensation to specific market percentiles. In addition, the actual total compensation and/or amount of each compensation element may be more or less than peers because of factors like expertise, performance, and responsibilities. In this regard, in setting compensation for fiscal year 2023, the Compensation Committee considered the following:
▪For Mr. Mininberg, the Compensation Committee considered the performance orientation of his total compensation that aligns his compensation to Company performance, which is 88% at risk based on Company performance with long-term incentive performance entirely performance-based. The Compensation Committee also considered other factors, including his extraordinary efforts and leadership as our CEO, his extensive industry experience and expertise, and strong Company performance during his tenure. The Compensation Committee views Mr. Mininberg’s role as involving greater scope and complexity than similar positions at companies in the Compensation Peer Group.
▪In determining target compensation for our other NEOs in fiscal year 2023, including initially setting the compensation of Ms. Geoffroy as COO and Ms. Judge as CLO, the Compensation Committee considered the recommendations of the CEO, the Compensation Peer Group analysis prepared by FW Cook, data prepared on relative pay for performance within our Compensation Peer Group (including, in the case of Ms. Geoffroy, relative compensation of COO or second pay positions within the Compensation Peer Group), publicly available executive compensation data and compensation trends, as well as factors such as expertise, performance, and responsibilities.
As such, the Compensation Committee considers fiscal year 2023 total compensation for our NEOs to be an appropriate total level and mix of pay in light of the competitive market for executive level talent that can provide innovative leadership and perform demanding roles leading large global organizations. The Compensation Committee believes the compensation programs of the Company’s NEOs are closely aligned with the interests of the shareholders and reflective of the competitive marketplace for executive level talent with similar industry experience and expertise.

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Our Pay Practices and Corporate Governance
A summary of our current pay practices includes the following:

WHAT WE DO |  | WHAT WE DO NOT DO
Pay for Performance – We heavily link our executive compensation program to the Company’s operating performance and the Compensation Committee’s evaluation of individual performance. We ensure that a significant portion of our NEOs’ compensation opportunities are performance-based. The amount of the payout to our NEOs is contingent on the degree to which the Company achieves pre-established performance goals that the Compensation Committee has determined are aligned with the Company’s short- and long-term operating and financial objectives. Focused Incentive Goals – Our annual and long-term incentive programs include multiple and rigorous performance goals that are not duplicative between short-term and long-term incentive awards. Long-term awards are measured over a three-year period. By using different performance measures in our annual cash incentive program and our long-term stock incentive program, we mitigate the risk that our NEOs would be motivated to pursue results with respect to one performance measure to the detriment of the Company as a whole. Compensation Recoupment Policies – In order to discourage excessive risk-taking and misconduct on the part of the executive officers, each of our annual cash incentive plan and our stock incentive compensation plans include a clawback provision. In connection with the SEC’s recent rulemaking related to clawback policies, we expect to review and consider changes to our clawback provisions and adopt a related policy. |  | No Incentive Compensation Performance Goals that Would Encourage Unnecessary or Excessive Risk Taking - Our annual and long-term incentive programs are designed to incorporate performance criteria that promote our short-term and long-term business strategies, build long-term shareholder value and discourage excessive risk-taking. No Guaranteed Bonuses - Cash bonuses are not guaranteed for our NEOs. No Single Trigger Payments upon a Change of Control - We do not provide “single trigger” cash payments that are prompted solely by a change of control and unvested equity awards granted to NEOs do not provide for accelerated vesting or settlement solely upon a change of control when the surviving company assumes the equity awards. No Tax Gross-Ups on Change of Control Payments - We do not provide any tax gross-ups on change of control payments. No Pledging of Common Stock – Our Insider Trading Policy prohibits Directors and our NEOs from pledging Common Stock. None of our Directors or executive officers have any existing pledging arrangements. No Use of Common Stock as Collateral for Margin Loans - Directors and our NEOs are prohibited from using Common Stock as collateral for any margin loan. No Excessive Perquisites – Consistent with our culture, we do not provide excessive perquisites to our executives.

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WHAT WE DO |  | WHAT WE DO NOT DO
Annual Shareholder “Say on Pay” – Because we value our shareholders’ input on our executive compensation programs, our Board has chosen to provide shareholders with the opportunity each year to vote to approve, on a non-binding, advisory basis, the compensation of our NEOs in our Proxy Statement. Limitation on Employment Contracts – We employ all of our NEOs, other than our CEO, on an at-will basis. Each executive officer has post-termination and non-competition obligations with the Company pursuant to which the executive officer has agreed that he will not participate in a business that competes with us for a defined period of time. Stock Ownership Guidelines – Our executive officers are subject to certain stock ownership and holding requirements. The CEO is required to own Common Stock equal in value to at least four times annual salary, the CFO and COO are required to own Common Stock equal in value to at least two times annual salary and the CLO is required to own Common Stock equal in value to at least one times annual salary. |  | No Hedging – Directors and our NEOs are prohibited from entering into transactions (such as trading in options) while serving as Directors or executive officers of the Company that are designed to hedge against the value of the Company’s Common Stock, which would eliminate or limit the risks and rewards of the Common Stock ownership. No Speculative Trading – Directors and our NEOs are prohibited from short-selling the Common Stock, buying or selling puts and calls of the Common Stock, or entering into any other transaction while serving as Directors or executive officers of the Company that reflects speculation about the Common Stock price or that might place their financial interests against the financial interests of the Company. No Unapproved Trading Plans – Directors and our NEOs are prohibited from entering into securities trading plans pursuant to SEC Rule 10b5-1 without pre-approval; further, no Director or any executive officer may trade in our Common Stock without pre-clearance.

On December 4, 2020, the Company entered into the Employment Agreement with Mr. Mininberg, which became effective on March 1, 2021. For further information regarding the Employment Agreement including compensatory terms, see “Executive Summary” and “Executive Compensation Tables - Employment Agreement with our CEO.” No other NEO is party to an employment agreement other than Ms. Geoffroy. As previously noted above, in connection with the appointment of Ms. Geoffroy as CEO-Elect, we entered into an employment agreement with Ms. Geoffroy on April 25, 2023. The appointment and employment agreement will be effective upon Mr. Mininberg’s retirement and departure from the Company. The NEOs’ compensation is reviewed and determined by the Compensation Committee on an annual basis, subject, in the case of Mr. Mininberg, to the terms of the Employment Agreement. The Compensation Committee may also review an executive officer’s compensation if that executive officer is promoted or experiences a change in responsibilities.
Pay for Performance
Our executive compensation program is aligned with Company performance. Total compensation for our NEOs varies with both individual performance and the Company’s performance in achieving financial and non-financial objectives. Each NEO’s compensation is designed to reward his or her contribution to the Company’s results and objectives. The Compensation Committee believes that a significant portion of compensation to our NEOs should be at risk based on the financial performance of the Company and the individual performance of the executive. The Compensation Committee also believes that performance-based compensation should promote both a near- and long-term outlook. As a result, our NEOs are eligible to earn a performance-based cash annual incentive award and long-term performance-based awards. All of our CEO’s target long-term incentive compensation was at risk consisting solely of awards based on performance goals and multi-year performance periods, and no long-term incentive awards of the CEO are time-vested. For fiscal year 2023 and the remaining term of the Employment Agreement, Mr. Mininberg’s performance compensation was, and will continue to be, based on a mix of equity and cash awards. Excluding Ms. Geoffroy’s one-time sign-on long-term incentive award, our other NEOs’ long-term incentive compensation structure for fiscal year 2023 consisted of a mix of awards based on performance goals and multi-year performance periods (75% of total award) and time-vested RSA incentive awards (25% of total award).

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The Compensation Committee uses targeted, performance-based compensation goals for our NEOs. Multiple performance criteria have been established for both annual performance awards (based on adjusted income and net sales targets) and long-term performance awards (based on cumulative adjusted diluted EPS and relative total shareholder return targets). These targets are designed to incorporate performance criteria that promote our short-term and long-term business strategies, build long-term shareholder value and discourage excessive risk-taking. The Compensation Committee also believes that performance-based compensation aligns our NEOs’ interests with our annual corporate goals and long-term shareholder value and that a substantial majority of each NEO’s compensation should be performance-based considering the scope and level of his or her business responsibilities.
The following charts illustrate the total target compensation mix for our CEO and other NEOs, on average, but do not reflect actual compensation mix paid for fiscal year 2023. Approximately 88% of the CEO’s total target compensation mix, and approximately 58%, on average, of our other NEOs’ total target compensation mix (excluding Ms. Geoffroy’s one-time sign-on long-term incentive award), represented performance-based compensation for fiscal year 2023.

CEO TARGET PAY MIX FISCAL YEAR 2023 | OTHER NEOs TARGET PAY MIX FISCAL YEAR 2023(1) (Average)

(1)Other NEOs target pay mix represents an average of their respective compensation elements excluding our COO’s one-time sign-on long-term incentive award.
Elements of the Compensation Program for our NEOs
Base Salary
We provide our NEOs with a base salary to provide a fixed amount of compensation for regular services rendered during the fiscal year. In addition, the Compensation Committee considers each executive’s job responsibilities, qualifications, experience, performance history and length of service with the Company and comparable salaries paid by our Compensation Peer Group.
The base salaries of our NEOs and applicable increases to base salaries during fiscal year 2023 were as follows:

| FY 2023 Base Salary ($) | FY 2022 Base Salary ($) | % increase
Julien R. Mininberg(1) | 1,250,000 | 1,150,000 | 9 | %
Noel M. Geoffroy(2) | 575,000 |  | — |  | — | %
Tessa N. Judge(2) | 475,000 | — |  | — | %
Matthew J. Osberg(3) | 575,000 | 550,000 |  | 5 | %

(1)The Employment Agreement sets Mr. Mininberg’s salary at no less than $1,000,000 per year. On February 28, 2022, the Compensation Committee approved the increase to Mr. Mininberg’s base salary, effective March 1, 2022, after considering input from FW Cook, data prepared on relative pay within our Compensation Peer Group, an increase in the cost of living and his performance.
(2)The base salaries were set in connection with Ms. Geoffroy’s and Ms. Judge’s appointments as COO and CLO effective May 9, 2022 and March 1, 2022, respectively. The Compensation Committee set the salaries of Mses. Geoffroy and Judge based on the Compensation Peer Group analysis prepared by FW Cook, publicly available executive compensation data and the recommendations of the CEO. Ms. Geoffroy was not employed by the Company prior to her appointment as COO and Ms. Judge was not an executive officer prior to her appointment as CLO. As a recent hire and internal promotion, Ms. Geoffroy and Ms. Judge, respectively, did not receive salary adjustments during fiscal year 2023 after their appointment as executive officers.

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(3)The Compensation Committee, upon the recommendation of our CEO, approved the increase to Mr. Osberg’s annual base salary to bring compensation closer to median based on input from FW Cook, data prepared on relative pay within our Compensation Peer Group and his performance.
The base salaries paid to our NEOs are presented in “Executive Compensation Tables - Summary Compensation Table.” The Compensation Committee believes these annual base salaries reflect the marketplace for executive level talent with the industry experience and expertise of our NEOs.
Incentive Awards
The Compensation Committee designed our NEOs compensation structure to include a balance of short-term incentive compensation awarded on an annual basis and long-term incentive compensation measured and paid over a multi-year period. The Compensation Committee established what it believes are rigorous goals that are not duplicative between short-term and long-term incentive awards. Multiple performance criteria have been established for both annual performance awards (based on adjusted income and net sales targets) and long-term performance awards (based on cumulative adjusted diluted EPS and relative total shareholder return targets). For performance goals and adjustments that were reported in the Company’s fiscal year 2023 Annual Report on Form 10-K, the Compensation Committee reviewed the adjustments disclosed in periodic reports, and upon certification of performance results, made no changes to those adjustments.
Although we experienced a challenging business environment during fiscal year 2023, the Compensation Committee did not make any in-flight changes to our fiscal year 2023 compensation program for our NEOs or apply its discretion to increase any incentive payouts. Absent extraordinary circumstances, the Compensation Committee does not intend to adjust in-flight performance-based incentive awards in the future. Additionally, the Compensation Committee had the ability to exercise negative discretion with respect to incentive awards as necessary to appropriately align compensation with performance. There was no negative discretion exercised with respect to the long-term incentive results for the three-year performance period ending on February 28, 2023.
Annual Incentive Awards
The Compensation Committee believes that performance-based awards align our executives’ interests with our annual corporate goals and are important to the success of the Company. Accordingly, each NEO is entitled to receive an annual incentive bonus, subject to the achievement of specific performance conditions that are not duplicative of the performance conditions of the long-term incentive awards. The Compensation Committee also based the annual incentive award on two performance measures, which are intended to measure identified short-term goals of the Company. The Compensation Committee reevaluates and establishes the performance measures for all our NEOs on an annual basis to reflect shareholder input, an analysis of the Compensation Peer Group and changes in market trends. The Compensation Committee determines the performance goals and other terms for the annual performance incentive. Additionally, in connection with the making of any grant, the Compensation Committee may increase or decrease targets, thresholds or maximums for these awards.
The fiscal year 2023 annual incentive opportunity was based on the achievement of the following measures:

Performance Metric | Rationale
Adjusted Income(1)(2) | Provides focus on profitable growth and expense management
Net Sales(2) | Reinforces sustaining overall growth under our business strategy

(1)The Compensation Committee determined that adjusted income is as reported in the Company’s fiscal year 2023 Annual Report on Form 10-K. For fiscal year 2023, adjusted income was defined as GAAP net income, excluding the after-tax impacts of acquisition-related expenses, Environmental Protection Agency (“EPA”) compliance costs, gain from insurance recoveries, restructuring charges, amortization of intangible assets and non-cash share-based compensation.
(2)No annual incentive award to be paid if the threshold adjusted income target is not met.
The Compensation Committee sets targets after considering the Company’s fiscal year 2023 budgeted adjusted income and net sales amounts. Target adjusted income and target net sales were set at the high end of the Company’s budgeted guidance for fiscal year 2023. The adjusted income and net sales targets are subject to adjustment in the event the Company or any of its subsidiaries divests any of its stock or assets. Additionally, pursuant to the terms of the 2011 Bonus Plan, the Company’s actual results measured to determine the achievement of these targets are subject to adjustment in the event the Company completes an acquisition of any equity interests or assets. Accordingly, the results of operations attributed

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to divestitures and acquisitions are effectively excluded from determining whether performance goals have been achieved. The Compensation Committee believes these adjustments properly modify performance results under the 2011 Bonus Plan to account for the impact of divestitures and acquisitions.
For fiscal year 2023, the Compensation Committee set the threshold, target and maximum adjusted income and net sales values at the following levels:

Performance Metric | Threshold | Target | Maximum | Weighting
Adjusted Income | $283.5 million | $315.0 million | $343.3 million | 80%
Net Sales | $2.251 billion | $2.420 billion | $2.589 billion | 20%

Eighty percent (80%) of the annual incentive award is based on the achievement of the adjusted income performance measure and twenty percent (20%) is based on the achievement of the net sales performance measure. The Compensation Committee placed a higher weight on the adjusted income goal over the net sales goal because it believes that adjusted income is the most relevant and significant factor in measuring our performance. Additionally, the emphasis on the adjusted income metric reflects the importance the Board of Directors places on achieving profitability through disciplined business expansion and expense management. If the adjusted income threshold had not been achieved, because of the importance the Compensation Committee places on adjusted income, no annual incentive would have been earned or payable with respect to fiscal year 2023. The adjusted income metric more closely aligns with the non-GAAP financial expectations we communicate to shareholders. Because we use adjusted income and adjusted EPS when we communicate our earnings expectations to our investors, we believe it is substantially correlated with our stock price performance. Additionally, the Compensation Committee believes adjusted income is more reflective of our underlying business performance compared to GAAP net income.
Depending upon the achievement of the above performance goals, for fiscal year 2023, our CEO was eligible for a cash payout under the 2011 Bonus Plan targeted at 200% of his base salary with a maximum payout of 160% of target amount and a threshold payout of 50% of the target amount.
The annual incentive threshold, target and maximum award for our other NEOs is based upon a percentage of such respective executive officer’s base salary for fiscal year 2023, as follows:

Name | Threshold | Target | Maximum
Ms. Geoffroy | 45% | 90% | 180 | %
Ms. Judge | 30% | 60% | 120 | %
Mr. Osberg | 37.5% | 75% | 150 | %

For adjusted income and net sales results that fall between either the threshold and the target or the target and maximum values, the payout percentage of the award of each NEO is calculated as a percent of the target amount using a non-linear curve. Additionally, none of our NEOs are entitled to that portion of the bonus attributed to any performance measure if the threshold amount associated with such performance measure is not achieved.
For fiscal year 2023, the Company’s adjusted income was $227.7 million, representing 72.3% of the target measure and resulting in no payout and the Company’s net sales were $2.073 billion, representing 85.7% of the target measure and resulting in no payout.

