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Basis of Presentation and Summary of Significant Accounting Policies (Tables)
9 Months Ended
Sep. 30, 2025
Basis Of Presentation And Summary Of Significant Accounting Policies [Abstract]  
Summary of Changes in Allowance for Doubtful Accounts
The following table presents changes in the allowance for doubtful accounts for the nine months ended September 30, 2025:
(in thousands)
Balance as of December 31, 2024$2,065 
Provision for doubtful accounts10 
Write-offs, net of recoveries(1,190)
Balance as of September 30, 2025$885 
Schedule of Traffic Acquisition Costs In addition to the consolidated operating expenses as noted on the consolidated statements of operations, the CODM is regularly provided with traffic acquisition costs which are included within platform operations as presented below:
Three Months Ended
September 30,
Nine Months Ended
September 30,
2025202420252024
Traffic acquisition costs$32,592 $32,570 $89,985 $76,150 
Other platform operations13,151 12,028 37,808 33,450 
Total platform operations$45,743 $44,598 $127,793 $109,600 
Schedule of Concentration of Credit Risk
The following table provides the Company's concentrations of credit risk with respect to advertising agency holding companies and individual customers as a percentage of the Company's total revenues for the periods presented:
Three Months Ended
September 30,
Nine Months Ended
September 30,
2025202420252024
Advertising Agency Holding Company
A<10.0%<10.0%<10.0%10.8 %
Individual Customer
B<10.0%12.5 %<10.0%<10.0%