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REVENUE AND CONTRACT LIABILITY - Narrative (Details) - USD ($) $ in Thousands | 3 Months Ended | 9 Months Ended |
--- | --- | --- | ---
Sep. 30, 2025 | Sep. 30, 2024 | Sep. 30, 2025 | Sep. 30, 2024 | Dec. 31, 2024
Disaggregation of Revenue [Line Items] |  |  |  |  |
Unearned revenue | $ 35,820 |  | $ 35,820 |  | $ 43,095
Gift card and club o rewards breakage | 2,000 | $ 1,100 | 9,700 | $ 4,500 |
Unearned contract revenue | 0 |  | 0 |  | 4,600
Club O Reward Points |  |  |  |  |
Disaggregation of Revenue [Line Items] |  |  |  |  |
Unearned revenue | $ 4,900 |  | $ 4,900 |  | $ 11,100

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