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Performance Metric | Weighting |  | Threshold | Target | Maximum |  | Performance as % of Target | Payout Percentage
Adjusted Income | 80% |  | $283.5 million | $315.0 million | $343.3 million |  |  |
| 72.3% | 0%
Net Sales | 20% |  | $2.251 billion | $2.420 billion | $2.589 billion |  |  |
| 85.7% | 0%

Long-Term Incentive Awards
The Compensation Committee believes that executive compensation should be linked, in part, to building long-term shareholder value. Additionally, equity-based compensation and ownership give our executives a continuing stake in the long-term success of the Company. These objectives are met by providing long-term incentives in the form of equity-based awards, such as Performance RSAs and time-vested RSAs. The target award values are based on grant date fair value of the awards computed in accordance with FASB ASC Topic 718. For more information regarding the Company’s long-term equity compensation, see “Executive Compensation Tables - Equity Compensation Plan Information - 2018 Stock Incentive Plan.”
FISCAL YEAR 2023 LONG-TERM INCENTIVE AWARD
In fiscal year 2023, pursuant to the Employment Agreement, Mr. Mininberg’s long-term incentive compensation structure consisted solely of awards based on performance goals and a multi-year performance period. The target long-term performance incentive for Mr. Mininberg under the Employment Agreement was set at $6,700,000 and the maximum equity award is $13,400,000 (200% of the target award amount), or the value of the Common Stock that may be granted to a participant under the 2018 Stock Plan, if that value is lower. Under the Employment Agreement, no long-term incentive awards of the CEO are time-vested.
In fiscal year 2023, our other NEOs’ long-term incentive compensation structure, excluding our COO’s one-time sign-on long-term incentive award, consisted of a mix of awards based on performance goals and a multi-year performance period (75% of total award) and time-vested RSA incentive awards (25% of total award). The delayed vesting of the time-based equity awards for our other NEOs requires continuous service over multiple years. For fiscal year 2023, the Compensation Committee set our CLO’s and former CFO’s target long-term incentive at $800,000 and our COO’s target long-term incentive at $1,100,000, 75% of which consisted of awards based on performance goals and multi-year performance periods and 25% of which consisted of time-vested RSAs that vest over a three-year period with equal (50%) vesting on March 1, 2024 and March 1, 2025. Ms. Geoffroy’s long-term incentive award was prorated from her appointment effective date of May 9, 2022 through the end of the three-year performance period. In addition, Ms. Geoffroy, our COO, was granted a one-time sign-on long-term incentive award that totaled $800,000 and consists of time-vested RSAs. For more information regarding the sign-on grant to our COO, see “Off-Cycle Awards.”
In furtherance of the above objectives, with respect to fiscal year 2023, our NEOs were eligible to receive a performance-based long-term incentive award for a three-year performance period ending February 28, 2025 (the “Fiscal Year 2023 Long-Term Incentive Grant”), pursuant to the 2018 Stock Plan. The Fiscal Year 2023 Long-Term Incentive Grant was based on the achievement of the following measures:

Performance Metric | Weighting | Rationale
Cumulative Adjusted Diluted EPS(1) | 50% | Viewed by our shareholders as an important reflection of the Company’s financial health and it measures how the Company is performing with respect to profitability and value creation.
Relative Total Shareholder Return(2) | 50% | Provides a direct link between each NEO’s compensation and shareholder results, allowing their performance to be judged in comparison to peer group performance, while also allowing positive and negative adjustments for unexpected market conditions. The relative total shareholder return metric makes the performance of the Company’s Common Stock a targeted incentive.

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(1)Calculated by dividing adjusted income by the number of weighted average diluted shares outstanding for each fiscal year. The cumulative adjusted diluted EPS metric is calculated as the sum of adjusted diluted EPS for each year in the performance period. The adjusted income metric is determined in the same manner as the adjusted income metric in each NEO’s annual incentive award, as described above, other than the results relating to acquisitions during the performance period, which are included in the results for purposes of achieving the long-term incentive targets.
(2)The comparison group for purposes of the relative total shareholder return measure is the Compensation Peer Group for fiscal year 2023.
Due to the importance of each of the cumulative adjusted EPS metric and relative total shareholder return metric to the Company’s shareholders over the long-term, the Compensation Committee elected to weigh each metric equally in the determination of each NEO’s long-term incentive award. No NEO is entitled to that portion of the award attributed to any performance measure if the threshold amount associated with such performance measure is not achieved.
The threshold, target and maximum awards of the Fiscal Year 2023 Long-Term Incentive Grant are as follows:

Name | Grant Type | Grant Date Fair Value at Target ($) | Threshold Shares (#) |  | Target Shares (#) |  | Maximum Shares (#) |
Mr. Mininberg | Performance RSA | $6,700,000 |  | 16,413 |  |  | 32,825 |  |  | 65,650 |  |
Ms. Geoffroy | Performance RSA | $762,000 |  | 1,846 |  |  | 3,691 |  |  | 7,382 |  |
Ms. Judge | Performance RSA | $600,000 |  | 1,470 |  |  | 2,940 |  |  | 5,880 |  |
Mr. Osberg | Performance RSA | $600,000 |  | 1,470 |  |  | 2,940 |  |  | 5,880 |  |

VESTING OF FISCAL YEAR 2021 LONG-TERM INCENTIVE AWARD
In fiscal year 2021, our CEO received a long-term incentive award consisting of Performance RSAs under the 2018 Stock Plan, with a three-year performance period that ended on February 28, 2023 (the “Fiscal Year 2021 Long-Term Incentive Grant”) with the following targets:

NEO | Grant Type | Grant Date Fair Value at Target ($) | Threshold Shares (#) |  | Target Shares (#) |  | Maximum Shares (#) |
Mr. Mininberg | Performance RSA | $5,200,000 |  | 15,270 |  |  | 30,539 |  |  | 61,078 |  |

Pursuant to the terms of the Fiscal Year 2021 Long-Term Incentive Grant, the amount of the long-term incentive award paid is determined based on the achievement of cumulative adjusted diluted EPS and relative total shareholder return targets. Adjusted diluted EPS is defined as adjusted income as reported in the Company’s annual report on Form 10-K, divided by weighted average diluted shares outstanding. In addition, pursuant to the terms of the Fiscal Year 2021 Long-Term Incentive Grant, if at any time during the performance period, the Company divests any companies, businesses, or other assets, the Company will, prior to the Compensation Committee’s determination of the attainment level of the performance goals, (1) exclude the results of operations of the divested companies, businesses or other assets when calculating or determining the achievement of the performance goals; and (2) adjust the performance goals to proportionately account for the divested company, business or other asset.
In fiscal year 2020, the Company committed to a plan to divest certain assets within its Beauty & Wellness segment’s mass channel personal care business, which included liquid, powder and aerosol products under brands such as Pert, Brut, Sure and Infusium (“Personal Care”). The Company completed the sale of its North America Personal Care business during fiscal year 2022 and completed the remaining sale of its Latin America and Caribbean Personal Care businesses at the beginning of fiscal year 2023.
As a result of the sale of the Personal Care business and pursuant to the terms of the Fiscal Year 2021 Long-Term Incentive Grant as described above, the Fiscal Year 2021 Long-Term Incentive Grant target for cumulative adjusted diluted EPS and the related results of operations were adjusted to exclude the Personal Care business.
Fifty percent (50%) of the Fiscal Year 2021 Long-Term Incentive Grant was based on the achievement of the cumulative adjusted diluted EPS performance measure and fifty percent (50%) of the Fiscal Year 2021 Long-Term Incentive Grant was based on the achievement of the relative total shareholder return performance measure. The comparison group for purposes of the relative total shareholder return measure was the compensation peer group approved for fiscal year 2021.

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In April 2023, the Compensation Committee certified the level of attainment of established performance goals for the Fiscal Year 2021 Long-Term Incentive Grant. This performance period covered two fiscal years with very high growth and one fiscal year with lower than expected results. For the three fiscal years ending February 28, 2023, our cumulative adjusted diluted EPS, excluding the Personal Care business, was $32.66, representing 123.5% of the target measure, also excluding the Personal Care business, and resulting in a payout percentage relating to that target of 200%. Additionally, our relative total shareholder return over the three-year period was at the 7th percentile of the comparative peer group, representing 13.2% of the target measure and resulting in a payout percentage relating to that target of 0%.
As a result, the Compensation Committee determined Mr. Mininberg had earned the number of shares of Common Stock subject to Performance RSAs reflected in the following table with respect to the fiscal year 2021 Performance RSA grant under the 2018 Stock Plan:

NEO | Grant Type | Shares (#) | Blended Payout Percentage | Market Value at February 28, 2023 ($)(1)
Mr. Mininberg | Performance RSA | 30,539 |  | 100.0 | % | $3,441,440 |

(1)Represents 66.2% of the grant date fair value at target of the Fiscal Year 2021 Long-Term Incentive Grant.
Off-Cycle Awards
Off-cycle awards may generally be granted for one or more of the following reasons:
▪as an inducement to an incoming executive to join us (occasionally replacing compensation the executive will lose by leaving the prior employer);
▪to provide a pro rata equity award to an incoming executive who joins us during an ongoing performance period in which the executive is ineligible to participate under the standard 2018 Stock Plan provisions; and
▪to recognize outsized performance or contributions to special projects that drive our Company’s success, to acknowledge role expansion, to recognize service milestones or to address retention concerns or other extraordinary matters that may arise.
Any off-cycle awards to executives must be approved by the Compensation Committee or the Board. In connection with Ms. Geoffroy’s appointment as COO, the Compensation Committee granted Ms. Geoffroy a one-time award of RSAs with a grant date value of $800,000, which was intended to compensate Ms. Geoffroy for the estimated value of the equity incentives she forfeited upon departing her previous employer to join our Company. The Compensation Committee elected to grant these awards 100% in time-based RSAs to vest 67% on May 9, 2023 and 33% on May 9, 2024. This award is reflected in the “Summary Compensation Table” and “Grants of Plan-Based Awards in Fiscal Year 2023” table below. Ms. Geoffroy did not receive any other cash or equity sign-on or inducement award.
No Excessive Perquisites and Other Personal Benefits Provided to our NEOs
Historically, we have provided only a limited number of perquisites and supplemental benefits to attract talented executives to the Company and to retain our current executives. Our NEOs are entitled to participate in various benefit plans available to all full-time associates of the Company, such as a 401(k) plan (including matching contributions), group medical, group life and group dental insurance, as well as vacation and paid holidays. We believe these benefits are comparable to those provided at other companies. In addition, the Company pays or reimburses our NEOs for reasonable travel and other expenses incurred by them in performance of their obligations. For fiscal year 2023, the Compensation Committee also approved relocation benefits relating to the home sale and shipment of household goods in connection with the transfer of Mr. Osberg’s principal office residence (including a tax gross-up to reimburse applicable taxes resulting from relocation costs). The Compensation Committee provided the relocation benefit to Mr. Osberg in 2022 as part of the transfers of his residence in connection with an anticipated establishment of a new corporate office that was subsequently delayed.
Potential Post-Termination Benefits for our NEOs
The Compensation Committee believes the severance and retirement provisions of the Employment Agreement and the Severance Agreements are a competitive compensation element in the executive labor market and are more beneficial to the Company and its shareholders than conducting an individual

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negotiation with the NEO in the event of a termination of his or her employment. The Compensation Committee believes the change of control severance benefits provide incentive for our NEOs to fully consider potential changes that are in the best interest of the Company and our shareholders, even if such changes would result in the executive’s termination. The Compensation Committee views these amounts as reasonable and appropriate for the NEOs, who may not be in a position to obtain comparable employment following a change of control. As noted above, the Employment Agreement limits the potential severance payable to our CEO over the term of the Employment Agreement for the termination events. For further information, see “Executive Compensation Tables - Potential Payments Upon Termination or Change of Control - Employment Agreement with our CEO and Severance Agreements with our Other NEOs.”
Retirement benefit provisions are included in the Employment Agreement and the Severance Agreements. The Compensation Committee believes these retirement provisions further strengthen each NEO’s commitment to high performance standards by maintaining a focus on the long-term performance of the Company, covering periods even following their retirement. The Company competes for executives in a highly competitive market in which companies routinely offer similar benefits to senior executives. As a result, the Compensation Committee views these amounts as reasonable and appropriate for its NEOs, and are a competitive compensation element in the current executive labor market.
Stock Ownership Guidelines of our NEOs
Our NEOs are subject to stock ownership and holding requirements, which are monitored by the Compensation Committee. Under our stock ownership guidelines, (1) our CEO is required to own Common Stock equal in value to at least four times his annual salary; (2) our CFO and COO are required to own Common Stock equal in value to at least two times their respective annual salary; and (3) our CLO is required to own Common Stock equal in value to at least one times her annual salary.
Under our guidelines, share ownership excludes:
▪restricted shares or restricted stock units that remain subject to achievement of performance goals or unearned performance awards; and
▪underlying stock options, whether or not in-the-money or shares otherwise subject to a right to acquire except to the extent described below.
Our guidelines include the following as share ownership:
▪restricted shares and shares deliverable upon settlement of restricted or unrestricted stock units other than awards that remain subject to achievement of performance goals, as described above;
▪shares owned indirectly, if the individual has an economic interest in the shares; and
▪shares owned through savings plans, deferred compensation plans, or acquired through the employee stock purchase plan.
The Compensation Committee will review stock ownership levels as of May 31 of each calendar year based on the average end-of-quarter fair market value of the Company’s common shares over the trailing four quarters. Executives who are subject to our stock ownership guidelines are required to reach the applicable ownership level within five years after first becoming subject to the guidelines. If an NEO becomes subject to a greater required ownership level, due to promotion or an increase in base salary, the NEO is expected to meet the higher ownership threshold within three years.
Until an executive reaches the applicable milestone, he or she must hold and may not sell any shares (except to meet tax withholding obligations). Once the ownership level is met, he or she must hold and may not sell shares if doing so would cause his or her ownership to fall below that level. Although the Company does not require its executive officers to hold Common Stock for specified periods of time, we believe that the above holding requirements result in the ownership by our executives of significant amounts of Common Stock for substantial periods of time and align the interests of our executives with those of our shareholders. Our NEOs are in compliance with our stock ownership and holding requirements. For further information on our NEOs’ stock ownership, please see “Ownership of our Stock - Security Ownership of Certain Beneficial Owners and Management” and for further information on our NEOs’ outstanding equity awards, please see “Executive Compensation Tables - Outstanding Equity Awards at Fiscal Year-End 2023.”

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Prohibition on Pledging and Hedging and Restrictions on Other Transactions Involving Common Stock
Our Insider Trading Policy prohibits Directors and our NEOs from pledging Common Stock or using Common Stock as collateral for any margin loan. In addition, the Insider Trading Policy contains the following restrictions:
▪Directors and our NEOs are prohibited from engaging in transactions (such as trading in options) while serving as Directors or executive officers of the Company designed to hedge against the value of the Company’s Common Stock, which would eliminate or limit the risks and rewards of the Common Stock ownership;
▪Directors and our NEOs are prohibited from short-selling the Common Stock, buying or selling puts and calls of the Common Stock, or engaging in any other transaction while serving as Directors or executive officers of the Company that reflects speculation about the Common Stock price or that might place their financial interests against the financial interests of the Company;
▪Directors and our NEOs are prohibited from entering into securities trading plans pursuant to SEC Rule 10b5-1 without pre-approval; further, no Director or any NEO may trade in our Common Stock without pre-approval; and
▪Directors and our NEOs may trade in Common Stock only during open window periods, and only after they have pre-cleared transactions.
Currently, none of our Directors or NEOs have any pledging or hedging arrangements in place involving Common Stock.
Tax Implications of Executive Compensation
Section 162(m) of the Code places a limit of $1,000,000 on the amount of compensation that a publicly traded company may deduct for federal tax purposes in any one year with respect to certain of its executive officers. The Compensation Committee has considered and will continue to consider tax deductibility in structuring compensation arrangements. However, the Compensation Committee retains discretion to establish executive compensation arrangements that it believes are consistent with the principles described earlier and in the best interests of our Company and its shareholders, even if those arrangements may not be fully deductible under Section 162(m).
Compensation Risks
The Company has reviewed and assessed its compensation policies and practices to determine whether they are reasonably likely to have a material adverse effect on the Company. The Company’s management reviews compensation policies for the presence of certain elements that could encourage associates to take unnecessary or excessive risks; the ratios and level of incentive to fixed compensation, annual to long-term compensation and cash to equity compensation; and the comparison of compensation expense to earnings of the Company. Management’s assessment of the Company’s compensation policies is reviewed by the Compensation Committee as part of its risk oversight function.
The Company believes that its compensation programs for associates and executive officers are appropriately tailored to encourage associates to grow our business, but not to encourage them to do so in a way that poses unnecessary or excessive material risk. In particular, the Company’s compensation programs are designed to provide the following: elements that reward short-term and long-term performance; incentive compensation that rewards individual and Company performance; incentive or equity compensation awards that vest based on performance and/or over time; and compensation with fixed and variable components, so that executive officers and key associates have both competitive remuneration to encourage retention and opportunities to earn more by successfully executing the Company’s business strategy.
Overall, the Compensation Committee does not believe that the compensation policies and practices give rise to risks that are reasonably likely to have a material adverse effect on the Company. In reaching this conclusion, the Compensation Committee noted that:
▪Our compensation program is designed to provide a balanced mix of base salary, annual cash incentive compensation and long-term equity incentives, which provides the incentive to perform at high levels

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and maximize Company performance without focusing exclusively on compensation performance metrics to the detriment of other important business metrics;
▪Our 2011 Bonus Plan provides for authority to adjust the operating results and performance targets for annual incentive bonuses to remove the impact of divestitures in order to reduce the incentive to engage in activities that would have a short-term focus and would be inconsistent with the Company’s long-term business objectives;
▪Our stock incentive plans and our 2011 Bonus Plan include clawback provisions in the event of a financial restatement or misconduct;
▪The annual cash incentive opportunity for our CEO and other NEOs contains maximum payout levels, which helps avoid excessive total compensation and reduces the incentive to engage in unnecessarily risky behavior; and
▪Our insider trading policy prohibits executives from pledging Common Stock or using Common Stock as collateral for any margin loan and from engaging in transactions (such as trading in options) designed to hedge against the value of the Common Stock.
Compensation Committee Report
The Compensation Committee of the Board of Directors has reviewed and discussed with management the Compensation Discussion and Analysis. Based on its review and discussion referred to above, the Compensation Committee recommended to the Board of Directors that the Compensation Discussion and Analysis be included in the Proxy Statement on Schedule 14A for the Company’s Annual Meeting and incorporated by reference in the Company’s Annual Report on Form 10-K for the fiscal year ended February 28, 2023.
Members of the Compensation Committee:
Darren G. Woody, Chairman
Timothy F. Meeker
Elena B. Otero
This Compensation Committee Report is not “soliciting material,” and is not deemed “filed” with the SEC and is not to be incorporated by reference in any filing of the Company under the Securities Act of 1933, as amended, or the Exchange Act, except to the extent that the Company specifically incorporates this information by reference.
Compensation Committee Interlocks and Insider Participation
During fiscal year 2023, no member of the Compensation Committee was an officer or associate of the Company, no member of the Compensation Committee was a former officer of the Company and no executive officer of the Company served on the Compensation Committee (or equivalent), or the Board of Directors of another entity whose executive officer(s) served on the Company’s Compensation Committee or Board.

