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Noncontrolling Interests - Summary Ownership of Viant Technology LLC (Details) - Viant Technology LLC - shares
9 Months Ended 12 Months Ended
Sep. 30, 2024
Dec. 31, 2023
Minority Interest [Line Items]    
Units Owned (shares) 63,074,291 62,816,201
Ownership Percentage 100.00% 100.00%
Viant Technology Inc.    
Minority Interest [Line Items]    
Units Owned (shares) 16,224,237 15,783,941
Ownership percentage by Viant Technology Inc. 25.70% 25.10%
Noncontrolling Interests    
Minority Interest [Line Items]    
Units Owned (shares) 46,850,054 47,032,260
Ownership percentage by non-controlling interests 74.30% 74.90%