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Revenue
3 Months Ended
Mar. 30, 2025
Revenue from Contract with Customer [Abstract]  
Revenue Revenue
We primarily earn revenue at a point in time for sandwich shop sales, which can occur in person at a shop, through our online or app platform, or through a third-party platform. Sales taxes collected from customers are excluded from revenues and the obligation is included in accrued liabilities until the taxes are remitted to the appropriate taxing authorities. We have other revenue generating activities where revenue is generally recognized over time, as outlined below.
For the quarter to date ended March 30, 2025, revenue recognized from all revenue sources on point in time sales was $111.6 million and revenue recognized from sales over time was $2.1 million. For the quarter to date ended March 31, 2024, revenue recognized from all revenue sources on point in time sales was $110.6 million and revenue recognized from sales over time was $0.6 million.
Contract Liabilities
We record current and noncurrent contract liabilities in accrued expenses and other long-term liabilities, respectively, for initial franchise fees, gift cards, and the loyalty programs. We have no other contract liabilities or contract assets recorded. For the quarter ended March 30, 2025 and the quarter ended March 31, 2024 we recognized $2.8 million and $1.8 million, respectively, related to revenue that had been deferred as of the end of the prior year. The following table includes a breakout of contract liability balances:

March 30,
2025
December 29,
2024
Change
Franchise fee liabilities$7,621 $7,163 $458 
Unredeemed gift card liabilities2,922 3,954 (1,032)
Customer loyalty program obligations5,584 6,181 (597)
Total contract liabilities$16,127 $17,298 $(1,171)
We expect to recognize revenue related to contract liabilities as follows, which may vary based upon franchise activity as well as gift card and loyalty program redemption patterns:
Years EndingAmount
2025$7,272 
20261,600 
2027843 
2028834 
2029875 
Thereafter4,703 
Total revenue recognized$16,127 
For the quarters ended March 30, 2025 and March 31, 2024, we did not recognize any revenue from obligations satisfied (or partially satisfied) in prior periods