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Executive Compensation Tables
Summary Compensation Table
The following table sets forth the summary of compensation for our NEOs during the fiscal years indicated, whose total compensation exceeded $100,000 and who served as an NEO during fiscal year 2023:

Name and Principal Position | Fiscal Year | Salary ($) |  | Bonus ($) | Stock Awards ($)(1) |  | Non-Equity Incentive Plan Compensation ($)(2) |  | All Other Compensation ($)(3) | Total ($)
Julien R. Mininberg, CEO | 2023 | 1,250,000 |  | — |  | 6,700,000 | (4) | — |  |  | 15,812 |  | 7,965,812
| 2022 | 1,150,000 |  | — |  | 5,207,000 |  | 3,380,381 |  | 8,796 | 9,746,177
| 2021 | 1,000,000 |  | — |  | 5,200,000 |  | 3,200,000 |  | 20,012 | 9,420,012
Noel M. Geoffroy, COO (5) | 2023 | 442,308 |  | — |  | 1,816,000 | (6) | — |  |  | 3,501 |  | 2,261,809
Tessa N. Judge, CLO | 2023 | 475,000 |  | — |  | 800,000 | (7) | — |  |  | 8,475 | 1,283,475
Matthew J. Osberg, former CFO (8) | 2023 | 575,000 |  | — |  | 800,000 | (7) | — |  |  | 191,102 |  | 1,566,102
2022 | 406,191 |  | — |  | 257,000 |  | 369,215 |  |  | 14,266 |  | 1,046,672

(1)These amounts reflect the aggregate grant date fair value computed in accordance with FASB ASC Topic 718. Long-term incentive awards were granted in fiscal year 2023 under the 2018 Stock Plan in the form of Performance RSAs to Messrs. Mininberg and Osberg and Mses. Geoffroy and Judge. Additionally, time-vested RSAs were granted to Ms. Geoffroy, Ms. Judge and Mr. Osberg under the 2018 Stock Plan. The reported value of the Performance RSAs is computed based on the probable outcome of the performance conditions, which is “target.” For each of the NEOs, the ultimate payout for the Performance RSAs can range from zero shares to a maximum of 200% of target. Further information regarding the awards, including the assumptions and methodologies used in determining the grant date fair values, is included in the tables entitled “Grants of Plan-Based Awards in Fiscal Year 2023,” “Outstanding Equity Awards at Fiscal Year-End 2023,” “Equity Compensation Plan Information,” and in Notes 1 and 9 to the consolidated financial statements accompanying the Company’s Annual Report on Form 10-K for fiscal year 2023.
(2)Fiscal year 2023 illustrates no annual cash incentives under the 2011 Bonus Plan were earned in fiscal year 2023. For further information regarding these awards, see “Grants of Plan-Based Awards in Fiscal Year 2023.”
(3)For fiscal year 2023, the following table presents the amounts included in “All Other Compensation”:

| Name | 401(k) Plan ($) | Group Life Insurance ($) |  |  | Other ($) |  | Total ($)
| Mr. Mininberg | 12,200 |  | 3,612 |  |  |  | — |  |  | 15,812 |
| Ms. Geoffroy | — |  | 1,486 |  |  |  | 2,015 |  | (A) | 3,501 |
| Ms. Judge | 7,164 |  | 769 |  |  |  | 542 |  | (A) | 8,475 |
| Mr. Osberg | 12,354 |  | 1,260 |  |  |  | 177,488 |  | (B) | 191,102 |

(A) Includes payments earned by Mses. Geoffroy and Judge as a health benefit incentive as well as a service award earned by Ms. Judge.
(B) Includes $134,270 of reimbursed relocation costs to Mr. Osberg for costs that were incurred with Mr. Osberg’s home sale and shipment of household goods in connection with the transfer of Mr. Osberg’s principal office residence, and includes $43,218 in gross-up payments to reimburse applicable taxes resulting from relocation costs that were imputed as income for federal income tax purposes.
(4)Includes 32,825 shares subject to Performance RSAs (or $6,700,000), which represents the target award, calculated using a price per share of $204.11, the closing market price of the Common Stock on March 1, 2022, the date of the grant. At the date of the grant, the maximum potential value of the Performance RSAs, assuming the achievement of the highest level of performance conditions, was 65,650 shares subject to Performance RSAs (or $13,400,000). This represents the aggregate grant date fair value of the awards, calculated in accordance with FASB ASC Topic 718.
(5)Ms. Geoffroy was appointed COO and joined the Company on May 9, 2022. The information for Ms. Geoffroy represents all compensation of Ms. Geoffroy from May 9, 2022 through the end of fiscal year 2023.
(6)Includes 1,230 shares subject to time-vested RSAs (or $254,000), which vest equally on March 1, 2024 and March 1, 2025, and 3,691 shares subject to Performance RSAs (or $762,000), which represents the target award, calculated using a price per share of $206.45, the closing market price of the Common Stock on May 9, 2022, the date of the grant. At the date of the grant, the maximum potential value of the Performance RSAs, assuming the achievement of the highest level of performance conditions, was 7,382 shares subject to Performance RSAs (or $1,524,000). Also includes 3,875 shares subject to time-vested RSAs (or $800,000) granted as a one-time sign-on long-term incentive award in connection with her appointment as COO effective May 9, 2022, which vests 67% on May 9, 2023 and 33% on May 9, 2024 and was calculated using a price per share of $206.45, the closing market price of the Common Stock on May 9, 2022, the date of the grant. This represents the aggregate grant date fair value of the awards, calculated in accordance with FASB ASC Topic 718.
(7)Includes 979 shares subject to time-vested RSAs (or $200,000), which vest equally on March 1, 2024 and March 1, 2025, and 2,940 shares subject to Performance RSAs (or $600,000), which represents the target award, calculated using a price per share of $204.11,

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the closing market price of the Common Stock on March 1, 2022, the date of the grant. At the date of the grant, the maximum potential value of the Performance RSAs, assuming the achievement of the highest level of performance conditions, was 5,880 shares subject to Performance RSAs (or $1,200,000). This represents the aggregate grant date fair value of the awards, calculated in accordance with FASB ASC Topic 718.
(8)Mr. Osberg served as the Company’s CFO until his resignation which, as disclosed previously herein, was effective April 27, 2023.
Employment Agreement with our CEO
The Company entered into the Employment Agreement with Mr. Mininberg on December 4, 2020, which took effect on March 1, 2021, and extended the term of his employment through February 29, 2024, subject to an agreed-upon extension or earlier termination by either party. The Employment Agreement replaced Mr. Mininberg’s employment agreement entered into on November 7, 2018 and effective March 1, 2019, which was scheduled to expire on February 28, 2023. In addition to extending the term of Mr. Mininberg’s employment, certain termination payments were amended by the Employment Agreement; see “Potential Payments Upon Termination or Change of Control” for further information regarding termination payments under the Employment Agreement.
Annual Incentive Bonus. The Employment Agreement provides that with respect to fiscal year 2022, and for each annual performance period commencing thereafter during the term of the Employment Agreement, Mr. Mininberg will be eligible for an annual incentive bonus payable in cash under the 2011 Bonus Plan, targeted at 200% of Mr. Mininberg’s base salary, with the opportunity to earn up to a maximum amount of 1.6 times of such target and a threshold achievement payout of 100% of his base salary, subject to the adjustments and limitations set forth in the Employment Agreement and the 2011 Bonus Plan. The annual incentive bonus will be based on the achievement of performance goals and other terms set forth in the 2011 Bonus Plan and at the sole discretion of the Compensation Committee. No annual incentive bonus will be earned or payable and Mr. Mininberg will not be entitled to a bonus with respect to any performance measure if the threshold amount associated with such performance measure is not achieved.
Long-Term Incentive Compensation. With respect to the three-year performance period beginning with fiscal year 2022, and for each three-year performance period thereafter during the term of the Employment Agreement, Mr. Mininberg will be eligible to receive a long-term performance bonus (the “Fiscal LTPB”) in the form of an equity incentive award, pursuant to the 2018 Stock Plan or any successor plan and any award agreement issued thereunder. Pursuant to the Employment Agreement, this award will be in the form of a grant of Performance RSAs. The target equity award for the Fiscal LTPB in fiscal years 2021 and 2022 was $5,200,000 and the target equity award for the Fiscal LTPB for fiscal year 2023 was $6,700,000. The Fiscal LTPB may be increased or decreased by the Compensation Committee at its sole discretion. The total Maximum Grant Amount (defined below) is the maximum amount payable as a Fiscal LTPB and will represent 200% of the target award amount. The maximum equity award for each Fiscal LTPB will be the lesser of: (1) $13,400,000, two times the target award amount; or (2) the value of the common shares that may be granted to a participant under the 2018 Stock Plan (the “Maximum Grant Amount”), subject to the limitations set forth in the Employment Agreement and the 2018 Stock Plan. The performance-based RSA grant will have a threshold award of 25% and a target award of 50% of the Maximum Grant Amount. The Fiscal LTPB will be based on the achievement of performance goals and other terms of the Fiscal LTPB determined at the sole discretion of the Compensation Committee. Mr. Mininberg will not be entitled to a Fiscal LTPB with respect to any performance measure if the threshold amount associated with such performance measure is not achieved.
Other Benefits. For information regarding other limited perquisites and other benefits provided to Mr. Mininberg pursuant to the Employment Agreement, see “Compensation Discussion & Analysis - Elements of the Compensation Program for o ur NEOs - No E xcessive Perquisites and Other Personal Benefits Provided to o u r NEOs.”
Employment Terminatio n. The Employment Agreement provides for certain severance and retirement payments and benefits upon Mr. Mininberg’s termination of employment. See “Potential Payments Upon Termination or Change of Control.”

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EXECUTIVE COMPENSATION
Grants of Plan-Based Awards in Fiscal Year 2023
For fiscal year 2023, the following plan-based compensation was awarded to our NEOs:

| Grant Date | Estimated Future Payouts Under Non-Equity Incentive Plan Awards |  | Estimated Future Payouts Under Equity Incentive Plan Awards(1) | All Other Stock Awards; Number of Shares of Stock or Units (#) | Grant Date Fair Value of Stock Awards(2) ($)
Name | Threshold ($) | Target ($) | Maximum ($) |  | Threshold (#) | Target (#) | Maximum (#)
Julien R. Mininberg, CEO |  |  |  |  |  |  |  |  |  |  |  |
Annual Incentive Award(3) |  | 1,250,000 |  | 2,500,000 |  | 4,000,000 |  |  |  |  |  |  |  |  |
Performance RSAs | 3/1/2022 |  |  |  |  | 16,413 |  | 32,825 |  | 65,650 |  |  |  | 6,700,000 |  |
Noel M. Geoffroy, COO |  |  |  |  |  |  |  |  |  |  |  |
Annual Incentive Award(3)(4) |  | 199,039 |  | 398,077 |  | 796,154 |  |  |  |  |  |  |  |  |
Performance RSAs | 5/9/2022 |  |  |  |  | 1,846 |  | 3,691 |  | 7,382 |  |  | (5) | 762,000 |  |
Time-Vested RSAs | 5/9/2022 |  |  |  |  |  |  |  | 1,230 |  | (5)(7) | 254,000 |  |
Time-Vested RSAs | 5/9/2022 |  |  |  |  |  |  |  | 3,875 |  | (6) | 800,000 |  |
Tessa N. Judge, CLO |  |  |  |  |  |  |  |  |  |  |  |
Annual Incentive Award(3) |  | 142,500 |  | 285,000 |  | 570,000 |  |  |  |  |  |  |  |  |
Performance RSAs | 3/1/2022 |  |  |  |  | 1,470 |  | 2,940 |  | 5,880 |  |  |  | 600,000 |  |
Time-Vested RSAs | 3/1/2022 |  |  |  |  |  |  |  | 979 |  | (7) | 200,000 |  |
Matthew J. Osberg, former CFO |  |  |  |  |  |  |  |  |  |  |  |
Annual Incentive Award(3) |  | 215,625 |  | 431,250 |  | 862,500 |  |  |  |  |  |  |  |  |
Performance RSAs | 3/1/2022 |  |  |  |  | 1,470 |  | 2,940 |  | 5,880 |  |  |  | 600,000 |  |
Time-Vested RSAs | 3/1/2022 |  |  |  |  |  |  |  | 979 |  | (7) | 200,000 |  |

(1)The number of shares listed represents shares subject to long-term equity incentive awards in the form of Performance RSAs. The performance criteria for these awards is based on the achievement of cumulative adjusted diluted EPS and relative total shareholder return targets over a three-year performance period. For further information relating to these awards and performance goals, see “Compensation Discussion & Analysis - Elements of the Compensation Program for o ur NEOs - Incentive Awards - Long-Term Incentive Awards.”
(2)The amounts shown reflect the aggregate grant date fair value of the subject awards, based on the expected achievement of performance at target, where applicable. These were computed in accordance with FASB ASC Topic 718. The Performance RSAs and time-vested RSAs were granted under the 2018 Stock Plan.
(3)Under the 2011 Bonus Plan, the performance metrics are based on the achievement of adjusted income and net sales targets. For further information relating to these awards and performance goals, see “Compensation Discussion & Analysis - Elements of the Compensation Program for o u r NEOs - Incentive Awards - Annual Incentive Awards.” The actual payouts for fiscal year 2023 were 0% of the target amount for Messrs. Mininberg and Osberg and Mses. Geoffroy and Judge.
(4)The amounts shown reflect Ms. Geoffroy’s annual incentive award at a target of $517,500, prorated from the effective date, May 9, 2022, of her appointment as COO through the end of fiscal year 2023.
(5)The amounts shown reflect Ms. Geoffroy’s annual long-term incentive award at a target of $1,100,000 prorated from the effective date, May 9, 2022, of her appointment as COO through the end of the three-year performance period.
(6)The amount shown reflects the number of time-vested RSAs granted to Ms. Geoffroy as a one-time sign-on long-term incentive award in connection with her appointment as COO effective May 9, 2022, which vests 67% on May 9, 2023 and 33% on May 9, 2024.
(7)The amounts shown reflect the number of time-vested RSAs granted to Ms. Geoffroy, Ms. Judge, and Mr. Osberg, which vest equally on March 1, 2024, and March 1, 2025.

