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Segments | 3 Months Ended
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Mar. 31, 2026
Segment Reporting [Abstract] |
Segments | 8. Segments The Company’s reportable segments, consisting of Branded Services, Experiential Services, and Retailer Services, have separate financial information and are evaluated regularly by the Company’s Chief Operating Decision Maker (“CODM”), a position currently held by the Company's Chief Executive Officer, in deciding how to allocate resources and in assessing performance. The CODM utilizes segment operating income to assess the performance and allocate resources to each reportable segment. The CODM is not provided asset information by reportable segment. The tables below summarize revenues, significant expenses and operating income (loss) by reportable segment:
| Three Months Ended March 31, 2026 |
(in thousands) | Branded Services |  |  | Experiential Services |  |  | Retailer Services |  |  | Total Company |
Revenues | $ | 256,992 |  |  | $ | 385,480 |  |  | $ | 227,129 |  |  | $ | 869,601 |
Less: |  |  |  |  |  |  |  |  |  |  |
Compensation and benefits |  | 138,664 |  |  |  | 201,791 |  |  |  | 145,593 |  |  |  | 486,048 |
Reimbursable expenses 1 |  | 30,825 |  |  |  | 115,348 |  |  |  | — |  |  |  | 146,173 |
Other segment items 2 |  | 73,256 |  |  |  | 45,543 |  |  |  | 63,863 |  |  |  | 182,662 |
Depreciation and amortization |  | 31,322 |  |  |  | 11,299 |  |  |  | 8,949 |  |  |  | 51,570 |
Gain on divestiture |  | (1,014 | ) |  |  | — |  |  |  | — |  |  |  | (1,014 | )
Total segment operating expenses |  | 273,053 |  |  |  | 373,981 |  |  |  | 218,405 |  |  |  | 865,439 |
Total segment operating (loss) income | $ | (16,061 | ) |  | $ | 11,499 |  |  | $ | 8,724 |  |  | $ | 4,162 |
| Three Months Ended March 31, 2025 |
(in thousands) | Branded Services |  |  | Experiential Services |  |  | Retailer Services |  |  | Total Company |
Revenues | $ | 289,841 |  |  | $ | 314,020 |  |  | $ | 217,931 |  |  | $ | 821,792 |
Less: |  |  |  |  |  |  |  |  |  |  |
Compensation and benefits |  | 160,845 |  |  |  | 155,823 |  |  |  | 144,748 |  |  |  | 461,416 |
Reimbursable expenses 1 |  | 32,959 |  |  |  | 93,250 |  |  |  | — |  |  |  | 126,209 |
Other segment items 2 |  | 81,464 |  |  |  | 57,914 |  |  |  | 60,616 |  |  |  | 199,994 |
Depreciation and amortization |  | 31,462 |  |  |  | 10,537 |  |  |  | 8,362 |  |  |  | 50,361 |
Income from investment in European joint venture and other |  | (1,567 | ) |  |  | — |  |  |  | — |  |  |  | (1,567 | )
Total segment operating expenses |  | 305,163 |  |  |  | 317,524 |  |  |  | 213,726 |  |  |  | 836,413 |
Total segment operating (loss) income | $ | (15,322 | ) |  | $ | (3,504 | ) |  | $ | 4,205 |  |  | $ | (14,621 | )
(1) Reimbursable expenses are costs incurred in the delivery of services to the Company's clients that the client has agreed to reimburse, including media, sample, retailer fees and other marketing and production costs. (2) The “other segment items” category primarily consists of costs incurred in the execution of service obligations, including supplies, technology, and other direct expenses such as travel and indirect general and administrative expenses such as professional fees. These costs align with the segment-level information regularly provided to the CODM and represent the difference between revenue and the significant expense categories above in determining segment profitability.

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- Definition The entire disclosure for reporting segments including data and tables. Reportable segments include those that meet any of the following quantitative thresholds a) it's reported revenue, including sales to external customers and intersegment sales or transfers is 10 percent or more of the combined revenue, internal and external, of all operating segments b) the absolute amount of its reported profit or loss is 10 percent or more of the greater, in absolute amount of 1) the combined reported profit of all operating segments that did not report a loss or 2) the combined reported loss of all operating segments that did report a loss c) its assets are 10 percent or more of the combined assets of all operating segments. + References Reference 1: http://www.xbrl.org/2003/role/disclosureRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 21 -Subparagraph (b) -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-21 Reference 2: http://www.xbrl.org/2003/role/disclosureRef -Topic 280 -SubTopic 10 -Name 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