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3. Net Income (loss) Per Share: Schedule of Earnings Per Share, Basic and Diluted (Details) (USD $) In Thousands, unless otherwise specified | 3 Months Ended | 9 Months Ended
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Apr. 26, 2014 | Apr. 27, 2013 | Apr. 26, 2014 | Apr. 27, 2013
Class A Common Stock |  |  |  |
Net Income (Loss) Available to Common Stockholders, Basic | $ 2,395 | $ 3,245 | $ (595) | $ 13,698
Two Class Income Allocation Class B Conversion to Class A | 720 | 1,262 |  | 5,394
Two Class Income Distribution Share Based Compensation |  | 5 |  |
Net Income (Loss) Available to Common Stockholders, Diluted | 3,115 | 4,512 | (595) | 19,092
Weighted Average Number of Shares Outstanding, Basic | 9,288 | 8,492 | 9,207 | 8,146
Two Class Share Allocation Class B Conversion to Class A | 4,361 | 5,007 |  | 5,336
Incremental Common Shares Attributable to Dilutive Effect of Share-based Payment Arrangements | 30 | 96 |  | 110
Weighted Average Number of Shares Outstanding, Diluted | 13,679 | 13,595 | 9,207 | 13,592
Class B Common Stock |  |  |  |
Net Income (Loss) Available to Common Stockholders, Basic | 720 | 1,262 | (205) | 5,394
Two Class Income Distribution Share Based Compensation |  | (3) |  |
Net Income (Loss) Available to Common Stockholders, Diluted | $ 720 | $ 1,259 | $ (205) | $ 5,394
Weighted Average Number of Shares Outstanding, Basic | 4,361 | 5,007 | 4,378 | 5,336
Weighted Average Number of Shares Outstanding, Diluted | 4,361 | 5,007 | 4,378 | 5,336

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- Definition Net income after adjustments for dividends on preferred stock (declared in the period) and/or cumulative preferred stock (accumulated for the period). + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 260 -SubTopic 10 -Section 45 -Paragraph 11 -URI http://asc.fasb.org/extlink&oid=7655603&loc=d3e1377-109256 + Details
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