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Outstanding Equity Awards at Fiscal Year-End 2023
The following table sets forth certain information with respect to outstanding equity awards for our NEOs as of February 28, 2023:

|  |  | Stock Awards
Name |  |  |  |  |  | Equity Incentive Plan Awards: Number of Unearned Shares, Units or Other Rights That Have Not Vested (#) | Equity Incentive Plan Awards: Market or Payout Value of Unearned Shares, Units or Other Rights That Have Not Vested ($)(1)
Julien R. Mininberg, CEO |  |  |  |  |  | 30,540 |  | (2) | 3,441,553 |
|  |  |  |  |  | 24,051 |  | (3) | 2,710,307 |
|  |  |  |  |  | 32,825 |  | (4) | 3,699,049 |
|  |  |  |  |  | 20 |  | (5) | 2,254 |
Noel M. Geoffroy, COO |  |  |  |  |  | 3,691 |  | (4) | 415,939 |
|  |  |  |  |  | 3,875 |  | (6) | 436,674 |
|  |  |  |  |  | 1,230 |  | (7) | 138,609 |
Tessa N. Judge, CLO |  |  |  |  |  | 1,542 |  | (2) | 173,768 |
|  |  |  |  |  | 1,422 |  | (3) | 160,245 |
|  |  |  |  |  | 2,940 |  | (4) | 331,309 |
|  |  |  |  |  | 256 |  | (8) | 28,849 |
|  |  |  |  |  | 474 |  | (9) | 53,415 |
|  |  |  |  |  | 979 |  | (7) | 110,324 |
|  |  |  |  |  | 20 |  | (5) | 2,254 |
Matthew J. Osberg, former CFO |  |  |  |  |  | 882 |  | (2) | 99,393 |
|  |  |  |  |  | 867 |  | (3) | 97,702 |
|  |  |  |  |  | 2,940 |  | (4) | 331,309 |
|  |  |  |  |  | 146 |  | (8) | 16,453 |
|  |  |  |  |  | 289 |  | (9) | 32,567 |
|  |  |  |  |  | 979 |  | (7) | 110,324 |
|  |  |  |  |  | 20 |  | (5) | 2,254 |

(1)Calculated using a price per share of $112.69, the closing market price of the Common Stock as reported by NASDAQ on February 28, 2023, the end of the Company’s last completed fiscal year.
(2)These shares represent Performance RSAs granted under the 2018 Stock Plan, based on 100.0% performance achievement. The Performance RSAs vest if the performance conditions under the awards are achieved based on a three-year performance period ended February 28, 2023. Payouts can range from zero shares to a maximum of 200% of target. In April 2023, the Compensation Committee certified the level of attainment of established performance goals and the Performance RSAs vested at a blended payout of 100.0% of target.
(3)These shares represent Performance RSAs granted under the 2018 Stock Plan, based on “target.” The Performance RSAs vest if the performance conditions under the awards are achieved based on a three-year performance period ending February 29, 2024. Payouts can range from zero shares to a maximum of 200% of target. The number of shares reflected assumes the target level of performance achievement, which would result in the Performance RSAs vesting at 100% of target.
(4)These shares represent Performance RSAs granted under the 2018 Stock Plan, based on “target.” The Performance RSAs vest if the performance conditions under the awards are achieved based on a three-year performance period ending February 28, 2025. Payouts can range from zero shares to a maximum of 200% of target. The number of shares reflected assumes the target level of performance achievement, which would result in the Performance RSAs vesting at 100% of target.
(5)These shares represent time-vested RSAs granted to Mr. Mininberg, Ms. Judge and Mr. Osberg as part of the recognition bonus granted generally to associates, which vest equally on May 19, 2023 and May 19, 2024.
(6)These shares represent time-vested RSAs granted to Ms. Geoffroy as a one-time sign-on long-term incentive award in connection with her appointment as COO, which vests 67% on May 9, 2023 and 33% on May 9, 2024.
(7)These shares represent time-vested RSAs granted to Ms. Geoffroy, Ms. Judge and Mr. Osberg, which vest 50% on March 1, 2024 and 50% on March 1, 2025.
(8)These shares represent remaining unvested time-vested RSAs granted to Ms. Judge and Mr. Osberg, which vest on March 1, 2023.
(9)These shares represent time-vested RSAs granted to Ms. Judge and Mr. Osberg, which vest 50% on March 1, 2023 and 50% on March 1, 2024.

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Option Exercises and Stock Vested During Fiscal Year 2023
There were no exercises of stock options for our NEOs during fiscal year 2023. The following table provides information on all vesting of stock awards for our NEOs during fiscal year 2023:

|  |  | Stock Awards
Name |  |  | Number of Shares Acquired on Vesting (#) | Value Realized on Vesting ($)
Julien R. Mininberg, CEO |  |  | 80,625 |  | 16,543,180 |
Noel M. Geoffroy, COO |  |  | — |  | — |
Tessa N. Judge, CLO |  |  | 2,499 |  | 512,016 |
Matthew J. Osberg, former CFO |  |  | 2,164 |  | 443,418 |

Equity Compensation Plan Information
The following table summarizes certain equity compensation plan information as of February 28, 2023:

Plan Category | Number of securities to be issued upon exercise of outstanding options, warrants, and rights(1) | Weighted-average exercise price of outstanding options, warrants, and rights(2) | Number of securities remaining available for future issuance under equity compensation plans (excluding securities reflected in the first column)(3)
Equity compensation plans approved by security holders | 55,189 |  | $ | 61.77 |  | 1,707,510 |

(1)Includes shares issuable under outstanding options, time-vested Restricted Stock Units (“RSUs”) and Performance Restricted Stock Units (“Performance RSUs”). Performance RSUs are at target achievement. Shares issuable upon vesting of time-vested RSAs and Performance RSAs are not included.
(2)Reflects the weighted-average exercise price of outstanding options.
(3)Includes 1,069,548 shares authorized and available for issuance in connection with the 2018 Stock Plan and 637,962 shares authorized and available for issuance under the 2018 ESPP (as defined below).
As of May 15, 2023, (1) there were options to purchase 9,500 shares of Common Stock outstanding under the equity compensation plans of the Company; (2) the weighted average exercise price for such outstanding options was $70.49; (3) the weighted average remaining term for such outstanding options was 1.32 years; and (4) there were 735,297 time-vested RSAs and RSUs, Performance RSAs at maximum achievement and Performance RSUs at target achievement outstanding under the equity compensation plans of the Company.
2018 Stock Incentive Plan
The Company’s shareholders approved the 2018 Stock Plan at the 2018 annual general meeting of shareholders. The 2018 Stock Plan is administered by the Compensation Committee of the Board of Directors. The 2018 Stock Plan permits the granting of stock options, including ISO’s and NSO’s, unrestricted shares of Common Stock, SAR’s, restricted stock, RSUs, and other stock-based awards. As of February 28, 2023, the maximum number of shares reserved for issuance under the 2018 Stock Plan is 1,069,548 shares and the maximum number of shares with respect to which awards of any and all types may be granted during a calendar year to any participant is limited, in the aggregate, to 2,000,000 shares, subject to adjustment for certain events as described in the 2018 Stock Plan. The 2018 Stock Plan will expire by its terms on August 22, 2028.
The 2018 Stock Plan provides that the Compensation Committee may authorize one or more officers to grant awards of up to an aggregate of 2,000,000 shares of Common Stock (subject to adjustment in certain circumstances), provided that any such grants will be subject to the terms and conditions of the Compensation Committee authorization and that such officer must notify the Compensation Committee of any such grants. Currently, associates, Directors and consultants (including agents, independent contractors, leased associates, and advisors) of the Company, its subsidiaries and affiliates are eligible to participate in the 2018 Stock Plan.

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The 2018 Stock Plan provides that the option price pursuant to which Common Stock may be purchased will be determined by the Compensation Committee, but will not be less than the fair market value of the Common Stock on the date the option is granted. The Compensation Committee will determine the term of each option, but no option will be exercisable more than 10 years after the date of grant. Payment of the purchase price may be (1) in cash, (2) in shares of Common Stock held for at least six months, (3) partly in cash and partly in such shares, (4) through the delivery of irrevocable instructions to a broker to deliver promptly to the Company an amount equal to the aggregate option price for the shares being purchased, (5) through having shares withheld by the Company from any shares that would have otherwise been received by the participant, or (6) through such other means as will be prescribed in the award agreement. If a participant’s service terminates by reason of death or Disability (as defined in the 2018 Stock Plan), to the extent the participant was entitled to exercise the option on the date of death or Disability, the option may be exercised within one year after the date of death or Disability (or such other period specified in the applicable award agreement). If a participant’s service with the Company terminates for any reason (other than death or Disability), each option then held by the participant may be exercised within ninety days (or such other period specified in the applicable award agreement) after the date of such termination, but only to the extent such option was exercisable at the time of termination of service. Notwithstanding the foregoing, the Compensation Committee may accelerate the vesting of unvested options held by a participant if the participant is terminated by the Company without “cause” (as determined by the Compensation Committee).
The 2018 Stock Plan also provides for certain terms and conditions pursuant to which restricted stock and RSUs may be granted under the 2018 Stock Plan. Each grant of restricted stock and RSUs must be evidenced by an award agreement in a form approved by the Compensation Committee. The vesting of a RSA or RSU granted under the 2018 Stock Plan may, but shall not be required to, be conditioned upon the completion of a specified period of service, upon attainment of specified performance goals, and/or upon such other criteria as the Compensation Committee may determine in its sole discretion. If a participant’s service is terminated for any reason, the participant will only be entitled to the restricted stock or RSUs vested at the time of such termination of service unless the participant is party to an employment or severance agreement that provides otherwise, or the participant is eligible for benefits under the Company’s retirement plan. The participant’s unvested restricted stock and RSUs will be repurchased or forfeited at the time of the participant’s termination. Notwithstanding the foregoing, the Compensation Committee may accelerate the vesting of unvested restricted stock or RSUs held by a participant if the participant is terminated by the Company without “cause” (as determined by the Compensation Committee). Except as provided in the applicable award agreement, no shares of restricted stock may be assigned, transferred or otherwise encumbered or disposed of by the participant until such shares have vested in accordance with the terms of such award agreement. If and to the extent that the applicable award agreement so provides, a participant will have the right to vote and, to the extent vested, receive dividends on the shares of restricted stock granted to him or her under the 2018 Stock Plan. Unless otherwise provided in the applicable award agreement, any shares received as a dividend on such restricted stock or in connection with a stock split or subdivision of the shares of restricted stock will be subject to the same restrictions as the restricted stock.
The Compensation Committee has the authority under the 2018 Stock Plan to grant SARs independent of stock options. Each SAR granted independently of an option entitles a participant to exercise the SAR in whole or in part and, upon such exercise, to receive from the Company an amount equal to (1) the excess of (i) the fair market value on the exercise date of one share of Common Stock over (ii) the exercise price per share, times (2) the number of shares covered by the portion of the SAR so exercised.
The terms and conditions of other stock-based awards will be determined by the Compensation Committee. Other stock-based awards may be granted in a manner that will enable the Company to deduct any amount paid by the Company under Section 162(m) of the Code. Such performance-based awards are rights to receive amounts denominated in cash or shares of Common Stock, based on the Company’s or a participant’s performance during a designated period in which attainment of the performance goals is measured. Performance goals, the length of the performance period and time of payment of the performance-based award are established in writing by the Compensation Committee: (1) at a time when the outcome for that performance period is substantially uncertain and (2) not later than ninety days after the commencement of the performance period to which the performance goal relates, but in no event after 25 percent of the relevant performance period has elapsed.
Under the 2018 Stock Plan, the acceleration of equity awards due to a Change of Control (as defined in the 2018 Stock Plan) is based on a “double trigger,” which means that the acceleration of those awards would generally occur if, during the employment period, the participant’s employment is involuntarily terminated by the Company other than for cause or by the participant for good reason, in each case, within a specified

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period following a Change of Control or if the equity award is not assumed or substituted in connection with the Change of Control. Accordingly, in the event of a Change of Control, with respect to awards assumed by the surviving entity or otherwise equitably converted or substituted in connection with a Change of Control, if within one year after the effective date of the Change of Control, a participant’s service is involuntarily terminated other than for cause or by the participant for good reason, then (1) the participant will have the right to exercise or settle from and after the date of termination any option or SAR held by such participant in whole or in part, notwithstanding that such option or SAR may not be fully exercisable or vested, (2) any and all time-based vesting restrictions on such participant’s other stock-based award will lapse and such stock will immediately vest in the participant, notwithstanding that the other stock-based award was unvested and (3) the payout level under such participant’s outstanding stock-based awards that vest in whole or in part based on performance conditions shall be deemed to have been earned as of the date of termination based upon achievement of relevant performance goals or based on performance at the “target” level, either in full or pro rata based upon the length of time within the performance period that has elapsed.
With respect to awards not assumed by the surviving entity or otherwise equitably converted or substituted in connection with a Change of Control, upon the occurrence of the Change of Control, (1) the participant will have the right to exercise or settle from and after the date of the Change of Control any option or SAR held by such participant in whole or in part, notwithstanding that such option or SAR may not be fully exercisable or vested, (2) any and all time-based vesting restrictions on such participant’s other stock-based award will lapse and such stock will immediately vest in the participant, notwithstanding that the other stock-based award was unvested and (3) the payout level under such participant’s outstanding stock-based awards that vest in whole or in part based on performance conditions shall be deemed to have been earned as of the effective date of the Change of Control based upon achievement of relevant performance goals or based on performance at the “target” level, either in full or pro rata based upon the length of time within the performance period that has elapsed. Regardless of whether a Change of Control has occurred, the Compensation Committee may in its sole discretion at any time determine that, upon the termination of service of a participant for any reason or the occurrence of a Change of Control, all or a portion of such participant’s options or SARs shall become fully or partially exercisable, that such participant’s awards shall lapse, and/or that any performance-based criteria shall be deemed to be wholly or partially satisfied.
Employee Stock Purchase Plan
At the 2018 annual general meeting of shareholders, the shareholders approved the Helen of Troy Limited 2018 Employee Stock Purchase Plan (the “2018 ESPP”) and reserved 750,000 shares of Common Stock for issuance under the 2018 ESPP. It is the intention of the Company that the 2018 ESPP qualify as an “employee stock purchase plan” under Section 423 of the Code.
The purpose of the 2018 ESPP is to provide associates of the Company, or its subsidiaries or affiliates designated by the Compensation Committee, as eligible to participate in the 2018 ESPP an opportunity to purchase shares of Common Stock and thereby have an additional incentive to contribute to the prosperity of the Company. The aggregate number of shares of Common Stock that may be sold pursuant to all offerings of the Company’s Common Stock under the 2018 ESPP will not exceed 750,000 shares, as adjusted for any recapitalization or reorganization of the Company as set forth in the 2018 ESPP. The 2018 ESPP provides that eligible full-time associates of the Company or certain of its subsidiaries or affiliates may purchase shares of Common Stock with payroll deductions accumulated on behalf of such associates. Associates may authorize payroll deductions of up to 15 percent of their compensation, subject to certain limitations under Section 423(b) of the Code, which is accumulated over an option period and then used to purchase Common Stock. Option periods end in February and August of each fiscal year. Upon the expiration date of each offering, the funds accumulated in the stock purchase account of each participating associate will be applied to the purchase of shares of Common Stock at a price per share equal to the lesser of (a) a percentage (not less than 85%) established by the Compensation Committee (the “Designated Percentage”) of the fair market value per share of Common Stock on the date on which an option is granted, or (b) the Designated Percentage of the fair market value (as determined under the 2018 ESPP) per share of Common Stock on the date on which the option is exercised and the Common Stock is purchased.

