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Goodwill and Intangible Assets
12 Months Ended
Dec. 31, 2020
Goodwill and Intangible Assets Disclosure [Abstract]  
Goodwill and Intangible Assets
3. Goodwill and Intangible Assets
Changes in goodwill for the years ended December 31, 2020 and 2019, are as follows:
 
(in thousands)
  
Sales
   
Marketing
   
Total
 
Gross carrying amount as of December 31, 2019
  $2,090,340   $678,356   $2,768,696 
Accumulated impairment charge
(1)
   (652,000   —      (652,000
   
 
 
   
 
 
   
 
 
 
Balance at December 31, 2019
  $1,438,340   $678,356   $2,116,696 
   
 
 
   
 
 
   
 
 
 
Acquisitions
   20,788    22,605    43,393 
Foreign exchange translation effects
   3,250    —      3,250 
   
 
 
   
 
 
   
 
 
 
Balance at December 31, 2020
  $1,462,378   $700,961   $2,163,339 
   
 
 
   
 
 
   
 
 
 
 
(in thousands)
  
Sales
   
Marketing
   
Total
 
Gross carrying amount as of December 31, 2018
  $2,085,684   $672,683   $2,758,367 
Accumulated impairment charge
(1)
   (652,000   —      (652,000
   
 
 
   
 
 
   
 
 
 
Balance at December 31, 2018
  $1,433,684   $672,683   $2,106,367 
   
 
 
   
 
 
   
 
 
 
Acquisitions
   2,948    4,403    7,351 
Foreign exchange translation effects
   (418   1,270    852 
Foreign exchange translation effects
   2,126    —      2,126 
   
 
 
   
 
 
   
 
 
 
Balance at December 31, 2019
  $1,438,340   $678,356   $2,116,696 
   
 
 
   
 
 
   
 
 
 
 

(1)
During the fiscal year ended December 31, 2018, the Company recognized a
non-cash
goodwill impairment charge of $652.0 million related to the Company’s sales reporting unit as a result of the Company’s annual evaluation of goodwill impairment test.
The following tables set forth information for intangible assets:
 
       
December 31, 2020
 
(in thousands)
  
Weighted
Average Useful
Life
   
Gross Carrying

Value
   
Accumulated

Amortization
   
Accumulated

Impairment
Charges
   
Net Carrying

Value
 
Finite-lived intangible assets:
 
                    
Client relationships
   14 years   $2,455,360   $977,140   $—     $1,478,220 
Trade names
   8 years    134,220    66,209    —      68,011 
Developed technology
   5 years    10,160    5,989    —      4,171 
Covenant not to compete
   5 years    6,100    3,706    —      2,394 
        
 
 
   
 
 
   
 
 
   
 
 
 
Total finite-lived intangible assets
 
   2,605,840    1,053,044    —      1,552,796 
        
 
 
   
 
 
   
 
 
   
 
 
 
Indefinite-lived intangible assets:
 
                    
Trade names
        1,480,000    —      580,000    900,000 
        
 
 
   
 
 
   
 
 
   
 
 
 
Total other intangible assets
       $4,085,840   $1,053,044   $580,000   $2,452,796 
        
 
 
   
 
 
   
 
 
   
 
 
 
 
      
December 31, 2019
 
(in thousands)
  
Weighted
Average Useful
Life
  
Gross Carrying

Value
  
Accumulated

Amortization
  
Accumulated

Impairment
Charges
  
Net
Carrying

Value
 
Finite-lived intangible assets:
 
                
Client relationships
   14 years  $2,408,573  $798,153  $—    $1,610,420 
Trade names
   8 years   132,844   52,485   —     80,359 
Developed technology
   5 years   10,160   3,957   —     6,203 
Covenant not to compete
   5 years   6,100   2,486   —     3,614 
       
 
 
  
 
 
  
 
 
  
 
 
 
Total finite-lived intangible assets
       2,557,677   857,081   —     1,700,596 
       
 
 
  
 
 
  
 
 
  
 
 
 
Indefinite-lived intangible assets:
                     
Trade names
       1,480,000   —     580,000   900,000 
       
 
 
  
 
 
  
 
 
  
 
 
 
Total other intangible assets
      $4,037,677  $857,081  $580,000  $2,600,596 
   
 
 
  
 
 
  
 
 
  
 
 
 
As of December 31, 2020, estimated future amortization expenses of the Company’s existing intangible assets are as follows:
 
(in thousands)
    
2021
  
$
195,704 
2022
   193,094 
2023
   189,512 
2024
   188,549 
2025
   183,401 
Thereafter
   602,536 
   
 
 
 
Total amortization expense
  $1,552,796 
   
 
 
 
The Company recorded all intangible assets at their respective fair values and assessed the useful lives of the assets. Client relationships were valued using the multi-period excess earnings method under the income approach. The values of client relationships are generally regarded as the estimated economic benefit derived from the incremental revenues and related cash flow as a direct result of the client relationships in place versus having to replicate them. Further, the Company evaluated the legal, regulatory, contractual, competitive, economic or other factors in determining the useful life. Trade names were valued using the relief-from-royalty method under the income approach. This method relies on the premise that, in lieu of ownership, a company would be willing to pay a royalty to obtain access to the use and benefits of the trade names. The Company has considered its sales and marketing trade names related to the 2014 Topco Acquisition to be indefinite, as there is no foreseeable limit on the period of time over which such trade names are expected to contribute to the cash flows of the reporting entity. Further, the Company evaluated legal, regulatory, contractual, competitive, economic and other factors in determining the useful life.
In connection with the acquisitions during the years ended December 31, 2020 and 2019, the Company recorded intangible assets of $42.5 million
and $10.4 million, respectively. Amortization expenses included in the
Consolidated Statements of Operations and Comprehensive Loss for the years ended
December 31, 2020, 2019 and 2018 were $191.2 million, $189.9 million, and $188.8 million, respectively.
No impairment related to the Company’s intangible assets was recorded for the year
s
ended December 31, 2020 and 2019. During the fiscal year ended December 31, 2018, the Company recognized a
non-cash
intangible asset impairment charge of $580.0 million related to the Company’s indefinite-lived sales trade name in connection with the annual intangible impairment test (as further described in Note 1,
Organization and Significant Account Policies
).