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Potential Payments Upon Termination or Change of Control
The information below describes certain compensation that would be paid to our CEO under the terms of the Employment Agreement and to our other NEOs under the terms of their respective Severance Agreements, in the event of a termination of each of his or her employment with the Company and/or change of control of the Company. The amounts shown in the table below assume that such a termination of employment and/or change of control occurred on February 28, 2023. The amounts include estimates that would be paid out to each of our NEOs upon his or her termination and/or a change of control (based upon his or her compensation and service levels as of such date). The value of the outstanding Performance RSAs and all time-vested RSAs in the below table are calculated assuming that the market price per share of the Common Stock on the date of the event was equal to the closing price of the Common Stock on the last trading day of the fiscal year ended February 28, 2023 ($112.69).
Further, upon termination, the executive officer would be entitled to amounts (including salary, bonus, expense reimbursement, etc.) that have been fully earned but not yet paid on the date of termination. The actual amounts to be paid out can only be determined at the time of a change of control and/or termination of employment with the Company. In addition to the amounts in the table below, Mr. Mininberg, Ms. Geoffroy, Ms. Judge and Mr. Osberg, would have been entitled to receive any earned and unpaid annual incentive compensation as of February 28, 2023. Any outstanding equity awards issued pursuant to the 2018 Stock Plan that are not assumed in connection with a change of control will vest immediately in accordance with the terms of the 2018 Stock Plan, as applicable. Our NEOs’ equity awards are otherwise subject to a double trigger and would not vest unless within specified periods of the change of control, his or her employment was involuntarily terminated by the Company other than for cause or by the executive for good reason. For further information relating to these incentive awards, see “Compensation Discussion & Analysis - Elements of the Comp ensation Program for o u r NEOs - Incentive Awards.” Under the Employment Agreement and the Severance Agreement, our NEOs are also entitled to specified benefits if their employment is terminated by reason of retirement and certain conditions are met. As of February 28, 2023, our CEO was eligible to receive retirement benefits under the Employment Agreement. As of February 28, 2023, our other NEOs were not entitled to receive retirement benefits under the Severance Agreements.
In addition to any portion of unpaid base salary and annual incentive earned but not yet paid, Mr. Mininberg, Mses. Geoffroy and Judge and Mr. Osberg would have been entitled to receive the following if each had been terminated as of February 28, 2023:
CEO - Julien R. Mininberg

Triggering Event | Compensation Component | How Paid | Payout
Death | ▪Death benefits(2) | Third party payment | $750,000
Disability(1) | ▪Disability benefits(2) | Third party payment | $2,557,400
Termination for Good Reason or without Cause (and Not in Connection with a Change of Control), Retirement or Company Requested Early Retirement (“CRER”)(1)(13) | ▪Continued vesting of any outstanding Performance RSAs based on actual performance(3) | Scheduled vesting date | $9,850,909
▪Health benefits(4) | Over time | $59,274
Total |  | $9,910,183
Termination for Good Reason or without Cause (and in Connection with a Change of Control)(1)(5)(13)(14) | ▪Cash payment of 2 times both base salary and target annual incentive(6)(7) | Within 75 days | $7,500,000
▪Accelerated vesting of outstanding Performance RSAs(8) | Within 60 days | $9,850,909
▪Health benefits(9) | Over time | $37,576
Total |  | $17,388,485

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COO – Noel M. Geoffroy

Triggering Event | Compensation Component | How Paid | Payout
Death | ▪Death benefits(2) | Third party payment | $750,000
Disability(1) | ▪Disability benefits(2) | Third party payment | $4,268,300
Termination for Good Reason or without Cause (and Not in Connection with a Change of Control)(1)(13) | ▪Cash payment of 1 times base salary and target annual incent ive(6)(7) | Over 24 months | $1,092,500
▪Pro rata portion of any outstanding Performance RSAs based on actual performa nce(10) | Scheduled vesting date | $137,260
▪Pro rata portion of any time-vested RSAs(10) | Within 60 days | $340,843
▪Health benefits(11) | Over time | $25,491
Total |  | $1,596,094
Termination for Good Reason or without Cause (and in Connection with a Change of Control)(1)(13)(14) | ▪Cash payment of 1.5 times base salary and 1.5 times target annual incentive(6)(7) | Within 75 days | $1,638,750
▪Accelerated vesting at target of any outstanding Performance RSAs(12) | Within 60 days | $415,939
▪Accelerated vesting of any time-vested RSAs(12) | Within 60 days | $575,282
▪Health benefits(11) | Over time | $38,237
Total |  | $2,668,208

CLO – Tessa N. Judge

Triggering Event | Compensation Component | How Paid | Payout
Death | ▪Death benefits(2) | Third party payment | $750,000
Disability(1) | ▪Disability benefits(2) | Third party payment | $7,718,400
Termination for Good Reason or without Cause (and Not in Connection with a Change of Control)(1)(13) | ▪Cash payment of 1 times base salary and target annual incent ive(6)(7) | Over 24 months | $760,000
▪Pro rata portion of any outstanding Performance RSAs based on actual performa nce(10) | Scheduled vesting date | $390,464
▪Pro rata portion of any time-vested RSAs(10) | Within 60 days | $120,963
▪Health benefits(11) | Over time | $15,255
Total |  | $1,286,682
Termination for Good Reason or without Cause (and in Connection with a Change of Control)(1)(13)(14) | ▪Cash payment of 1.5 times base salary and 1.5 times target annual incentive(6)(7) | Within 75 days | $1,140,000
▪Accelerated vesting at target of any outstanding Performance RSAs(12) | Within 60 days | $665,322
▪Accelerated vesting of any time-vested RSAs(12) | Within 60 days | $194,897
▪Health benefits(11) | Over time | $22,882
Total |  | $2,023,101

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Former CFO – Matthew J. Osberg

Triggering Event | Compensation Component | How Paid | Payout
Death | ▪Death benefits(2) | Third party payment | $750,000
Disability(1) | ▪Disability benefits(2) | Third party payment | $5,818,200
Termination for Good Reason or without Cause (and Not in Connection with a Change of Control)(1)(13) | ▪Cash payment of 1 times base salary and target annual incentive(6)(7) | Over 24 months | $1,006,250
▪Pro rata portion of any outstanding Performance RSAs based on actual performance(10) | Scheduled vesting date | $274,185
▪Pro rata portion of any time-vested RSAs(10) | Within 60 days | $91,159
▪Health benefits(11) | Over time | $25,199
Total |  | $1,396,793
Termination for Good Reason or without Cause (and in Connection with a Change of Control)(1)(13)(14) | ▪Cash payment of 1.5 times base salary and 1.5 times target annual incentive(6)(7) | Within 75 days | $1,509,375
▪Accelerated vesting at target of any outstanding Performance RSAs(12) | Within 60 days | $528,403
▪Accelerated vesting of any time-vested RSAs(12) | Within 60 days | $161,654
▪Health benefits(11) | Over time | $37,798
Total |  | $2,237,230

(1)The terms “disability,” “good reason,” “cause” and “change of control” each have the same meanings as defined in the Employment Agreement for our CEO and the Severance Agreements for our other NEOs.
(2)Represents third party payments from insurers. In the event of death, this would include the payment under a life insurance policy in the amount of $750,000. In the event of disability, the amount of the payment(s) under a disability policy would depend upon the circumstances and nature of the disability, with a maximum payment of $25,000 per month until age 67.
(3)Under the Employment Agreement, in the event of a termination of employment by the CEO for good reason or by the Company without cause (not in connection with a change of control), retirement or CRER, our CEO is eligible for the continued vesting of all outstanding, unearned Performance RSAs based on actual performance of the Company for the applicable performance periods. The amount disclosed in the table for Performance RSAs reflects 100.0% actual performance achievement for the RSAs with the performance period ended February 28, 2023 and assumes target performance for RSAs with performance periods ending
February 29, 2024 and February 28, 2025.
(4)Reflects the estimated value of the monthly employer portion of the premium payments to receive “Retiree Coverage” under the Company’s health plan until December 26, 2029 for our CEO, his spouse and children (to the extent eligible). Under the terms of the Employment Agreement, our CEO has the right to elect to either continue coverage under the Company’s health plan under COBRA or to receive “Retiree Coverage” under the Company’s health plan until December 2029 (subject to earlier termination under certain conditions including if he is covered by or eligible for coverage under another health insurance policy). If COBRA coverage is elected, our CEO will be obligated to pay the full cost (employer and employee premium amounts) for such COBRA coverage. If Retiree Coverage is elected, our CEO will be obligated to pay the employee portion of the premium and the Company will pay the employer portion of such premium.
(5)Under the Employment Agreement, our CEO would receive a minimum of $6,000,000 in severance payments upon termination of employment by our CEO for good reason or by the Company without cause in connection with a change of control. Consequently, to the extent the aggregate amount or value of the payments is less than $6,000,000, our CEO will be entitled to receive an additional cash payment, if applicable, to achieve an aggregate payment amount or value equal to $6,000,000. If our CEO’s employment had been so terminated as of February 28, 2023, the aggregate amount or value of severance payments payable to him would be greater than $6,000,000, as shown in the table above, so no additional cash payment would be applicable.
(6)The amounts represent a cash payment equal to two times base salary payable to our CEO in accordance with the Employment Agreement. In accordance with the Severance Agreements, the amounts represent 12 months of the other NEO’s respective base salary payable in the event of a termination of employment by our other NEOs for good reason or by the Company without cause (not in connection with a change of control) and 18 months base salary payable in the event of a termination of employment by our other NEOs for good reason or by the Company without cause in connection with a change of control.
(7)Under the Employment Agreement, our CEO would have been entitled to receive 200% of his target annual incentive for the performance period in which he is terminated in the event of a termination of employment by our CEO for good reason or by the Company without cause in connection with a change of control, which is reflected in the table above. In addition, under the Severance Agreement, our other NEOs would have been entitled to receive (a) 100% of his or her target annual incentive for the performance period in which our other NEO is terminated in the event of a termination of employment by our other NEO for good reason or by the Company without cause (not in connection with a change of control) and (b) 150% of his or her target annual incentive for the performance period in which our other NEO is terminated in the event of a termination of employment by our other NEO for good reason or by the Company without cause in connection with a change of control, which are reflected in the table above.
(8)Under the Employment Agreement, in the event of a termination of employment by the CEO for good reason or by the Company without cause in connection with a change of control, all outstanding, unearned Performance RSAs vest at the following levels: (a) the target level, if the grant was made less than one year before the CEO’s date of termination, or (b) the level at which such Performance RSAs are reasonably on track to perform, as determined by the Compensation Committee in its discretion, if the grant

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was made on or after one year before the CEO’s date of termination. The amount disclosed in the table for Performance RSAs reflects 100.0% actual performance achievement for the RSAs with the performance period ended February 28, 2023 and assumes target performance for RSAs with performance periods ending February 29, 2024 and February 28, 2025. Any outstanding equity awards issued to the CEO that are not assumed in connection with a change of control will vest immediately in accordance with the terms of the 2018 Stock Plan.
(9)Reflects the estimated value of 18 monthly COBRA payments. Under the terms of the Employment Agreement, to the extent permitted by benefit plans of the Company and its subsidiaries, and applicable law, our CEO is entitled to the continuation of health insurance benefits under COBRA for our CEO and his family for a maximum of 18 months after the date of termination or until our CEO is covered by or eligible for coverage under another health insurance policy, if that occurs earlier than 18 months.
(10)Under the Severance Agreement, in the event of a termination of employment by an other NEO for good reason or by the Company without cause (not in connection with a change of control), a pro rata portion of any outstanding Performance RSAs will vest based on the actual performance of the Company for the applicable performance periods during which the other NEO’s employment was terminated. The amount disclosed in the table for Performance RSAs is based on 100.0% actual performance achievement for the performance period ended February 28, 2023 and assumes target performance for RSAs with performance periods ending
February 29, 2024 and February 28, 2025. Additionally, a pro rata portion of any outstanding installment of time-vested RSAs will vest under the terms of the Severance Agreements.
(11)Reflects the estimated value of 12 monthly COBRA payments for a termination not in connection with a change of control and 18 monthly COBRA payments for a termination in connection with a change of control. To the extent permitted by benefit plans of the Company and its subsidiaries, and applicable law, under the Severance Agreement, our other NEOs are entitled to the continuation of health insurance benefits under COBRA. In the event of a termination of employment by our other NEOs for good reason or by the Company without cause not in connection with a change of control, our other NEOs and his or her families are entitled to the continuation of health insurance benefits for a maximum of 12 months after the date of termination or until our other NEO is covered by or eligible for coverage under another health insurance policy, if that occurs earlier than 12 months. In the event of an other NEO’s termination of employment by the other NEO for good reason or by the Company without cause in connection with a change of control, those benefits extend to 18 months.
(12)Under the Severance Agreement, in the event of a termination of employment by our other NEOs for good reason or by the Company without cause in connection with a change of control, all Performance RSAs vest at target and all unvested, time-vested RSAs will fully vest, which is reflected in the table above. The amount disclosed in the table assumes target performance for RSAs with performance periods ending February 28, 2023, February 29, 2024, and February 28, 2025. Any outstanding equity awards issued to our other NEOs that are not assumed in connection with a change of control will vest immediately in accordance with the terms of the 2018 Stock Plan.
(13)In the event of each of our NEO’s termination without cause or for good reason, all payments and benefits due to him or her, other than any portion of unpaid base salary and any payment or benefit otherwise required by any rule or regulation issued by any state or federal governmental agency, will be contingent upon that NEO’s execution of a general release of all claims against the Company, its affiliates and their respective and former Directors, associates and agents to the maximum extent permitted by law, pursuant to the Employment Agreement for our CEO and the Severance Agreement for our other NEOs.
(14)Under the Employment Agreement and the Severance Agreement, in the event of a termination of employment by the NEO for good reason or by the Company without cause in connection with a change of control, the NEO is paid up to the target amount of his or her annual incentive for the fiscal year in which he or she is terminated to the extent not paid or earned for that fiscal year. The amount is determined on a pro rata basis if the other NEO has been employed by the Company less than the full fiscal year. For fiscal year 2023, the target amount of the NEO’s annual incentive that would have been paid under this termination and change of control event, was $2,500,000 for Mr. Mininberg, $398,077 for Ms. Geoffroy, $285,000 for Ms. Judge and $431,250 for Mr. Osberg.
Employment Agreement with our CEO
The Employment Agreement provides for certain payments and benefits upon our CEO’s termination of employment, as described below:
Death or Disability. If Mr. Mininberg’s employment is terminated by reason of death or disability, then he (or his estate) will be entitled to receive (1) any portion of unpaid base salary earned but not yet paid to him as of the date of termination, (2) any unpaid incentive payment earned by Mr. Mininberg with respect to any award under the 2011 Bonus Plan or the 2018 Stock Plan and vested prior to the effective date of termination, (3) a pro rata bonus for the year in which his death or disability occurred, as determined by the Compensation Committee in its reasonable discretion, and (4) any death or disability benefits under the life insurance and disability programs of the Company and its subsidiaries to which he is entitled.
Termination by Company for Cause or by Mr. Mininberg Other Than for Retirement or Good Reason. If Mr. Mininberg’s employment is terminated for cause by the Company or by Mr. Mininberg other than for retirement or good reason (as defined in the Employment Agreement), then he will be entitled to receive (1) any portion of unpaid base salary earned but not yet paid to him as of the date of termination and (2) any unpaid incentive payment earned by Mr. Mininberg with respect to any award under the 2011 Bonus Plan or the 2018 Stock Plan and vested prior to the effective date of termination.
Termination by Mr. Mininberg for Good Reason or by Company Other Than for Cause (and in Connection with a Change of Control). Under the Employment Agreement, if Mr. Mininberg’s employment is terminated by Mr. Mininberg for good reason or by the Company other than for cause within six months prior to, on, or within 18 months following a change of control, then he will be entitled to receive: (1) any portion of unpaid base salary or other benefit earned but not yet paid to him as of the date of termination (including any unpaid cash or equity incentive payment earned under the 2011 Bonus Plan or

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the 2018 Stock Plan and vested prior to the effective date of such termination), (2) a cash payment equal to two times: (A) Mr. Mininberg’s then-applicable base salary at the time of the change of control or the date of termination of employment, whichever is higher, plus (B) an amount equal to the target annual incentive under the 2011 Bonus Plan for the performance period in which his employment terminated, payable in a lump sum, (3) a pro rata bonus under the 2011 Bonus Plan for the year in which the termination occurred, as determined by the Compensation Committee in its reasonable discretion, (4) to the extent not duplicative with the payment above, a pro rata portion of any target annual incentive compensation under the 2011 Bonus Plan for the year in which the termination occurred, (5) accelerated vesting of all unvested, time-vested RSUs issued under his former employment agreement with the Company as of the date of termination, (6) accelerated vesting of all outstanding, unearned, performance-based RSAs issued pursuant to the 2018 Stock Plan as of the date of termination at either of the following levels (a) the target level, if the grant was made less than one year before Mr. Mininberg’s date of termination or (b) the level at which such performance-based RSAs are reasonably on track to perform (as determined by the Compensation Committee in its discretion), if the grant was made on or after one year before Mr. Mininberg’s date of termination, (7) to the extent permitted by benefit plans of the Company and its subsidiaries, and applicable law, the continuation of health insurance benefits under COBRA for Mr. Mininberg and his family for a maximum of 18 months after the date of termination or until Mr. Mininberg is covered by or eligible for coverage under another health insurance policy, if that occurs earlier than 18 months, and (8) to the extent the aggregate amount or value of the payments upon termination of employment by Mr. Mininberg for good reason or by the Company other than for cause is less than $6,000,000, an additional cash payment, if applicable, to achieve an aggregate payment amount or value equal to $6,000,000. In the event any outstanding equity awards issued pursuant to the 2018 Stock Plan are not assumed in connection with a change of control, such awards will immediately vest in accordance with the terms of the 2018 Stock Plan. All payments and benefits due to Mr. Mininberg, other than any portion of unpaid base salary and any payment or benefit otherwise required by any rule or regulation issued by any state or federal governmental agency, will be contingent upon Mr. Mininberg’s execution of a general release of all claims to the maximum extent permitted by law against the Company, its affiliates and their respective and former Directors, associates and agents pursuant to the Employment Agreement.
Termination by Mr. Mininberg for Good Reason or by Company Other Than for Cause (and Not in Connection with a Change of Control), Retirement or Company Requested Early Retirement. If Mr. Mininberg’s employment is terminated by Mr. Mininberg for good reason or by the Company other than for cause, upon the end of the term of the Employment Agreement or in the event a Company requested early retirement (“CRER”) occurs, Mr. Mininberg will be entitled to retire and receive: (1) any portion of unpaid base salary or other benefit earned by him up to and including the date of termination (including any unpaid cash or equity incentive payment earned under the 2011 Bonus Plan or the 2018 Stock Plan and vested prior to the effective date of such retirement) (2) with respect to the annual incentive bonus for the performance period during which Mr. Mininberg’s employment is terminated, (a) if the termination occurs before October 1, 2023, Mr. Mininberg will receive the pro rata portion of any incentive compensation that the Compensation Committee, in its reasonable discretion, determines Mr. Mininberg would have received under the 2011 Bonus Plan for the applicable performance period had his employment not been terminated, or (b) if the termination occurs on or after October 1, 2023, Mr. Mininberg will receive the full annual incentive bonus for such year, in each case, based upon the actual performance of the Company at the end of such performance period (3) continued vesting of any Performance RSA issued pursuant to the 2018 Stock Plan that remains outstanding as of the end of the Term or earlier if due to a CRER, and (4) for him, his spouse and children (to the extent eligible), the right to elect to either continue coverage under the Company’s health plan under COBRA or to receive “Retiree Coverage” under the Company’s health plan until December 2029 (subject to earlier termination under certain conditions). In the event a change of control occurs following the end of the Term and while Mr. Mininberg is entitled to receive the foregoing benefits, (1) if any unearned, performance-based RSAs are not assumed in full, then in lieu of the continued vesting of the award, any restrictions on any unearned, performance-based RSAs issued under the 2018 Stock Plan that remain outstanding as of the change of control will immediately lapse and be paid out at (a) the target level of performance if the grant was made less than one year before the change of control, (b) the level at which the award is reasonably on track to perform (as determined by the Compensation Committee in its discretion) if the grant was made on or after one year before the change of control, or (c) the level specified by the terms of the change of control, if the amount would be higher than the payout specified in (a) or (b) above, and (2) the Company will cause the successor to continue to provide the health benefits described above. Mr. Mininberg may elect to participate and retire under any retirement plan or policy for executive officers (in lieu of the other retirement benefits provided by the Company) before the end of the Term. Mr. Mininberg was not eligible to participate and retire under such plan or policy before March 1, 2022.

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Additionally, in the event any outstanding equity awards issued to Mr. Mininberg pursuant to the 2018 Stock Plan are not assumed in connection with a change of control, such awards will vest immediately in accordance with the terms of the 2018 Stock Plan. If Mr. Mininberg’s employment is terminated by Mr. Mininberg for good reason or by the Company other than for cause, then Mr. Mininberg will be entitled to receive the payments and benefits described above for a CRER.
Severance Agreements with our Other NEOs
The Company has entered into the Severance Agreements with our other NEOs which provide certain benefits to our other NEOs if his or her employment is terminated under certain qualifying events as described in their respective agreement. The Severance Agreements provide for certain payments and benefits upon an other NEO’s termination of employment, including (1) any termination by an other NEO for good reason or by the Company without cause and not in connection with a change of control of the Company (each as defined in the Severance Agreements), (2) any termination by an other NEO for good reason or by the Company without cause and in connection with a change of control, and (3) upon the retirement of an other NEO from the Company. In consideration for the payment and benefits provided under the Severance Agreements, the other NEO will be subject to reasonable and necessary restrictive covenants to protect the Company, including restrictions on disparagement of the Company or its officers, Directors, associates or agents in any manner likely to be harmful to it or them or its or their business, business reputation or personal reputation. The material terms of the Severance Agreements are as follows:
▪For a termination by the Company without cause or an other NEO for good reason (not in connection with a change in control), the other NEO will receive (1) any portion of unpaid base salary or other benefit earned by him or her up to and including the date of termination (including any unpaid cash or equity incentive payment earned under the 2011 Bonus Plan or the 2018 Stock Plan and vested prior to the effective date of such retirement), (2) cash severance equal to 100 percent of his or her base salary and 100 percent of his or her target annual incentive award for the year in which the termination occurred, (3) the pro rata portion of his or her annual incentive award for the year in which the termination occurred based upon the actual performance of the Company during the performance period, (4) the pro rata portion of his or her outstanding performance-based long-term incentive awards based upon the actual performance of the Company during the applicable performance periods, (5) pro rata acceleration of all time-vested equity awards held by the other NEO that are not vested at the time of termination, and (6) to the extent permitted by benefit plans of the Company and its subsidiaries, and applicable law, the continuation of health insurance benefits under COBRA for the other NEO and his or her family for a maximum of 12 months after the date of termination or until the other NEO is covered by or eligible for coverage under another health insurance policy, if that occurs earlier than 12 months.
▪For a termination in connection with a change in control (by the Company without cause or by an other NEO for good reason within 6 months prior to or 18 months after the change in control), the other NEO will receive (1) any portion of unpaid base salary or other benefit earned by him or her up to and including the date of termination (including any unpaid cash or equity incentive payment earned under the 2011 Bonus Plan or the 2018 Stock Plan and vested prior to the effective date of such retirement), (2) cash severance equal to 150 percent of his or her base salary and 150 percent of his or her target annual incentive award for the year in which the termination occurred, (3) up to the pro rata portion of his or her target annual incentive award for the fiscal year in which the termination occurred to the extent not paid or earned for that fiscal year, (4) acceleration of all time-vested equity awards held by the other NEO that are not vested at the time of termination, (5) acceleration of all unvested performance-based equity awards at target held by the other NEO at the time of termination, and (6) to the extent permitted by benefit plans of the Company and its subsidiaries, and applicable law, the continuation of health insurance benefits under COBRA for the other NEO and his or her family for a maximum of 18 months after the date of termination or until the other NEO is covered by or eligible for coverage under another health insurance policy, if that occurs earlier than 18 months.
Additionally, if an other NEO voluntarily terminates his or her employment with the Company for any reason other than for cause, death or good reason any time after the date (1) the sum of the other NEO’s age and number of years of service of employment with the Company or any of its affiliates or subsidiaries is 65 and (2) the other NEO attains ten consecutive years of employment with the Company or any of its affiliates or subsidiaries, in addition to any unpaid base salary or other earned and vested incentive compensation, the other NEO will be entitled to the following termination benefits:
▪continued eligibility to vest all outstanding, unearned Performance RSAs granted at least six months prior to his or her date of retirement (other than any Performance RSAs that may not be vested pursuant to the terms of the applicable award agreement);
▪continued vesting of the pro rata portion of any unvested tranche of time-vested eligible RSAs; and
▪to the extent permitted by benefit plans of the Company and its subsidiaries, and applicable law, the continuation of health insurance benefits under COBRA for the other NEO and his or her family for a

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maximum of 18 months after the date of termination or until the other NEO is covered by or eligible for coverage under another health insurance policy, if that occurs earlier than 18 months.
All payments and benefits due to the other NEO, other than any portion of unpaid base salary and any payment or benefit otherwise required by any rule or regulation issued by any state or federal governmental agency, will be contingent upon the other NEO’s execution of a general release of all claims to the maximum extent permitted by law against the Company, its affiliates and their respective and former Directors, associates and agents pursuant to their respective Severance Agreement.
CEO Pay Ratio for Fiscal Year 2023
Pay Ratio
Our CEO to median employee pay ratio has been calculated in accordance with the adopted rules under the Dodd-Frank Wall Street Reform and Consumer Protection Act and is calculated in a manner consistent with Item 402(u) of Regulation S-K. Our CEO’s annual total compensation for fiscal year 2023, as shown in the Summary Compensation Table above, was $7,965,812. The median employee’s annual total compensation in fiscal year 2023 (other than our CEO) was $64,337, calculated using the same methodology as used in the calculation of the Summary Compensation Table, consisting of base salary, bonus, stock awards, non-equity incentive plan compensation, and all other compensation. As a result, the ratio of our CEO’s annual total compensation in fiscal year 2023 to the median annual total compensation of all of our employees (other than our CEO) in fiscal year 2023 was 123.8, when calculated in a manner consistent with Item 402(u) of Regulation S-K. Because the SEC rules for identifying the median compensated employee and calculating the pay ratio based on that employee’s annual total compensation allow companies to adopt a variety of methodologies, to apply certain exclusions, and to make reasonable estimates and assumptions that reflect their compensation practices, the pay ratio reported by other companies (including companies in our Compensation Peer Group) may not be comparable to the pay ratio reported above.
Identification of Median Employee
Under SEC disclosure rules, the median-paid employee may be identified once every three years if there is no significant impact to the pay ratio disclosure during the year. As there were significant changes in our employee population as a result of the Osprey acquisition which closed at the end of calendar year 2021 and the Company’s reduction in workforce in connection with Project Pegasus, our global restructuring plan, the employee representing the median-paid employee was newly identified for this Proxy Statement. The date chosen for selection of the median-paid employee for this Proxy Statement was February 28, 2023. For purposes of determining the median employee, we evaluated all employees, other than our CEO, employed by the Company as of February 28, 2023 and calculated each such employee’s annual total compensation received from March 1, 2022 through February 28, 2023. Annual total compensation consists of total cash compensation, including actual wages earned (including overtime), annual performance-based incentive cash actually received, holiday cash bonuses and one time bonuses. We did not make any material assumptions, adjustments, or estimates with respect to annual total compensation and we annualized the compensation for any full-time employees that were not employed by us for all of fiscal year 2023. The annual total compensation of each employee other than our CEO was then ranked lowest to highest to determine the median employee.
Annual Total Compensation
After identifying the median employee, as described above, we calculated annual total compensation for such employee using the same methodology we use for our NEOs as set forth in the “Executive Compensation Tables - Summary Compensation Table”.

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Pay versus Performance
The following section has been prepared as required by the SEC’s pay versus performance (“PvP”) disclosure rules adopted pursuant to the Dodd-Frank Act and set forth in Item 402(v) of Regulation S-K (the “PvP Rules”). Under the PvP Rules, the Company must calculate compensation using the methodology required by the SEC referred to as “compensation actually paid” (“CAP”), which is then compared to certain Company and peer group performance measures prescribed by the SEC.

Fiscal Year | Summary Compensation Table Total for CEO ($)(1) | Compensation Actually Paid to CEO ($)(2) | Average Summary Compensation Table Total for Other NEOs ($)(3) | Average Compensation Actually Paid to Other NEOs ($)(4) |  | Value of Fixed $100 Investment Based On: | Net Income ($) | Adjusted Income ($)(7)
| Total Shareholder Return ($)(5) | Dow Jones U.S. Personal Products Index ($)(6)
2023 | 7,965,812 |  | (5,703,304) |  | 1,703,795 |  | 663,458 |  |  | 68 |  | 118 |  | 143,273,000 |  | 227,663,000 |
2022 | 9,746,177 |  | 12,841,678 |  | 1,725,119 |  | 1,637,221 |  |  | 125 |  | 128 |  | 223,764,000 |  | 295,984,000 |
2021 | 9,420,012 |  | 21,821,918 |  | 3,043,699 |  | 5,814,933 |  |  | 132 |  | 123 |  | 253,946,000 |  | 293,650,000 |

(1)The Company’s principal executive officer for fiscal year 2021 through fiscal year 2023 was its CEO, Julien R. Mininberg. The amounts represent the total compensation paid to our CEO for each reported fiscal year as reflected in the “Total” column of the Summary Compensation Table (“SCT”).
(2)The amounts reported represent the CAP to our CEO, computed in accordance with the PvP Rules. These amounts do not reflect the actual amount of compensation earned or received by or paid to our CEO in the applicable fiscal year (“FY”). In accordance with the PvP Rules, below are the adjustments made to the amount reported for our CEO in the “Total” column of the SCT for each fiscal year to arrive at CAP:

| Fiscal Year
Compensation Element | 2023 | 2022 | 2021
SCT Reported Total Compensation(A) | $7,965,812 |  | $9,746,177 |  | $9,420,012 |
Minus Aggregate SCT Reported Equity Compensation(B) | (6,700,000) |  | (5,207,000) |  | (5,200,000) |
Plus Year-End Fair Value of Awards Granted During the Covered FY & Outstanding(C) | 1,132,791 |  | 5,747,505 |  | 7,980,712 |
Plus or Minus (as applicable) Year-Over-Year Change in Fair Value of Awards Granted During Prior FY(s) & Outstanding(C) | (7,758,963) |  | 2,199,915 |  | 9,621,686 |
Plus Vesting Date Fair Value of Awards Granted & Vested During the Covered FY(C) | — |  | — |  | — |
Plus or Minus (as applicable) Year-Over-Year Change in Fair Value of Awards Granted During Prior FY(s) & Vesting During Covered FY(C) | (342,944) |  | 355,081 |  | (492) |
Minus Prior FY End Value of Awards Determined to Fail to Meet Vesting Conditions During Covered FY(C) | — |  | — |  | — |
Plus Value of Dividends or Other Earnings Paid on Stock Awards Not Otherwise Included(C) | — |  | — |  | — |
Compensation Actually Paid | ($5,703,304) |  | $12,841,678 |  | $21,821,918 |

(A) We have not reported any amounts in our SCT with respect to “Change in Pension and Nonqualified Deferred Compensation.” Consequently, we have no adjustments with respect to such items prescribed by the PvP Rules.
(B) These amounts reflect the aggregate grant date fair value computed in accordance with FASB ASC Topic 718 of awards granted during each applicable fiscal year as reported in the “Stock Awards” column of the SCT.
(C) In accordance with the PvP Rules, the fair values of our CEO’s unvested and outstanding equity awards were remeasured as of the end of each fiscal year, and as of each vesting date, during the fiscal years reflected in the table above and reflect performance achievement projections (as applicable). The fair value of these stock awards included in CAP to our CEO are calculated consistent with the approach used to value the awards at the grant date as described in the Company’s Annual Report on Form 10-K for fiscal year 2023. For further information regarding the assumptions and methodologies used in determining the grant date fair values, see Notes 1 and 9 to the consolidated financial statements accompanying the Company’s Annual Report on Form 10-K for fiscal year 2023.
(3)The Company's other NEOs (1) for fiscal year 2023, were Noel Geoffroy, Tessa Judge and Matthew J. Osberg; (2) for fiscal year 2022, were Matthew J. Osberg and Brian L. Grass and (3) for fiscal year 2021, was Brian L. Grass. The amounts represent the average of the total compensation paid to our other NEOs for each reported fiscal year as reflected in the “Total” column of the SCT.
(4)The amounts reported represent the average CAP to our other NEOs, computed in accordance with the PvP Rules. These amounts do not reflect the actual amount of compensation earned or received by or paid to our other NEOs as a group in the applicable fiscal year. In accordance with the PvP Rules, below are the adjustments made to the average of the amounts reported for our other NEOs as a group in the “Total” column of the SCT for each fiscal year to arrive at CAP:

72 | Helen of Troy

EXECUTIVE COMPENSATION

| Fiscal Year
Compensation Element | 2023 | 2022 | 2021
SCT Reported Total Compensation(A) | $1,703,795 |  | $1,725,119 |  | $3,043,699 |
Minus Aggregate SCT Reported Equity Compensation(B) | (1,138,667) |  | (897,000) |  | (1,580,000) |
Plus Year-End Fair Value of Awards Granted During the Covered FY & Outstanding(C) | 375,408 |  | 820,415 |  | 2,247,991 |
Plus or Minus (as applicable) Year-Over-Year Change in Fair Value of Awards Granted During Prior FY(s) & Outstanding(C) | (271,009) |  | (64,675) |  | 2,053,158 |
Plus Vesting Date Fair Value of Awards Granted & Vested During the Covered FY(C) | — |  | — |  | 49,817 |
Plus or Minus (as applicable) Year-Over-Year Change in Fair Value of Awards Granted During Prior FY(s) & Vesting During Covered FY(C) | (6,069) |  | 53,362 |  | 268 |
Minus Prior FY End Value of Awards Determined to Fail to Meet Vesting Conditions During Covered FY(C) | — |  | — |  | — |
Plus Value of Dividends or Other Earnings Paid on Stock Awards Not Otherwise Included(C) | — |  | — |  | — |
Compensation Actually Paid | $663,458 |  | $1,637,221 |  | $5,814,933 |

(A) We have not reported any amounts in our SCT with respect to “Change in Pension and Nonqualified Deferred Compensation.” Consequently, we have no adjustments with respect to such items prescribed by the PvP Rules.
(B) These amounts reflect the aggregate grant date fair value computed in accordance with FASB ASC Topic 718 of awards granted during each applicable fiscal year as reported in the “Stock Awards” column of the SCT.
(C) In accordance with the PvP Rules, the fair values of our other NEOs unvested and outstanding equity awards were remeasured as of the end of each fiscal year, and as of each vesting date, during the fiscal years reflected in the table above and reflect performance achievement projections (as applicable). The fair value of these stock awards included in CAP to our other NEOs are calculated consistent with the approach used to value the awards at the grant date as described in the Company’s Annual Report on Form 10-K for fiscal year 2023. For further information regarding the assumptions and methodologies used in determining the grant date fair values, see Notes 1 and 9 to the consolidated financial statements accompanying the Company’s Annual Report on Form 10-K for fiscal year 2023.
(5)Reflects the Company’s total shareholder return calculated based on an assumed $100 investment as of February 29, 2020.
(6)Reflects the cumulative total shareholder return of the Dow Jones U.S. Personal Products Index. Total shareholder return is calculated based on an assumed $100 investment as of February 29, 2020 and the reinvestment of any issued dividends. This peer group is used by the Company for purposes of Item 201(e) of Regulation S-K under the Exchange Act in the Company’s Annual Report on Form 10-K for fiscal year 2023.
(7)For the PvP analysis, adjusted income aligns with the adjusted income values for our incentive awards.
Financial Performance Measures and Pay-for-Performance Alignment
In accordance with the PvP rules, we have listed below the most important metrics we used to link pay to performance for fiscal year 2023. These measures are further described in the Compensation Discussion and Analysis sections entitled “Annual Incentive Awards” and “Long-Term Incentive Awards.”

Incentive Award | Financial Metric
Annual Incentive Awards | ▪Adjusted Income
▪Net Sales
Long-Term Incentive Awards | ▪Cumulative Adjusted Diluted EPS
▪Relative TSR

The discussion and charts below describe the relationship between the CEO CAP and Average NEO CAP (per the SEC’s definition) and (1) the Company’s TSR and the SEC-mandated TSR Peer Group (the Dow Jones U.S. Personal Products Index), (2) the Company’s GAAP net income and (3) the Company’s selected measure (adjusted income). Adjusted income performance determines eighty percent (80%) of the total annual incentive award achievement and cumulative adjusted diluted EPS performance determines fifty percent (50%) of the performance-based long-term incentive award vesting.

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EXECUTIVE COMPENSATION
As previously noted, CAP amounts do not reflect the actual amount of compensation earned or received by or paid to our CEO and other NEOs in the applicable fiscal year. CAP, as required under the PvP Rules, is influenced by many factors. CAP reflects adjusted values for unvested and vested equity awards during the fiscal years based on fiscal year-end and vest date stock prices, performance achievement projections (as applicable) and accounting valuations and assumptions (as applicable). CAP generally fluctuates due to changes in our stock price, timing of new grant issuances and outstanding award vesting, our mix of short-term and long-term metrics and varying levels of actual or projected achievement of performance goals.
For further information concerning the Company’s pay-for-performance philosophy and how the Company aligns executive compensation with the Company’s performance, see Compensation Discussion & Analysis.
(1)For the PvP analysis, adjusted income aligns with the adjusted income values for our incentive awards.

74 | Helen of Troy

AUDIT COMMITTEE MATTERS

|  | Proposal 4: Appointment of Auditor and Independent Registered Public Accounting Firm for the 2024 Fiscal Year and Authorization of the Audit Committee of the Board of Directors to Set the Auditor’s Remuneration Under Bermuda law, our shareholders have the responsibility to appoint the auditor and independent registered public accounting firm of the Company to hold office until the close of the next annual general meeting and are able to authorize the Audit Committee of the Board of Directors to set the auditors’ remuneration. The Audit Committee has nominated Grant Thornton LLP as the Company’s auditor and independent registered public accounting firm for fiscal year 2024. A representative of Grant Thornton LLP, the Company’s auditor and independent registered public accounting firm for fiscal year 2023, is expected to be virtually present at the Annual Meeting with the opportunity to make a statement if the representative desires to do so. The Grant Thornton LLP representative is also expected to be available to respond to appropriate questions from shareholders. Vote Required for Approval and Recommendation The affirmative vote of a majority of the votes cast at the Annual Meeting is required to appoint Grant Thornton LLP as our auditor and independent registered public accounting firm for fiscal year 2024 and authorize the Audit Committee to set the auditor’s remuneration as described in this Proposal 4. |  |
|  | ü | THE BOARD OF DIRECTORS RECOMMENDS A VOTE “FOR” THIS PROPOSAL. |  |

Composition
The Audit Committee of the Board of Directors of the Company (the “Audit Committee”) is composed of three Directors: Thurman K. Case, Krista L. Berry, and Beryl B. Raff. Each member of the Audit Committee meets the independence and financial experience requirements under both SEC and NASDAQ rules. In addition, the Board has determined that Thurman K. Case qualifies as an “audit committee financial expert” as defined by SEC rules.
Responsibilities
The Audit Committee operates under a written charter that has been adopted by the Board. The charter is reviewed annually for changes, as appropriate.
The Audit Committee is responsible for oversight, on behalf of the Board of Directors, of:
▪The Company’s auditing, accounting and financial reporting processes, and the integrity of its financial statements;
▪The audits of the Company’s financial statements and the appointment, compensation, qualifications, independence and performance of the Company’s auditor and independent registered public accounting firm;

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AUDIT COMMITTEE MATTERS
▪The Company’s compliance with legal and regulatory requirements;
▪The staffing and ongoing operation of the Company’s internal audit function; and
▪Risks related to data protection and cybersecurity.
The Company’s management is responsible for: (a) maintaining the Company’s books of account and preparing periodic financial statements based thereon; and (b) maintaining the system of internal controls. The independent registered public accounting firm is responsible for auditing the Company’s consolidated annual financial statements.
The Audit Committee serves a board-level oversight role in which it provides advice, counsel and direction to management and the auditors on the basis of the information it receives, its discussions with the auditors and the Audit Committee members’ relevant experience in business, financial and accounting matters. Audit Committee members are not professional accountants or auditors, and their functions are not intended to duplicate or to certify the activities of management and the independent auditor.
Audit and Other Fees Paid to our Independent Registered Public Accounting Firm
The following table presents fees for professional audit services provided by Grant Thornton LLP for the audits of the Company’s annual consolidated and stand-alone financial statements for fiscal years ended 2023 and 2022, and fees for other services provided by Grant Thornton LLP.

Type of Fee | 2023 | 2022
Audit Fees | $ | 1,289,600 |  | $ | 1,191,400 |
Audit-Related Fees |  | 30,000 |  |  | — |
Tax Fees |  | 6,700 |  |  | 14,400 |
All Other Fees |  | — |  |  | 1,400 |
Total | $ | 1,326,300 |  | $ | 1,207,200 |

Audit Fees: Consist of fees for professional services rendered for the audit of the Company’s consolidated and stand-alone financial statements and review of the interim condensed consolidated financial statements included in quarterly reports and services that are normally provided by our independent registered public accounting firm in connection with statutory and regulatory filings or engagements, including services in connection with assisting the Company in its compliance with its obligations under Section 404 of the Sarbanes-Oxley Act and related regulations and attest services, except those not required by statute or regulation.
Audit-Related Fees: Consist of fees for professional services rendered by our independent registered public accounting firm for assurance and related services that are reasonably related to the performance of the audit or review of the Company’s consolidated financial statements, due diligence, accounting consultations concerning financial accounting and reporting standards, and other similar services which have not been reported as audit fees.
Tax Fees: Consist of tax compliance/preparation fees for professional services rendered by our independent registered public accounting firm to certain subsidiaries of the Company.
All Other Fees: Consist of fees for other permissible work performed by Grant Thornton LLP that does not meet the above category descriptions and are for audits conducted under agreed upon procedures.
The Audit Committee pre-approved all of the services described above that were provided in fiscal years 2023 and 2022 in accordance with the Audit Committee policy noted below and pre-approval requirements of the Sarbanes-Oxley Act. There were no services for which the de minimis exception, as defined in Section 202 of the Sarbanes-Oxley Act, was applicable.

76 | Helen of Troy

AUDIT COMMITTEE MATTERS
Pre-Approval Policies and Procedures
In accordance with Audit Committee policy and the requirements of law, the Audit Committee pre-approves all services to be provided by the Company’s auditor and independent registered public accounting firm. Pre-approved services include audit services, audit-related services, tax services, and other services. In some cases, the full Audit Committee provides pre-approval for up to a year related to a particular defined task or scope of work and subject to a specific budget. In other cases, the Chairman of the Audit Committee has the delegated authority from the Audit Committee to pre-approve additional services, and the Chairman then communicates such pre-approvals to the full Audit Committee for ratification. To avoid potential conflicts of interest, the law prohibits a publicly traded company from obtaining certain non-audit services from its independent registered public accounting firm. The Company obtains these services from other service providers as needed.
Audit Committee Report
The Audit Committee hereby reports as follows:
1.The Audit Committee has reviewed and discussed with management and the independent registered public accounting firm, together and separately, the Company’s audited consolidated financial statements contained in the Company’s Annual Report on Form 10-K for fiscal year 2023.
2.The Audit Committee has discussed with the auditor and independent registered public accounting firm matters required to be discussed in applicable Public Company Accounting Oversight Board (“the PCAOB”) rules and by the applicable requirements of the SEC. This review included a discussion with management of the quality, not merely the acceptability, of the Company’s accounting principles, the reasonableness of significant estimates and judgments, and the clarity of disclosure in the Company’s financial statements, including the disclosures related to critical accounting estimates.
3.The Audit Committee has received from the auditor and independent registered public accounting firm the written disclosures and the letter required by the applicable requirements of the PCAOB regarding the independent registered public accounting firm’s communications with the Audit Committee concerning independence, and the Audit Committee has held discussions regarding independence with its auditor and independent registered public accounting firm.
Based on the review and discussions referred to in paragraphs 1-3 above, the Audit Committee recommended to the Board, and the Board has approved, that the Company’s audited consolidated financial statements be included in the Company’s Annual Report on Form 10-K for fiscal year 2023 for filing with the SEC.
Members of the Audit Committee:
Thurman K. Case (Chairman)
Krista L. Berry
Beryl B. Raff
The foregoing report of the Audit Committee shall not be deemed incorporated by reference by any general statement incorporating by reference this Proxy Statement into any filing under the Securities Act of 1933, as amended, or the Exchange Act, except to the extent that the Company specifically incorporates this information by reference, and shall not otherwise be deemed filed under such Acts.

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OWNERSHIP OF OUR STOCK
Security Ownership of Certain Beneficial Owners and Management
The following table sets forth, as of May 15, 2023 (except as noted below), the beneficial ownership of the Common Stock of the Directors, all of whom are nominees for Director, and the named executive officers of the Company; the Directors, all of whom are nominees for Director, and executive officers of the Company as a group; and each person known to the Company to be the beneficial owner of more than five percent of the Common Stock:

Name of Beneficial Owner | Number of Common Shares Beneficially Owned | Percent*
Julien R. Mininberg(1) | 179,200 |  | **
Noel M. Geoffroy | 1,649 |  | **
Tessa N. Judge | 6,717 |  | **
Matthew J. Osberg(2) | 9,102 |  | **
Vincent D. Carson | 12,876 |  | **
Darren G. Woody | 7,172 |  | **
Timothy F. Meeker | 6,472 |  | **
Beryl B. Raff | 5,892 |  | **
Thurman K. Case | 3,757 |  | **
Krista L. Berry | 3,579 |  | **
Elena B. Otero | 797 |  | **
Tabata L. Gomez | 797 |  | **
All current Directors, nominees for Director and executive officers as a group (12 persons)(3) | 256,620 |  | 1.07 | %
FMR LLC(4) 245 Summer Street Boston, Massachusetts 02210 | 2,915,485 |  | 12.10 | %
BlackRock, Inc.(5) 55 East 52 nd Street New York, New York 10055 | 2,659,298 |  | 11.04 | %
The Vanguard Group, Inc.(6) 100 Vanguard Boulevard Malvern, Pennsylvania 19355 | 2,409,797 |  | 10.00 | %
Cooke & Bieler LP(7) Two Commerce Square 2001 Market Street, Suite 4000 Philadelphia, Pennsylvania 19103 | 1,812,095 |  | 7.52 | %
Capital Research Global Investors(8) A division of Capital Research and Management Company (CRMC) 333 South Hope Street, 55th Fl Los Angeles, California 90071 | 1,645,219 |  | 6.83 | %

* Percent ownership is calculated using a base denominator of 24,087,694 shares of the Common Stock outstanding on May 15, 2023.
** Ownership of less than one percent of the outstanding Common Stock.
(1)Mr. Mininberg indirectly holds 76,939 shares that are held by a limited liability company, which is wholly-owned by Mr. Mininberg, his wife and two irrevocable grantor trusts. Mr. Mininberg, his wife and his children are the beneficiaries of the trusts. Mr. Mininberg disclaims beneficial ownership of the shares held by the limited liability company except to the extent of his pecuniary interests therein.
(2)Mr. Osberg’s holdings are reflected as of April 27, 2023, the last day he served as an NEO of the Company and are based on the last Form 4 he filed with the SEC on April 13, 2023 in such role.
(3)Excludes Mr. Osberg who ceased being executive officer on April 27, 2023, and includes Mr. Grass who became an executive officer on April 28, 2023.

78 | Helen of Troy

OWNERSHIP OF OUR STOCK
(4)Based on the Schedule 13G/A, Amendment No. 29, filed on February 9, 2023. According to the filing, FMR LLC currently has sole dispositive power for 2,915,485 shares, shared dispositive power for zero shares, sole voting power for 2,914,851 shares, and shared voting power for zero shares.
(5)Based on the Schedule 13G/A, Amendment No. 14, filed on January 26, 2023. According to the filing, BlackRock, Inc. has sole dispositive power for 2,659,298 shares, shared dispositive power for zero shares, sole voting power for 2,631,746 shares, and shared voting power for zero shares.
(6)Based on the Schedule 13G/A, Amendment No. 13, filed on March 10, 2023. According to the filing, The Vanguard Group, Inc. has sole dispositive power for 2,344,814 shares, shared dispositive power for 64,983 shares, sole voting power for zero shares, and shared voting power for 41,025 shares.
(7)Based on the Schedule 13G/A, Amendment No. 1, filed on February 14, 2023. According to the filing, Cooke & Bieler LP has sole dispositive power for zero shares, shared dispositive power for 1,812,095 shares, sole voting power for zero shares, and shared voting power for 1,288,907 shares.
(8)Based on the Schedule 13G/A, Amendment No. 3, filed on February 13, 2023. According to the filing, Capital Research Global Investors has sole dispositive power for 1,645,219 shares, shared dispositive power for zero shares, sole voting power for 1,645,219 shares, and shared voting power for zero shares.
Delinquent Section 16(a) Reports
Section 16(a) of the Exchange Act requires the Company’s Directors and executive officers, and persons who own more than 10 percent of a registered class of the Company’s equity securities, to file with the SEC initial reports of ownership and reports of changes in ownership of Common Stock and other equity securities of the Company. Directors, executive officers and greater than 10 percent shareholders are required by SEC regulations to furnish the Company with copies of all Section 16(a) forms they file.
To the Company’s knowledge, based solely on review of the copies of such reports filed with the SEC and written representations that no other reports were required, during fiscal year 2023, all Section 16(a) filing requirements applicable to the Directors, executive officers and greater than 10 percent shareholders were satisfied, except that one Form 4 was filed late by Ms. Judge to report an exempt transaction occurring on March 1, 2022.

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ADDITIONAL INFORMATION
Certain Relationships - Related Person Transactions
Procedures for the Approval of Related Person Transactions
The Audit Committee’s Charter provides that it has the authority to establish, and communicate to the full Board of Directors and management, policies that restrict the Company and its affiliates from entering into related person transactions without the Audit Committee’s prior review and approval. In accordance with these policies, the Audit Committee on a timely basis reviews and, if appropriate, approves all material related person transactions.
At any time in which an executive officer, Director or nominee for Director becomes aware of any contemplated or existing transaction that, in that person’s judgment may be a material related person transaction, the executive officer, Director or nominee for Director is expected to notify the Chairman of the Audit Committee of the transaction. Generally, the Chairman of the Audit Committee reviews any reported transaction and may consult with outside legal counsel regarding whether the transaction is, in fact, a material related person transaction requiring approval by the Audit Committee. If the transaction is considered to be a material related person transaction, then the Audit Committee will review the transaction at its next scheduled meeting or at a special meeting of the committee.
Related Person Transactions
The Audit Committee was not requested to, and did not approve, any transactions required to be reported under SEC rules in fiscal year 2023. Since the beginning of fiscal year 2023, there were no reportable related-person transactions under the relevant SEC rules or our standards and policies.
Shareholder Proposals
We currently expect that our 2024 annual general meeting of shareholders will be held on or about Wednesday, August 21, 2024. Shareholders intending to present proposals at the 2024 annual general meeting of shareholders and desiring to have those proposals included in the Company’s Proxy Statement and form of proxy relating to that meeting must submit such proposals in compliance with the requirements of Rule 14a-8 of the Exchange Act, and any such proposals must be received at the executive offices of the Company, Attn: Secretary, no later than March 7, 2024.
Under the Company’s bye-laws, if a shareholder does not want to submit a proposal for inclusion in our Proxy Statement but wants to introduce it at our 2024 annual meeting, or intends to nominate a person for election to the Board directly (rather than by recommending such person as a candidate to our Nominating Committee as described under “Identifying Nominees for Election to the Board”), the shareholder must submit the proposal or nomination in writing to the executive offices of the Company, Attn: Secretary, between May 23, 2024 and June 22, 2024. Additionally, notice of a solicitation of proxies for the 2024 annual general meeting of shareholders in support of director nominees other than nominees recommended by our Nominating Committee must be received by our Secretary at the executive offices of the Company on or before June 22, 2024 pursuant to, and in accordance with, the requirements of Rule 14a-19 of the Exchange Act. The nomination or proposal and supporting materials must comply with the notice and other requirements set forth in our bye-laws. To be in proper form, the notice of a Director nomination should be accompanied by supporting materials required by our bye-laws, including, among other things, written consent of the proposed candidate to serve as a Director if nominated and elected, information about the proposed nominee for Director, information about the shareholder submitting the nomination, and information about any other shareholders or beneficial owners known to support the nomination. Additionally, to be in proper form, any Director nomination pursuant to Rule 14a-19 must also meet the notice requirements of such rule. Any candidate nominated by shareholders must meet the general requirements outlined in the Company’s bye-laws and Corporate Governance Guidelines.
Unless submitted in accordance with the requirements noted above, neither the Board of Directors nor the Nominating Committee is required to include any shareholder nominee or proposal as a proposal in the

80 | Helen of Troy

ADDITIONAL INFORMATION
Proxy Statement and proxy card distributed to shareholders. Unless the shareholder notifies the Company of such intent between those dates, any proxy solicited by the Company for that annual general meeting will confer on the holder of the proxy discretionary authority to vote on the proposal so long as the proposal is properly presented at the meeting.
In addition, Section 79 of the Companies Act 1981 of Bermuda provides that (i) any number of shareholders representing not less than 5 percent of the total voting power of the shares eligible to vote at a general meeting of shareholders, or (ii) not less than 100 shareholders, may propose any resolution which may properly be moved at the next annual general meeting of shareholders. Upon timely receipt of a requisition and compliance with Section 79, we will, at the expense of such shareholder(s), give our other shareholders entitled to receive notice of the next annual general meeting of shareholders notice of the proposed resolution. To be timely, the requisition requiring notice of a resolution must be deposited at our registered office at least six weeks before the next annual general meeting of shareholders. Shareholders satisfying the criteria of Section 79 may also require us to circulate a statement in respect of any matter to come before an annual general meeting of shareholders by requisition deposited at our registered office not less than one week prior to the annual general meeting of shareholders.
Other Matters
Except as described in this Proxy Statement, the Board of Directors knows of no other matters to be presented at the Annual Meeting. If other matters that require the vote of the shareholders, including a question of adjourning the Annual Meeting, properly come before the Annual Meeting or any adjournment thereof, the holders of the proxies are authorized to vote on these matters in accordance with management’s discretion. The accompanying proxy card confers discretionary authority to take action with respect to any additional matters that may come before the Annual Meeting or any adjournment thereof.
Householding Materials
To reduce the expenses of delivering duplicate proxy materials, we participate in the practice of “householding” proxy statements and annual reports. This means that we deliver one Notice of Internet Availability of Proxy Materials and, if applicable, annual report and Proxy Statement, to multiple shareholders sharing the same mailing address unless otherwise requested. The Company will promptly deliver a separate copy of these documents to any shareholder upon request by contacting Helen of Troy Investor Relations, Attention: Anne Rakunas (915) 225-4841, or via e-mail at Arakunas@helenoftroy.com, or send written correspondence to Helen of Troy Limited, Attention: Investor Relations, 1 Helen of Troy Plaza, El Paso, Texas, 79912. Some banks, brokers, and other nominee record holders may also be participating in the practice of “householding” proxy statements and annual reports. Any shareholder who wants to receive separate copies of the annual report and Proxy Statement in the future, or who is currently receiving multiple copies and would like to receive only one copy for his or her household, should contact his or her bank, broker, or other nominee record holder, or contact the Company at the above address and phone number.
Important Notice Regarding the Availability of Proxy Materials for the Shareholder Meeting
Pursuant to SEC rules, we may furnish proxy materials, including this Proxy Statement and the Company’s 2023 Annual Report to Shareholders, to our shareholders by providing access to such documents on the Internet instead of mailing printed copies. Most shareholders will not receive printed copies of the proxy materials unless they request them. Instead, a Notice of Internet Availability of Proxy Materials, which was mailed to most of our shareholders, will explain how you may access and review the proxy materials and how you may submit your proxy on the Internet. If you would like to receive a paper or electronic copy of our proxy materials, please follow the instructions included in the Notice of Internet Availability of Proxy Materials. Shareholders who requested to receive copies of the proxy materials by mail or electronically did not receive the Notice of Internet Availability of Proxy Materials and are receiving the proxy materials in the format requested. You may submit your proxy via the Internet, by telephone, or, if you have received a printed version of these proxy materials, by mail.

2023 Proxy Statement | 81

ADDITIONAL INFORMATION
This Proxy Statement and the Company’s 2023 Annual Report to Shareholders are available electronically on our hosted website at WWW.PROXYVOTE.COM.
To access and review the materials made available electronically:
1.Go to WWW.PROXYVOTE.COM and input the 16-digit control number from the Notice of Internet Availability of Proxy Materials or proxy card.
2.Click the “2023 Proxy Statement” or “2023 Annual Report”.
3.Have your proxy card or voting instructions available.
This is not a form for voting and presents only an overview of the more complete proxy materials, which contain important information and are available on the Internet or by mail. We encourage you to review all of the important information contained in the proxy materials before voting. The Notice of Internet Availability and the proxy materials are first being made available to our shareholders on or about July 5, 2023.
How to Obtain our Annual Report, Proxy Statement and Other Information about the Company
From time to time, we receive calls from shareholders asking how they can obtain more information regarding the Company. The following options are available:
1.Our Investor Relations site, which can be accessed from our main Internet website located at WWW.HELENOFTROY.COM, contains Company press releases, earnings releases, financial information and stock quotes, as well as corporate governance information and links to our SEC filings. This Proxy Statement and our 2023 Annual Report to Shareholders are both available at this site.
2.You may also request a free copy of our Annual Report or this Proxy Statement by contacting Helen of Troy Investor Relations, Attention: Anne Rakunas (915) 225-4841, or via e-mail at Arakunas@helenoftroy.com, or send written correspondence to Helen of Troy Limited, Attention: Investor Relations, 1 Helen of Troy Plaza, El Paso, Texas, 79912.
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82 | Helen of Troy

ADDITIONAL INFORMATION

2023 Proxy Statement | 83

ADDITIONAL INFORMATION

84 | Helen of Troy

ANNEX-A - NON-GAAP AND OTHER FINANCIAL MEASURES
Reconciliation of GAAP Diluted Earnings Per Share (“EPS”) to Adjusted Diluted EPS (Non-GAAP)
(Unaudited) (Shares in thousands)

| Fiscal Years Ended Last Day of February,
| 2023 |  | 2022 |  | 2021 |  | 2020 |  | 2019 |  | 2018 |  |  |  |
Diluted EPS as reported (GAAP) | $ | 5.95 |  | $ | 9.17 |  | $ | 10.08 |  | $ | 6.02 |  | $ | 6.62 |  | $ | 4.73 |  |  |  |  |  |  |
EPA compliance costs, net of tax |  | 0.96 |  |  | 1.31 |  |  | — |  |  | — |  |  | — |  |  | — |  |  |  |  |  |  |
Gain from insurance recoveries, net of tax |  | (0.40) |  |  | — |  |  |  | — |  |  |  | — |  |  | — |  |  | — |  |  |  |  |  |  |
Tax reform |  | — |  |  | — |  |  |  | (0.37) |  |  |  | — |  |  | — |  |  | 0.66 |  |  |  |  |  |  |
Asset impairment charges, net of tax |  | — |  |  | — |  |  | 0.30 |  |  | 1.44 |  |  | — |  |  | 0.51 |  |  |  |  |  |  |
Restructuring charges, net of tax |  | 1.12 |  |  | 0.02 |  |  | 0.01 |  |  | 0.12 |  |  | 0.13 |  |  | 0.07 |  |  |  |  |  |  |
Toys "R" Us bankruptcy charge, net of tax |  | — |  |  | — |  |  | — |  |  | — |  |  | — |  |  | 0.12 |  |  |  |  |  |  |
Acquisition-related expenses, net of tax |  | 0.12 |  |  | 0.10 |  |  | — |  |  | 0.10 |  |  | — |  |  | — |  |  |  |  |  |  |
Patent litigation charge, net of tax |  | — |  |  | — |  |  | — |  |  | — |  |  | — |  |  | — |  |  |  |  |  |  |
Subtotal |  | 7.75 |  |  | 10.58 |  |  | 10.02 |  |  | 7.68 |  |  | 6.75 |  |  | 6.08 |  |  |  |  |  |  |
Amortization of intangible assets, net of tax |  | 0.67 |  |  | 0.48 |  |  | 0.67 |  |  | 0.79 |  |  | 0.53 |  |  | 0.66 |  |  |  |  |  |  |
Non-cash share-based compensation, net of tax |  | 1.03 |  |  | 1.30 |  |  | 0.97 |  |  | 0.83 |  |  | 0.79 |  |  | 0.49 |  |  |  |  |  |  |
Adjusted diluted EPS (non-GAAP) | $ | 9.45 |  | $ | 12.36 |  | $ | 11.65 |  | $ | 9.30 |  | $ | 8.06 |  | $ | 7.24 |  |  |  |  |  |  |
Weighted average shares of common stock used in computing diluted EPS | 24,090 |  | 24,410 |  | 25,196 |  | 25,322 |  | 26,303 |  | 27,254 |  |  |  |  |  |

2023 Proxy Statement | 85

ANNEX-A - NON-GAAP AND OTHER FINANCIAL MEASURES
Reconciliation of GAAP Operating Income and Margin to Adjusted Operating Income and Margin (Non-GAAP)
(Unaudited) (in thousands)

| Fiscal Year Ended Last Day of February,
| 2023 |  | 2022 |  | 2021 |  | 2020 |  | 2019 |  | 2018 |  |  |  |  |  |
Operating income as reported (GAAP) | $211,791 | 10.2 | % |  | $272,550 | 12.3 | % |  | $281,488 | 13.4 | % |  | $178,251 | 10.4 | % |  | $199,379 | 12.7 | % |  | $169,062 | 11.4 | % |  |  |  |  |  |  |  |  |  |  |  |
EPA compliance costs | 23,573 | 1.1 | % |  | 32,354 | 1.5 | % |  | — | — | % |  | — | — | % |  | — | — | % |  | — | — | % |  |  |  |  |  |  |  |  |  |  |  |
Gain from insurance recoveries | (9,676) |  | (0.5) | % |  | — | — | % |  | — | — | % |  | — | — | % |  | — | — | % |  | — | — | % |  |  |  |  |  |  |  |  |  |  |  |
Asset impairment charges | — | — | % |  | — | — | % |  | 8,452 | 0.4 | % |  | 41,000 | 2.4 | % |  | — | — | % |  | 15,447 | 1.0 | % |  |  |  |  |  |  |  |  |  |  |  |
Restructuring charges | 27,362 | 1.3 | % |  | 380 | — | % |  | 350 | — | % |  | 3,313 | 0.2 | % |  | 3,586 | 0.2 | % |  | 1,857 | 0.1 | % |  |  |  |  |  |  |  |  |  |  |  |
Toys "R" Us bankruptcy charge | — | — | % |  | — | — | % |  | — | — | % |  | — | — | % |  | — | — | % |  | 3,596 | 0.2 | % |  |  |  |  |  |  |  |  |  |  |  |
Acquisition-related expenses | 2,784 | 0.1 | % |  | 2,424 | 0.1 | % |  | — | — | % |  | 2,546 | 0.1 | % |  | — | — | % |  | — | — | % |  |  |  |  |  |  |  |  |  |  |  |
Patent litigation charge | — | — | % |  | — | — | % |  | — | — | % |  | — | — | % |  | — | — | % |  | — | — | % |  |  |  |  |  |  |  |  |  |  |  |
Subtotal | 255,834 | 12.3 | % |  | 307,708 | 13.8 | % |  | 290,290 | 13.8 | % |  | 225,110 | 13.2 | % |  | 202,965 | 13.0 | % |  | 189,962 | 12.8 | % |  |  |  |  |  |  |  |  |  |  |  |
Amortization of intangible assets | 18,322 | 0.9 | % |  | 12,764 | 0.6 | % |  | 17,643 | 0.8 | % |  | 21,271 | 1.2 | % |  | 14,204 | 0.9 | % |  | 18,854 | 1.3 | % |  |  |  |  |  |  |  |  |  |  |  |
Non-cash share-based compensation | 26,753 | 1.3 | % |  | 34,618 | 1.6 | % |  | 26,418 | 1.3 | % |  | 22,929 | 1.3 | % |  | 22,053 | 1.4 | % |  | 15,054 | 1.0 | % |  |  |  |  |  |  |  |  |  |  |  |
Adjusted operating income (non-GAAP) | $300,909 | 14.5 | % |  | $355,090 | 16.0 | % |  | $334,351 | 15.9 | % |  | $269,310 | 15.8 | % |  | $239,222 | 15.3 | % |  | $223,870 | 15.1 | % |  |  |  |  |  |  |  |  |  |  |  |

86 | Helen of Troy

ANNEX-A - NON-GAAP AND OTHER FINANCIAL MEASURES
Reconciliation of GAAP Operating Income to EBITDA and Adjusted EBITDA (Non-GAAP)
(Unaudited) (in thousands)

| Fiscal Year Ended Last Day of February,
| 2023 |  | 2022 |  | 2021 |  | 2020 |  | 2019 |  | 2018 |  |  |  |  |  |
Operating income, as reported (GAAP) | $211,791 |  | $272,550 |  | $281,488 |  | $178,251 |  | $199,379 |  | $169,062 |  |  |  |  |  |  |  |  |  |  |  |
Depreciation and amortization | 44,683 |  | 35,829 |  | 37,718 |  | 37,409 |  | 29,927 |  | 33,730 |  |  |  |  |  |  |  |  |  |  |  |
Non-operating income, net | 249 |  | 260 |  | 559 |  | 394 |  | 340 |  | 327 |  |  |  |  |  |  |  |  |  |  |  |
EBITDA (non-GAAP) | 256,723 |  | 308,639 |  | 319,765 |  | 216,054 |  | 229,646 |  | 203,119 |  |  |  |  |  |  |  |  |  |  |  |
Add: Acquisition-related expenses | 2,784 |  | 2,424 |  | — |  | 2,546 |  | — |  | — |  |  |  |  |  |  |  |  |  |  |  |
EPA compliance costs | 23,573 |  | 32,354 |  | — |  | — |  | — |  | — |  |  |  |  |  |  |  |  |  |  |  |
Gain on insurance recoveries | (9,676) |  | — |  | — |  | — |  | — |  | — |  |  |  |  |  |  |  |  |  |  |  |
Restructuring charges | 27,362 |  | 380 |  | 350 |  | 3,313 |  | 3,586 |  | 1,857 |  |  |  |  |  |  |  |  |  |  |  |
Asset impairment charges | — |  | — |  | 8,452 |  | 41,000 |  | — |  | 15,447 |  |  |  |  |  |  |  |  |  |  |  |
Toys "R" Us bankruptcy charge | — |  | — |  | — |  | — |  | — |  | 3,596 |  |  |  |  |  |  |  |  |  |  |  |
Non-cash share-based compensation | 26,753 |  | 34,618 |  | 26,418 |  | 22,929 |  | 22,053 |  | 15,054 |  |  |  |  |  |  |  |  |  |  |  |
Adjusted EBITDA (non-GAAP) | $327,519 |  | $378,415 |  | $354,985 |  | $285,842 |  | $255,285 |  | $239,073 |  |  |  |  |  |  |  |  |  |  |  |

Adjusted operating income, adjusted diluted EPS and adjusted EBITDA from continuing operations may be considered non-GAAP financial measures as set forth in SEC rules. The adjusted operating income, adjusted diluted EPS and adjusted EBITDA tables above report operating income and diluted EPS from continuing operations without the impact of EPA compliance costs, gain from insurance recoveries, tax reform, asset impairment charges, restructuring charges, the Toys “R” Us bankruptcy charge, acquisition-related charges, patent litigation charges, amortization of intangible assets, and non-cash share-based compensation for the periods presented, as applicable. During fiscal year 2018, we divested our Nutritional Supplements segment, therefore fiscal years 2018 and 2017 have been restated to reflect the divestiture as discontinued operations. Fiscal year 2020 includes approximately five weeks of operating results from Drybar Products LLC, acquired on January 23, 2020 and a full year of operating results in each subsequent fiscal year. Fiscal year 2022 includes approximately nine weeks of operating results from Osprey, acquired on December 29, 2021 and a full year of operating results in fiscal year 2023. Fiscal year 2023 includes approximately forty-five weeks of operating results from Curlsmith, acquired on April 22, 2022. The tables reconcile adjusted operating income, adjusted diluted EPS and adjusted EBITDA from continuing operations to their corresponding GAAP-based measures, operating income and diluted EPS from continuing operations, presented in our consolidated statements of income in our Annual Report on Form 10-K for the fiscal year ended February 28, 2023. We believe adjusted operating income, adjusted diluted EPS and adjusted EBITDA from continuing operations provide useful information to management and investors regarding financial and business trends relating to our financial condition and results of operations. We believe these non-GAAP financial measures, in combination with our financial results calculated in accordance with GAAP, provide investors with additional perspective regarding the impact of such charges and benefits on net income, EPS and operating income. We also believe that these non-GAAP measures facilitate a more direct comparison of our performance with our competitors. We further believe that including the excluded charges and benefits would not accurately reflect the underlying performance of our continuing operations for the period in which the charges and benefits are incurred, even though such charges and benefits may be incurred and reflected in our GAAP financial results in the near future. The material limitation associated with the use of the non-GAAP financial measures is that the non-GAAP measures do not reflect the full economic impact of our activities. Our adjusted operating income, adjusted diluted EPS and adjusted EBITDA from continuing operations are not prepared in accordance with GAAP, are not an alternative to GAAP financial information and may be calculated differently than non-GAAP financial information disclosed by other companies. Accordingly, undue reliance should not be placed on non-GAAP information.

2023 Proxy Statement | 87